• 복식문화연구
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• 제5권1호
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• pp.137-150
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• 1997

This study examined the effects of demographic characteristics (education, income level) on the relationships among knowledge of textile fibers, information searching behavior on textile fabrics, and information sources of textile materials in children's clothings. The subjects were 307 mothers with preschool children(4∼6years) in Seoul. Data were collected using a self-administered questionnaire and analyzed using T-test analysis of variance, corelations, and crosstabulation analysis. The results indicated that : (1) Educational levels of consumers had significant influences on knowledge of textile fibers, information searching behavior on textile fabric, and information sources of textile materials in children's clothings. (2) There were significant relationship between consumer's knowledge of textile fibers and information searching behavior on textile materials in children's clothings.

• 한국문헌정보학회지
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• 제33권3호
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• pp.87-108
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• 1999

새로운 정보검색 환경인 인터넷에서의 정보검색은 과거의 정보검색행위와는 여러 면에서 다르다. 인터넷 이용자들은 과거의 정보 이용자와는 다른 행동 양식을 보이고 있기 때문에 보다 나은 서비스를 제공하기 위해서 인터넷 검색 시스템은 새로운 이용자들의 특성을 제대로 반영하여야 한다. 정보 수요자인 인터넷 이용자들의 검색 행동 성향을 조사, 분석하는 과정을 통해 이용자들의 요구사항을 파악하고, 이를 통하여 인터넷 기반 정보검색시스템 설계를 위한 가이드라인을 제시하고자 한다.

• 정보관리학회지
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• 제24권2호
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• pp.29-44
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• 2007

본 연구는 왜 이용자들이 정보탐색에 많은 노력을 기울이지 않는가를 알아보기 위하여 교육심리학분야에서 개발된 정신적 노력에 관한 개념을 웹 검색엔진과 도서관시스템 정보탐색행위에 적용하여 보았다. 실험실 환경에서 학부학생 총 15명을 대상으로 탐색실험을 실시하여, 탐색전 설문조사, 탐색후 설문조사, 탐색후 인터뷰, 생각 소리내어 말하기(think-aloud), 로그데이터를 통하여 데이터를 수집하였다. 연구결과, 이용자들은 웹 검색엔진을 도서관시스템에 비하여 휠씬 쉽다고 인지하며 스스로 탐색에 대한 높은 자신감을 가지고 있었다. 이러한 이용자성향은 이용자들이 웹 탐색에 도서관 탐색때보다 더 적은 노력을 기기는 것과 깊은 연관성을 가지고 있는 것으로 나타났다. 이용자들의 정신적 노력에 관한 개념은 결과적으로 이용자들의 정보탐색 행위와 경험을 설명하는데 매우 유용한 것으로 밝혀졌다.

• 대한가정학회지
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• 제30권1호
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• pp.149-161
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• 1992

The purpose of this study is to analyze information search activity in purchasing behavior of household electric goods. Qusetionare survey method was used in this research. The sample was taken from 302 housewives living in Seoul, from 9th of Nov. to 20th of Nov, in 1991. Used statical methods were Frequency, Percentage, Crosstab, Anova, and Regression Analysis. The major findings are summarized as follows : 1) Component elements of information search : The means of acquiring information is that friends, neighbors, sales are most. A cause of choosing information is the sequence of satisfaction after using, easiness of interaction. The time in choosing goods is more month. 2) Component element of information search as social economic status housewife : children numbers and means of acquiring information(P<.01), education and a cause of choosing information(P<.05), life cost per month and a cause of choosing information(P<.05), social economic status and a time information search are significant. 3) A perception of risk as searching information : Among searching content of information a price influence a perception of risk. 4) Content of searching information and satisfaction of purchasing experience : Best choice is significant as quality of goods, difference of quality is significant as safety and degree of offering information is significant as a brand. 5) Satisfaction of purchasing experience following practical use of information : Best choice is significant as viewing of an exhibit and opinion of user. Difference of quality is not significant as any vairable. Degree of offer information influence searching pamphlet, searching an advertisement and opinion of user. 6) A perception of risk following source of an information : A perception of risk is most influenced by pamphlet.

• 한국도서관정보학회지
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• 제9권
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• pp.1-31
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• 1982

A library catalog is most important finding tool to a library collection. This tool should be so designed as to enable users to handle with ease and convenience. Library catalog use study is necessary in order to identify the demands made on the catalog by its actual users and to measure the adequacy with which the catalog is meeting these demands. Many major catalog use surveys were performed by means of questionnaire and interview, but these methods are so difficult and perverse that the results of catalog use studies might often be far from scientific precision. The aim of this paper is to seek the guidelines with which one might assist the catalogers in providing an effective library catalog for their patrons. In order to get the first-hand information an actual survey was undertaken on searching behavior at the catalog of Jeonbug National University Library from November 30 to December 5, 1981 and from May 17 to May 22, 1982. The results of the survey can be summarized as follows: 1. Most of the students (79.77%) use the library. 2. Most of the library patrons (74.52%) use the public catalog as the searching tool to the library collection. 3. 67.85% of the catalog users are interested in searching materials written in Korean, Japanese, and Chinese. 4. 72.86% of the catalog users are interested in searching known items at catalog. 5. In known item searching, 49.44% of the catalog users choose title entry. 6. 20.17% of the catalog users are interested subject searching at the catalog. 7. Reference card is not utilized in searching. 8. For the translated items users want double entries in both vernacular and Korean. 9. At current catalog description, author, title, call number, translator, publisher and joint author are useful entry. Edition, author's date of birth and death, illustrative, size of book and bibliographical notes are not much utilized. 10. 55.39% of the catalog user need systematic guidance on how to use the library catalog and collection.

• 한국문헌정보학회지
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• 제44권4호
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• pp.95-114
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• 2010

Multimedia searching is an important activity on the Web, especially among the younger generation. The purpose of this study aims to examine college students’ multimedia information needs and searching on the Internet. While there is a clear pattern among students with respect to their multimedia uses, searching sources, relevance criteria and searching barriers, some differences exist especially according to searching of different multimedia types such as image, audio and video. For multimedia uses, information/data-focused uses are frequently found in image and video, while the use of audio is mainly for object-focused searches. As multimedia searching sources, audio and video files present a similar pattern of being high in media specific searching sources and low in generic search engines. Browsing through related blogs and homepages is an important part of searching for media files accounting for approximately 20% of total search for each media. The relevance criteria used by study participants when search for image files was primarily concerned with topicality while the contextual and media quality in the audio and video types are also considered important. Searching barriers for audio and video files are categorized into three broad aspects, including access and search quality, preview limitations and collection limitations, while obstacles for image files searching include access difficulties and low qualities of various collection.

• 한국의류학회지
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• 제27권9_10호
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• pp.1036-1047
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• 2003

This study was carried out in the purpose of proposing internet marketing strategy which can make conversion rate higher through analysis of internet shopping behavior types. This study was executed in two stages; qualitative study, quantitative study. In the qualitative study, internet shopping behavior types were investigated through the In-depth interview and direct observation, and then in the quantitative study, differences of internet shopping behavior types according to consumer characteristics, product properties and shopping-mall types were examined. For qualitative study, 30 samples by focus sampling were inquired and for quantitative study, 334 data were collected through web survey. The results of this study are as follows: First, 7 Internet shopping behavior types of apparel were found through the qualitative study: cautious purchase by price comparison, searching purchase, special low price purchase, impulse purchase, prepurchase deliberation, information accumulation, recreation-oriented. Second, in relation to consumer characteristics, consumers that have many internet purchase experiences showed goal-directed behavior more and female did more special low price purchase behavior and impulse purchase behavior than male. Third, according to product properties, high price product led more cautious purchase by price comparison & prepurchase deliberation behavior and fashionable product led more information-searching behavior. In the case of low price and fashionable products, impulse purchase behaviors were showed more. Forth, according to Internet shopping mall types, category killer shopping mall visitors showed information search behavior, recreation-oriented behavior more.

• 한국의류학회지
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• 제29권9_10호
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• pp.1285-1294
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• 2005

This study was fulfilled in the purpose of proposing construction strategies of Internet shopping-mall through the analysis of consumer moving line in Internet shopping-mall. This study was executed in two stages: theoretical study, qualitative study. In the theoretical study, hypothetical Internet shopping behavior model were constructed. Five internet shopping behavior types of apparel : purchase, searching purchase, prepurchase deliberation, information accumulation, opinion leadership and recreation were constructed. Next, consumer decision process were extracted from previous studies and a hypothetical internet shopping behavior model was constructed on the base of consumer decision process and Internet shopping behavior types. And then, through the qualitative study, Internet shopping behavior types were identified and hypothetical model was confirmed after adjustment. For qualitative study, 30 subjects were sampled by focus sampling and investigated by in-depth interview and observation. Seven internet shopping behavior types of apparel were found by the qualitative study: cautious purchase by price comparison, searching purchase, special low price purchase, impulse purchase, prepurchase deliberation, information accumulation and recreation-oriented. On the base of these behavior types, Internet shopping behavior model was adjusted and completed. Finally, according to the results of this study, Internet shopping construction methods that made customer's loyalty high and marketing strategy of Internet shopping-mall were proposed.

• 한국컴퓨터정보학회논문지
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• 제28권3호
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• pp.75-82
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• 2023

본 연구는 대학생들이 디지털 도서관 검색 행태에 대한 메타인지를 분석하고, 보다 최적의 검색결과를 찾기 위한 사용자 중심의 온라인 정보검색시스템 설계를 위한 기초자료를 제공하는 것을 목적으로 한다. 본 연구의 목적을 달성하기 위하여 메타인지를 스키마-트레이닝(schema-training), 계획(planning), 모니터링(monitoring), 평가(evaluation), 전이(transfer)의 5가지 주요 범주로 분류하였으며, 총 20개의 하위 범주를 포함하였다. 총 112명의 학생들이 온라인 설문지에 참여했고, 수집된 데이터는 SPSS 버전 26을 이용하여 분석하였으며, 대학생들의 메타인지와 디지털 도서관 탐색 행위 간에 유의미한 상관관계가 발견되었다. 특히 디지털 도서관 탐색경험은 이용자 메타인지 측면을 고려한 디지털 도서관 설계에서 가장 중요한 요소로 밝혀졌다.

• 한국가정과학회지
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• 제6권1호
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• pp.1-13
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• 2003

This study attempts to investigate attitude toward internet shopping. internet purchase behavior. and purchase satisfaction of college student consumers. The data used for this study were collected from 361 college students who is living the southern part of Korea. and purchased goods and services on the internet at least one time during the previous 12 months. in Autumn, 2001. Data analysis were carried out using SAS package. Statistics used for data analysis were Cronbach'$\alpha$, Pearson's correlation analysis, and multiple regression. The results were summarized as follows : First, college student consumers in general are favorable to the internet shopping. The variable that has significant influence on the attitude toward the internet shopping was the web searching competence. Second, the variables that have significant influence on the internet purchases were the number of site visits, internet using time, credit card possession. personal income, and web searching competence. Third, the variables that have significant influence on the amount of internet purchases were personal income, internet using time, number of site visits. and credit card possession. Fourth, the variables that have significant influence on the satisfaction with internet shopping were internet shopping attitude and web searching competence.