• 제목/요약/키워드: Simple Sales

검색결과 122건 처리시간 0.026초

디스플레이 요소에서 POP와 오브제 연출특성 변화에 관한 연구;국내, 외 패션 란제리 매장을 중심으로 (Research of POP and characteristic variation with an objet production in display element;Focused on the local and foreign fashion lingerie stores)

  • 라선문;한혜련
    • 한국실내디자인학회논문집
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    • 제17권4호
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    • pp.23-31
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    • 2008
  • Rapid change of the era has caused change to consumption. New concept of consumer means not consumer who is simply provided a product, but a consumer who lays emphasis on value. That is to say, it indicates a consumer who values both on service and information as well as a product itself when they purchase. Therefore, the purpose of this research is to analyze the changes of POPs and objets at domestic and foreign fashion lingerie shops in different periods, and to encourage the effective introduction of POPs and objets for display at fashion lingerie shops in the future. I have used 100 pictures of 6 domestic brands and 80 of 6 foreign brands to analyze, and the periods were divided into 2000-2003, 2004-2007, and after 2008. The result of analyzing is as follows. First, give much information and great satisfaction to customers through the various types of POP, which convey the image and the concept of the products. If current POP was used only for sales, there ! should be various kinds and types of POPs to present not only basic information of products but also the value beyond it. Second, advance the products value by the presentation of diverse object. Furniture, fixtures, Lighting, Gift Box, Poster and mannequins should be used not to show simple props and presentation of product in the past, but to show brand images and Design concept of products.

통합적 공급체인관리의 개념과 전략적 의의에 관한 이론적 연구 (A theoretical study on the concept of supply chain management and strategic implications)

  • 장경수
    • 정보학연구
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    • 제2권1호
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    • pp.65-78
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    • 1999
  • 통합적 공급체인관리는 오늘날과 같은 치열한 경쟁환경에서 다른 기업과의 제휴를 통한 시너지 효과를 통해 한 기업이 가진 자원과 능력의 한계를 극복하는 효과적인 방법으로 인식되고 있다. 전통적으로 자재관리나 물류관리는 기업 내에서 단순한 기능적인 활동의 하나로 인식되어 왔으나, 시장에서 고객서비스의 중요성과 요구가 증대됨에 따라 점차 비용을 절감하고 매출을 증가시킬 수 있는 전략적 역할을 부여받고 있다. 그러나 기술제휴나 설비의 공유와 같은 전통적인 제휴관계와는 달리 통합적 공급체인관리는 상호 이질적인 조직구조와 운영시스템을 가진 기업간의 포괄적인 제휴라는 점에서 그 실행에 있어 많은 어려움이 따르며 실패의 가능성이 높은 전략적 수단이라고 할 수 있을 것이다. 따라서 본 글에서는 통합적 공급체인관리의 개념과 구성요소를 명확히 살펴보고 효과적 실행을 위한 조건과 전략적 의의를 살펴보고자 한다.

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디지털 인체 계측 방법의 유형 및 특성 (Types and Characteristics of Digital Anthropometric Methods)

  • 김리라
    • 패션비즈니스
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    • 제25권5호
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    • pp.88-98
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    • 2021
  • In this study, the characteristics of digital anthropometric methods were determined with case studies. These methods were broadly classified into two categories: non-wearable and wearable. Then, these categories were further classified into four types: 3D Scanning, mobile app, smart clothing, and smart tool Among the non-wearable types, the "3D scanning" technique was based on the use of 3D hardware equipment. With this technique, the body shape was measured and the internal body information was obtained. Therefore, it is used in fields of healthcare and fitness. Among the wearable types, "Smart clothing" involves a special clothing that measures human body and a smartphone application. Both the components are linked to a fashion platform, which is based on the measured sizes that help shoppers. The "Smart tool" has the characteristic of measuring only with smart tools and smartphone applications; it does not involve the measurement of images. The common advantage of digital anthropometric methods are as follows: they reduce the time and cost of measurement by enabling self-measurement. Moreover, simple measurements are used to determine the size of anthropometry. Thereafter, it accumulates this data to track the continuous changes in size. From an industrial point of view, digital anthropometric technology should be used to increase sales. The on-demand market can be expanded as global consumers would throng the Korean fashion market. For the consumer, an avatar should be created to fit the user's size. This would provide a fun experience to the user.

진공동결건조기를 이용하여 반건조 오디를 제조하는 방법 (A making the method of semi-dried mulberry fruit by vacuum freezing dryer)

  • 김현복;김성국;석영식;서상덕
    • 한국잠사곤충학회지
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    • 제53권1호
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    • pp.50-54
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    • 2015
  • 가공 중 파괴되기 쉬운 여러 가지 기능성 성분과 오디 고유의 맛, 향 및 형태를 그대로 유지한 말랑말랑한 반건조 오디를 제조함으로써 오디 자체를 식용 또는 식품(빵, 떡, 한과 등) 재료로서의 이용성, 실온 보관 및 유통 편리성을 향상시키고자 하였다. 영하 $40^{\circ}C$ 이하에서 보관한 오디를 내부 온도를 $30{\sim}35^{\circ}C$ 사이로 맞춰 놓은 동결건조기에 넣고 23 ~ 24시간 동안 진공상태에서 건조시킴으로써 오디는 열매끼리 뭉치지 않고 한 알씩 분리되며, 만졌을 때 손에 검은 색이 묻어나지 않는다. 특히 안토시아닌 색소인 C3G을 비롯해 루틴(rutin), 가바(GABA), 레스베라트롤(resveratrol) 등의 다양한 기능성 성분과 오디 고유의 맛, 향, 형태를 그대로 유지할 수 있다. 반건조 오디의 경우 수확 후 냉동보관에 필요한 시설유지비(전기료 등)가 들지 않으며, 건조 후 1년 정도 실온 보관이 가능하므로 수송유통이 편리함은 물론 연중 상시 구매가 가능하다. 또한 반건조 오디 생산에 걸리는 시간은 약 23 ~ 24시간으로 완전 건조 오디 생산 시 걸리는 시간(48시간)보다 절반가량 짧아 농가의 가공비용을 줄일 수 있다. 단순 가공제품과 더불어 반건조 오디를 직접 식용 또는 다양한 식재료에 활용함으로써 다양한 오디의 영양성분과 기능성 성분의 섭취를 통해 국민건강증진은 물론 소비확산을 통한 농가소득 향상에도 기여할 수 있을 것으로 기대한다.

위탁급식전문업체, 고객사, 고객 측면에서 위탁급식업의 지적자본 지표간 인과관계 분석을 통한 다자간 활용도 탐색 (Directional Analysis on Intellectual Capital Indicators of Contract Foodservice Management Company in the Viewpoint of Contractor, Client, and Customer)

  • 박문경;양일선
    • Journal of Nutrition and Health
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    • 제38권9호
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    • pp.765-776
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    • 2005
  • The purposes of this study were to a) examine IC (intellectual capital) circumstance of CFMC (contract foodservice management company), b) identify the correlation between IC of CFMC, c) analyze the cause and effect of IC in the viewpoint of contractor, client, and customer. The questionnaires of IC measurement were handed out to 108 CfHCs, there composing of main office employees, foodservice managers, customers, and clients of 207 school, 38 hospital, and 86 business/industry foodservices. The statistical data analysis was completed using SPSS Win (ver 12.0) for descriptive analysis, correlation analysis, simple linear regression analysis. First, CFMCs had operational experience for an average of 8 years and 8 months, and served an average of 38,540 meals a day. Most of the respondent companies operated 'food supply/distribution($50\%$)', 'catering ($46.7\%$)', and restaurant business ($43.3\%$)' except for institutional foodservice and managed an average of 66 clients for the contract period of 2 years and 3 months. Second, there was positive correlation between $\ulcorner$sales of foodservice$\lrcorner$ and 'market ability', $\ulcorner$client satisfaction$\lrcorner$ and necessary intellectual capital for managing branch/chain foodservice office, and $\ulcorner$customer satisfaction$\lrcorner$ and $\ulcorner$renewal and development$\lrcorner$, 'market ability', 'infrastructure support for foodservice operation', 'employee satisfaction', respectively. Finally, the result of the cause and effect analysis on CFMCs, clients, and customers was positively influenced by 'client satisfaction' with 'customer satisfaction', 'infrastructure support for foodservice operation' and 'customer satisfaction' with 'employee satisfaction', and 'infrastructure support for foodservice operation'. In conclusion, if CFMCs were to perform a routine checkups by utilizing CFMC's IC measuring tool, improvements in CFMC operational capacities as well as foodservice quality can be noted. Additionally, CFMCS can satisfy their client-customer relationship by employing internal marketing thechniques for employee, a more efficient infrastructure support system, and construc tive infrastructure utilization. Therefore, CFMCs can show significant improvement in their sales and foodservice quali-ty though continuous maintenance of the client and customer satisfaction.

산업안전디자인의 경제적 성과측정 모델 연구 (A study on the economic performance measurement model of industrial safety design)

  • 안진호
    • 서비스연구
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    • 제13권1호
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    • pp.176-185
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    • 2023
  • 본 연구는 산업현장 요양재해율 증가 및 중대재해처벌법 시행에 따라 산업재해 예방 대책의 필요성 차원에서 부각되고 있는 산업안전디자인의 도입시 경제적 성과를 측정하기 위한 모델을 개발하는 연구이다. 이를 위해서 이론 및 문헌연구 차원에서 산업안전관리와 산업안전디자인의 개념과 산업안전 분야에서의 경제적 성과 측정에 관한 연구를 수행하였다. 이론 및 문헌연구을 기반으로 사용자 의견 설문을 통하여 관련한 지표들의 초안에 대한 의견을 수렴하고, 전문가들을 대상으로 포커스그룹 인터뷰와 델파이기법을 수행하면서, 모델을 고도화하는 연구를 진행하였다. 객관성 확보를 위하여 회귀분석으로 산업안전디자인의 도입과 비용절감효과, 매출증대효과와의 인과관계를 검정하였다. 이와 같은 단계를 거쳐서, 최종적으로 1단계 재해손실비용 절감 효과 기반의 모델과 2단계 매출액 증대 효과 기반의 2가지 산업안전디자인의 경제적 성과측정 모델을 개발하였다. 실제 산업현장에 적용하기 위해서는 단순한 체크리스트를 넘어서는 산업안전디자인의 서비스 수준 계약 정도에 대한 표준으로써 제시될 수 있어야 한다.

인간능력에 대한 인간공학연구 (A Study on Human Engineering for Human Ability)

  • 이근희
    • 산업경영시스템학회지
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    • 제1권1호
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    • pp.3-10
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    • 1978
  • Human Engineering has an intention of design to keep the best condition of man-machine system. Hitherto the conception of design has been used to include existing engineering, as mechanical engineering and electric engineering. But the manufactured goods which to be made these process seem to be fully equipped on physical function, but faults come out discountent repeatedly to users. Accordingly, the development of industrial design has been demanded for improving functional design. It is considered that industrial design has aesthetical sensation. In actually, it must be 1. to provide for utility and safety, 2. easy for maintenance, 3. cheap at cost. 4. possible for sales appeal, 5. and good on appearance. As taking into consideration above five conditions, however, for 삯e sake of comprehend to human being about operating method of machinery and equipment, it should be reflected to design what kind of training way will be needed. Also, it must be considered what a certain extent would be occurred tiredness to human being. in other words. it should be considered the design to be possible the reflect to principle of motion economy, It should not be made adoption of human ability for the designed machinery, it must be adopted the method to consider the design on presuppose about human ability. For study of these actual fact, this paper is summarized the essence of human engineering, and also to find out the methodology as humanistic engineering, It is, Particularly, subdivisionization of operation in flow operation is essential direction of mechanization. Generally. as developing the subdivisionization of operation, it will be lack of satisfaction on operation which worker take charge of. The subdivisionization of operation makes the operation to simple-repetitive, to lose the interest of worker and will be also come into question to the feeling of worker's livelihood. It is human's fundamental desire to have get skilful function or special technique. But the subdivisionization of operation hold in those human's fundamental desire and so that it will likely to lose the sorority of living by this fact. Accordingly, this paper have an operation to hold out the methodology on presuppose about human ability.

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영법상 불공정계약조항의 구제 (Regulation of Unfair Contract Terms in English Law)

  • 이병문
    • 무역상무연구
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    • 제21권
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    • pp.3-37
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    • 2003
  • English law accepts the basic principle of freedom of contract that the parties should be free to agree on any terms that they like unless their agreement is illegal or otherwise contrary to public policy because it infringes some public interest. On the other hand, it has been limited for hundreds of years on the basis that certain contract terms, particularly in standard form, may alter a distribution of risks that the customer would reasonably intended. The alteration may often result from his simple ignorance caused by either lack of opportunity to become aware of clauses or inability to understand their full potential implications. In addition, it may also result from disparity in bargaining power which does not allow the customer to look after their own interests even if he is fully aware of the unacceptable clauses. In response to this problem, English law has employed both judicial and statutory intervention techniques to control unfair contract terms. This study describes and analyzes in detail how English law regulates such terms, particularly, in standard form, in order to provide legal advice to our sellers residing either in UK or in Korea who plan to enter into UK markets. It also attempts to explore any problem in the existing double legislations of UCTA and UTCCR and put forward future direction of English law in light of the Draft Unfair Terms Bill which was currently proposed by the Law Commissioners. The main concern of this paper will be confined to some of the various aspects of both judicial and statutory control of unfair contract terms in English law which may draw our attention in terms of domestic or international business sales.

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아이웨어 플래그십 스토어의 만족도 및 브랜드 경험 공간 표현방법 - 아이웨어 브랜드 '젠틀몬스터'를 중심으로 - (Satisfaction with an Eyewear Flagship Store and the Expression Methods of the Brand Experience Space - Based on Eyewear Brand 'Gentle Monster' -)

  • 홍설아;한혜련
    • 한국실내디자인학회논문집
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    • 제26권5호
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    • pp.152-160
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    • 2017
  • The purpose of this study is to propose a space design plan for brand experience that can enhance consumer satisfaction and brand awareness by conducting a survey on the consumer satisfaction with space expression methods in an eyewear flagship store. Through theoretical review, brand experience was defined as the 'process and outcome of experiences caused by stimulations associated with the brand in a series of processes. After reviewing previous studies, 5 elements of brand experience such as the sensory, emotional, behavioral, cognitive and relational experiences were extracted. Upon deriving a checklist through these elements, a survey was conducted. The analysis of the survey showed that the process composed of cognitive experiences that promoted to remember the brand was intensively expressed in spaces. Thus, the results of this study are as follows. First, the process composed of cognitive experience should be applied with a higher priority to increase brand awareness, and such a process accompanied by the behavioral and sensory experiences. Second, beyond a simple visual experience, various senses such as olfactory and auditory senses should be stimulated, and behavioral experience provided as an experience factor. Third, brand image and sales spaces should be composed under a single theme with a connectivity. Fourth, in external spaces, the curiosity of consumers should be stimulated with a theme matching the brand image. Fifth, it was found that the visitor satisfaction was higher when formative elements consisted of not only static but also dynamic features. Sixth, among the elements of brand experience, emotional experience should be improved to complete the 'process and outcome of experiences'. It is considered that further studies are needed, which expand the cases of eyewear flagship stores not only in Korea but also overseas, and propose more specific plans and design strategies through in-depth interview methods in the future.

시계열 자료의 분할에 관한 사례 연구 (A Study on the Disaggregation Method of Time Series Data)

  • 문승호;이정형
    • 디지털융복합연구
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    • 제12권6호
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    • pp.155-160
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    • 2014
  • 마케팅 자료를 입수하는 경우, 시장조사에 시간이 많이 소요되는 등의 이유로, 월간으로 입수하지 못하고, 2개월 간격으로 합산되거나 분기별로 합산된 자료만 입수할 수 있는 경우가 있다. 이러한 자료를 활용하여 월간으로 시장을 평가 혹은 예측하거나 마케팅 전략을 수립하여야 하는 경우, 격월 혹은 분기별로 합산된 자료를 월간 자료로 변환하여야 한다. 본 논문에서는 두 달 간격으로 합산되어 집계되는 자료를 월별 자료로 변환하는 여러 가지 방법을 소개한다. 이런 변환 방법에는 2개월간의 자료를 단순히 2로 나누는 단순평균법, 2개월간의 자료의 증감률을 월별 자료의 증감률에 그대로 적용하여 월별 자료로 변환하는 방법, 전문가의 판단에 따른 가중치를 적용하는 방법, 단순회귀모형 등의 모형을 정의하고 그 모형에 의해 월별 자료로 분해하는 방법 등이 있다. 본 논문에서는 유럽의 특정 국가의 가전제품 판매 사례를 활용하여, 두 달 간격으로 합산된 시장 자료를 월별 자료로 변환하는 모형을 활용한 방법을 소개하고자 한다. 나아가 이 모형을 활용하여 향후의 자료를 예측하는 방법도 소개한다.