• 제목/요약/키워드: Social Q&A

검색결과 229건 처리시간 0.031초

대형유통업체 가정간편식 PB상품에 대한 1인가구의 주관적 인식에 관한 연구 (A Study on Subjective Recognition of One Authorized District for Large Retailers' Home Meal Replacement PB Products)

  • 김동수
    • 한국콘텐츠학회논문지
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    • 제18권12호
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    • pp.309-318
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    • 2018
  • 본 연구는 대형유통업체 가정간편식 PB상품에 대한 1인가구의 주관적 인식에 관한 연구로 가정간편식 PB상품을 구입하여 경험해 본 1인가구 소비자를 대상으로 주관적인 경향을 알아보기 위해 Q방법론을 적용하여 분석하였다. 본 연구에서는 사회구조적으로 변화하는 인구구조에 따라 대형유통업체가 개발 및 출시하는 HMR형태의 PB상품이 1인가구에 어떠한 의미와 주관적인 수용의 모습을 나타내는지 Q방법론적 연구를 통해 살펴봄으로써 그 함의를 분석하며, 앞으로의 대형유통업체의 1인가구를 위한 외식상품개발 및 출시의 다양한 방향성과 그 개선책에 대해서 제안하는데 목적을 두고자 한다. 이러한 연구문제를 기반으로 하여 유형 분석결과 5가지 유형으로 도출되었다. 구체적으로, 제 1유형(N=5) : 브랜드 이미지 신뢰형(Brand image trust type), 제 2유형(N=5) : NB상품 선호형(NB product preference type), 제 3유형(N=2) : 간편조리 추구형(Easy cooking preference type), 제 4유형(N=2) : 가격대비 맛 추구형(Pursuing taste for price type), 제 5유형(N=2) : 가격대비 양적 추구형(Quantitative pursuit for price type)으로 각각 분석되었다.

가계의 식료품비 지출패턴 (Household's Food and Beverage Expenditure Patterns)

  • 김영숙;모수원
    • 한국식생활문화학회지
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    • 제26권2호
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    • pp.170-177
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    • 2011
  • We examined household's food expenditures in this study. The empirical work outlined here used quarterly data from 2003 Q1 to 2010 Q3. All variables are in log form and were obtained from the Korea National Statistical Office. The food items included cereals, dairy products, fruits, meat, vegetables, and alcoholic beverages. We applied the ordinary least squares method to a model consisting of household income and seasonal dummies. This is because household expenditures are ordinarily a function of income and have seasonal characteristics. The household's food consumption patterns also reflect the prevailing social and environmental circumstances. This study showed that the income coefficients of cereals, meat, dairy products, and alcoholic beverages tend to increase in the long-run, whereas those of vegetables and fruits decreased. The results also revealed that consumption of alcoholic beverages and meat was greatly affected by household income fluctuations, whereas those of vegetables and dairy products were not sensitive to income. The impulse response functions indicated that expenditures not only increased slowly before peaking one to eight quarters after the income shock but declined very slowly to pre-shock levels. The response of dairy products at the twelfth step was three times as large as that of the first step.

Port-City and Local Population Relationship: the Perception of Busan Citizens of the Port

  • D'agostini, Enrico;Jo, So-Hyun
    • 한국항해항만학회지
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    • 제43권2호
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    • pp.110-121
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    • 2019
  • Ports play a key role in international trade, as integral hubs where passengers and cargoes are loaded, discharged, and transshipped. However, the function of ports is becoming more diversified, expanding on roles as industrial clusters, as well as logistical centers. Such roles combined, reap numerous and significant benefits, mainly with growth of jobs and wealth creation, for the local population living in the city, and beyond. Citizens' awareness of the function and value of ports may not be positive, because of a range of negative factors such as emissions, noise, and road congestion, which can influence their perception. This study's contribution focuses on empirically evaluating the perception of Busan citizens of the local port, by applying Q methodology. The links connecting the port-city and local population, are assessed by identifying: 1) The level of awareness of the Busan citizens of the port; 2) Factors perceived as positive as well as factors perceived as negative by Busan citizens. There are four main factors, derived from the analysis: 1) Port functional knowledge; 2) Lack of social connectedness port-city; 3) Environmentally concerned and; 4) Absent port's ripple's effect. Policy recommendations suggest focusing on improving citizens' perception of the port, for each of the four main factors derived from the analysis.

Marketing Feng Shui to Asia: A Case Study

  • Bela Florenthal;Noriko Yagi;Hongjiang Xu
    • Asia Marketing Journal
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    • 제11권2호
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    • pp.1-20
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    • 2009
  • Feng Shui practice is very popular in East Asia and has been rapidly adopted by the population of the West. As Feng Shui involves knowledge of object placement, it opens opportunities to market Feng Shui knowledge and products. This paper presents an analysis of a successful Feng Shui enterprise, World of Feng Shui (WOFS), that has been established by a well-known Feng Shui expert Lillian Too and her daughter Jennifer Too. The enterprise's marketing strategies and tactics are tied to the theoretical concept of social influence, widely researched in the consumer behavior literature. The three types of social influence (informational, utilitarian, and value-expressive) are examined in relation to WOFS' marketing strategies using secondary data material. The main results indicate that the strategies of WOFS enterprise address all three types of social influence. The articles generated on-and off-line can be mostly associated with the informational influence. The off- line activities such as events, courses/workshops, and TV shows are also informational in nature. The Q & A sections/postings can be considered as representative of the utilitarian influence. They give experts (e.g., Lillian Too) the opportunity to provide individuals with problem-specific recommendations. Mega-mall website provides the value-expressive influence as purchase and consumption of the Feng Shui products is most susceptible to this type of influence. In terms of implications, WOFS enterprise strategies are suitable not only for consumes but also for business executives in Asia and in the West as architects, designers, and homeowners across continents use Feng Shui practices for building placements and decoration of dwellings and workplaces. Feng Shui practice has some limitations such as conflicting opinions of experts and increased complexity when the dimension of time is taken into consideration. Still, Feng Shui as a practice is growing globally adjusting itself to regional and cultural challenges.

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도서관 사서의 역할지향(Role Orientation)에 관한 Q 연구 (A Q-study on Librarians' Role Orientations)

  • 정현욱;강혜영
    • 한국도서관정보학회지
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    • 제38권2호
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    • pp.13-30
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    • 2007
  • 본 연구의 목적은 한 조직 성원으로서 도서관 사서가 지향하는 역할의 의식을 규명하는데 있다. 다시 말하면 본 연구는 도서관 사서의 역할지향에 관한 태도 신념 등 주관적 구조의 유형이 어떠한지를 밝히는데 초점을 두고 있다. Q 표본은 도서관 사서의 역할지향의 태도 신념 등 가치체계로 구성된 36개의 진술문으로 구성되었으며, P 표본은 23명의 도서관 사서로 이루어졌다. 본 연구의 조사는 2005년 4월 15일부터 22일까지 8일간 이루어졌다. 본 연구의 결과는 다음과 같다. (1) 이용자지향형: 이들은 주로 이용자와의 관계에 관심을 둔 집단으로 도서관 이용자에게 좋은 서비스를 능동적으로 제공해주는 것에 초점을 두었다. (2) 조직지향형: 이들은 주로 도서관의 사회적 기능과 조직성원으로서의 사서의 역할을 강조하였다. 이들은 조직의 평가를 매우 중시하며 안정된 조직문화를 기대하였다. 이들 성향은 기혼자들에서 두드러진다. (3) 전문가지향형: 이들은 사서로서의 역할수행과 그것의 만족감에 초점을 둔 입장이다. 이들은 사서로서의 직업에 대하여 높은 자긍심을 가지고 있으며 전문인으로서의 역할수행에 최선을 다하는 형으로 주로 여성사서에서 두드러진다. 둘째, 제1유형은 이용자지향적인 측면(예, 이용자와 대화, 욕구충족, 자긍심 등)의 관심을 두고 있다. 제2형은 조직지향적인 측면(예, 조직의 경제적 안정 및 성장, 조직의 규범을 준수하고 조직성원들의 평가 등)에 관심을 두었다. 제 3형은 전문가지향적인 측면(창의력, 전문적 능력을 배양한 재투자 및 재교육의 중요성, 전문가로서의 만족된 역할수행과 자긍심 보유 등)에 초점을 두었다.

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The Effects of Shareholders' Rights, Disclosures, and Transparency on Firm Value

  • SUMATRIANI, Sumatriani;PAGULUNG, Gagaring;SAID, Darwis;PONTOH, Grace T.;JAMALUDDIN, Jamaluddin
    • The Journal of Asian Finance, Economics and Business
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    • 제8권3호
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    • pp.383-390
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    • 2021
  • This study investigates the effect of shareholders' rights, disclosure, and transparency on firm value. This study also investigates whether corporate social responsibility (CSR) is pure moderation or quasi moderation in the effect of shareholders' rights, disclosure, and transparency on firm value. This study's novelty is building a model framework to increase firm value and the role of CSR in increasing firm value. This study used secondary data provided by Indonesia, Malaysia, and Thailand Stock Exchanges. The sample of this study is 142 companies with four years of observations from 2012-2015. Firm value is measured by Tobin's Q. While shareholder's rights, disclosure, and transparency are measured using the ASEAN scorecard. The analysis method used in this study is a fixed effect model using a panel data approach. The result of this study shows that shareholders' rights have a significant positive effect on firm value. However, disclosure and transparency do not affect firm value significantly. In comparison, the CSR disclosure has a moderation effect on the relationship between shareholders' rights and firm value. The CSR disclosure does not have a moderation effect on the relationship between disclosure and transparency and firm value.

영유아-교사 애착에 관한 국내 연구 동향 : 1993년-2010년 (A Content Analysis of Research on Infant/Child-Teacher Attachment in Korea : 1993-2010)

  • 채진영
    • 한국지역사회생활과학회지
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    • 제21권4호
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    • pp.517-528
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    • 2010
  • The number of young children who attend daycare center, preschool or kindergarten and are taken care of by teachers during a day has skyrocketed in Korea. The purpose of this study was to analyze the contents of the research on infant/child-teacher attachment in Korea. Thirty five studies (5 doctoral dissertations, 24 masters' theses, and 6 academic journal articles) published from 1993 to 2010 were analyzed in the matter of the publication period, the related variables, and methodology for analyzing the data. The findings are as follows: 1) More than two-thirds of the research were from masters' theses. The number of studies conducted in the late 2000s doubled compared to that in the 1990s. 2) Each study on infant/child-teacher attachment had at least one related variable regarding social, emotional, cognitive or physical development, but not language. The studies on infant/child-teacher attachment related to social development have rapidly increased in the late 2000s. 3) The majority of studies were conducted using quantitative analyses and Attachment Q-set version 3.0. Difference analysis and relational analysis were most frequently used in many studies. There was only one study which was analysed with the advanced statistical methodology. The implication for a future study was also discussed.

활동성, 신뢰성 기반의 Influence 지수 산정 알고리즘 설계 (A Design of the Influence Value Computation Algorithm Based on Activity and Trust)

  • 최창현;박건우;이상훈
    • 한국정보처리학회:학술대회논문집
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    • 한국정보처리학회 2009년도 춘계학술발표대회
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    • pp.383-386
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    • 2009
  • 집단지성을 이용한 지식검색 서비스는 개방적 구조와, 축적된 자료를 공유할 수 있다는 커뮤니티적인 특성으로 큰 인기를 얻고 있다. 하지만 방대한 지식공유속에서 사용자가 진정으로 원하는 답변 획득은 점점 더 어려워지고 있다. 최근 알고리즘적으로 가장 정교하다고 평가 받는 구글을 통해 상위에 랭크된 검색결과들 중에는 집단지성을 통해 구축된 위키피디아, Yahoo Q/A 과 같은 Social 검색엔진의 검색결과들이 상당수 존재한다. 본 논문은 대부분의 질문은 인간으로부터 문제해결의 실마리를 얻을 수 있다는 점과 온라인상의 사용자에 대한 연구를 통해 지식검색 서비스 사용자중 Influence를 찾는것에 목적이 있다. 이에 국내 Social 검색 엔진의 대표인 네이버 지식iN을 중심으로 지식검색내의 사용자 활동성과 신뢰성을 분석하고, 이를 기반으로한 Influence 지수 산정 알고리즘을 제안한다. 제안된 알고리즘을 통한 Influence 지수는 지식검색 서비스에서 문제 해결의 실마리를 가진 사용자를 찾는 중요한 지표가 될 것이다.

희망과 설명 요인과의 함수적 관계에 대한 메타 분석 (Meta-Analysis of the Research Findings Concerning Functional Relationships of Explanatory Variables to Hope)

  • 김달숙;문원희;안성윤;오현숙;권경희;박문경;최현숙;이미옥;김영주
    • 대한간호학회지
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    • 제34권5호
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    • pp.673-684
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    • 2004
  • Purpose: The purpose of the study was to meta-analyze the relationships of major concepts, which were made by synthesizing similar explanatory variables into more comprehensive concepts, to hope. Method: The relevant researches from Jan 1980 to Dec 2003, performed in adults or adult patients, were collected. Using the SAS program, meta-analysis were done with the input data of the number of subjects, the correlation coefficients provided from most of the studies or a few transformed correlation coefficients from F value. In order to get the analysis to be done in homogeneous status of the data regarding each relationship of each major concept to hope(p> 0.05), heterogeneous data were eliminated in repeating Q-test. Result: The major variable regarding relationship to self/transcendental being/life(spiritual wellbeing & self esteem) and social support(social support & family support) have very large positive effects on hope(D=l.72, D=l.27). The negative effect of the variable regarding captive state(uncertainty in illness, perceived unhealthiness status, & fatigue) and positive effect of coping(approach coping) on hope are in the level between moderate to large(D=-0.61, D=0.78). All the effects of the major concepts on hope were verified as significant statistically(p=.000). The Fail -Safe numbers showed the significant effects of the three major concepts except coping on hope were reliable. Conclusion: The results can be a guide to advance hope theory for nursing.

The Role of Government Expenditure and Investment for MSME Growth: Empirical Study in Indonesia

  • PRASETYO, P. Eko
    • The Journal of Asian Finance, Economics and Business
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    • 제7권10호
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    • pp.471-480
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    • 2020
  • In Indonesia, micro-, small- and medium-sized enterprises (MSMEs) are introduced to increase income by providing many easier jobs to improve economic growth. They have also been reported to be generally supportive of the local industry. The government policies on investment and expenditure have the ability to promote MSMEs and economic growth. Therefore, this research was conducted to analyze the theoretical background and empirical study to investigate government's role to promote MSMEs growth in Indonesia. The secondary data after the 2008 global financial crisis recorded quarterly from 2009 to 2019 Q3 were analyzed using the Ordinary Least Square (OLS) regression model. The results showed government expenditure has a positive and significant contribution to small- and medium-sized enterprises, but the effect was not significant for micro-businesses. Meanwhile, the investment sector was discovered to have a positive and significant effect on MSMEs. The policy implications of the Indonesian government are expected to focus on its expenditure's role as the most important factor for "social-economic protection of the community" through micro-enterprises, which are numerous and more attached to the real community economic-social life. Therefore, the existence of micro-businesses is very helpful for the lower classes despite their high vulnerability to crisis.