• Title/Summary/Keyword: Sales process

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Design and Implementation of Marketing and Sales Information System for Automotive Part Company Using Object-Oriented Methodology (객체지향 방법론을 이용한 자동차부품기업의 영업관리시스템 설계 및 구현)

  • Kang Sung-bae;Moon Tae-Soo
    • The Journal of Information Systems
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    • v.13 no.1
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    • pp.77-95
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    • 2004
  • According to the increase of organizational complexity and the change of rapid information technology environment, many firms have shifted their information technology(IT) strategy from developing information systems in-house to purchasing application software such as Enterprise Resource Planning(ERP) Systems. Marketing and Sales functions within a Korean automotive part company include developing new assembly products, determining pricing, taking customer's orders, and shipping assembly products to customers. Marketing and Sales Information System(MSIS) in ERP system plays an important role in next Production Planning process. MSIS also makes management reporting and decision making faster and more uniform throughout an organization. MSIS promotes thinking about corporate goals, as opposed to thinking only about the goals of a single department or functional area. This paper intends to design and implement a MSIS in ERP systems for Korean automotive part company using object-oriented methodology In order to accomplish the implementation of MSIS in ERP system, we employed UML as its standard modeling language. In this study, four diagramming techniques such as use case diagram, sequence diagram, class diagram, component diagram among eight modeling techniques are used for analyzing hierarchical business process. In traditional marketing and sales function, a company with an unintegrated information system can have marketing and sales data that is data redundant or inaccurate. MSIS integrated in ERP system can solve the sales forecast problem, which minimizes the total costs of production, inventory, and transportation under constraints of production capacity. Also, the use of UML methodology makes S/W programmers shorten the phase of analysis and design in the implementation of MSIS system, and increase the reuse of software and the interoperability with corporate internal Information system.

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An Empirical Study on Selling Process Reengineering Success Model (판매 프로세스 혁신의 성공모형에 대한 실증연구)

  • Kim, Gyeung-Min;Bang, So-Yeon
    • Information Systems Review
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    • v.10 no.1
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    • pp.1-20
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    • 2008
  • One of the major applications of CRM systems is to integrate and automate selling processes. CRM systems provide sales people with tools and data sources they need to reengineer their selling processes. In the industry where sales are traditionally based on personal relationships and the use of the CRM systems is voluntary, the installation of technical solutions does not guarantee Selling Process Reengineering (SPR). The objective of this study is to investigate (1) organizational factors that influence CRM use by sales personnel; and (2) the mediation effect of CRM system use on SPR success when system use and process reengineering are voluntary rather than institutional. Understanding the determinants of voluntary CRM system use and SPR success provide valuable guidance for managers. Managers can benefit from this study by focusing on improving the factors that affect voluntary CRM system use and SPR success.

The Influence of Sales-force System on Salesperson's Job Attitude and Sales Performance (영업통제시스템이 판매사원의 직무태도와 판매성과에 미치는 영향)

  • YI, Ho-Taek;YU, Jung-Rim
    • Journal of Distribution Science
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    • v.17 no.11
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    • pp.81-92
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    • 2019
  • Purpose: The salesperson, the core of the operating activities, plays the role of connecting the inside and outside of the company, representing the company to the consumer and identifying and responding to the customer's needs. The department store industry is the most representative retail industry in South Korea, and competition among its peer group and industry is intensifying, requiring differentiated service sales activities and performance from its employees. This study divided the sales force system into activity control(process-oriented control) and output control(performance-oriented control) and verified the differential impact on the job attitude of the salesperson (e.g., job satisfaction and burn-out), respectively. In addition, the effect of job satisfaction and burn-out of the salesperson on the job performance were checked. Research design, data, and methodology: The survey was conducted on 200 sales people working at five branch stores of Hyundai department store in Seoul, and 194 of them were analyzed. The reliability and validity of the variables were analyzed and hypotheses were verified through the SEM. Results: Results have shown that activity control has a greater impact on burn-out compared to output control, and output control has a greater impact on job satisfaction compared to activity control. It has been shown that the salesperson's burn-out does not affect sales performance, but that job satisfaction has a positive effect on sales performance. Conclusions: This study examines the effect of sales force management system such as activity control and output control, on the job attitude and sales performance in department stores. According to the results of this research, each of two control systems have a discriminatory effect on the job attitude variables. For the sales managers of department store, it is recommended to increase the efficiency of sales management by increasing the use of outcome control compared to activity control.

Treasury Stock Sales and Management Rights Protection: Conflicts of Interest between an Owner-manager and Small Shareholders

  • CHO, SUNG ICK
    • KDI Journal of Economic Policy
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    • v.39 no.3
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    • pp.63-98
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    • 2017
  • This paper investigates the sales process of treasury stocks, while most previous research studies treasury stock repurchases. The sales of treasury stocks are an important measure to protect management rights only in Korea, as Korea's laws and systems allow treasury stock sales according to the board's resolution and not by the decisions made at the general shareholders' meetings. The board's resolution, which considers the owner-manager's interest on management rights, can cause damages to small shareholders. Considering (i) the economic characteristics of treasury stocks, (ii) other countries' institutions and experiences, (iii) a theoretical assessment of the possibility of small shareholder losses, and (iv) lessons from Korea's actual instances, Korea's present system should be corrected at least in the mid and long term. Even in the short-term, rules pertaining to sales enacted by the board's resolution inducing small shareholder losses should be overhauled. The autonomous discipline by various stakeholders could be an ideal measure by which to monitor ownermanager's decisions. In addition, temporary intervention measures, such as government examinations, could be implemented to protect small shareholders.

A Study on Strategic Allocation Algorithm to Make Sales Plan (판매계획 수립을 위한 전략적 할당 알고리듬에 대한 연구)

  • Kang, Chul-Won;Won, Dae-Il;Kim, Sung-Shick
    • IE interfaces
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    • v.16 no.2
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    • pp.117-124
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    • 2003
  • This study focuses on the detailed explanation of the strategic allocation algorithm which can be used as an ATP(Available To Promise) from the perspective of customers, and as a sales plan for sales organizations. A strategic allocation algorithm includes three methods depending on FIXED RATIO, RANK and DEMAND BASIS. In addition, further topics would be discussed regarding the method of system implementation utilizing strategic allocation algorithms and information flow with an aim to integrate such a sales plan into the e-Biz. This study aims to provide a new solution in order to secure emerging competitive factors in today's enterprise world; that is, an achievement of faster business processes. It is suggested that this new solution be implemented in order to achieve an efficient business environment by systemizing the decision making process which in the past was manually conducted.

A Study on Nail Management Behavior Based on Psychological Wellness - Focusing on Women Engaged in Sales and Services - (심리적 안녕감에 따른 네일관리행동 연구 - 판매 서비스직 여성을 중심으로 -)

  • Bae, Sun-Young;Park, Kil-Soon
    • The Research Journal of the Costume Culture
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    • v.19 no.6
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    • pp.1235-1246
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    • 2011
  • The purpose of this study lies in identifying the psychological state of working women engaged in sales and services and seeing how it is correlated to their nail management behavior. Also, the study aims to look into the relationship that exists between these two factors and provide information to help women live and work better with higher self-satisfaction. As for the research process, 210 women aged 20 to 30 engaging in sales and services of clothing, financing, and cosmetics sales were asked to fill out questionnaires. Survey results indicate that women who received college education and beyond as well as those working in the cosmetics sales area were exceptional in their psychological wellbeing. In addition, women with higher income, especially those who work in the cosmetics sales field and are not yet married participated in nail management behavior with the most enthusiasm. Therefore as for the relationship between psychological wellbeing and nail management behavior, it can be said that the better one's psychological wellbeing is, the more one is likely to strive for uniqueness in managing nails.

How to Manage Business Process as Knowledge Assets based on Ontological Approach: Focusing on Sales Order Process

  • Joo, Jae-Woo;Kim, Gun-Woo;Morin, Jean-Henry
    • 한국경영정보학회:학술대회논문집
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    • 2008.06a
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    • pp.264-269
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    • 2008
  • Considering our increasingly interconnected organizations heavily relying on business processes and the growing need for timely accurate knowledge to achieve greater agility in the enterprise, the idea of looking at business processes as a knowledge object is gaining momentum. Business process information is knowledge and should consequently be managed as a valuable organizational asset, particularly because organizations need to react in near real time to environmental changes and events. This paper provides an overview of the situation in this field arguing for a better definition of the intersections between knowledge and business process management. When business process is seen as knowledge, it should be managed as such. We assess and discuss some of the resulting benefits and considering the need for greater dynamic integration between the two domains, we look at ontologies as an interesting technical approach to bridging this gap showing an example for an ontology based sales order process.

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A Study on the Effect of Contribution to addressing to Customer Complaints of After-Sales Service Factors (애프터서비스품질 요인이 고객 불만족 해소에 미치는 영향에 관한 연구)

  • Lee, Jae-Joon;Cho, Jin-Hyung;Koo, Ja-Hwal
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.32 no.1
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    • pp.137-146
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    • 2009
  • Researches on after-sales quality have centered on home electric appliances, figuring out how factors influencing after-sales service quality are causally related to customer's behavioral intentions, via consumer satisfaction as an intermediary parameter In most cases of after-sales service in home electric appliances, upon customer's request, service agents make a visit to where the appliance is installed, and check the product and do repairs. However, in case of a small portable device such as a cell phone, which people carry around at all times, most of the times customers themselves show up at the after-sales center, and demand a check-up and repairs. The main difference here is that the after-sales services are provided when a product can no longer perform its basic function and customer dissatisfaction is already up. In this case, the basic function of a product corresponds to must-be factor according to Kano model. The goal of our research is to identify critical factors for effective and efficient after-sales service, and how to monitor them on a routine basis. In our research, the quality after-sales service consists of three dimensions, interactive quality, result quality, and physical environment quality. We set up variables for each dimension, which would measure from customer's perspective key determining factors in service delivery process. Instead of focusing on customer satisfaction aspect, we focused on how after-sales service factors contribute to addressing customer complaints. Additionally, our future research would aim to verify how customer's behavioral intentions are affected, as the resolution of consumer complaints becomes more successful when adjustment of relevant quality factors improves after-sales service quality.

Integrated Framework of Sales and Design Process for the Elevator Small-Medium Industry (중소기업형 승강기 영업-설계 통합 프레임워크)

  • Ko, Young-Joon;Han, Kwan Hee
    • The Journal of the Korea Contents Association
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    • v.20 no.6
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    • pp.415-424
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    • 2020
  • Recently, the elevator industry in Korea has been divided into the high speed elevator market and medium-low speed elevator market, and SMEs are making rapid progress in the medium-low speed fields. Usually, since the elevator manufacturer receives an order for installation after the construction of the building structure, it is necessary to promptly create a optimal elevator model and layout drawing in an earlier stage of sales activity due to the limited time to elevator installation. This study analyzes the sale and design works of the elevator SMEs, examines the areas that can be efficiently improved, and integrates the preceding our studies from the viewpoint of efficiency improvements at sales and design business process in the elevator industry. After that, we proposed an integrated framework of sales and design process for the elevator SMEs industry, and developed a prototype software system for automating the creation of optimal elevator model, layout drawing of elevator and BOM(Bill Of Material) list.

The Distribution System and the Spatial Characteristics of Sales for the Internet Shopping Mall : In the Case of a Company Based on an Off-Line Presence (인터넷 쇼핑몰의 유통체계와 상품판매의 공간적 특성 : 오프라인을 기반으로한 업체를 사례로)

  • Yi, Yun-Young
    • Journal of the Korean association of regional geographers
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    • v.10 no.1
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    • pp.158-176
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    • 2004
  • The purpose of this paper is to clarify the distribution system and the spatial characteristics of sales for the internet shopping mall on the basis of its off-line presence. The distribution system of this internet shopping mall is divided into the goods selection process and the product delivery process to consumers according to the function and role of the distribution center which is performed by cooperative companies. The internet shopping mall uses a different distribution system from the off-line department store, outsourcing the delivery process to door-to-door delivery companies in order to reduce costs and to increase the speed of delivery. Sales in the internet shopping mall are concentrated in the delivery unit area where the main office is located. Accordingly, in the case of the internet shopping mall based on an off-line presence, the mail-order business does not fully overcome the limitations arising from space. Also, the main factors influencing the value of sales, according to the area, are the number of women aged 20 to 49 and the distances involved.

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