• 제목/요약/키워드: Service quality management

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예식 서비스 관련 품질 시스템 (Service Quality Systems Related Ceremony)

  • 최성운
    • 대한안전경영과학회:학술대회논문집
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    • 대한안전경영과학회 2007년도 추계학술대회
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    • pp.469-474
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    • 2007
  • This study presents service quality systems such as wedding ceremony service, postpartum care service, funeral home services, crematory services, cemetry and charnel grave services, and charnel house services. These service quality systems include process, infrastructure, and terminology.

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호텔종사자의 내부마케팅과 고객만족의 관계에서 서비스품질의 매개효과 (The mediating effect of service quality between internal marketing and customer satisfaction)

  • 안관영
    • 대한안전경영과학회지
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    • 제9권6호
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    • pp.97-103
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    • 2007
  • This paper reviewed the relationship among internal marketing, service quality and customer satisfaction, and the mediating effect of service quality. Based on the responses from 163 hotel employees and 489 customers who encountered them, the results of hierarchical regressional analysis showed that all internal marketing factors have positive relationships with service quality, and service quality has positive relationship with customer satisfaction. Also, service quality has mediating effect between four internal marketing factors(education, compensation, delegation of authority, and internal communication) and customer satisfaction.

Kano-SERVQUAL 통합 접근법을 이용한 자동차 서비스 품질에 대한 고객인식 연구 - H사(社)의 자동차 서비스를 중심으로 - (Customer perception of auto service quality using Kano-SERVQUAL integrated approach - Focusing on the auto service of 'H' company -)

  • 김학균;송해근;박영택
    • 품질경영학회지
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    • 제44권4호
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    • pp.965-981
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    • 2016
  • Purpose: This study aims to propose Kano-SERVQUAL integrated approach as an effective tool for evaluating auto service quality attributes to enhance the use of SERVQUAL. Methods: The Kano-SERVQUAL survey was conducted to evaluate customer perception for 28 auto service quality attributes which were obtained from auto service expert in 'H' company. The correlation analysis of SI(Satisfaction Index), DI(Dissatisfaction Index) and expectation values are conducted in this study. Results: The 28 auto service quality attributes are classified into attractive attributes and one-dimensional attributes. The results of this study show that the correlations between the customers' expectation values and DI is strongly positive correlation with 1% significance level, expectation values and SI is negative correlation with 10% significance level. Conclusion: The results show that the purposed Kano-SERVQUAL integrated approach provides a deeper understanding of service quality attributes in that it distinguishes the customers' expectation values between highly expected attributes(e.g. must-be attribute) and less expected attributes(e.g. attractive attribute).

UNDERSTANDING SERVICE QUALITY: A MULTIDIMENSIONAL SCALING APPROACH

  • Lee, Dong-Won;Kim, Youn-Sung
    • 품질경영학회지
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    • 제32권3호
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    • pp.68-80
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    • 2004
  • This paper purports to uncover the underlying attributes used by customers to gauge service quality. Data was collected by administering questionnaires to 50 respondents and then analyzed by using Multidimensional Scaling methodology. The findings indicate that there are two primary dimensions to service quality. This analysis helped determine us two alternatives to naming the dimensions. Experience properties of service and Price value of the service, or Responsiveness of service provider employees and Reliability of service providers.

UNDERSTANDING SERVICE QUALITY: A MULTIDIMENSIONAL SCALING APPROACH

  • Lee Dongwon;Kim Youn Sung
    • 한국품질경영학회:학술대회논문집
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    • 한국품질경영학회 2004년도 품질경영모델을 통한 가치 창출
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    • pp.639-645
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    • 2004
  • This paper purports to uncover the underlying attributes used by customers to gauge service quality. Data was collected by administering questionnaires to 50 respondents and then analyzed by using Multidimensional Scaling methodology. The findings indicate that there are two primary dimensions to service quality. A considerable analysis helped determine two alternatives to naming the dimensions: Experience properties of service and Price value of the service, or Responsiveness of service provider employees and Reliability of service providers.

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경영컨설팅 서비스 품질 구성요인에 관한 연구 (A Study on the Quality Determinants in Management Consulting)

  • 김광훈;황규승
    • 경영과학
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    • 제18권1호
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    • pp.15-28
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    • 2001
  • This paper investigates the service quality determinants in management consulting. Quality dimensions in SERVQUAL research, as well as several dimensions specific to the consulting service, have been reviewed. A survey has been conducted by carefully developed questionnaires for the hypothesized eight quality dimensions. The results of the statistical analyses support the eight quality dimensions in the consulting service : reliability, assurance, responsiveness, empathy, ethics, participation, communication, and reputation. The results demonstrate that reliability, assurance, participation, and reputation are especially influential in determining customer satisfaction. The research results provide useful insights for a customer in assessing alternative service providers and foreseeing the outcome from the chosen consultants.

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내부서비스품질과 관련 변수들과의 관계에 관한 연구 (The Antecedent and Consequences of Internal Service Quality)

  • 강기두
    • 품질경영학회지
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    • 제33권3호
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    • pp.1-18
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    • 2005
  • Internal marketing has been suggested as the approach for service organizations to be service-and customer-oriented; and the issues of internal service quality has been one of topics widely discussed in the internal marketing literature. The purpose of the current study is to examine the antecedents and consequences of internal service quality which is believed to increase such organizational performances as customer satisfaction, retention and revenue. In consistent with the previous studies in service marketing literatures, the current study identifies several constructs as the antecedents and consequences of internal service quality: management commitment to service quality, employee satisfaction, self-efficacy, and adaptability. The empirical study testing the causal relationships' among the constructs verifies the proposed relationships among the constructs suggested in the current study.

ISO 9001/2000 인증요인이 서비스품질과 고객만족에 미치는 영향에 대한 연구 (A Study on the Effects of ISO 9001/2000 Certification Factors on Performance of Service Quality and Customer Satisfaction)

  • 김재환
    • 품질경영학회지
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    • 제32권4호
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    • pp.64-77
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    • 2004
  • This paper first was focused on investigating the relative effect of each ISO 9001: 2000 certification factors on service quality and customer satisfaction in service industry. The empirical tests was conducted in service industry. The results are as follows. First, it shows that ISO 9001:2000 certification factors except requirements for quality management have a positive effect on service quality significantly. Second, it also indicates that service quality precedes customer satisfaction like other researches reported. Finally, different effects of ISO 9001:2000 certification factors on service quality are observed in the various industries.

군수목록관리시스템의 서비스 품질 요인이 서비스 신뢰에 미치는 영향에 관한 연구 (A Study on Service Quality Factors of Logistic Catalog Management System Affecting the Service Trust)

  • 한재정;한경석
    • 디지털융복합연구
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    • 제11권11호
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    • pp.257-263
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    • 2013
  • 본 연구는 방위사업청에서 운용하고 있는 군수품관리를 위한 시스템의 서비스 품질, 서비스 가치, 서비스 만족 및 서비스 신뢰간의 관계에 대한 연구이다. 방위사업청에서는 군수품을 효율적으로 관리하고 지원하기 위해 여러개의 시스템을 운용하고 있다. 본 연구에서는 군수목록관리시스템의 서비스 품질을 중심으로 연구를 진행하였는데, 이는 방위사업청 개청 이후 군수목록관리시스템 서비스가 방산업체로부터 년간 가장 많은 서비스요청을 받고 있기 때문에 시스템의 서비스에 대한 연구대상으로 적합하다고 판단하였다. 본 연구를 통하여 군수목록관리시스템서비스를 제공하는 직원들의 근무 방향과 향후 문제점을 개선시킨 시스템 구축방향을 도출하였다. 또한 이를 실무에 적용하여 방산업체들로부터 신뢰를 받고, 보다 우수한 품질의 군수목록관리시스템 서비스를 제공할 수 있으며, 신속하고 정확한 서비스제공은 군수품의 신속한 납품과 수출로도 이어져 방산업체의 이익 증대 및 자주국방과 국가경제발전에 기여하게 될 것이다.

자동차의 제품 품질, 서비스 품질이 서비스 충성도, 제품 충성도에 미치는 영향에 대한 연구 (Impact of Product and Service Quality on Service and Product Loyalty in a Automobile Industry)

  • 배혜정;임호순;신호정;양인석;유석천
    • 품질경영학회지
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    • 제40권4호
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    • pp.599-614
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    • 2012
  • Purpose: We measure service quality based on service process, and examine relationships among product quality, product and service loyalty. Methods: We develop a construct to evaluate process based service quality. We collect data from customers of auto maintenance centers to measure perceived product quality, service and product quality. We test relationships between constructs using structural equation model and regression analysis. Results: Relationships among perceived-product quality, service quality, service loyalty, and product loyalty are all significant. Conclusion: Perceived-product quality has a indirect impact through service quality and loyalty in addition to a direct impact on product loyalty.