• Title/Summary/Keyword: Social Image

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Social Worker's Image Perceived by Middle and High School Students -Comparison of the Image of Social Worker and Nurse- (중·고등학생들이 지각하는 사회복지사 이미지에 관한 연구 -사회복지사와 간호사 이미지 비교를 중심으로-)

  • Lee, Kyung Cheol;Kim, Yu-Mi
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.3
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    • pp.528-536
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    • 2016
  • The aim of this study was to understand the difference between the image of social-workers and nurses perceived by middle school and high school students, and determine the experience related to social workers and the role of social workers projected in the media. The subjects of this study were 386 students of middle and high school located in S city. Data were collected from Oct. 15, 2013 to Nov. 23, 2013 and analyzed using the SPSS win 18.0 program. A comparison of the image of nurses and social workers in two groups showed that middle school students tended to have a more positive image of nurses than high school students, and the image of nurses appeared to be more positive than that of social workers. As a result of analyzing the contents exposed in media, the students received most of their information on social workers from TV. Therefore, it is necessary to have a strategy to help students choose a major or a job by reinforcing mass media monitoring based on TV, which may have a major impact on the image of social workers and provide them with the correct information on the profession.

Nurse Image Perceived by Elementary and Middle School Students (초등학생과 중학생의 간호사에 대한 이미지 비교)

  • Cho, Kyoul-Ja;Ji, Eun-Sun
    • Journal of East-West Nursing Research
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    • v.9 no.1
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    • pp.83-90
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    • 2004
  • Purpose: This study was to investigate the image of nurse perceives by students of elementary and middle schools in Seoul, Korea. Methods: The data were collected through questionnaire survey on 860 students. The survey was performed during May to Jun. 2003. The nurse image was analyzed through the instrument conceived by Il-Sim, Yang(1998) on the basis of four dimensions; traditional, social, professional and personal. The collected data analyzed using SPSS 11.0 with frequency, mean, standard deviation and t-test. Results: The results of this study were as follows. 1. There was a significant difference in the nurse's image between elementary and middle school students(p=.000), and the elementary students had more positive image. 2. The nurse's image of elementary school students had more positive than middle school students in traditional(p=.000), social(p=.000), professional(p=.000) and personal dimension(p=.015). In elementary school students, score of nurse's image was the highest in personal dimension, followed by traditional, professional and social in order. In middle school students, score of nurse's image was the highest in personal dimension, followed by professional, traditional and social in order. 3. The difference of nurse's image not showed statistical significance in sex, religion, experience of hospitalization(self), experience of hospitalization (family), nurses in family by general characteristics. Conclusion: As a result, elementary school student had more positive nurse's image than middle school student in all the aspects. But as they grow old, it changed negative. It is required to develop public information or education fit with student's age to image making by broadcasting and to improve the image nurses themselves.

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The Effects of Multiple Body Image on Clothing Behavior (다차원적 신체이미지가 의복행동에 미치는 영향)

  • 김광경;이금실;정미실
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.2
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    • pp.358-365
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    • 2001
  • The purpose of this study was to investigate the relation between various aspects of multiple body image and clothing behavior i.e. individuality/self expression, body improvement, social approval, sex appeal. The data were collected from 498 female university students in Seoul and Kyong Ki Province and analyzed using factor analysis, Pearsons correlations, reliability test, analysis of variance, and multiple regression analysis. The results of this study were as follows: 1) Four dimensions of multiple body image were identified : appearance, body attractiveness, degree of fitness and atheletic skill. 2) Perception on appearance and fitness aspect of multiple body image has a positive correlation with all aspects of clothing behavior i.e. individuality/self expression, body improvement, social approval and sex appeal of clothing behavior. Body attractiveness and atheletic skill of multiple body image also had a positive correlation with individuality/self expression, and sex appeal.

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A Study on the Male Body Image Expressed in Modern Advertisements (현대 광고에 나타난 남성 신체 이미지에 관한 연구)

  • Yang Sook-Hi;Yang Hee-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.2 s.150
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    • pp.326-337
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    • 2006
  • Self-immersed narcissism image that had been limited only a feminine image has being represented as a new masculinity image through various fashion magazine and TV advertisements. Besides, this makes a contribution of enlargement of concern about the beauty and fashion of the male. In the past, fashion has been created through the fetishism about the female body. But, new male image has been changed during only 30-40 years compared with the traditional various social, cultural, sexual body images had been changed for a long time. On the contrary, changed modem male image removes the interval of difference between the male and the female image. Now, representative techniques of the masculinity perform both accommodation and disobedience against social and cultural rules. Social body, which has been understood that appearance represents almost all things, makes the good use of the space of discipline and reformation. This paper is tended to grasp the characteristics of male body image expressed modem male fashion and TV advertisements based on the examination about the changed male body image.

A Convergent Study on Seoul's Image as a Tourism Destination using V-method: Analysis of Photographs in Chinese Social Media "Renren" (V-method를 활용한 관광 목적지로서의 서울 이미지 융합 연구: 중국 소셜 미디어 "런런 (Renren)" 게시 사진 분석)

  • Feng, Ye;Kim, Chul Won
    • Korea Science and Art Forum
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    • v.22
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    • pp.393-402
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    • 2015
  • This study investigated Seoul's image as a tourism destination that Chinese tourists perceived, taking advantage of Chinese Social Media "Renren". The study used visual method (V-method) to collect images and analyzed them in terms of convergent disciplinary approach. It searched Chinese word, "首爾", in Renren social network. 526 Seoul's photos were collected from 129 users' mini-homepage. Destination planners and marketers should understand how the Chinese tourists perceive the Seoul's image and recognize the contribution factors to representations of the city. It is recommended that more cultural experience should be offered to Chinese tourists.

The effect of live commerce's para-social interaction on satisfaction with the experience - Focused on the moderated mediation effect of self-image congruity - (라이브 커머스의 의사사회적 상호작용이 경험 만족도에 미치는 영향 - 자아 이미지 일치성의 조절된 매개효과를 중심으로 -)

  • Kim, Hyojung;Park, Minjung
    • The Research Journal of the Costume Culture
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    • v.28 no.6
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    • pp.719-737
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    • 2020
  • Live-streaming commerce business is growing as the consumption of video content and Smartphone shopping increases. This study examines the following three aspects: whether para-social interaction influences perceived interactivity; whether seller trust affects satisfaction with the experience; whether relationships are controlled by a moderated mediator of self-image congruity. An online survey was conducted with 203 women aged 20-30 years. They were asked to respond to the survey after watching a beauty category live-streaming commerce broadcast. The results revealed that the para-social interaction had a significant effect on perceived interactivity, seller trust and satisfaction with the experience. The findings also indicated that the perceived interactivity and seller trust mediated the relationship between para-social interaction and satisfaction with the experience. Regarding the mediated moderation effect of self-image congruity, it was statistically significant between para-social interaction and perceived interactivity through seller trust. A higher level of consumer's self-image congruity influenced the greater effect of para-social interaction on live commerce experience. This study makes important theoretical contributions to the para-social interaction in mobile commerce industry by emphasizing the mediating role of perceived interactivity and seller trust. This is achieved by examining the moderating effects of self-congruity on satisfaction with the experience. The results also verify the seller's crucial role in live-streaming commerce market which leads to the consumers greater fulfillment.

Manager-Level Businesswomen's Personal Experiences of Appearance Management and Body Image (직장 여성의 외모 관리에 관한 개인적 경험과 신체 이미지: 관리자급 여성들을 중심으로)

  • Yoon-Jung Lee;Goeun Lee;Minsun Lee
    • Human Ecology Research
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    • v.61 no.1
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    • pp.103-122
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    • 2023
  • The purpose of this study was to explore the personal experiences of businesswomen regarding appearance management and their body image. To achieve this, diverse perspectives were employed, including critical, practical, and positive body image perspectives. Interviews were conducted with 17 Korean businesswomen with more than 10 years of work experience. The data were analyzed using a phenomenological approach to understand their lived experiences of appearance management and body image. The participants acknowledged that appearance is important in the workplace - more so for women than for men. They commented that appearance may play an important role in displyaing social attractiveness to strangers, but other elements of social attractiveness such as liveliness or social skills take prominence in established relationships. Businesswomen, particularly those whose professions involve the display of appearance, are more likely to engage in aesthetic labor or the unpaid labor of managing their physical appearance in order to meet expectations at work. In general, however, these women considered appearance management to be a practice of self-care which seems to demonstrate their positive body image. This study has significance in that it strived to understand the subjective, lived experiences of businesswomen, including their thoughts and emotions related to appearance management and body image.

Spam Image Detection Model based on Deep Learning for Improving Spam Filter

  • Seong-Guk Nam;Dong-Gun Lee;Yeong-Seok Seo
    • Journal of Information Processing Systems
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    • v.19 no.3
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    • pp.289-301
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    • 2023
  • Due to the development and dissemination of modern technology, anyone can easily communicate using services such as social network service (SNS) through a personal computer (PC) or smartphone. The development of these technologies has caused many beneficial effects. At the same time, bad effects also occurred, one of which was the spam problem. Spam refers to unwanted or rejected information received by unspecified users. The continuous exposure of such information to service users creates inconvenience in the user's use of the service, and if filtering is not performed correctly, the quality of service deteriorates. Recently, spammers are creating more malicious spam by distorting the image of spam text so that optical character recognition (OCR)-based spam filters cannot easily detect it. Fortunately, the level of transformation of image spam circulated on social media is not serious yet. However, in the mail system, spammers (the person who sends spam) showed various modifications to the spam image for neutralizing OCR, and therefore, the same situation can happen with spam images on social media. Spammers have been shown to interfere with OCR reading through geometric transformations such as image distortion, noise addition, and blurring. Various techniques have been studied to filter image spam, but at the same time, methods of interfering with image spam identification using obfuscated images are also continuously developing. In this paper, we propose a deep learning-based spam image detection model to improve the existing OCR-based spam image detection performance and compensate for vulnerabilities. The proposed model extracts text features and image features from the image using four sub-models. First, the OCR-based text model extracts the text-related features, whether the image contains spam words, and the word embedding vector from the input image. Then, the convolution neural network-based image model extracts image obfuscation and image feature vectors from the input image. The extracted feature is determined whether it is a spam image by the final spam image classifier. As a result of evaluating the F1-score of the proposed model, the performance was about 14 points higher than the OCR-based spam image detection performance.

A Study on Signification of Components in Fashion Advertising (의류광고 구성요소의 의미화 고정에 관한 연구)

  • 라수임
    • The Research Journal of the Costume Culture
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    • v.6 no.2
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    • pp.203-216
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    • 1998
  • In the study, conceiving that signifying processes like model, setting, advertisement and description are important to promote the purchase of clothes that would satisfy consumer's desire by their expressing mode, I considered the processes of components of which fashion ads consist. As for the methods to study, I regarded the results presented from prior researches of clothing & textiles and other disciplines for the components of fashion ads and objectified their image that may be interpreted subjectively: and then, I adopted to analyse them using advertisement-semiological method to make clear the signifying processes. The results are as follow: 1. Fashion ad, one of visual symbols to transfer brand image, conveys the image with which various components are combined like model, clothes, setting and description as signs. ① the image of clothes amy be differently expressed according to social, cultural norm and individual characteristics, in the case of clothes, therefore, the signified can be regarded as the transferred image by design of the clothes① sign, and the abstract conception which may be rise to mind by the image in a ceratin culture. ② Each signifier such as countenance, line of vision, attitude and hairstyle of a model conveys different image, or the signified, respectively, and it amy operate as a sign that can express the brand image symbolically. ③ The signifiers like background, color and property symbolize the advertised merchandise of clothes and define it attribute.. 2. In the case of fashion ads, key referent systems are fashion phenomena, contemporary role image, social psychology, common morality, and social, economical and milieu.

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A Study on Color Makeup Preference by Pursuing Clothing Image and Clothing Behavior (추구의복이미지와 의복태도에 따른 색조화장품 색 선호도 연구)

  • 박정혜;이선재
    • Journal of the Korean Society of Costume
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    • v.52 no.7
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    • pp.87-102
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    • 2002
  • This study is designed to find women's makeup color preferences according to their pursuing clothing image and clothing behavior. Subjects were 515 women. from 18 years to 40 years old, who are interested in color makeup and use various products. The SPSS statistical program was used for analyzing the demonstrative results of questionnaire survey. The results of this study are as follows : 1. According to color makeup preference by the pursuing image in clothing. those groups who want to have conservative and neat image and who prefer feminine and intellectual image showed the preference of brown lipsticks and eye-shadows, while groups who want to have vivid image preferred orange lipsticks and pink eye-shadows. 2. In the case of casuals, all groups preferred pink eye-shadows and lipsticks. While those groups who want to have intellectual image preferred brown lines after pint groups who want to have sexy and vivid image preferred orange and red lipsticks and blue and green eye- shadows. 3. In preference comparison of color makeup by clothing behavior, those groups who attach practicality, symbol for social status. and social acknowledgment preferred red and brown lipsticks, and brown eye-shadows. 4. In the case of wearing casuals, all groups liked pink eye-shadows and lipsticks the best. whereas the group who want to have social acknowledgment Preferred beige lipsticks and brown eye-shadows.