• Title/Summary/Keyword: Social Bond Theory

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Mediating Roles of Attachment for Information Sharing in Social Media: Social Capital Theory Perspective (소셜 미디어에서 정보공유를 위한 애착의 매개역할: 사회적 자본이론 관점)

  • Chung, Namho;Han, Hee Jeong;Koo, Chulmo
    • Asia pacific journal of information systems
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    • v.22 no.4
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    • pp.101-123
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    • 2012
  • Currently, Social Media, it has widely a renown keyword and its related social trends and businesses have been fastly applied into various contexts. Social media has become an important research area for scholars interested in online technologies and cyber space and their social impacts. Social media is not only including web-based services but also mobile-based application services that allow people to share various style information and knowledge through online connection. Social media users have tendency to common identity- and bond-attachment through interactions such as 'thumbs up', 'reply note', 'forwarding', which may have driven from various factors and may result in delivering information, sharing knowledge, and specific experiences et al. Even further, almost of all social media sites provide and connect unknown strangers depending on shared interests, political views, or enjoyable activities, and other stuffs incorporating the creation of contents, which provides benefits to users. As fast developing digital devices including smartphone, tablet PC, internet based blogging, and photo and video clips, scholars desperately have began to study regarding diverse issues connecting human beings' motivations and the behavioral results which may be articulated by the format of antecedents as well as consequences related to contents that people create via social media. Social media such as Facebook, Twitter, or Cyworld users are more and more getting close each other and build up their relationships by a different style. In this sense, people use social media as tools for maintain pre-existing network, creating new people socially, and at the same time, explicitly find some business opportunities using personal and unlimited public networks. In terms of theory in explaining this phenomenon, social capital is a concept that describes the benefits one receives from one's relationship with others. Thereby, social media use is closely related to the form and connected of people, which is a bridge that can be able to achieve informational benefits of a heterogeneous network of people and common identity- and bonding-attachment which emphasizes emotional benefits from community members or friend group. Social capital would be resources accumulated through the relationships among people, which can be considered as an investment in social relations with expected returns and may achieve benefits from the greater access to and use of resources embedded in social networks. Social media using for their social capital has vastly been adopted in a cyber world, however, there has been little explaining the phenomenon theoretically how people may take advantages or opportunities through interaction among people, why people may interactively give willingness to help or their answers. The individual consciously express themselves in an online space, so called, common identity- or bonding-attachments. Common-identity attachment is the focus of the weak ties, which are loose connections between individuals who may provide useful information or new perspectives for one another but typically not emotional support, whereas common-bonding attachment is explained that between individuals in tightly-knit, emotionally close relationship such as family and close friends. The common identify- and bonding-attachment are mainly studying on-offline setting, which individual convey an impression to others that are expressed to own interest to others. Thus, individuals expect to meet other people and are trying to behave self-presentation engaging in opposite partners accordingly. As developing social media, individuals are motivated to disclose self-disclosures of open and honest using diverse cues such as verbal and nonverbal and pictorial and video files to their friends as well as passing strangers. Social media context, common identity- and bond-attachment for self-presentation seems different compared with face-to-face context. In the realm of social media, social users look for self-impression by posting text messages, pictures, video files. Under the digital environments, people interact to work, shop, learn, entertain, and be played. Social media provides increasingly the kinds of intention and behavior in online. Typically, identity and bond social capital through self-presentation is the intentional and tangible component of identity. At social media, people try to engage in others via a desired impression, which can maintain through performing coherent and complementary communications including displaying signs, symbols, brands made of digital stuffs(information, interest, pictures, etc,). In marketing area, consumers traditionally show common-identity as they select clothes, hairstyles, automobiles, logos, and so on, to impress others in any given context in a shopping mall or opera. To examine these social capital and attachment, we combined a social capital theory with an attachment theory into our research model. Our research model focuses on the common identity- and bond-attachment how they are formulated through social capitals: cognitive capital, structural capital, relational capital, and individual characteristics. Thus, we examined that individual online kindness, self-rated expertise, and social relation influence to build common identity- and bond-attachment, and the attachment effects make an impact on both the willingness to help, however, common bond seems not to show directly impact on information sharing. As a result, we discover that the social capital and attachment theories are mainly applicable to the context of social media and usage in the individual networks. We collected sample data of 256 who are using social media such as Facebook, Twitter, and Cyworld and analyzed the suggested hypotheses through the Structural Equation Model by AMOS. This study analyzes the direct and indirect relationship between the social network service usage and outcomes. Antecedents of kindness, confidence of knowledge, social relations are significantly affected to the mediators common identity-and bond attachments, however, interestingly, network externality does not impact, which we assumed that a size of network was a negative because group members would not significantly contribute if the members do not intend to actively interact with each other. The mediating variables had a positive effect on toward willingness to help. Further, common identity attachment has stronger significant on shared information.

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The Relative Influence of Juvenile Delinquency Theories Using Korean Children and Youth Panel Data (청소년 비행이론의 상대적인 영향력 검증: 아동·청소년 패널자료를 중심으로)

  • Hwang, Sung-Hyun
    • Korean Security Journal
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    • no.44
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    • pp.225-250
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    • 2015
  • The purpose of this study is to explore the relative influences of juvenile delinquency using variables from Hirschi's social bonding theory, Agnew's general strain theory, Gottfredson and Hirschi's self-control theory, and Akers' social learning theory. The data derived from a sample of 2,018 high school students taken from National Youth Policy Institute in 2013. Multiple OLS regression analysis indicated that social learning theory has the greatest impact on dependent variables than other theories. The results of regression analyses also explore the notion that without the social bond, general strain, and self-control variables, there is very little loss of explained variance when these variables are removed from the full equation. However, when the social learning factors are eliminated from the full equation, the change in $R^2$ is dramatic. This result supported the idea that social learning variables had the strongest effect on the juvenile delinquency of Korean adolescents. The most important implication of this study is that it is the first study to test four major theoretical models for juvenile delinquency in Korea. It also makes a number of important contributions toward the further utilization of social learning in investigating juvenile delinquency for Korean high school students.

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A Path Way to Increase the Intention to Comply with Information Security Policy of Employees (조직 구성원들의 정보보안 정책 준수행위 의도에 관한 연구)

  • Yim, Myung-Seong
    • Journal of Digital Convergence
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    • v.10 no.10
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    • pp.119-128
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    • 2012
  • This study is to identify the factors that influence an intention to information security policy compliance of employees. To do this, this study is based on three theoretical backgrounds because of the lack of holistic perspective. Research results show that detection certainty and individual attachment have a positive effect on information security policy compliance intention. Detection certainty is influenced by security awareness education and training. Finally, response cost has a negative effect on information security policy compliance intention.

Distribution of Brand Community in University: A Systematic Review of Literature on Higher Education Market-Oriented Strategy

  • Danial, THAIB;Saiful, GHOZI;Hendra, SANJAYA KUSNO;Andriani, KUSUMAWATI;Edy, YULIANTO
    • Journal of Distribution Science
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    • v.21 no.3
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    • pp.25-36
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    • 2023
  • Purpose: Brand community in higher education institutions comes up as an important topic to be discussed because the relationships among consumers can support the institutional brand and ultimately give meaning and vitality to the market-oriented strategy. This study aims to investigate how the literature on brand community in higher education have been distributed in research trends, theoretical frameworks, and methods. Research design, data and methodology: A total of 24 articles were organized from four reputable international databases. Content analysis were performed followed by synthesis toward potential directions and suggestions. Results: The researches in this area have increasingly focused on online interaction. Social identity theory and relationship theory were the two most prevalent theories used. Since the internet provides any social relationship with a specific relationship to form the brand community, its contextualization in higher education resulted in new concept implementation. Conclusions: The relationship within online participati on has impacted the market-oriented strategy of higher education in searching for ways toward a long-term and enduring bond among students, alumni, institutions and brands. As there is a plenteous prospect of data availability combined with big data analysis technology, the online participation will pique the interest of scholars to conduct further research on it.

The Characteristics of Single-Parent Family Strengths and Related Variables (한부모가족의 건강성 관련 특성과 변인에 관한 연구)

  • Hyun, Eun-Min;Rim, Bo-Rae;Chang, Kyung-Moon
    • Journal of the Korean Home Economics Association
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    • v.44 no.4 s.218
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    • pp.23-38
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    • 2006
  • The purpose of this study was to investigate the strengths of single-parent families and the related variables based on the family strength approach. The major findings were as follows. First, good communication, family bond, children's adjustment and coping ability were characteristics of single-parent family strengths. Secondly, strengths of single-parent family were related to income and period of becoming a single-parent family. Thirdly, single parents who had a higher level of personal resources such as high self-esteem and economic stability perceived a higher level of family strengths. Fourth, single parents who had a higher level of social support perceived a higher level of family strength. Fifth, there was no interaction effect between personal resource and social resource on single-parent family strengths. Last, both personal and social resources had effects on the strength of single- parent family. Especially personal resource and self-esteem were the most important variables and had a strong influence on single-parent family strengths. The results of this study have important implications for theory, research and practice. Research on the strengths of the Korean single-parent family is new and more extensive investigation is required.

Search of Gender-Specific Theory through Empirical Testing of Factors of Girls' Delinquency based on Feministic Perspectives (페미니스트 관점에 근거한 소녀비행 요인의 검증을 통한 성-특성적 이론의 모색)

  • Kim, Ji-Youn;Jo, Hyun-Bin
    • The Journal of the Korea Contents Association
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    • v.10 no.1
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    • pp.275-285
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    • 2010
  • This research examines the relation of dissatisfaction about own real conditions, deviant labeling, self-esteem, abuse from parent, victimization and juvenile delinquency(smoking, drinking, run-away, assault, taking away stuffs or money, larceny). The evidence of a strong relation of these factors and girls' delinquency is well known through empirical researches by feminist criminologists. Feminist criminology had attention to the gender-specific factors that could explain girls' delinquency. Most of conventional delinquency theories, such as social bond theory, differential association theory, focused on bad boys' deviant behaviors. These theories has not been designed to apply to girls' troubles. According to the conclusion of the research, there seems to support researches of feministic perspectives.

Empirical Study of the Influences of Motives for Using SNS on Relational Capital of SNS and Continuous Usage of SNS (SNS의 이용동기가 SNS의 사회적 자본과 지속적 사용의도에 미치는 영향에 관한 실증연구)

  • Oh, Eun-Hae;Lee, Jeong-Hwa;Lee, Jeong-Ae
    • The Journal of the Korea Contents Association
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    • v.19 no.4
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    • pp.138-149
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    • 2019
  • The purpose of this study is to empirically address the influences of motives for using SNS on relational bridging and relational bonding in SNS and motives for continuous use SNS by applying the concepts of bonding and bridging, defined in the social capital theory, and major motives for using SNS are classified into three categories-social, information, and recreation categories - based on the previous studies and the usage and gratification theories. Through this study, it was revealed that motives of all these three categories-social, information, and recreation categories-have significant influences over relational bridging and relational bonding in SNS while relational bridging and relational bonding in SNS have significant influences over consistent motives for using SNS so the hypothesis of this study is accepted. It was also proven that motives of all these three categories - social, information, and recreation categories-for using SNS are important factors for creating new communities or expand relationships with other SNS users sharing similar interests. In addition, it was found that SNS users constantly use SNS to build relationships that could create a strong bond between individuals and receive emotional supports when necessary and to expand its own network by creating new relationships with other SNS users.

Effects that Faith Factor of Social Bonds Have on Cyber Bullying Phenomenon (사회유대의 신념요인이 사이버 불링 가해 현상에 미치는 영향)

  • Lee, Young-Sik
    • The Journal of the Korea Contents Association
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    • v.16 no.1
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    • pp.256-262
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    • 2016
  • A cyber crime has been evolving, as other crimes have. Beyond physical damages such as financial crimes in the cyber world, it has evolved into psychological forms like cyber-bullying. In today's crimes, measures that consider psychological effects of crimes are highly regarded in that fear of crime is considered as well as visible crimes. Accordingly, cyber bullying, which causes psychological damages, needs to be treated very importantly. Because the characteristics of cyber crime is caused by different circumstances from the real world, measures should be taken in different aspects. Rather than physical damages, which can be found in the conventional crimes, cyber crimes cause psychological damages, so the effect that has on inflicting should be specified. Especially, in the environment that virtual reality is ubiquitous through smart phones, it is very difficult to establish measures by considering all the causes of general cyber crimes. Therefore, this study estimated what affects cyber bullying by focusing on personalized faith factor among social bond theory, which can control cyber crimes. As a result, self-controling faith was verified to have a negative effect on cyber bullying, so faith is a very important factor in personalized environment. Thus, it is suggested that the characteristics of cyber space and education of humanism, which can affect individuals' faith should be emphasized.

The Effects of Attachment Relationships of Elementary School Students on Delinquency (초등학교 학생의 애착관계가 비행에 미치는 영향)

  • Shin, Jae-Hun;Kim, Sang-Woon
    • The Journal of the Korea Contents Association
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    • v.15 no.6
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    • pp.227-235
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    • 2015
  • The purpose of this study is find the impact of attachment relationships on the Juvenile delinquency. Attachment relationships divides attachment to parents, attachment to teacher, attachment to friends. Delinquency divides status delinquency, escape delinquency, violence delinquency, possessive delinquency. This study was used raw data of the "Survey of the victim in the elementary school." Result of analysis was the case of post delinquency showed a passion for attachment to parents and teachers on a significant impact on status delinquency. Escape delinquency the love of parents has a significant effect on the escape delinquency. Violence delinquency has a significant effect on the delinquency attachment violence against teachers. Attachment of possessive delinquency parents showed a significant effect on the possessive delinquency.

A Study on the Analysis of Optimal Asset Allocation and Welfare Improvemant Factors through ESG Investment (ESG투자를 통한 최적자산배분과 후생개선 요인분석에 관한 연구)

  • Hyun, Sangkyun;Lee, Jeongseok;Rhee, Joon-Hee
    • Journal of Korean Society for Quality Management
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    • v.51 no.2
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    • pp.171-184
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    • 2023
  • Purpose: First, this paper suggests an alternative approach to find optimal portfolio (stocks, bonds and ESG stocks) under the maximizing utility of investors. Second, we include ESG stocks in our optimal portfolio, and compare improvement of welfares in the case with and without ESG stocks in portfolio. Methods: Our main method of analysis follows Brennan et al(2002), designed under the continuous time framework. We assume that the dynamics of stock price follow the Geometric Brownian Motion (GBM) while the short rate have the Vasicek model. For the utility function of investors, we use the Power Utility Function, which commonly used in financial studies. The optimal portfolio and welfares are derived in the partial equilibrium. The parameters are estimated by using Kalman filter and ordinary least square method. Results: During the overall analysis period, the portfolio including ESG, did not show clear welfare improvement. In 2017, it has slightly exceeded this benchmark 1, showing the possibility of improvement, but the ESG stocks we selected have not strongly shown statistically significant welfare improvement results. This paper showed that the factors affecting optimal asset allocation and welfare improvement were different each other. We also found that the proportion of optimal asset allocation was affected by factors such as asset return, volatility, and inverse correlation between stocks and bonds, similar to traditional financial theory. Conclusion: The portfolio with ESG investment did not show significant results in welfare improvement is due to that 1) the KRX ESG Leaders 150 selected in our study is an index based on ESG integrated scores, which are designed to affect stability rather than profitability. And 2) Korea has a short history of ESG investment. During the limited analysis period, the performance of stock-related assets was inferior to bond assets at the time of the interest rate drop.