• Journal of the Korea Academia-Industrial cooperation Society
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• v.13 no.2
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• pp.615-627
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• 2012

The market penetration of the smart phones has brought significant changes to the related industries. As the mobile phone market as well as the smart phone application market are growing rapidly, competition among small-size application developers has become severe. However, due to the severe competition and expensive market entry costs, the developers argue that it is necessary to develope the applications from the perspective of the users. However, studies on application development from the users' perspectives are still in the early stages and they have not provided various approaches. Therefore, based on the Open Coding method of Ground Theory, this study collected data on applications review from related communities and blogs of Korean web portal sites, and identified indices which users consider important when they use the applications. In addition, we conduct a comparative analysis between those indices by calculating their frequency of exposure. As a result, a total of 30 sub-categories of indicators such as amusement, controllability, versatility and ease of use appeared to be predominant to users and those lower categories were grouped into five categories; sensibility, design, technology, price, and social skills. The results of this study suggest to the application developers the guidelines of user oriented design and development. It can be used to develop the evaluation tool for application usability.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.22 no.2
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• pp.104-112
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• 2021

For extrusion processes in the process industry, the need to build smart factories is increasing. However, in most extrusion production sites, the production method is continuous, and because the properties of the data are undeed, it is difficult to process the data. In order to solve this problem, we present a methodology utilizing a near field communication (NFC) sensor rather than water-based data entry. To this end, a wireless network environment was built, and a data management method was designed. A non-contact NFC method was studied for the production performance-data input method, and an analysis method was implemented using the pivot function of the Excel program. As a result, data input using NFC was automated, obtaining a quantitative effect from reducing the operator's data processing time. In addition, using the input data, we present a case where a bottleneck is improved due to quality problems.

• The Korean Journal of Franchise Management
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• v.9 no.4
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• pp.7-19
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• 2018

Purpose - Recently, global management in Korea franchise industry is becoming an important keyword. As an important branch market, Chinese market plays a major role not only by making experience of the competitiveness among global brands which offers a foothold to become a top global brand, but also by actualizing an economies of scale in production, sales, etc. Therefore, it is necessary to identify key successful factor influencing customer evaluation and responses of Korean franchise restaurant targeting Chinese consumers in China context. The purpose of this study is to examine the effects for Korean franchise restaurant selection attributes on perceived value, customer satisfaction and customer loyalty in Chinese context with SmartPLS 3 and Artifical Neural Network(ANN). Research design, data, and methodology - For these purposes, the authors developed several hypotheses. A questionnaire survey was conducted on the panel of online survey companies for Chinese consumers who have visited Korean franchise restaurants. A total of 404 data were analyzed using structural equation modeling(SEM) and artifical neural network(ANN) with SPSS 22.0 and SmartPLS 3.0. Result - The findings of this study are as follows: First, the alternative model findings show that facilities & atmosphere, employee service, and menu influenced on utilitarian value, customer satisfaction, and customer loyalty directly. Second, employee service influenced on customer satisfaction. Third, menu influenced on hedonic value. Fourth, brand reputation influenced on utilitarian value. Fifth, hedonic value increase customer satisfaction and customer loyalty. Sixth, hedonic value increase customer loyalty. Seventh, customer increase customer loyalty. And, the ANN analysis shows that utilitarian value is the first most important factor influencing customer satisfaction, followed by hedonic value, facilities & atmosphere, menu and employee service. However, the ANN analysis shows that customer satisfaction is the first most important factor influencing customer loyalty, followed by utilitarian value, hedonic value, brand reputation, menu, and employee service. Conclusions - This study provides practical implications for enhancing customer satisfaction and customer loyalty by applying the ANN technique that complements the limitations of the linear structural relationship analysis using the proposed model and the alternative model. In other words, the SEM-ANN model provides guidelines on how Korean franchise restaurants should formulate facilities & atmosphere, employee service, and menu mix strategies in China. In addition, ANN 's analysis shows that restaurant brand reputation plays a pivotal role in increasing customer loyalty. The fact suggests that Korean franchise companies should establish their domestic brand reputation prior to their entry into overseas markets such as China.

• Journal of Korean Society of Transportation
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• v.34 no.5
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• pp.437-448
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• 2016

Some previous researches suggested a transit trip destination inference method by constructing trip chains with incomplete(missing destination) smart card dataset obtained on the entry fare control systems. To explore the feasibility of the transit trip destination inference method, the transit trip chains are constructed from the pre-paid smart card tagging data collected in Busan on October 2014 weekdays by tracing the card IDs, tagging times(boarding, alighting, transfer), and the trip linking distances between two consecutive transit trips in a daily sequences. Assuming that most trips in the transit trip chains are linked successively, the individual transit trip destination zones are inferred as the consecutive linking trip's origin zones. Applying the model to the complete trips with observed OD reveals that about 82% of the inferred trip destinations are the same as those of the observed trip destinations and the inference error defined as the difference in distance between the inferred and observed alighting stops is minimized when the trip linking distance is less than or equal to 0.5km. When applying the model to the incomplete trips with missing destinations, the overall destination missing rate decreases from 71.40% to 21.74% and approximately 77% of the destination missing trips are the single transit trips for which the destinations can not be inferable. In addition, the model remarkably reduces the destination missing rate of the multiple incomplete transit trips from 69.56% to 6.27%. Spearman's rank correlation and Chi-squared goodness-of-fit tests showed that the ranks for transit trips of each zone are not significantly affected by the inferred trips, but the transit trip distributions only using small complete trips are significantly different from those using complete and inferred trips. Therefore, it is concluded that the model should be applicable to derive a realistic transit trip patterns in cities with the incomplete smart card data.

• International Journal of Internet, Broadcasting and Communication
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• v.12 no.3
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• pp.64-73
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• 2020

The importance of international co-production that enables content production, diversification of overseas markets, and diversification has been highlighted as demand for content has soared due to intensifying competition between media outlets, while contents provision has become easier due to changes in media environment such as convergence of broadcasting and communication and the spread of mobile Internet. In particular, the boom in Korean dramas, called the Korean Wave in China, opened up a new market after "My Love from the Star" in 2014, and in 2016, Netflix's entry into Korea served as an opportunity for local broadcasters and producers to seek international co-production. In addition, "Good Doctor" which was aired on American Broadcasting Co. (ABC) in 2017, has topped the same time slot for the first time in 29 years, and is set to air season 4 this fall. Accordingly, overseas broadcasters and production companies wanted to collaborate with domestic broadcasters and producers, and since 2011, they have conducted a total of 12 co-produced dramas until 2019. Unfortunately, however, there are few studies related to international co-production dramas in the domestic industry and academia. In this paper, we present to help Korea, which used to be a powerhouse in complete export-type content, move toward becoming a powerhouse in international co-produced dramas. In addition, it is meaningful that the research focused on the current status and achievements of international co-production dramas, which have not been studied much, and the diversity of international co-production dramas in the future through the analysis of the form and structure of international co-production.

• Journal of Korea Technology Innovation Society
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• v.8 no.1
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• pp.135-153
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• 2005

With an explosive growth of internet and a change of consumer's demand, Post PC is emerging as a substitute for the existing desktop computer and laptop computer. Post PC is a new computer which is portable with wireless networking, cheaper than the existing PCs and specialized in the specific function that consumers want. Furthermore, the shape and the ability of Post PC are dependent on its specific function. The rudimentary Post PCs such as PDA, web-pad and smart-phone are already usable. And in the future, owing to the progress of technologies, the heterogeneity of relate companies and the low entry barrier, various Post PCs will be developed. In this paper, we analyze consumers' willingness-to-pay for Post PC with the attributes such as the portability, the speed of CPU, the data input method (using key board, or notepad etc), the size of monitor and price. To estimating consumers' willingness-to-pay for the attributes of Post PC, we apply a contingent ranking method, which makes the respondents rank hypothetical Post the portability, the speed of CPU, the data input method (using key board, or notepad etc),the size of monitor and price. To estimating consumers' willingness-to-pay for the attributes of Post PC, we apply a contingent ranking method, which makes the respondents rank hypothetical Post PC alternatives featuring various combinations of attributes, to a survey data collected in Korea. Using the estimated willingness-to-pay, we predict the shape and the ability of future's Post PC and draw policy implications for the national and company level R&D strategies.

• Journal of Digital Contents Society
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• v.15 no.4
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• pp.501-512
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• 2014

Due to smart phones introduced since 2007, mobile contents production become activated and with this trend, attention among different age groups to production of mobile games has been growing. Whereas in the past, development of games was the domain of developers equipped with technical knowledge, provision of editor-type engines in recent times is lowering the high barrier of entry to game production. This paper proposes an event-based module design method from the perspective of general users, aimed at producing games by oneself with a Unity 3D, one of editor-type game engines. This is to plan behaviors and roles in the unit of modules in the whole process of a game to be in line with the perspective of game production by one person. Each module includes diverse events that express game characteristics. In addition, the script function provided by the Unity 3D is appropriate to embody the proposed module structure and utilizes the Unity 3D. Lastly, this study produce a simple 3D mobile casual game in order to verify whether effective game production from the planning to the development is possible through the proposed method.

• Journal of rehabilitation welfare engineering & assistive technology
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• v.12 no.1
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• pp.20-28
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• 2018

In this research, for the smooth cultural life of seniors, we recruit 92 smart seniors (male: 22, female: 70) and survey their preferred content sub-genre. The survey is mainly based on the two devices (PC, Smartphone) to be used. As a result of the study, there was a little difference in preference on the web pages between both devices, the video contents showed the similar preference, regardless of the device. Also, sub-genres surveyed show higher correlations with similar sub-genres in other content genres. So, If the result of this study is reflected in the development of cultural contents and the composition of content pages, it will be helpful for senior to enjoy the improved cultural life by lowering entry barriers accessing digital media contents.

• Journal of the Korean Institute of Intelligent Systems
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• v.25 no.5
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• pp.419-424
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• 2015

The entry of an aging society require a safety of senior citizens against emergency. However, a home and a residence of senior citizens should not consider a characteristic of safety and the unfortunate accidents could happen in the house or the residence. Especially if the elders live alone then they have a help function using a call button in a bathroom or a closed area. But, a sliding or an overbalance in a bathroom or a closed area of a home may happen suddenly how can require a help in real time. That is a very serious accident to senior citizens. In this paper, we developed the context-aware system using the various sensors for collecting the data which is an activities of daily living of elders and we designed the recognition method using case-based reasoning for detecting the anomaly and the emergency context in the bathroom or the closed area in house. After that, if the anomaly or the emergency are detected then it call to a family or a relative or an administration in real-time.

• Journal of the Institute of Electronics Engineers of Korea CI
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• v.46 no.2
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• pp.27-35
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• 2009

A paradigm of medical industry is changing quickly to u-healthcare according to entry toward an aging society and improvement of quality of life(QoL). The change toward u-healthcare is meaningful since meaning of healthcare is redefined by prevention and management instead of medical service such as diagnosis of disease and treatment. However, the interest about u-healthcare is only concentrated to derivation of new healthcare service, development of medical measurement appliances(Sensors), and integration and standardization of medical information. Therefore, in this paper, the main ai of this study is trying to realize and implement u-healthcare technology through primary philosophies of ubiquitous composition such as Disappear Computing, Invisible Computing, and Calm Computing and development of user-centered technology.