• Korean Journal of Human Ecology
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• v.20 no.5
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• pp.1035-1046
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• 2011

The purpose of this study was to investigate the impulse buying behavior of men and women in their twenties, who have experiences of purchasing on internet shopping malls, when they buy fashion products. The data in this study was statistically analyzed using factor analysis, reliability coefficient, and multiple regression analysis using SPSS 14.0. The findings are as follows. First, factor analysis revealed five factors of impulse buying behavior during the purchase of fashion products on internet shopping malls: affective impulse buying, provocative impulse buying, situational impulse buying, reminder impulse buying, and pure impulse buying. Second, factors of perceived risk when purchasing fashion products on internet shopping malls included product quality, payment, service, and economy. Third, sources of information included personal sources of media for fashion professionals, commercials and sponsorship, and promotion. Fourth, the effect of the perceived risk on impulse buying behavior was investigated and the result showed that the perceived risk had a statistically significant influence on impulse buying behavior. Finally, the effect of the information source on impulse buying behavior was investigated and the results showed that the use of information sources had a statistically significant influence on impulse buying behavior.

• Journal of the Korean Society of Costume
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• v.26
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• pp.145-162
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• 1995

The purpose of this study were to investigate the conceptual framework of situational vari-ables, and to find out the causal relationships of apparel buying behavior on usage situations and consumer characteristics. Data were collected viaa questionnaire developed on the previous studies from 386 housewives living at Seoul and Pusan, and analyzed by T-test, Factor analysis, and Path analysis. Results indicated that there were significant differences of apparel buying intention on the types of apparel usage situations. The communi-cation situation was found to be composed of Printed Information and Interpersonal Infor-mation, and the buying situation to be composed of Consumer Conditions, such as weather or mood, Shopping Company, Store Atomosphere, Display, and Store Service. The product char-acteristics considered by consumers in apparel buying process were composed of Practically, Fashionability, Brand, and Approval of others. The causal relationships of apparel buying behavior were significantly different on the types of usage situations and the degree of clothing in-volvement.

• Journal of Korean Academy of Nursing
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• v.15 no.3
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• pp.39-49
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• 1985

The study was carried out to measure the degree of work stress among clinical nurses, and to identify factors influencing the work stress. Data was collected from 215 staff nurses working in the Seoul National University Hospital from the end of February to first of march, 1984. The results and suggestion of study were: 1. Nurses perception of work stress. 1) Mean score of total work stress of nurses was 4.467, when maximum score was 6. High degree of work stress is evident among nurses. 2) The highest rank of stress factor was inter-personal relationship with physicians, night duty, heavy work load, inadequate working condition and payment were other stress factors. 2. Relationships between situational variables and degree of stress. There was significant correlation-ship between nurse's total work stress score and educational levels (r=0.153, p=0.032).

• Journal of the Korean Society of Clothing and Textiles
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• v.19 no.2
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• pp.264-277
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• 1995

is designed to study the college women's desirable clothing behavior in campus, and to find out the difference in person perception according to appropriate or inappropriate clothing. Detailed object is to find out the following differences according to appropriate and inappropriate clothing in campus: 1) formation of impression 2) inference of value. Addi\ulcorner tionally the difference in person perception according to major, grade and preference group are studied. For data collection, 460 college women who are attending Ewha Woman's University are included, and convenience sampling method is used. Frequency, percentage, mean, factor analysis, t-test, ANDV A. duncan test, correspondent analysis are used for data analysis. The result are as follows: 1) Wearer's impression is devided into four factors: appearence evaluation, personality evaluation, ability and activity. 2) There are significant differences in impression formation and value inference according to situational appropriateness. 3) There are significant differences in person perception according to major, grade and preference group.

• Asia Marketing Journal
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• v.20 no.2
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• pp.41-63
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• 2018

Incidental envy influences behavior in various domains. However, no research, to date, has investigated whether incidental envy influences interpersonal behavior toward others who are unrelated to the emergence of the emotion. That is, the literature is silent on how those who experience incidental envy engage in interpersonal contact and how this may affect consumers. In this paper, we address this question by investigating the influence of incidental envy on interpersonal contact with others of higher or lower status based on the social comparison theory. We demonstrate that incidental envy (versus a neutral emotion) motivates people to contact higher status others to facilitate upward assimilation (experiments 1 and 2). We also show that when competition (a situational factor that heightens the personal relevance of the interaction with the target) is involved, individuals who feel envy (versus a neutral emotion) are more likely to contact lower status others to engage in downward contrast (experiment 3). We conclude with a discussion of the practical implications of our findings.

• Informatization Policy
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• v.18 no.1
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• pp.55-72
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• 2011

This study explores the causes of online helping behavior. This study tests the effects of various explanatory factors on the basis of previous studies on helping behavior. These factors include social demographic, situational, motivational, and social capital factors. According to the survey of 475 university students living in Seoul in 2010, age and religion have significant effects on online helping behavior. In addition, the perceived helping opportunity, time and effort cost to help, and social capital factor have significant effects on online helping behavior. Results reveal that the effect of social capital factor is the largest among other variables. However, it is shown that the effects of benefit from helping, empathy, and personal norm are not statistically significant. It is also revealed that the effect of social capital factor is important across all types of online helping behavior except information helping. The policy implications are discussed.

• Korean Journal of Community Nutrition
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• v.24 no.2
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• pp.127-136
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• 2019

Objectives: This study analyzed the education participation reasons and deterrents of dietitians who work in welfare facilities for the elderly. Methods: The survey was completed by 144 dietitians working at welfare facilities for the elderly in Korea. The survey was conducted in October, 2018, both on-line and off-line, based on the demographic characteristics, work status on welfare facilities for the elderly, Participation Reasons Scale (PRS) and Deterrents to Participation Scale (DPS-G). The data were analyzed using frequency analysis, descriptive analysis, factor analysis, reliability analysis, regressive analysis using SPSS ver. 25.0. Results: The reason for participation were divided into three factors: 'Responsibility of professional and self-development ($5.76{\pm}1.04$)', 'Job stability and personal benefits ($4.98{\pm}1.28$)', and 'Interaction and development of professional competencies ($5.85{\pm}1.00$)'. 'Interaction and development of professional competencies' was the highest motivation factor. Also, the deterrents for participation were divided into four factors: 'Dispositional barrier ($2.70{\pm}1.29$)', 'Dissatisfaction of education usability ($3.39{\pm}1.38$)', 'Institutional barrier ($4.21{\pm}1.45$)', and 'Situational barrier ($2.36{\pm}1.30$)'. 'Institutional barrier' showed the highest deterrents factor. In addition, 'Responsibility of professional and self-development' and 'Interaction and development of professional competencies' were negative attributes for 'Dispositional barrier' (p<0.001). Conclusions: These results provide basic data to promote participation in education and contribute to the improvement of their job ability and education capacity of the food and nutrition management of welfare facilities for the elderly.

• Journal of Internet Computing and Services
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• v.23 no.4
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• pp.65-72
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• 2022

In this paper, a zero trust-based complex biometric authentication was proposed in a passwordless environment. The linkage of FIDO 2.0 (Fast IDENTITY Online) transaction authentication platforms was designed in conjunction with metaverse. In particular, it was applied with the location information of a smart terminal according to a geomagnetic sensor, an accelerator sensor, and biometric information for multi-factor authentication(MFA). At this time, a FIDO transaction authentication platform was presented for adaptive complex authentication with user's environment through complex authentication with secondary authentication based on situational awareness such as illuminance and temperature/humidity. As a result, it is possible to authenticate secondary users based on zero trust with behavior patterns such as fingerprint recognition, iris recognition, face recognition, and voice according to the environment. In addition, it is intended to check the linkage result of the FIDO platform for complex integrated authentication and improve the authentication accuracy of the linkage platform for transaction authentication using FIDO2.0.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.24 no.4
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• pp.62-69
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• 2016

The purpose of this study is to develop questionnaire items for the Pilot Aptitude Personality Test(PAPT) which can predict the flight training achievement through personality and personal characteristics. To do this, we investigated the personality traits required to successfully conduct flight training for 30 flight instructors as a subject. The results were as follows: motivation, concentration, concentration, situational awareness, and concentration. Based on this, preliminary 300-item questionnaire was prepared by combining the existing studies related to pilot aptitude. Survey was conducted using preliminary questionnaire for 152 student pilots as a subject. As a result of the correlation analysis between the results of the questionnaire and the flight training, 16 questions were derived. Finally, factor analysis showed that the final 14 questionnaire items were confirmed. The internal concept of an item is categorized as personality, perception, and motivation. This study suggests that the pilot aptitude should be viewed from an extended point of view by analyzing individual characteristics and pilot aptitude in relation to flight training achievement.

• Journal of Korean Academy of Fundamentals of Nursing
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• v.23 no.1
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• pp.32-41
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• 2016

Purpose: This study was done to develop a measure resilience in nurses. Method: Forty preliminary items were extracted from a view of the literature on concept analysis and scale development, and from in-depth interviews with nurses. These items were examined for content validity, reliability and validity. The scale was verified with 496 nurses working in three advanced general hospitals located in Seoul and Gyeonggido. Results: Factor analysis resulted in the creation of the final scale, which consisted of 30 items that were grouped into 5 factors: dispositional pattern, relational pattern, situational pattern, philosophical pattern and professional pattern. The explanatory variance was 56.25%. The reliability of the scale was Cronbach's ${\alpha}=.95$. Correlation of the scale with the Korean version of the Connor-Davidson Resilience Scale (K-CD-RISC), established its construct and concurrent validity (r=.74, p<.001). Conclusion: The resilience scale for nurses was found to have reliability and validity, and as developed in this study reflects nurses' disposition and was confirmed as a basis for developing and evaluating programs to increase nurses' resilience.