• Title/Summary/Keyword: Seating

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The Impact of Servicescapes of Global Coffee Franchise Store on Customer Satisfaction and Loyalty: The Case Study of 'C' Franchising Company in Mongolia (글로벌 커피 프랜차이즈 전문점의 서비스스케이프가 고객만족과 충성도에 미치는 영향 : 몽골의 'C' 기업의 사례 연구)

  • Samdan, Davaasuren;Han, Young-Wee;An, Dae-Sun
    • The Korean Journal of Franchise Management
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    • v.9 no.3
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    • pp.19-29
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    • 2018
  • Purpose - Due to the increase in coffee consumption and competition, domestic coffee franchise companies are currently entering the overseas market. Therefore, coffee franchise companies are pursuing a variety of marketing strategies to meet customer needs and gain competitive advantage in overseas markets. From this perspective, overseas franchise companies need to ensure that their servicescapes meet the needs of their overseas customers. For these purposes, the study is to identify the impact servicescapes on customer satisfaction and customer loyalty focused on Global Coffee Franchise Company "C", which extended its business worldwide in Mongolia. Research design, data, and methodology - The data were collected from customers who had visited the stores of 'C' company in Ulaanbaatar, Mongolia. 435 valid questionnaires collected through online survey coded and analyzed using frequency, confirmatory factor analysis, correlations analysis, and structural equation modeling with SPSS 24 and SmartPLS 3.0. Result - Firstly, seating comfort, facility aesthetics, and cleanliness, ambient conditions among servicescapes influenced customer satisfaction. Secondly, servicescapes didn't affect the loyalty directly. Third, customer satisfaction had positive effect on loyalty. Fourthly, cleanliness which was ranked lower in Korea had a great effect on customer satisfaction in Mongolia. Fifthly, IPMA(Importance-performance map analysis) shows that the importance of servicescapes is higher for women than for men, and facility aesthetics for female and cleanliness is the most important for male. Conclusions - The results of this study show that there is a positive (+) effect on customer satisfaction in order of cleanliness, ambient conditions, aesthetics, and seating comfort. Therefore, franchise companies considering or advancing into Mongolia should consider importance in order of cleanliness, ambient conditions and aesthetics when entering Mongolia market. For example, franchise managers should select Monday as a "clean day," and all merchants should spend all of their open hours and keep their stores clean in accordance with the head office manual. In addition, franchise managers need to hire a VMD (visual merchandising) experts to build up a physical environment that will effectively highlight the space-specific display of the store so that Mongolian local customers can have a satisfactory climate and aesthetics. And, the IMPA analysis between servicescapes and customer satisfaction shows that women are more susceptible to servicescapes than men. Especially, in the case of women, the importance of esthetics is high, but the performance is low. Thus, if the aesthetics are actively improved, customer satisfaction can be effectively increased.

User Evaluation of Common Spaces in Cultural Facilities in Local Area - From the Universal Design Point of View - (지역문화시설의 공용공간 디자인에 대한 사용자 평가 - 유니버설 디자인 관점에서 -)

  • Oh, Chan-Ohk
    • Korean Institute of Interior Design Journal
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    • v.20 no.6
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    • pp.53-61
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    • 2011
  • As the standard of living has raised and the local self-governing body has enforced, cultural facilities have been increased in local areas. These cultural facilities should be designed to consider various users. However, most facilities were designed to focus on size or visual expressions. Therefore, this study was intended to evaluate common spaces of two cultural centers in local area from the universal design point of view. Two cultural centers located in large apartment complex were selected. The evaluating tool consisted of 46 elements related to universal design. The common space were pathway to entrance, parking lot, entrance, all over building, corridor, and restroom. Each 100 users of these two cultural centers evaluated them using by 5-point Likert scale. The results were as follows; The users rated them positively, but not highly. This means that some improvement were needed. Generally, the consideration for upgrading the quality of design such as material, pattern and color needed, and for various users including wheelchair users and seniors were needed. Also, when considering the users' behavior pattern and purposes, installing canopy over entrance, and providing seating places at corridor or pathway were needed.

Observations on Spatial Characteristics for Successful Smart Offices and Smart Work Centers

  • Koo, Sanghoe;Lee, Hyunhee
    • Architectural research
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    • v.19 no.2
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    • pp.27-33
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    • 2017
  • Advances in information and mobile technologies have changed the traditional firm ways of working very flexible, collaborative and innovative, resulting in the changes in work place structures and layouts. Despite the growing body of literature examining the novel ways of working, which is called smart work, there is little academic attentions paid to the spatial aspects of new work places, namely smart offices and smart work centers. This research explores the spatial changes of work places that improve business efficiency and collaboration among workers suitable for the novel ways of working. Conducting in-depth field surveys on selected cases, we analyzed the changes in spatial structure and operation policies of smart offices and smart work centers. From this survey, we observed that the new work places under study take various novel spatial forms and they have flexible operating policies such as flexible seating and flexible work hours. We also found that it would be difficult to change existing business practices and typical ways of performing tasks, without changing the bureaucratic spatial designs and layouts. Future studies are suggested to examine how spatial structures and layouts of offices have impacts on space utilization, collaboration, creativity, and job satisfaction.

Human Body Measure and Illustration of Korean Adults for Industrial Design (산업디자인을 위한 한국성인의 인체측정 및 인체도형에 관한 연구)

  • Yoon, Hoon-Yong;Jung, Suk-Gil;Lee, Sang-Do;Lee, Dong-Choon
    • IE interfaces
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    • v.13 no.1
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    • pp.120-132
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    • 2000
  • As science advances in many fields, the task of accommodating all human beings with comfort and safety becomes increasingly complex. The anthropometric data are basis of product design, but most of the anthropometric data for Korean emphasize the anthropological, physiological and engineering points of views. Also due to the scarce of body dimensions needed in designing products, the industrial designers are cautious in applying these data to design products. The purpose of this study was to select and measure the body parts that are necessary for the industrial designers but are scarce in existing data, and to illustrate the human body with measures instead of tables for easy understanding and application to industrial product design. Three hundreds and eighteen males and 260 females of age from 18 to 60 participated for this study. Eighty-two dimensions in standing and seating posture were selected to measure. The front views, side views and some working postures for man and woman are illustrated with measures. This study could provide the most vital data to assist designers in creating products and environments that better accommodate human needs.

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A Study on Application of Universal Design Principles to Cultural Centers in Local Areas - Focused on Public Service Areas - (지역문화시설의 유니버설 디자인 적용성 평가연구 - 공연전시영역의 공공서비스 공간을 중심으로 -)

  • Oh, Chan-Ohk
    • Korean Institute of Interior Design Journal
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    • v.19 no.2
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    • pp.3-14
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    • 2010
  • As the seniors and the disabled has increased, the demand for cultural centers has also increased in many local areas. This means that the local cultural centers designed from the viewpoint of universal design are needed, so that to be used by everyone without any difficulties. This study examined the applicability of universal design principles to the public service areas of the local cultural centers. The subject cultural centers were three local ones which had seating capacity of more than 1,000 and opened after the year of 2,000 in Gyungnam. The spatial scopes of the study were six public service areas of the local cultural centers : entrance area, corridor and pathway, stair, ramp, elevator, and rest room. The total 65 items for evaluating the applicability of universal design were selected and examined for six areas. On the whole, accessibility, such as wide pathway and flat floor was good. However, the following improvements were needed. 1) Handrails and rounded corner were needed on walls. 2) Consideration of the visually impaired like as braille sign was needed. 3) The handrails on ramp should be installed for usability. 4) The automatic door would be more useful to the physically disabled users. 5) Wider space and familiar handrail design and color were needed in the rest rooms for the handicapped.

Physiological Functionality of Chinese Quince Wine and liquors (모과[Chaenomeles sinensis]주류의 생리기능성)

  • 이종수;이대형;김재호;김나미;최종승
    • KSBB Journal
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    • v.17 no.3
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    • pp.266-270
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    • 2002
  • Alcohol fermentation conditions for the production of Chinese quince wine were investigated. Ethanol was produced maximally when 5% Saccharomyces cerevisiae was added to Chinese quince iuices and fermented at $25^{\circ}C$ for 10 days. Physiological functionalities of the Chinese quince wines were determined and compared with those of Chinese quince liquors made by seating of Chinese quince in a mixture of commercial soju and 10% sugar for 30 days and 60 days. Angiotensin-converting enzyme inhibitory activity and fibrinolytic activity of the Chinese quince wine were 36.7% and 24.0 U, respectively. Tyrosinase inhibitory activity and nitrite scavenging activity of the Chinese quince liquors were 96.7% and 52.7%, respectively and it were similar to those of the Chinese quince liquor trade from soaking of 60 days. Chinese quince wine was showed strong antibacterial activities against Staphylococcus aureus (8.5 mm of clear zone) and Klebsiella pneumonia(4.0 mm of clear zone).

Rare Form of Rheumatoid Nodule around Ischial Tuberosity Mimicking Ischiogluteal Bursitis

  • Lim, Joo Hee;Shim, Jae-Chan;Yoon, Byung-Ho;Kang, Yun Kyung;Lee, Kyoung Eun;Kim, Ho Kyun;Lee, Ghi Jai;Suh, Jung Ho
    • Investigative Magnetic Resonance Imaging
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    • v.21 no.2
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    • pp.97-101
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    • 2017
  • We are reporting about a case of a rheumatoid nodule, beneath the ischial tuberosity, mimicking ischiogluteal bursitis. Rheumatoid nodules are frequently seen, at the subcutaneous soft tissues of repetitive mechanical irritation points, and prominent bones. There have been no reported cases of rheumatoid nodules, extending just beneath the ischial tuberosity bone. A 68-year-old woman with a seven-year history of rheumatoid arthritis, suffered for six months, from right buttock swelling and discomfort in seating. A cystic lesion postero-inferior to the ischial tuberosity, was noted in the MRI scan, which was thought to be ischiogluteal bursitis, because of its characteristic location and appearance. Histopathologic analysis and gross findings on the operation, revealed no evidence of bursitis.

The Study on the Guest Seats Arrangement and Seating Psychology in Restaurant (음식점의 객석 배치와 착석 심리 연구 -패스트푸드 점을 중심으로-)

  • 홍영란
    • Korean Institute of Interior Design Journal
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    • no.2
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    • pp.22-28
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    • 1994
  • The restaurant is regarded as the place of association and rest, and is the commercial facilities required the space of delightful and comfortable in mentality as well as the visual satisfaction for the users. The customers have their tendency to avoid the visual and physical contact between the strangers in the restaurant. Therefore, it is required to arrange the undisturbed space from strangers through the appropriate guest seats arrangement by understanding such mental basement. In this study, we have examined the way of space application between the people in the space and the mental mechanism, and we made study and analysis on the conciusness & behavior of the users of the restaurant actually. As the result, the theoretical study was connected to the customers conscious or unconscious behavior and the same results was come out from the paper-and-pencil test and observation research, and its appropriateness was clarifed. To put it briefly , the people have been showing their trends to prefer the place where have a fine view, undisturbed from others and may keep to the private area. On the whole , they prefer the visual variation somewhat rather than the simple, and they are fond of the space of open and comfortable. and also showing that the mental environment could be established by the control of physical environment. Therefore, we can say that the restaurant is required to fulfill this spatial desire of the users through the guest seats arrangement and other visual factors.

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Machine-Learning based Smart Seat for Correction of Driver's Posture while Driving (기계학습 기반의 주행중 운전자 자세교정을 위한 지능형 시트)

  • Park, Heum;Lee, Changbum
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.13 no.4
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    • pp.81-90
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    • 2017
  • This paper presents a smart seat for correction of driver posture while driving. We introduce good postures with seat height, seat angle, head height, back of knees, distances of foot pedals, tilt of seat, etc. There have been some studies on correction of good posture while driving, effects of driving environment on driver's posture, sitting strategies based on seating pressure distribution, estimation of driver's standard postures, and others. However, there are a few studies on guide of good postures while driving for problem of driver's posture using machine leaning. Therefore, we suggest a smart seat for correction of driver's posture based on machine leaning, 1) developed the system to get postures by 10 piezoelectric effect element, 2) collect piezoelectric values from 37 drivers and 28 types of cars, 3) suggest 4 types of good postures while driving, 4) analyze test postures by kNN. As the results, we can guide good postures for bad or problems of postures while driving.

A Study on the Disabled′s Assessment of Accommodation Facilities and Needs for Improving the Facilities (장애유형별 편의시설에 대한 평가 및 개선요구에 관한 연구)

  • 이연숙;장윤정;이기정
    • Korean Institute of Interior Design Journal
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    • no.26
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    • pp.112-120
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    • 2001
  • This study investigated the extend to which the facilities satisfactorily accommodate people with different disabilities and their specific needs for improving the facilities. Systematic interviews were conducted with 90 disabled people using the non-propertionate stratified cluster random sampling method. Frequency analysis, Chi-square tests, Duncan tests, and analysis of variance(ANOVA) were employed for data analysis. The findings indicated that the respondents' assessment of accommodations and needs for improving accommodations differed by the type of disabilities. People with physical disabilities were the least satisfied with stairs, followed by seating in stadiums and/or theaters. For people with visual disabilities, the lack of guidance and information facilities was the most difficult problem. People with hearing disabilities often pointed out difficulties in using public telephones. meanwhile, people with physical disabilities asked for easy access to assistive devices and improved mobility-related circumstances. yet people with visual disabilities expected to improve way-finding relevant issues, such as detectable warnings on walking surfaces and guidance and information facilities, whereas people with hearing disabilities desired to develop hearing-aid equipments, such as TDD and assistive listening systems.

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