• Title/Summary/Keyword: Social Bigdata

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Methodological Implications of Employing Social Bigdata Analysis for Policy-Making : A Case of Social Media Buzz on the Startup Business (빅데이터를 활용한 정책분석의 방법론적 함의 : 기회형 창업 관련 소셜 빅데이터 분석 사례를 중심으로)

  • Lee, Young-Joo;Kim, Dhohoon
    • Journal of Information Technology Services
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    • v.15 no.1
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    • pp.97-111
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    • 2016
  • In the creative economy paradigm, motivation of the opportunity based startup is a continuous concern to policy-makers. Recently, bigdata anlalytics challenge traditional methods by providing efficient ways to identify social trend and hidden issues in the public sector. In this study the authors introduce a case study using social bigdata analytics for conducting policy analysis. A semantic network analysis was employed using textual data from social media including online news, blog, and private bulletin board which create buzz on the startup business. Results indicates that each media has been forming different discourses regarding government's policy on the startup business. Furthermore, semantic network structures from private bulletin board reveal unexpected social burden that hiders opening a startup, which has not been found in the traditional survey nor experts interview. Based on these results, the authors found the feasibility of using social bigdata analysis for policy-making. Methodological and practical implications are discussed.

Algorithm Design to Judge Fake News based on Bigdata and Artificial Intelligence

  • Kang, Jangmook;Lee, Sangwon
    • International Journal of Internet, Broadcasting and Communication
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    • v.11 no.2
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    • pp.50-58
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    • 2019
  • The clear and specific objective of this study is to design a false news discriminator algorithm for news articles transmitted on a text-based basis and an architecture that builds it into a system (H/W configuration with Hadoop-based in-memory technology, Deep Learning S/W design for bigdata and SNS linkage). Based on learning data on actual news, the government will submit advanced "fake news" test data as a result and complete theoretical research based on it. The need for research proposed by this study is social cost paid by rumors (including malicious comments) and rumors (written false news) due to the flood of fake news, false reports, rumors and stabbings, among other social challenges. In addition, fake news can distort normal communication channels, undermine human mutual trust, and reduce social capital at the same time. The final purpose of the study is to upgrade the study to a topic that is difficult to distinguish between false and exaggerated, fake and hypocrisy, sincere and false, fraud and error, truth and false.

Development of a flood prevention system scenario using IoT Directional speaker Seamless-tracking technology (인명지킴이 시스템 기반 사회재난 대응 실증 연구 - IDS 기술을 활용한 수난 방지 시스템 시나리오 개발 -)

  • Lee, Yongsuk;Im, Sua;Shin, Jongkyun
    • Journal of the Society of Disaster Information
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    • v.13 no.1
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    • pp.106-117
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    • 2017
  • This study is to present to be the efficient demonstration of the life protection systems which is developed for the prevention and prompt correspondence for social disaster. It is to suggest to be conducted prompt accident prevention and correspondence based on the type of accident and developing technology development of life protection systems for social disaster using convergence technology like directional speaker system.

Educational Policy Proposals through Analysis of the Perception of Bigdata for University Students (학부생의 빅데이터 인식 분석을 통한 교육정책 제언)

  • Noh, Kyoo-Sung
    • Journal of Digital Convergence
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    • v.13 no.11
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    • pp.25-33
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    • 2015
  • In Korea, despite the increase in demand for Bigdata manpower, institutions and universities to educate and train Bigdata manpower are not yet much. Therefore, this study investigated the status regarding the recognition on Bigdata of universities students and presented a direction for educating Bigdata manpower at the university. In order to accomplish this purpose, this study surveyed and analyzed the students' understanding of Bigdata, the awareness of the students about the social impact of Bigdata, the learning intention of the students on Bigdata and presented Implications for Bigdata workforce development. As a result, despite of the somewhat difference in understanding for the Bigdata, it was found that their awareness about the impact of Bigdata is very positive. And this study showed the need of universities' and government' political effort for Bigdata workforce development, because it was investigated that students' intentions of learning for Bigdata is proportional to students' understanding levels and learning experience for Bigdata.

Social Issue Risk Type Classification based on Social Bigdata (소셜 빅데이터 기반 사회적 이슈 리스크 유형 분류)

  • Oh, Hyo-Jung;An, Seung-Kwon;Kim, Yong
    • The Journal of the Korea Contents Association
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    • v.16 no.8
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    • pp.1-9
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    • 2016
  • In accordance with the increased political and social utilization of social media, demands on online trend analysis and monitoring technologies based on social bigdata are also increasing rapidly. In this paper, we define 'risk' as issues which have probability of turn to negative public opinion among big social issues and classify their types in details. To define risk types, we conduct a complete survey on news documents and analyzed characteristics according to issue domains. We also investigate cross-medias analysis to find out how different public media and personalized social media. At the result, we define 58 risk types for 6 domains and developed automatic classification model based on machine learning algorithm. Based on empirical experiments, we prove the possibility of automatic detection for social issue risk in social media.

Analysis of Social Network Service Data to Estimate Tourist Interests in Green Tour Activities

  • Rah, HyungChul;Park, Sungho;Kim, Miok;Cho, Youngbeen;Yoo, Kwan-Hee
    • International Journal of Contents
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    • v.14 no.3
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    • pp.27-31
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    • 2018
  • Social network service (SNS) data related to green tourism were used to estimate preferred tour sites and users' interests. Keywords related with green tour activities were employed to search the SNS data. SNS data were collected from Korean blogs such as Naver and Daum from June $1^{st}$ to August $31^{st}$ between 2015 and 2017 using text-mining solution. During the study period, seven hundred and five posts were analyzed. Associated words that frequently co-occurred with keywords were classified into different categories depending on the nature of associated words. Associated words included swimming pools and camping sites (location); experience and swimming pools (attribute); and water play and culture (culture/leisure). Our data suggest that SNS users with experience of green tourism in Korea exhibited interest in green tourism with swimming pools, camping sites, experience, water play and/or culture rather than particular popular sites. Based on the findings, it is recommended that preferred facilities such as swimming pools should be provided at green tourism sites to meet the users' needs and to facilitate green tourism.

An Experimental Evaluation of Box office Revenue Prediction through Social Bigdata Analysis and Machine Learning (소셜 빅데이터 분석과 기계학습을 이용한 영화흥행예측 기법의 실험적 평가)

  • Chang, Jae-Young
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.17 no.3
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    • pp.167-173
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    • 2017
  • With increased interest in the fourth industrial revolution represented by artificial intelligence, it has been very active to utilize bigdata and machine learning techniques in almost areas of society. Also, such activities have been realized by development of forecasting systems in various applications. Especially in the movie industry, there have been numerous attempts to predict whether they would be success or not. In the past, most of studies considered only the static factors in the process of prediction, but recently, several efforts are tried to utilize realtime social bigdata produced in SNS. In this paper, we propose the prediction technique utilizing various feedback information such as news articles, blogs and reviews as well as static factors of movies. Additionally, we also experimentally evaluate whether the proposed technique could precisely forecast their revenue targeting on the relatively successful movies.

A Comparative Analysis of Success Factors Between Social Commerce and Multichannel Distribution Using Text Mining Techniques (텍스트마이닝 기법을 이용한 소셜커머스와 멀티채널 유통업체 간 성공요인 비교 연구)

  • Choi, Hyun-Seung;Kim, Ye-Sol;Cho, Hyuk-Jun;Kang, Ju-Young
    • The Journal of Bigdata
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    • v.1 no.2
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    • pp.35-44
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    • 2016
  • Today there is a fierce competition between social commerce and multi-channel distribution in korea and it is need to do comparative analysis about success factors between social commerce and multi-channel distribution. Unlike the other studies that have only used survey method, this study analyzed the success factors between social commerce and multichannel distribution using text mining techniques. We expect that the result of the study not only gives the practical implication for making the competition strategy of the retailers but also contributes to the diverse extension research.

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Social Network Analysis by Utilizing Disaster Risk Big Data (재난 위험신고 빅데이터를 활용한 사회연결망 분석)

  • Han, Ji-Ah;Jeong, Duk-Hoon
    • The Journal of Bigdata
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    • v.1 no.2
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    • pp.45-63
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    • 2016
  • According to changes of recent climate social structures, frequency of occurrence new or complex disasters are increasing. So the importance of disaster prevention is increasing. To provide useful information of disaster prevention activities, We use the "Safety Sinmungo" main processing practices included Facility safety management in Ministry of Public Safety and Security. Facility safety management is the most and common disaster prevention activities. We identified the keywords in the risk report and facilities to residents report and analyzed the seasonal and inter-regional facilities report distribution process. We also utilized social network analysis techniques to configure a 1-mode, 2-mode facilities around the keyword for differences.

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