• Title/Summary/Keyword: Searching behavior

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A Study on Consumer′s Concerns on Textile Fabrics in Children′s Clothings (유아복 섬유소재에 대한 소비자의 관심도 연구)

  • 김선경;이희선
    • The Research Journal of the Costume Culture
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    • v.5 no.1
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    • pp.137-150
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    • 1997
  • This study examined the effects of demographic characteristics (education, income level) on the relationships among knowledge of textile fibers, information searching behavior on textile fabrics, and information sources of textile materials in children's clothings. The subjects were 307 mothers with preschool children(4∼6years) in Seoul. Data were collected using a self-administered questionnaire and analyzed using T-test analysis of variance, corelations, and crosstabulation analysis. The results indicated that : (1) Educational levels of consumers had significant influences on knowledge of textile fibers, information searching behavior on textile fabric, and information sources of textile materials in children's clothings. (2) There were significant relationship between consumer's knowledge of textile fibers and information searching behavior on textile materials in children's clothings.

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A Study of User's Characteristics of Searching Behavior on the World-Wide Web (인터넷 이용자의 검색 행동 성향에 관한 연구)

  • Oh Kyung-Mook;Hwang Sang-Kyu;Rhi Yong-Hyun
    • Journal of the Korean Society for Library and Information Science
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    • v.33 no.3
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    • pp.87-108
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    • 1999
  • Information retrieval on World Wide Web is very different from the one in traditional environment. Since Internet user's searching behavior shows it's own special search characteristics, a study of user's specific characteristics is necessary to offer better services. Through analysis and examination of Internet user behaviors, we suggest guidelines of design for developing Internet -based information retrieval systems.

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A Comparison of web Searching and Library System Searching: Perceived Difficulty, Self-Efficacy, and Effort (웹과 도서관 시스템에서 이용자 정보탐색 비교연구)

  • Rieh, Soo-Young
    • Journal of the Korean Society for information Management
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    • v.24 no.2
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    • pp.29-44
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    • 2007
  • The purpose of this study was to explore whether the concept of amount of invested mental effort (AIME) developed in the field of educational psychology can help explain why people put so little effort into online searching. In this experimental study, two information retrieval systems - a web search engine and a university library system - were used to make a comparison. The data were collected from 15 undergraduate students through background questionnaires, think-aloud protocols, search logs, post-search questionnaires, and post-task interviews. The findings indicate that perception of the web's "easy-ness" and high levels of self confidence in searching capability led the subjects to put less effort into web searching than they do into library system searching. In addition, the perceived difficulty of search task influenced the extent of mental effort invested. The AIME proved a useful framework for understanding search behavior and user experience for both web search engines and library systems.

Information Search Factor of Consumer Behavior -In case of purchasing electric goods- (소비자의 정보탐색 행동에 관한 연구 -가전제품 구매행동을 중심으로-)

  • 강미옥
    • Journal of the Korean Home Economics Association
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    • v.30 no.1
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    • pp.149-161
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    • 1992
  • The purpose of this study is to analyze information search activity in purchasing behavior of household electric goods. Qusetionare survey method was used in this research. The sample was taken from 302 housewives living in Seoul, from 9th of Nov. to 20th of Nov, in 1991. Used statical methods were Frequency, Percentage, Crosstab, Anova, and Regression Analysis. The major findings are summarized as follows : 1) Component elements of information search : The means of acquiring information is that friends, neighbors, sales are most. A cause of choosing information is the sequence of satisfaction after using, easiness of interaction. The time in choosing goods is more month. 2) Component element of information search as social economic status housewife : children numbers and means of acquiring information(P<.01), education and a cause of choosing information(P<.05), life cost per month and a cause of choosing information(P<.05), social economic status and a time information search are significant. 3) A perception of risk as searching information : Among searching content of information a price influence a perception of risk. 4) Content of searching information and satisfaction of purchasing experience : Best choice is significant as quality of goods, difference of quality is significant as safety and degree of offering information is significant as a brand. 5) Satisfaction of purchasing experience following practical use of information : Best choice is significant as viewing of an exhibit and opinion of user. Difference of quality is not significant as any vairable. Degree of offer information influence searching pamphlet, searching an advertisement and opinion of user. 6) A perception of risk following source of an information : A perception of risk is most influenced by pamphlet.

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A study of the searching behavior at the catalog in a university library : case study of Jeonbug national university library (대학도서관의 목록이용행태의 일고찰)

  • 강혜영
    • Journal of Korean Library and Information Science Society
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    • v.9
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    • pp.1-31
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    • 1982
  • A library catalog is most important finding tool to a library collection. This tool should be so designed as to enable users to handle with ease and convenience. Library catalog use study is necessary in order to identify the demands made on the catalog by its actual users and to measure the adequacy with which the catalog is meeting these demands. Many major catalog use surveys were performed by means of questionnaire and interview, but these methods are so difficult and perverse that the results of catalog use studies might often be far from scientific precision. The aim of this paper is to seek the guidelines with which one might assist the catalogers in providing an effective library catalog for their patrons. In order to get the first-hand information an actual survey was undertaken on searching behavior at the catalog of Jeonbug National University Library from November 30 to December 5, 1981 and from May 17 to May 22, 1982. The results of the survey can be summarized as follows: 1. Most of the students (79.77%) use the library. 2. Most of the library patrons (74.52%) use the public catalog as the searching tool to the library collection. 3. 67.85% of the catalog users are interested in searching materials written in Korean, Japanese, and Chinese. 4. 72.86% of the catalog users are interested in searching known items at catalog. 5. In known item searching, 49.44% of the catalog users choose title entry. 6. 20.17% of the catalog users are interested subject searching at the catalog. 7. Reference card is not utilized in searching. 8. For the translated items users want double entries in both vernacular and Korean. 9. At current catalog description, author, title, call number, translator, publisher and joint author are useful entry. Edition, author's date of birth and death, illustrative, size of book and bibliographical notes are not much utilized. 10. 55.39% of the catalog user need systematic guidance on how to use the library catalog and collection.

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A Preliminary Examination on the Multimedia Information Needs and Web Searches of College Students in Korea

  • Chung, Eun-Kyung
    • Journal of the Korean Society for Library and Information Science
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    • v.44 no.4
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    • pp.95-114
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    • 2010
  • Multimedia searching is an important activity on the Web, especially among the younger generation. The purpose of this study aims to examine college students’ multimedia information needs and searching on the Internet. While there is a clear pattern among students with respect to their multimedia uses, searching sources, relevance criteria and searching barriers, some differences exist especially according to searching of different multimedia types such as image, audio and video. For multimedia uses, information/data-focused uses are frequently found in image and video, while the use of audio is mainly for object-focused searches. As multimedia searching sources, audio and video files present a similar pattern of being high in media specific searching sources and low in generic search engines. Browsing through related blogs and homepages is an important part of searching for media files accounting for approximately 20% of total search for each media. The relevance criteria used by study participants when search for image files was primarily concerned with topicality while the contextual and media quality in the audio and video types are also considered important. Searching barriers for audio and video files are categorized into three broad aspects, including access and search quality, preview limitations and collection limitations, while obstacles for image files searching include access difficulties and low qualities of various collection.

The study about apparel shopping behavior types of internet shopper (인터넷 쇼핑몰 이용자의 의류상품 쇼핑행동 유형 연구)

  • 김선숙;이은영
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.9_10
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    • pp.1036-1047
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    • 2003
  • This study was carried out in the purpose of proposing internet marketing strategy which can make conversion rate higher through analysis of internet shopping behavior types. This study was executed in two stages; qualitative study, quantitative study. In the qualitative study, internet shopping behavior types were investigated through the In-depth interview and direct observation, and then in the quantitative study, differences of internet shopping behavior types according to consumer characteristics, product properties and shopping-mall types were examined. For qualitative study, 30 samples by focus sampling were inquired and for quantitative study, 334 data were collected through web survey. The results of this study are as follows: First, 7 Internet shopping behavior types of apparel were found through the qualitative study: cautious purchase by price comparison, searching purchase, special low price purchase, impulse purchase, prepurchase deliberation, information accumulation, recreation-oriented. Second, in relation to consumer characteristics, consumers that have many internet purchase experiences showed goal-directed behavior more and female did more special low price purchase behavior and impulse purchase behavior than male. Third, according to product properties, high price product led more cautious purchase by price comparison & prepurchase deliberation behavior and fashionable product led more information-searching behavior. In the case of low price and fashionable products, impulse purchase behaviors were showed more. Forth, according to Internet shopping mall types, category killer shopping mall visitors showed information search behavior, recreation-oriented behavior more.

The Qualitative Study for Construction of Internet Shopping Behavior Model of Apparel (의류 상품의 인터넷 쇼핑 행동 모형 구성을 위한 질적 연구)

  • Kim Seon-Sook;Rhee Eun-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.9_10 s.146
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    • pp.1285-1294
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    • 2005
  • This study was fulfilled in the purpose of proposing construction strategies of Internet shopping-mall through the analysis of consumer moving line in Internet shopping-mall. This study was executed in two stages: theoretical study, qualitative study. In the theoretical study, hypothetical Internet shopping behavior model were constructed. Five internet shopping behavior types of apparel : purchase, searching purchase, prepurchase deliberation, information accumulation, opinion leadership and recreation were constructed. Next, consumer decision process were extracted from previous studies and a hypothetical internet shopping behavior model was constructed on the base of consumer decision process and Internet shopping behavior types. And then, through the qualitative study, Internet shopping behavior types were identified and hypothetical model was confirmed after adjustment. For qualitative study, 30 subjects were sampled by focus sampling and investigated by in-depth interview and observation. Seven internet shopping behavior types of apparel were found by the qualitative study: cautious purchase by price comparison, searching purchase, special low price purchase, impulse purchase, prepurchase deliberation, information accumulation and recreation-oriented. On the base of these behavior types, Internet shopping behavior model was adjusted and completed. Finally, according to the results of this study, Internet shopping construction methods that made customer's loyalty high and marketing strategy of Internet shopping-mall were proposed.

An Analysis of Correlation Between Metacognition and Digital Library Searching Behavior

  • Heesop, Kim;Aluko Ademola, Mayokun
    • Journal of the Korea Society of Computer and Information
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    • v.28 no.3
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    • pp.75-82
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    • 2023
  • The main purpose of this study is to analyze the metacognition of digital library search behavior of college students and to provide a fundamental data for the designing a user-centered online information retrieval system to find more optimal search results. In order to achieve the purpose of this study, metacognition was classified into the five main categories, including schema-training, planning, monitoring, evaluation, and transfer, and a total of twenty subcategories were included. A total of 112 students participated in the online questionnaire. The collected data were analyzed using SPSS version 26, and it was found that there was a significant correlation between metacognition of college students and their digital library searching behavior. In particular, the digital library search experience was found to be the strongest factor to be considered as the most important variable in digital library design based on the aspect of user metacognition.

College Student Consumers′ Attitude toward the Internet Shopping, Internet Purchase Behavior, and Purchase Satisfaction (대학생 소비자의 인터넷 쇼핑에 대한 태도와 쇼핑행동, 쇼핑만족도)

  • 홍은실;황덕순
    • Korean Journal of Human Ecology
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    • v.6 no.1
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    • pp.1-13
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    • 2003
  • This study attempts to investigate attitude toward internet shopping. internet purchase behavior. and purchase satisfaction of college student consumers. The data used for this study were collected from 361 college students who is living the southern part of Korea. and purchased goods and services on the internet at least one time during the previous 12 months. in Autumn, 2001. Data analysis were carried out using SAS package. Statistics used for data analysis were Cronbach'$\alpha$, Pearson's correlation analysis, and multiple regression. The results were summarized as follows : First, college student consumers in general are favorable to the internet shopping. The variable that has significant influence on the attitude toward the internet shopping was the web searching competence. Second, the variables that have significant influence on the internet purchases were the number of site visits, internet using time, credit card possession. personal income, and web searching competence. Third, the variables that have significant influence on the amount of internet purchases were personal income, internet using time, number of site visits. and credit card possession. Fourth, the variables that have significant influence on the satisfaction with internet shopping were internet shopping attitude and web searching competence.

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