• Journal of Korean Society of Transportation
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• v.28 no.5
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• pp.163-172
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• 2010

There are many efforts for expanding bikeway plans and increasing bike utilization. In this study the authors try to find the primary factors that affect bike users' satisfaction under limited budgets. As satisfaction is a qualitative variable, the authors developed a bike user satisfaction model by using structural equation methods. The bikeways are distinguished between bike lanes on public roads and exclusive bikeways along the Han River, as the characteristics and attributes should be different. The model shows bikeways on public road have a user satisfaction equal to 0.248*(safety)+0.405(accessibility). Bikeways along the Han River have a user satisfaction equal to 0.437*(accessibility)+0.405*(economic feasibility). In both types, accessibility affects satisfaction. Safety in more important to users on public roads, while economic feasibility affects those on the Han River bikeways.

• Journal of the Korean Institute of Rural Architecture
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• v.24 no.4
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• pp.33-40
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• 2022

Sharehouse has been supplied as an alternative to solving the steadily increasing one-room housing problem of single-person households every year, and it is necessary to investigate the satisfaction of residents who actually live in sharehouse through P.O.E. Therefore, this study analyzed priror researches related to the existing one-person households, sharehouses, and satisfaction surveys, and summarized indicators with high relevance and frequency to derive satisfaction survey factors that can clearly evaluate the improvement architectural plan of sharehouses. As a result, it was classified into 4 items in the 'general information' category to investigate the status, housing rental type, and housing cost of the sharehouse, 15 factors in the 'peripheral environment' category to evaluate the safety, 3 factors in the 'community' category, and 17 factors in the space (facility) and service category. In the "General Information" section, the overall one-person housing satisfaction, desired sharehouse type, housing rental type, housing cost, and living expenses were reduced. In the "Surrounding Environment", accessibility to public office, accessibility to cultural facilities, accessibility to medical facilities, accessibility to work and school, convenience stores, noise pollution and safety. In addition, in the "community" section, it consists of interactions with various people, relationships with housemates and in the "space (facilities) and service" section, heating, waterproof, soundproof, ventilation, moisture and condensation blocking, facility management, interior, room size, built-in furniture, storage space, laundry, parking. Most of the scales for each factor were 5-point Likert scales, allowing evaluation of the degree of satisfaction, and some factors presented criteria to induce structured answers. Therfore, it is expected that the survey will be conducted on residents who actually live by deriving factors for the satisfaction survey of one-person households living in the sharehouse, and the current status of the sharehouse will be identified, and the degree of satisfaction will be analyzed to be used for research.

• Fashion & Textile Research Journal
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• v.9 no.6
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• pp.626-636
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• 2007

The purpose of this study is to find out the important factors and efficient strategies concerning internet marketing. The areas of study interest are, the characteristics of on-line shopping mall and the consumer shopping propensity. To do this, a 24-item Internet shopping mall characteristics and a 13-item consumer shopping propensity variables were developed to collect data from the 230 samples. The sample population composed mainly of, the college students and business man who had recent on-line shopping experiences on apparel goods. The 4-item satisfaction measure was used as the dependent variable. Also, a 11-item perceived shopping value measure was developed and measured to explore the mediating effect in the path between the endogenous and exogenous variables. Findings indicate that the characteristics of Internet shopping mall significantly contribute to the utilitarian shopping values, while the consumer shopping propensity contributes to the utilitarian and hedonic shopping values. In addition, the characteristics of internet shopping mall, the consumer shopping propensity, and shopping values are the good indicators for the consumer satisfaction.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.19 no.1
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• pp.38-48
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• 2011

This paper tried to research a field employee's character, its correlation to service attitude and its impact on service using MBTI characteristics functional indicators, working at airline customer service center. It is proved employees with Sensing Feeing(SF), Intuition Feeling(NF) and Intuition Thinking(NT) have showed lower satisfaction on their duty than employees with Sensing Thinking(ST) have. In analysis of MBTI characteristics' impact on organization-related characteristics, it is also found out employees with Sensing Feeing(SF) and Intuition Feeling(NF) have showed lower trust than employees with Sensing Thinking(ST) have. Considering other controled factors, this paper found that the more job satisfaction employees have, employees with 1 to 5 years of experience on their duty showed more significant service-focused attitude. Moreover, deputy directors or high-ranked people with the higher job satisfaction were seemed to be more service-oriented.

• Korean Institute of Interior Design Journal
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• v.19 no.5
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• pp.67-74
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• 2010

The purposes of this study are to investigate the dimensions of the sensibility towards a spatial environment perceived by the general public and to present the characteristics of various spaces through empirical analyses. A set of words are selected to describe visitors' perception of a spatial environment based on previous studies, and then they are arranged according to the degree of understanding and suitability. The results of the survey on the sensibility measurement can be summarized as follows: Factor analyses and cluster analyses are conducted on the indicators measuring the general public's perception of the exhibition hall of the Deoksugung Museum, and the following five dimensions are obtained: spatial value, spatial aesthetic, spatial affinity, spatial freshness, and spatial materials. The satisfaction level of visitors regarding the space of the exhibition hall under study is also investigated. A regression analysis is conducted to find a relationship between the satisfaction level of visitors (DV) and the five dimensions (IVs), and the analysis shows that there is a significant relationship. Among the five factors, the 'Spacial Value' and 'Spacial Affinity' are found to Significantly affect visitors' satisfaction. The results of this empirical study show that visitors' affinity towards the exhibition hall of the Deoksugung Art Museum along with the surrounding garden, as well as visitors' appreciation of the social, historical, and cultural value of Deoksugung Palace, are found to greatly affect visitors' overall satisfaction with the spatial environment of the museum.

• The Journal of Information Systems
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• v.29 no.3
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• pp.77-101
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• 2020

Purpose Internet only bank is one of the promising untact businesses which are rising in COVID-19 pandemic. Kakaobank and Kbank have been offering banking services since 2017 in Korea and WeBank and MYbank in China opened the services since 2015. It is necessary to examining determinants of customer loyalty beyond intention to use. The purpose of the present study is to analyze factors influencing customer loyalty and their determinants. A research model integrating the relationships among customer loyalty, service satisfaction, trust, and social influence, and their determinants was proposed. Design/methodology/approach Structural equation modelling for validating the research model was employed. 235 valid data were collected from users of Internet only bank in China. Nine latent variables grouped from 38 indicators were reliable and valid and nine hypotheses were tested by using SmartPLS. Findings All nine hypotheses were supported at significant levels of 0.001 and 0.01. Trust, service satisfaction, and social influence had influenced on customer loyalty. Trust not only affected customer loyalty directly, but also had influence on it indirectly through service satisfaction. Empathy and convenience are determinants of trust. Perceived expertise and dispositions believing acquaints had a positive influence on social influence, whereas users' anxiety for technology or change had a negative influence on social influence. Implications for academics and practitioners were suggested.

• Journal of the Korean housing association
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• v.19 no.2
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• pp.73-82
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• 2008

The purpose of this paper is to analyze the correlation analysis between the experienced crime victimization rate and the evaluation indicator of residents' safety of outdoor spaces from crime in multi-family housing. Additionally this paper intend to analyze the correlation analysis between the residents' satisfaction about safety and the evaluation indicator of residents' safety of outdoor spaces. For that purpose, 9 Multi-Family Housing located in the metropolitan area were selected to perform a survey against 349 residents during May 26-29, 2006. The SPSS program was used and the level of satisfaction ranged from 1 to 5. Scale of 5 being most satisfied while 1 being most dissatisfied. The results of this study are the followings; 1) Most occurred crime were auto theft and damages, poster matter theft, housebreaking. 2) The crime rate is higher in outdoor than in indoor. 3) This study proved the correlation between the residents' satisfaction about housing safety and most indicators except the number of households etc. 4) By the results of the correlation coefficient it makes clear that the number of apartment building, the visibility of Green Space, the location of pedestrian etc. have relation with the residents' satisfaction about housing safety.

• Health Policy and Management
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• v.30 no.2
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• pp.245-252
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• 2020

Background: Happiness is one of the most important indicators of health, wellbeing, and quality of life among older adults. The objective of the study was to investigate factors associated with happiness among senior citizens residing in rural areas using the 2017 National Survey of Older Koreans. Methods: A cross-sectional analytical study was conducted among 3,149 senior citizens living in rural areas using secondary data from the 2017 National Survey of Older Koreans. Happiness was measured by a single question and responses were recorded dichotomously. Descriptive and inferential statistics were computed at a 5% level of significance. Results: In all, 64.5% of the participants considered themselves as happy most of the time in the last 1 week. In the study, socio-demographic factors did not predict happiness except age. Satisfaction with a health status, financial situation, relationship with children, cultural satisfaction, and satisfaction with friends and society were positively associated with happiness among senior citizens residing in rural areas of Korea. Odds of reporting happiness were higher among those who traveled in the last 1 year, visited elderly welfare centers, and were involved in voluntary work than among those who did not. Conclusion: Happiness among senior citizen was significantly associated with life satisfaction with regard to health, finance, relationship with family, friends and society, and social activity participation.

• The Journal of the Korea Contents Association
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• v.17 no.4
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• pp.365-374
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• 2017

The purpose of this study is to verify relation between satisfaction of university education and royalty based on analysis of satisfaction survey result of enrolled all students in J regional university. The university royalty in addition to drop out rate is one of the key indicators of managing university performance and it is differentiated approach that has positive perspectives. Based on satisfaction survey results, first, there was a significant difference in satisfaction by school year and grade range. Second, the analysis result of logistic regression method that had been performed to verify the construct which affecting university royalty of students show that satisfaction with lecture, academic guidance, educational environment and self management in academic life were the significant impact on royalty. Also, the decision tree analysis show that top decision factor is self-satisfaction of university life to determine university royalty.

• Safety and Health at Work
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• v.12 no.3
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• pp.324-338
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• 2021

Background: We hypothesized that the growing demand of Korean workers for work-life balance would change the factors influencing job satisfaction. We sought to verify our hypothesis by conducting a conjoint analysis based on the Korean Working Conditions Survey (KWCS). Methods: We analyzed the raw data of the KWCS, conducted by the Occupational Safety and Health Research Institute from 2006 to 2017. To complete the analysis, we counted on a conjoint model of analysis, typically used in the analysis of customer satisfaction. The dependent variable was the satisfaction of workers with their working conditions, and the independent variables were the job quality indicators identified by Eurofound. Results: The factors that have the greatest impact on working conditions satisfaction are summarized as follows: "physical environment" for the first wave, "adverse social behavior" for the second wave, "occupational status" for the third and fourth waves, and "management quality" for the fifth wave. "Earnings" were not a major factor in determining employee job satisfaction, and the relative importance index is decreasing. Conclusion: According to the results of the analysis of the tendencies of Korean workers, the factors that affect the satisfaction with the working conditions have changed over time. It is crucial to identify factors that affect working conditions to assure the health and productivity of workers. The results of this study demonstrate that policymakers and employers are required to attentively consider human relations and social environment at work to improve working conditions in the future.