• Asia pacific journal of information systems
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• v.26 no.2
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• pp.211-230
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• 2016

Social commerce is a new type of e-commence that is based on social networking technologies and aggressive marketing strategies, such as one-deal-a-day. However, although social commerce has become very popular, little is known of customers' substantive purchasing behaviors when using social commerce sites. These behaviors, namely visiting and purchasing behaviors, are the focus of this study. Hence, this study aims to provide comprehensive understanding of the visiting and purchasing behaviors of customers in relation to social commerce sites. A research model based on the utilitarian and hedonic values of shopping, social influence, and convenience, which represent social commerce features, was developed and empirically analyzed using data from social commerce site users. The results revealed that purchasing behaviors of consumers when they use social commerce sites are affected directly by the utilitarian value (perceived usefulness) of the site as well as their purchase intention. Purchase intention is affected by perceived usefulness, subjective norm, and visiting behaviors. The visiting behaviors of consumers in relation to social commerce sites are also affected directly by the hedonic value (playfulness) of the site as well as their intention to visit the site. The findings of this study have implications for practitioners with regard to understanding and promoting the use of social commerce sites.

• Journal of The Korean Society of Integrative Medicine
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• v.8 no.4
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• pp.231-239
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• 2020

Purpose: The purpose of this study is to identify the relationship of between social support, emotional intelligence, depression, and health promotion behaviors of nursing college students, and to establish basic data for the development of a nursing intervention program for health promotion behaviors. Methods: This descriptive correlation study examined the correlation between the social support, emotional intelligence, depression, and health promotion behaviors of nursing students. 203 nursing college students located in J city participated in the study from November to December 2019. The collected data was analyzed used the SPSS WIN 22.0 program. The general characteristics of the subjects were analyzed by frequency and percentage, and health promoting behavior, social support, emotional intelligence, and depression were analyzed using mean and standard deviation. In this study, the correlation between the subjects' social support, emotional intelligence, depression, and health promotion behaviors was analyzed using Pearson correlation coefficient. Results: The study results showed that the subjects' health promotion behaviors averaged 2.22±0.38 points out of 4d social support averaged 3.83±0.59 points out of 5, emotional intelligence averaged 4.53±0.73 out of 7, and depression averaged 0.49±0.42 points out of 2 points. The analysis results of correlation between the subject's health promotion behaviors, social support, emotional intelligence, and depression showed that health promotion behaviors and social support (r=.287, p<.001), health promotion behaviors and emotional intelligence (r=.450, p<.001), and social support and emotional intelligence (r=.450, p<.001) had a positive correlation, but depression and health promotion behaviors (r=-.453, p<.001), depression and social support (r=-.259, p<.001), and depression and emotional intelligence (r=-.322, p<.001) had a negative correlation. Conclusion: This study will provide the basic data for a follow-up researches on the social support, emotional intelligence, depression and health promotion behaviors of nursing college students. It is expected to serve as the basic data for developing nursing intervention programs for health promotion behaviors in the future.

• Korean Journal of Childcare and Education
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• v.14 no.1
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• pp.249-268
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• 2018

Objective: The purpose of this study was to examine the effects of preschooler's temperament on peer play activity, focusing on the mediation of mothers' social interaction parenting behaviors Methods: 1695 mothers of preschoolers completed questionnaires on children's temperament and peer play behaviors, and mothers' parenting behaviors. Data were analyzed by regression analyses by SPSS 18.0. Results: First, preschoolers' sociability exerted positive effects on good peer play behaviors(play interaction) and negative effects on the bad peer play behaviors (disruption, disconnection) and both were partially mediated by mothers' social interaction parenting behaviors. Second, preschoolers' emotionality exerted negative effects on good peer play behaviors and positive effects on the bad peer play behaviors and both were partially mediated by mothers' social interaction parenting behaviors. Preschoolers' activity exerted positive effects on good peer play behaviors and negative effects on the bad peer play behaviors and both were partially mediated by mothers' social interaction parenting behaviors. Conclusion/Implications: These findings provide preliminary evidence that mothers' social interaction parenting behavior partially mediate the effects of preschoolers' temperament on peer play behaviors. Implications for the use of intervention targeting specific temperament have been discussed.

• Korean Journal of Childcare and Education
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• v.16 no.2
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• pp.161-178
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• 2020

Objective: The purpose of this study was to investigate the effects of parenting stress of mothers, warm parenting behaviors and controlling parenting behaviors on children's social competence. Methods: A total of 1515 mothers of young children(780 boys, 735 girls), who had participated in wave 7 of the Panel Study on Korean Children(PSKC), answered the questionnaires. The questionnaires included items about mothers' parenting stress, parenting behaviors, and their children's social competence. The collected data were analyzed using descriptive statistics, Pearson's correlation and structural equation models using SPSS 23 and AMOS 22. Results: First, there was a significantly negative correlation between mothers' parenting stress and children's social competence. Also, there was a significantly positive correlation between mothers' warm parenting behaviors and controlling parenting behavior and children's social competence. Second, mothers' parenting stress showed a direct negative effect on children's social competence. Third, mothers' warm parenting behaviors and controlling parenting behaviors showed partial mediating roles in the relationship between mothers' parenting stress and children's social competence. Conclusion/Implications: In order to develop positive social competence of children, programs and social support are needed to reduce mothers'parenting stress and induce positive parenting behaviors.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.8 no.11
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• pp.3984-3996
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• 2014

Mobile social network can be seen as a specific application of the DTN (Delay Tolerant Network), in which the information propagation can be impacted by many social behaviors of the nodes. For a specific node, its social behaviors are various. For example, the node may not be interested in the information before receiving it and may also discard the information after getting it. On the other hand, people are more willing to forward the message to his friends. These interactive behaviors between nodes can be seen as social behaviors. It is easy to see that the impact of the social behaviors is related to the social ties, which can be manifested by the structure of the social network. State of the art works often simply assumes that the social networks can be divided into some communities. At present, some works find that the structure of some social networks is scale-free. To overcome this problem, this paper proposes a theoretical model to evaluate the impact of above social behaviors in the DTN-like scale-free network. Simulation shows the accuracy of the model. Numerical results show that both social behaviors and scale-free character have significant impact on information propagation. Moreover, the impact of social behaviors is related to the scale-free character of the networks.

• Journal of the Korean Home Economics Association
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• v.35 no.2
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• pp.385-399
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• 1997

The purpose of this study was to investigate the relationship between the quality of caregiver's behaviors and children's social behaviors. the quality of caregiver's behaviors were observed during indoor free-play time in the 8 classes at 7 child care centers. Forty children were selected from two classes of high quality caregivers and 2 of low quality caregivers based on the quality of caregiver's behaviors. Children's social behaviors were measured in terms of social competence, social maladjustment, and social interaction. results of the study were as follows: First, children of high quality caregivers were more socially competent than of low quality caregivers. second, there were no significant differences in social maladjustemnt according to the quality of caregiver's behavior. Third, children of high quality caregivers showed more positive and dependent interaction with caregivers high quality caregivers showed more positive and depedndent interaction with caregivers than of low quality teachers. Also, children of high quality caregivers engaged less in aimless behavior and negative interaction with peers than of low quality caregivers.

• Korean Journal of Child Studies
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• v.25 no.2
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• pp.71-79
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• 2004

The primary purpose of this study was to examine what social behaviors are valued within Korean culture for children of preschool age. The sample consisted of 40 mothers of preschool children and 40 preschool teachers. Two instruments were used : an open-ended interview and the Preschool Behavior Q-sort(Baumrind, 1968). Korean mothers and preschool teachers emphasized social behaviors based on cultural values. However, social behaviors that Korean mothers and preschool teachers emphasized were not, for the most part, the expected behaviors about respect for authority or obedience. Rather, they valued considerateness, politeness, mastery behaviors that represent another aspect of traditional values.

• Women's Health Nursing
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• v.13 no.2
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• pp.123-130
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• 2007

Purpose: The purposes of this study were to examine the level of social support, health promoting behaviors and depression among unmarried pregnant women and to identify the relationship between social support, health promoting behaviors and depression. Method: A descriptive correlational study was conducted. The participants were 102 unmarried pregnant women receiving shelter services from four facilities in two metropolitan cities. Data was collected using a self-administered questionnaire. Descriptive statistics, ANOVA and Pearson correlation were used for data analysis. Results: The level of social support and health promoting behaviors were relatively lower and the level of depression was relatively higher than those of married pregnant women. The participants received especially low social support from their unmarried partner. There was a positive relationship between social support and health promoting behaviors. Moreover, there were negative relationships between social support and depression and between health promoting behaviors and depression. Conclusions: To promote physical and emotional health of unmarried pregnant women, more attention is necessary to increase their social support. A nursing intervention program to increase social support among unmarried pregnant women in needed.

• Child Health Nursing Research
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• v.9 no.3
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• pp.323-331
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• 2003

Purpose: The purpose of this study is to analyze the factors affecting Deviant Behaviors of Korean High school Students. Method: Data was collected from October 8 to 31, 2002. The subjects for this study were 697 Korean High school Students(boys 347, girls 350), recruited from two High School located in Seoul. Data collection was conducted through the use of 6 Questionnaire that modified by the investigator. The data was analyzed by the SPSS win 10.0 program using Descriptive statistics, Pearson Correlation coefficient and stepwise multiple regression. Result: 1) The mean of total item score the Deviant Behaviors scales was 1.59, which was slightly low. 2) There was a significant correlation between Deviant Behaviors, Type A Personality, Aggression, Impulsivity, Stress and Social Support(γ= .11 ～ .65, p<.001), but It was no significant correlation Type A Personality and Stress(γ= -.01). 3) Stepwise multiple regression analysis showed that (1) Impulsivity, Social Support and Type A Personality were the predictors of Deviant Behaviors and account for 18.6％ of the variance in Deviant Behaviors. (2) Impulsivity account for 3.6％ of the variance in Deviant Behaviors in Subjects with a lower degree of score the Deviant Behaviors. Impulsivity and Social Support account for 23.2％ of the variance in Deviant Behaviors in subjects with higher degree of score the Deviant Behaviors. (3) Impulsivity account for 18.3％ of the variance in Deviant Behaviors in High school girls (n=350). Impulsivity and Social Support account for 20.1％ of the variance in Deviant Behaviors in High school boys (n=347). Conclusion: Impulsivity and Social Support account for Deviant Behaviors of High school Students. Therefore it is necessary to develop nursing intervention to reduce the level of Impulsivity, to increase the Social Support in order to decrease the Deviant Behaviors.

• Journal of Preventive Medicine and Public Health
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• v.35 no.1
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• pp.57-64
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• 2002

Objective : To explore the relationship of social class and health behaviors with self-reported morbidity. Methods : The 1995 General Household Survey in Korea was used to investigate self-reported morbidity. Logistic regression was used to examine the relationship of social class and health behaviors with self-reported chronic disease and perceived general health. Results : For chronic disease and general perceived health, age adjusted odds ratios were higher for manual workers, lower-educated group as well as those in the lower income group; this held true for both men and women. Health behaviours had little effect or the relationship between social class and morbidity. The relationship between health behaviors and morbidity was very weak. The lower social class expressed higher levels of negative health behaviors, although this relationship appeared to be very weak in Korea. Conclusions : This study suggests that an understanding of health differentials that addresses the issue of social inequalities in Korea is required.