• The Journal of Asian Finance, Economics and Business
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• v.8 no.3
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• pp.1295-1302
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• 2021

The study aims to investigate the antecedents affecting purchase intention in the category of green skincare products. Many studies have used the theory of planned behavior to investigate factors affecting intention to purchase products in general. This paper not only retests the influences of attitude, subjective norm, perceived behavioral control on the intention to buy eco-friendly skincare products but also suggests a new antecedent - environment knowledge of purchase intention. More importantly, this study is the first to propose the moderating effect of country of origin and product knowledge on the relationship between attitude and purchase intention. This study employs a sample of 350 female customers from 18 to 39 years old in Ho Chi Minh City. The research applies the Multiple Linear Regression to analyze the proposed hypotheses in the conceptual framework and results in significant outcomes. The result shows that attitude is the most influential factor then, subjective norm, perceived behavioral control and environmental knowledge. Most importantly, the findings of this study suggest that product knowledge is found to moderate the effect of attitude on purchase intention. The finding of moderating effect is a new contribution to the literature and future research can be carried out to validate this result.

• Journal of the Korean Institute of Gas
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• v.7 no.4 s.21
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• pp.1-6
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• 2003

Freon gas has been replaced with LPG in the cosmetic industry because of its bad effects on environment. In this paper, skincare product with a cooling effect was developed using LPG as propellant. A cooling effect is obtained by the ice which is formed through spraying. Ice formation is affected by the composition of LPG and most of all, the high content of propane gas in the LPG results in the irregular surface of ice formed because of its high vapor pressure. Also the ratio of LPG to skincare solution affects the formation of ice.

• Journal of Distribution Science
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• v.18 no.10
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• pp.65-75
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• 2020

Purpose: This study aims to examine how to review contents of experiential and utilitarian products (e.g., skincare products) and how to affect review helpfulness by applying natural language processing techniques. Research design, data, and methodology: This study uses 69,633 online reviews generated for the products registered at Amazon.com by 13 Korean cosmetic firms. The authors identify key topics that emerge about consumers' use of skincare products such as skin type and skin trouble, by applying bigram analysis. The review content variables are included in the review helpfulness model, including other important determinants. Results: The estimation results support the positive effect of review extremity and content on the helpfulness. In particular, the reviewer's skin type information was recognized as highly useful when presented together as a basis for high-rated reviews. Moreover, the content related to skin issues positively affects review helpfulness. Conclusions: The positive relationship between extreme reviews and helpfulness of reviews challenges the findings from prior literature. This result implies that an in-depth study of the effect of product types on review helpfulness is needed. Furthermore, a positive effect of review content on helpfulness suggests that applying big data analytics can provide meaningful customer insights in the online retail industry.

• 한국가스학회:학술대회논문집
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• 2003.10a
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• pp.151-156
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• 2003

• Journal of the Korea Fashion and Costume Design Association
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• v.12 no.3
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• pp.1-15
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• 2010

The purpose of this study is to clarify of the distribution routes of cosmetics by their types and differences in choosing them according to ages with the ones in choosing brand by the type according to them. The subjects of the study were females aged 20 plus living in Seoul and Gyeonggi Province between January and February 2008, and 427 questionnaires were used for analysis. For data analysis SPSS 17.0 statistical program was used, and principal component analysis, frequency analysis, ${\chi}^2-test$, ANOVA test and Duncan test were conducted. The results and conclusions of this study are as follows: first, cosmetics store use by product type was examined. Department stores were used most often to purchase skincare, base and color products, while large cosmetics stores were used most frequently to buy hair and body products. Second, The result of the differences in choosing brand by type of cosmetics has found that there are the meaningful differences between Korean low and middle priced brands and foreign high priced ones in skincare and base products. The Korean low and middle priced brands of skin care products show that various distribution routes are simultaneously and highly used as choices in internet, cosmetics specialty stores and large general ones are higher than other distribution routes. Color products have found that there are the meaningful differences in the entire brands. Hair and body products have found that there are the meaningful differences in three brands except the Korean high priced brands. Third, the differences in cosmetics store selection by age were investigated. As for online purchasing, people in their 20's were most likely than other age groups to purchase online. Meanwhile, in case of other stores including door-to-door sales and home shopping, people aged 40 and older were more prone than other age groups to purchase base, color and body products through these stores.

• Journal of the Society of Cosmetic Scientists of Korea
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• v.40 no.2
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• pp.121-131
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• 2014

Due to the high UV light scattering effect of Zinc oxide (ZnO), it is frequently used in sunscreen skincare products. Recently ZnO coated with silica has been used in cosmetics to improve UV protection, texture, decreased photocatalytic activity, dispersibility and stability of the skin care product. In this study, we developed a ZnO composite powder coated with silica for the future application to skincare products to block UV rays that could cause photoaging. To improve consumer's satisfaction rating, we used ZnO microparticles which are widely used in the cosmetics industry. The silica was coated using hydrothermal method with sodium silicate and acid hydrolysis. UV protection of the composite powder was analyzed by UV-Vis and in-vitro test and the advantages for practical use of this powder as a skincare product were determined.

• Journal of the Korean Society of Costume
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• v.60 no.8
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• pp.118-131
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• 2010

The purpose of this study was to identify the differences in cosmetics brand selection by product type, and the differences in ambivalent cosmetics consumption attitude by ambivalent clothing consumption attitude. The subjects of the study were females aged 20 plus, living in Seoul and Gyeonggi Province between January and February 2008, and 427 questionnaires were used for analysis. For data analysis SPSS 17.0 statistical program was used, and principal component analysis, paired t-test and t-test were conducted. The results and conclusions of this study are as follows: firstly, the differences in cosmetics brand selection by product type were investigated. The results showed that domestic high-priced brands of skincare products were selected most often, that foreign high-priced brands of base products and color products were selected most frequently, that domestic low-and medium-priced brands of hair products were selected most often, and that foreign low-and medium-priced brands of body products were selected most frequently. In particular, foreign high-priced brands of color products were most favored, followed by domestic low-and medium-priced brands. The subjects selected foreign high-priced brands, which are the most expensive, and domestic low-and medium-priced brands, which are the least expensive, at the same time. They displayed ambivalent consumption patterns. Secondly, the differences in cosmetics consumption attitude by ambivalent clothing consumption attitude were examined. Groups high on ambivalent clothing consumption attitude had a higher cosmetics consumption attitude than groups low on ambivalent clothing consumption attitude.

• Knowledge Management Research
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• v.21 no.3
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• pp.215-228
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• 2020

This study introduces the case of a company that newly jumped into the competitive cosmetics market with a brand concept developed through big data analysis. Skin Reverse Lab, which possesses anti-aging material technology, launched a new brand in the skincare cosmetics market. Using a big data analysis program called Luminoso, SNS data was analyzed in four areas, which were consumer attitudes toward overall cosmetics, skincare products, competitors, and consumers' experiences of product use. The age groups and competitors were analyzed through the emotional analysis technique including context, which is the strength of Luminoso, and insights on consumers were derived through the related word analysis and word cloud techniques. Based on the analysis results, Logically Skin have won various awards in famous magazines and apps, and have been recognized as products that meet global trend standards. Besides, it has entered six countries including the United States and Hong Kong. The Logically Skin case is a case in which a new company entered the market with a new brand by deriving consumer insights only from external data, and it is significant as a case of applying AI-based sentiment analysis.

• Journal of the Korean Institute of Gas
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• v.8 no.1 s.22
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• pp.7-12
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• 2004

In the quality control of the aerosol skincare products containing powders, it is essential to guarantee that the contents in the bottle can be completely used without leakage or clogging of the nozzle. In this paper, the clogging caused by powder was investigated and the clogging can be effectively removed by emulsifying the contents containing powder with the LPG using a proper surfactant. And the spraying test shows that the contents in the bottle are completely propelled to outside by LPG when properly emulsified by POE(40) HCO.

• Journal of the Korea Convergence Society
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• v.13 no.3
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• pp.105-111
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• 2022

It was to test the stimulability of cosmetic which contains scalp extracted Leuconostoc mesenteroides when it's patched to skin and to investigate safety when it's used as skincare products. Scalp toner that contains L. mesenteroides extracts 1%, and PEG-60 Hydrogenated Castor Oil 0.6% was made and also scalp lotion containing L. mesenteroides extract 3%, Glyceryl Stearate 0.7%. Through the stimulant test of each toner and lotion by patch-testing 32 and 33 participants' backs, safety was verified by the result. Considering the result of antioxidant, anti-allergic, and anti-inflammatory properties of L. mesenteroids reported in previous studies, cosmetics containing these are safe for skin at low concentrations and worth for furthur research as non-stimmulative when used at other cosmetics.