• 제목/요약/키워드: Scope of influence

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한국 진출 다국적기업 자회사의 지식습득 결정 요인에 관한 연구: 지식 획득원의 차이(본사 및 자회사) 비교를 중심으로 (The Influence of Local, Organizational, and Relational Factors on Subsidiary's MNC Knowledge Adoption: The Case of Multinational Corporations in Korea)

  • 이강문
    • 국제지역연구
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    • 제15권2호
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    • pp.275-301
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    • 2011
  • 본 연구는 자회사의 다국적기업 내 존재하는 지식의 습득에 영향을 미치는 요인을 밝히는 것을 목표로 하고 있다. 자회사의 기존 지식 습득에 대한 기존 연구들이 존재하는 상황에서 본 연구는 지식 습득 활동의 결정 요인을 크게 세 가지 개념으로 정리하였다. 첫째, 자회사가 속한 현지 환경 속성, 둘째, 자회사의 조직 속성, 마지막으로 자회사가 다국적기업와 구축하고 있는 관계 속성이 그것이다. 특히 본 연구는 관계적 속성에서 다국적기업 내 자회사의 영향력 변수를 추가하였고, 종속변수인 자회사의 지식습득의 속성을 지식원에 따라 두 가지로 구분하여 접근하였다. 즉, 모기업으로부터의 지식습득과 동료 자회사들로부터의 지식습득에 각각의 속성들이 미치는 영향력을 측정했다는 점에서 기존 연구의 확장을 꾀하였다. 그 결과 자회사의 동료자회사 지식 습득은 현지협력관계와 가치사슬로부터 부정적인 영향, 사회적자본 및 자회사 영향력의 긍정적인 영향을 받는 것으로 나타났으며, 자회사의 모기업 지식 습득은 자회사에 대한 모기업의 투자비율 및 사회적자본에 긍정적인 영향을 받는 것으로 나타났다.

Fashion Blogging and Personal Style Bloggers: The Evolving Enterprise

  • Reddy, Shweta Linga
    • International Journal of Costume and Fashion
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    • 제13권1호
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    • pp.1-10
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    • 2013
  • This study examines existing literature and uses case studies to identify the scope of fashion blogging and the evolving role of the personal style bloggers in the fashion business. Information on six popular personal style bloggers has been gathered to demonstrate the evolving business of these bloggers and their scope of operations that are relevant to fashion. The case of these six bloggers were drawn from popular media publications such as CNN, Wall Street Journal (WSJ), Time, Women's Wear Daily (WWD) and The New York Times. The case study of these six bloggers reveals that these personal style bloggers have used their reach and influence on the blog audience to procure and access business opportunities to grow their enterprise. The findings indicate that affiliation, partnership or collaboration with brands or established designers adds more value to a personal style bloggers resume. However, the findings also indicate that the popular fashion bloggers provide a new opportunity for marketing and promoting fashion brands and products to the younger generation.

프로젝트 준비단계에서 프로젝트 성과에 영향을 미치는 요인에 관한 연구 (Investigating the Factors Influencing Project Satisfaction and Performance in Pre-Project Phase)

  • 김기문;박유진;김기주
    • Journal of Information Technology Applications and Management
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    • 제20권4호
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    • pp.293-313
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    • 2013
  • Preproject phase is an important but often ignored research area in information systems field although it has an undeniable importance for successful project. The purpose of this study is to identify factors affecting project performance in preproject phase and to find empirically critical factors among them. After deriving 9 factors through literature review including clear project definition, project leader position, staffing efforts, preproject team expertise, preproject knowledge scope, preproject partnering, top-management support, resource sufficiency, and project climate, the study investigate the influence of those factors on project performance. The study results reveal that clear project definition, project climate, resource sufficiency, pre-project knowledge scope, project leader position have significant impact on project process satisfaction, a measure of project performance, but the other factors do not. Based on the empirical results, the study discuss academic and practical implications.

아웃소싱 전략요인이 마케팅 성과에 미치는 영향에 관한 연구 (Effects of Strategic Factors of Outsourcing on Marketing Performance)

  • 김용만;강석정;박만교
    • 마케팅과학연구
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    • 제12권
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    • pp.1-27
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    • 2003
  • 아웃소싱은 국내 소매기업에서 대부분이 활용하고 있을 만큼 보편화되어 있지만 지금까지 이에 대한 체계적인 연구는 부족한 실정이며, 특히 소매기업의 아웃소싱이 마케팅 성과에 어떤 영향을 미쳤는지에 대한 선행연구는 이루어지지 못하고 있다. 본 연구에서는 소매기업의 현실적인 여건을 염두에 두고 문헌연구를 종합적으로 고찰해 연구 모형을 구축하여 아웃소싱의 전략요인인 아웃소싱 목표 및 범위의 명확화, 코소싱, 공급기업 관리, 인적자원의 참여가 마케팅 성과 요소인 서비스 품질 향상, 고객만족, 종업원의 능력 향상에 미치는 영향을 분석하였다. 또한 아웃소싱 전략요인이 마케팅 성과에 미치는 영향은 아웃소싱 동기 및 인적자원의 아웃소싱 정도에 따라 어떠한 차이가 나는지에 대해서도 분석하였다. 아웃소싱 전략요인이 마케팅 성과에 미친 영향에 대한 가설을 검증한 결과, 코소싱은 서비스 품질 향상에, 인적자원의 참여는 서비스 품질 향상과 종업원의 능력 향상에, 공급기업 관리는 고객만족과 종업원의 능력 향상에 유의한 영향을 미치는 것으로 나타났다. 그러나 아웃소싱 목표와 범위의 명확화는 마케팅 성과 변수에 영향을 미치지 않은 것으로 밝혀졌다.

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Influence of some key factors on material damping of steel beams

  • Wang, Yuanfeng;Pan, Yuhua;Wen, Jie;Su, Li;Mei, Shengqi
    • Structural Engineering and Mechanics
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    • 제49권3호
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    • pp.285-296
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    • 2014
  • Material damping affects the dynamic behaviors of engineering structures considerably, but up to till now little research is maintained on influence factors of material damping. Based on the damping-stress function of steel, the material damping of steel beams is obtained by calculating the stress distribution of the beams with an analytical method. Some key influence factors of the material damping, such as boundary condition, amplitude and frequency of excitation, load position as well as the cross-sectional dimension of a steel beam are analyzed respectively. The calculated results show that even in elastic scope, material damping does not remain constant but varies with these influence factors. Although boundary condition affects material damping to some extent, such influence can be neglected when the maximum stress amplitude of the beam is less than the fatigue limit of steel. Exciting frequency, load position and cross-section dimension have great effects on the material damping of the beam which maintain the similar changing trend under different boundary conditions respectively.

제주지역 유해화학물질 누출사고 시 영향범위에 관한 연구 - 불화수소 중심으로 - (A Study on the Impact Scope from Hazardous Chemicals Leakage in Jeju Area - Focused on hydrogen fluoride -)

  • 임채현;도상현;김창영
    • 한국도시환경학회지
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    • 제18권4호
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    • pp.495-502
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    • 2018
  • 본 연구에서는 AERMOD 대기확산 모델을 이용하여 제주도에서 유해화학물질 중 불화수소의 소규모 유출사고 영향 범위를 산정하여 보다 빠르고 정확한 대응시스템을 확보하고자 하였다. 분석결과 영향범위는 권역별로 서귀포소방서, 동부소방서, 제주소방서, 서부소방서 순으로 넓게 나타났으며, 계절별로는 여름, 봄, 가을, 겨울 순으로 넓게 나타났다. 기상인자(풍속, 기온) 간의 상관성은 풍속이 0.998로 높은 양(+)의 상관성을 보인반면, 기온과는 -0.463으로 음(-)의 상관성을 보였다. 선형회귀분석을 통해 불화수소 누출사고 시 풍속에 따른 영향범위(m) = 13.922WS(풍속) - 5.195의 1차 방정식을 얻을 수 있었으며, 신뢰도($R^2$)가 0.995로 매우 높게 나타났다.

Influence of Business Analytics Usage on Operational Efficiency of Information Technology Infrastructure Management

  • Elangovan N;Ruchika Gupta;Sundaravel, E
    • Asia pacific journal of information systems
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    • 제32권1호
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    • pp.70-91
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    • 2022
  • Organizations today depend and thrive on timely, accurate and strategically relevant information. Business analytics (BA) holds the key to many of these issues. This paper validates a model on how the usage of BA leads to operational efficiency. We identified the factors of basic analytical usage from the Business Capacity Maturity Model (BCMM). The scope of the study is restricted to the Information Technology Infrastructure and Application management domain. A survey was conducted among the managers of the IT companies in Bengaluru, India. The results showed a significant influence of data-oriented culture and BA tools and infrastructure on BA usage. We found a significant influence of BA usage and pervasive use on operational efficiency. The speed to insight is still not practised in organizations. The awareness level of analytical skills in organizations is very low.

사회적 배제가 과시소비에 미치는 영향: 내적귀인과 자존감의 조절역할 (Influence of Social Exclusion on Conspicuous Consumption: Moderating Effect of Attribution and Self-Esteem)

  • 최지은
    • 아태비즈니스연구
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    • 제12권3호
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    • pp.271-280
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    • 2021
  • Purpose - This research aims to investigate the influence of social exclusion on conspicuous consumption. Specifically this research suggested that the influence of social exclusion on conspicuous consumption would be different depending on consumers' psychological characteristics such as internal attribution tendency and self-esteem. Design/methodology/approach - The experiment was conducted to verify hypotheses. 110 sample data were collected from the experiment and SPSS PROCESS Macro was used for data analysis. Findings - The result revealed that the interaction effect of social exclusion and internal attribution was significant. Specifically, social exclusion had on positive impact on conspicuous consumption for consumers with high level of internal attribution tendency. In addition, conspicuous consumption was pronounced for consumers having both high level of internal attribution and low level of self-esteem. Research implications or Originality - The result is expected to expand the research scope on social exclusion and conspicuous consumption, and provide practical implications for marketers.

Research on the Influence of the Collaboration between Fashion Brands and Artists on Consumer Needs - Centered on the Collaboration Series between Uniqlo and KAWS -

  • Zhang, Jiaru;Kim, Chee-Yong
    • 한국멀티미디어학회논문지
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    • 제23권8호
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    • pp.1108-1117
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    • 2020
  • Based on Maslow's hierarchy of needs theory, this research only employs whether to meet consumer needs as a measure, and focuses on the Collaboration Series between Uniqlo and KAWS to discuss the influence of the collaboration between fashion brands and artists on consumer needs. What's more, this paper also proposes whether the collaboration with artists as brands can meet the higher needs of consumers and influence new consumer groups. Finally, it is concluded that the collaboration between fashion brands and artists plays an active role in meeting the higher needs of consumers and can expand new consumer groups, which will provide reference and theoretical basis for enterprises to conduct collaboration with art, incorporate the needs of consumers into the scope of planning, and consider the collaboration with artists more comprehensively.

전략적 제휴 구성요인과 파트너 선정기준 및 성과인식간의 관계분석 - 컨테이너 정기선사를 중심으로 - (An Empirical Analysis about the Relationship of Alliance Structure Factor, Partner Selection Criteria and Performance awareness - Focused on the Container Liners -)

  • 송선옥
    • 무역상무연구
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    • 제35권
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    • pp.147-178
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    • 2007
  • This study clarified a study of relationship of strategic alliance structure factor, partner selection criteria and performance awareness on the container liners alliance. In order to obtain such objective of study existing literature variables suitable to the container liner were perused and extracted. Research models for research development and three study hypothesis were set out and scope of investigation and samples were chosen. The research hypothesis are followings. H1: The factors of strategic alliance motivation influence the performance awareness. H2: The strategic alliance structure factors influence the performance awareness. H3: The factors of partner selection criteria influence the performance awareness. In the result of the empirical study, the hypothesis 1, hypothesis 2 were supported completely and hypothesis 3 was partially supported.

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