• Title/Summary/Keyword: Service mix

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Selection of Suitable Organic Matter for To-jik Nursery in Panax ginseng C.A. Meyer (인삼 재배 시 토직모 생산에 적합한 유기물 선발)

  • Kim, Dong-Won;Kim, Hee-Jun;Park, Jong-Suk;Kim, Dae-Hyang;Cheong, Seong-Soo;Ryu, Jeong
    • Korean Journal of Medicinal Crop Science
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    • v.18 no.2
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    • pp.74-78
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    • 2010
  • This experiment was carried out to select suitable organic matter in To-jik nursery (self soil nursery) for complement To-jik nursery's defects that are deterioration of raw material by poor quality of seed ginseng and reduction of the quantity in seed ginseng production. Organic matter used were Yacto, rice bean, defatted rice bran, soybean cake and their mixture. As follows, bulk density in soil physical property by treating organic composts was the greatest in soybean cake and the next was followed by mix, Yacto, defatted rice bran, and rice bran treatment in order. Soil pore space ratio was totally the opposite; that was rice bran the first and followed by defatted rice bran, Yacto, mix and soybean cake treatment. The incidence rate of damping off by treating organic composts was 1.5% in both soybean cake and mix while the others was 1.0%. Emergence time was the same among treatment on April 16 and Emergence rate was the highest at 73% in Yacto. There was no significant differences among treatment in the growth of aboveground part but it was a little better in defatted rice bran treatment. In Yacto treatment, the growth of underground part, total root number per kan, rate of first grade ginseng seedling, and rate of usable ginseng seedling etc. were entirely higher but there was little differences. Using defatted rice bran was slightly lower in productivity compared to Yacto, but the possibility was high as a alternative for Yacto in a view of managing cost down.

Exploring Internal Marketing Mix and Its Applications in the Foodservice Industry (외식 산업의 내부 마케팅 요소 개발 및 적용 방법)

  • Joung, Hyun-Woo;Choi, Eun-Kyong Cindy;Lee, Dong-Soo;Kim, Hak-Seon
    • Culinary science and hospitality research
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    • v.21 no.5
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    • pp.192-203
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    • 2015
  • Internal marketing has been considered as a way of achieving higher service quality and customer satisfaction in the service industry. However, the definitions and implementation of internal marketing varies by researcher. Therefore, the purpose of this study was to explore an explanatory internal marketing mix that can be utilized in the foodservice industry. Using a web-based survey method, a total of 405 usable samples were collected and used in the data analysis. Five internal marketing components (i.e., vision, development, reward, employee motivation, and internal communication) were adopted from previous literature, and the results indicated significant impacts of the internal marketing mix on employee job satisfaction.

Influence of Service Marketing-Mix(7Ps) on Consumers' Risk Perception of Eating at Family Restaurants in Seoul (서울지역 패밀리레스토랑의 서비스마케팅믹스(7Ps)성과가 고객의 구매위험인지에 미치는 영향)

  • Yoon, Tae-Hwan
    • Korean journal of food and cookery science
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    • v.26 no.5
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    • pp.511-520
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    • 2010
  • The purpose of this article was to study how the 7Ps influence consumers' risk perception of eating at family restaurants in Seoul. In this study, frequency analysis, reliability analysis, factor analysis and path analysis (SEM) of the data were performed. First, reliability analysis confirmed that the 7Ps performance and risk data could be used in this investigation. Path analysis showed that the 7Ps significantly influenced customers' risk perception of eating at restaurants in Seoul. According to the results, product negatively influenced performance risk (p<0.05) and financial risk (p<0.001); price negatively influenced performance risk (p<0.001), financial risk (p<0.001), and time risk (p<0.01); place negatively influenced performance risk (p<0.01) and time risk (p<0.001); promotion negatively influenced financial risk (p<0.05) and time risk (p<0.001); process negatively influenced performance risk (p<0.001) and time risk (p<0.001); physical evidence negatively influenced performance risk (p<0.05) and financial risk (p<0.001); and people negatively influenced performance risk (p<0.05), financial risk (p<0.001), and time risk (p<0.001). As a result, we confirmed that 7Ps were an effective marketing tactic for reducing consumers' risk perception of eating at restaurants. Therefore, family restaurant companies are recommended to administer the 7Ps without additional cost.

Traffic Engineering Based on Local States in Internet Protocol-Based Radio Access Networks

  • Barlow David A.;Vassiliou Vasos;Krasser Sven;Owen Henry L.;Grimminger Jochen;Huth Hans-Peter;Sokol Joachim
    • Journal of Communications and Networks
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    • v.7 no.3
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    • pp.377-384
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    • 2005
  • The purpose of this research is to develop and evaluate a traffic engineering architecture that uses local state information. This architecture is applied to an Internet protocol radio access network (RAN) that uses multi-protocol label switching (MPLS) and differentiated services to support mobile hosts. We assume mobility support is provided by a protocol such as the hierarchical mobile Internet protocol. The traffic engineering architecture is router based-meaning that routers on the edges of the network make the decisions onto which paths to place admitted traffic. We propose an algorithm that supports the architecture and uses local network state in order to function. The goal of the architecture is to provide an inexpensive and fast method to reduce network congestion while increasing the quality of service (QoS) level when compared to traditional routing and traffic engineering techniques. We use a number of different mobility scenarios and a mix of different types of traffic to evaluate our architecture and algorithm. We use the network simulator ns-2 as the core of our simulation environment. Around this core we built a system of pre-simulation, during simulation, and post-processing software that enabled us to simulate our traffic engineering architecture with only very minimal changes to the core ns-2 software. Our simulation environment supports a number of different mobility scenarios and a mix of different types of traffic to evaluate our architecture and algorithm.

Innovative Retail Strategy of CJ O Shopping (CJ오쇼핑의 혁신적인 소매유통전략)

  • Han, Sang Lin;Lee, Sang Hyun;Hong, Sung Tae
    • Asia Marketing Journal
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    • v.12 no.3
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    • pp.81-97
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    • 2010
  • CJ O shopping performs well in the mature home shopping market as they develop differentiated product assortments, valuable program and platforms, and enhance the customer service. This case examined the reason why CJOShopping needed to change their strategy and how they implement the strategy. Specifically, this case investigated how they established their new vision, why they changed their name, how they differentiated themselves in retail mix perspective, and how good their performance were. Future challenges and suggestions are discussed at the end.

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Effects on Long-Term Care Hospital Staff Mixing Level after Implementing Differentiated Inpatient Nursing Fees by Staffing Grades (간호등급제가 요양병원의 간호인력 확보수준에 미치는 영향)

  • Kim, Donghwan;Lee, Hanju
    • Journal of Korean Academy of Nursing Administration
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    • v.20 no.1
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    • pp.95-105
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    • 2014
  • Purpose: The purpose of this study was to examine trends in number of nursing staff and skill mix. Methods: Nursing staff and skill mix were measured using the number of nursing staff including nurse aids and registered nurses per bed. Descriptive and panel data regression analyses were conducted using data on long-term care hospitals which included yearly series data from 2006 to 2010 for 119 hospitals. Results: The number of nursing staff per bed increased significantly but percentage of registered nurses decreased significantly from 2007 to 2010. The regression model explained this variation as much as 34.9% and 43.8%. Conclusion: The results showed that in long-term care hospitals there were more nurse aids employed instead of registered nurses after the implemention of differentiated inpatient nursing fees. Thus clarifying the job descriptions for nurses and nurse aids is needed and appropriate hospital incentive policies should be implemented.

Renewable energy deployment policy-instruments for Cameroon: Implications on energy security, climate change mitigation and sustainable development

  • Enow-Arrey, Frankline
    • Bulletin of the Korea Photovoltaic Society
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    • v.6 no.1
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    • pp.56-68
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    • 2020
  • Cameroon is a lower middle-income country with a population of 25.87 million inhabitants distributed over a surface area of 475,442 ㎢. Cameroon has very rich potentials in renewable energy resources such as solar energy, wind energy, small hydropower, geothermal energy and biomass. However, renewable energy constitutes less than 0.1% of energy mix of the country. The energy generation mix of Cameroon is dominated by large hydropower and thermal power. Cameroon ratified the Paris Agreement in July 2016 with an ambitious 20% greenhouse gas (GHG) emission reduction. This study attempts to investigate some renewable energy deployment policy-instruments that could enable the country enhance renewable energy deployment, gain energy independence, fulfill Nationally Determined Contribution (NDC) and achieve Sustainable Development Goals. It begins with an analysis of the status of energy sector in Cameroon. It further highlights the importance of renewable energy in mitigating climate change by decarbonizing the energy mix of the country to fulfill NDC and SDGs. Moreover, this study proposes some renewable energy deployment policy-solutions to the government. Solar energy is the most feasible renewable energy source in Cameroon. Feed-in Tariffs (FiT), is the best renewable energy support policy for Cameroon. Finally, this study concludes with some recommendations such as the necessity of building an Energy Storage System as well a renewable energy information and statistics infrastructure.

Temperature Reduction of Concrete Pavement Using Glass Bead Materials

  • Pancar, Erhan Burak;Akpinar, Muhammet Vefa
    • International Journal of Concrete Structures and Materials
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    • v.10 no.1
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    • pp.39-46
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    • 2016
  • In this study, different proportions of glass beads used for road marking were added into the concrete samples to reduce the temperature gradient through the concrete pavement thickness. It is well known that decreasing the temperature gradient reduces the risk of thermal cracking and increases the service life of concrete pavement. The extent of alkali-silica reaction (ASR) produced with partial replacement of fine aggregate by glass bead was investigated and compressive strength of concrete samples with different proportion of glass bead in their mix designs were measured in this study. Ideal results were obtained with less than 0.850 mm diameter size glass beads were used (19 % by total weight of aggregate) for C30/37 class concrete. Top and bottom surface temperatures of two different C30/37 strength class concrete slabs with and without glass beads were measured. It was identified that, using glass bead in concrete mix design, reduces the temperature differences between top and bottom surfaces of concrete pavement. The study presented herein provides important results on the necessity of regulating concrete road mix design specifications according to regions and climates to reduce the temperature gradient values which are very important in concrete road design.

Store Patronage Mix Behavior between Fashion Outlet and Department Store Consumers (패션아웃렛과 백화점 이용 소비자의 점포혼합애고행동)

  • Kim, Hyun-Sik
    • The Korean Journal of Community Living Science
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    • v.18 no.2
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    • pp.265-276
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    • 2007
  • The purpose of this study was 1) to find out the consumer patronage mix of department and fashion outlet stores, 2) to compare the clothing and price attitudes among store patronage groups and 3) to compare the importance of the stores' attributes among the store patronage groups. The subjects were 381 female consumers in the Seoul and Gyeonggi areas. Questionnaires were used to collect the data. The data was analyzed by frequency, factor analysis, ANOVA, Duncan's Multiple Range Test and Cronbach's Alpha. The results were as follows. First, clothing purchasing attitudes of the total respondents were classified by three factors: fashion/confident oriented, appearance oriented, and brand-name oriented. Also, clothing price attitudes were composed of three factors: price/quality-prestige inference, discount/low price pursuit and benefit/value pursuit. In addition, the importance of the store's attributes was composed of five factors: convenience/service, concern of fashion outlet store, brand-name/fashionability, awareness of fashion outlet store, and practical advantage of the store. Second, the department store patronage group was significantly different from the fashion outlet store patronage group in clothing attitude, price attitude, and the importance of the store attribute. Third, the responses of the department store patronage group were significantly different from those of the fashion outlet store patronage group in product reliability and awareness of the fashion outlet store.

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Characteristics of Marketing Strategies and Methods in CM Service Commodity (CM서비스 상품 관리 전략 및 방법의 특징에 관한 연구)

  • Song, Yeon-Joo;Park, Ji-Chul;Kim, Han-Soo
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • 2007.11a
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    • pp.487-490
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    • 2007
  • Even though the domestic CM market has expanded in size continually since 2000, concerns of obstacles for vitalizing CM market have risen. A critical concern is clients' low recognition and motivation to make use of CM services. In this situation, it is important for CM firms to actively promote their marketing activities. The objective of this paper is to identify major characteristics of CM firms' marketing strategies and methods in relation to the management of CM service as a commodity.

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