• Title/Summary/Keyword: Safety Vulnerable Groups

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Exploring the Challenges and Strategies for Combating Advertising Fraud and Preserving Brand Reputation in the Korean Advertising Landscape

  • Seung-Chul Yoo;Yoontaek Sung
    • International Journal of Advanced Culture Technology
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    • v.11 no.1
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    • pp.306-311
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    • 2023
  • As digital advertising continues to dominate the advertising industry and experience substantial growth, associated criminal activities such as advertising fraud and brand safety risks have become increasingly prevalent. Despite the severity and extent of these crimes, the response in Korea has been lackluster, often perceiving them merely as losses in advertising expenses incurred by corporations. However, it is important to note that these issues have direct repercussions on the end-consumer in the form of increased prices for goods and services. Furthermore, illegal and intrusive advertisements not only cause inconvenience to the viewer, but may also indiscriminately target cognitively vulnerable groups, such as children and the elderly, with the intention of manipulating advertising metrics and artificially inflating performance indicators. In this study, we aim to explore the concept and significance of advertising fraud and brand safety, and to evaluate the current measures taken in the Korean market. Additionally, we will delve into the implications of related policies and emphasize the necessity of digital advertising literacy in addressing these issues.

Prevalence in Food Safety Behaviors of Pregnant Women and Their Associated Factors

  • Cha, Myeong-Hwa
    • Journal of Community Nutrition
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    • v.7 no.3
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    • pp.141-148
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    • 2005
  • Food handling practices playa key role in the prevalence of food-borne illness. Despite the fact that pregnant women are high risk groups for food-borne disease, little is known about their actual food handling practices at home. The objective of this study was to investigate behaviors regarding food-related hygienic practices of pregnant women. The questionnaire included questions in five major areas : personal hygiene ; adequate cooking ; avoiding cross contamination ; keeping food at safe temperatures ; and avoiding food from unsafe sources. Analysis of 488 questionnaires showed the respondents were unaware of the importance of safe food handling practices. Especially, pregnant women in our study should be encouraged to be careful about either risk of adequate cooking $(2.08\pm0.66)$ and keeping foods at safe temperatures $(2.69\pm0.63)$. Residency and number of children were consistent independent predictors of food handling behaviors. Previous food safety education also was found to have significant effect on food handling practices. TV news and newspapers were considered the most usable sources of food safety information by respondents. The behaviors identified in this study represent ones of particular importance for high-risk populations, like pregnant women. These population characteristics identified in this study could be incorporated in development of food safety educational programs for pregnant women being vulnerable on food-borne illness. Our results could have implications for the design of effective food safety educational efforts. This study indicates the need for continued and improved food safety education and for enforcing systematic food safety education for pregnant women.

The level of food literacy and its association with food intake and obesity status among Seoul citizens: results from Seoul Food Survey 2021

  • Hyelim Yoo;Eunbin Jo;Hyeongyeong Lee;Eunji Ko;Eunjin Jang;Jiwon Sim;Kirang Kim;Sohyun Park
    • Nutrition Research and Practice
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    • v.17 no.5
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    • pp.945-958
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    • 2023
  • BACKGROUND/OBJECTIVES: Food literacy (FL) is a crucial skill for selecting sustainable and healthy food options, necessitating the identification of vulnerable groups in the community using valid measurement tools. Identifying weak domains in FL is essential for enhancing the overall FL. This study examined the FL levels of Seoul citizens based on their sociodemographic characteristics and assessed the relationship between FL, food intake, and weight status. SUBJECTS/METHODS: This study utilized the data from the Seoul Food Survey, a cross-sectional study employing representative samples of Seoul citizens. Data collection occurred from September to October 2021, with 4,039 citizens aged 18 yrs and above participating in face-to-face surveys. Thirty-three FL items were assessed, comprising 14 items in the nutrition and safety (NS) domain, eight items in the cultural and relational (CR) domain, and 11 items in the socio-ecological (SE) domain. In addition, data on food intake sufficiency and obesity status were collected. The descriptive statistics, t-tests, analysis of variance, and logistic regression analysis were used for analysis. RESULTS: Men, students, young adults, older citizens, and people experiencing food insecurity had the lowest scores for all the FL domains. The highest quartile group of NS scores had a higher probability of consuming adequate servings of vegetables and fruits, with significant linear trends observed (P for trend < 0.05). In all three FL domains, the odds ratio for obesity was significantly lower in the groups with high FL scores (P < 0.05). CONCLUSIONS: A close relationship was observed between low FL, obesity, and food intake, even after controlling for other covariates. Vulnerable groups with low FL were also identified. Therefore, it is essential to develop programs to improve FL and the health and well-being of these groups.

Comparison of Safety and Health Risk Perceptions Toward COVID-19 Pandemic Based on Gender in Korean University Students' Work While Studying

  • Kim, Sang Hee;Park, Min Soo;Kim, Tae-Gu
    • Safety and Health at Work
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    • v.13 no.3
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    • pp.336-342
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    • 2022
  • Background: This study aims to identify the safety and health risk perceptions toward the coronavirus disease-2019 (COVID-19) pandemic based on gender in Korean university students who work and study during the pandemic. Methods: A nationwide convenient sampling method was implemented to eliminate any regional characteristics in 757 university students, including those who studied while working. The participants answered the online questionnaire for one week. The collected data were analyzed using the R version 3.4.1 program. Results: The results comparing the safety and health risk perceptions toward COVID-19 based on the gender of the subjects who work while studying, "I often use the Internet to obtain information on COVID-19 infection control" are females appeared to use the internet more often (t = -2.18, p = 0.031) than males. "Compared to pre-COVID-19, I am currently feeling safe after the outbreak" is females felt less safe (t = 3.43, p < 0.001). Although COVID-19 infection control awareness is high among Korean university students and officials, males reported higher scores over females in all the questions, which was statistically significant. Conclusion: There should be prioritized psychological measures for prevention against COVID-19 for vulnerable groups with high mental health risks. A network must be established to protect the mental health of such groups, and candidates who require intervention must be actively identified and supported. Therefore, there must be efforts to deliver accurate information based on scientific evidence of the infectious disease, and the actions should be supported through such active communication.

An Empirical Review of Korean Perception for Technological Risks (한국인의 위험인지에 대한 경험적 분석)

  • Chung, Ik-Jae
    • Journal of the Korean Society of Safety
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    • v.22 no.6
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    • pp.91-97
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    • 2007
  • A survey of risk perception in Korea was conducted in 2001 with a special emphasis on industrial and technological risks. This article summarizes the characteristics of risk perception in consideration of socio-demographic background of respondents. The survey with sample size of 1,870 evaluates the perceived level of 25 risk items in the areas of transportation, chemicals, environment, industry, and nuclear power generation. Risks are categorized by using factor analysis to clarify attitudinal or behavioral properties of risk perception. Research findings show that the level of perceived risk does not correspond to the statistical level. Socio-demographic variables are significant predictors in explaining risk perception, or the discrepancies between "subjective" and "objective" risks. Effective risk communication can reduce the perceptional discrepancies, improve the awareness of technological risks, and ultimately facilitate the process of making and implementing policies for risk management and safety regulation. This article tries to provides policy guidelines for "Who is the target for risk communication" and "Which risk has the policy priority for safety improvement." Married females at the age of 30s and 40s with lower education and lower income in small cities are more vulnerable to risk misperception than other groups. More information and knowledge regarding unfamiliar, intangible, new technological risks should be delivered to the vulnerable groups for reducing perceptional bias. Society-wide safety can be improved by integrating policy, human, and social factors as well as techno-engineering advances.

Multinomial Logit Framework to Evaluate the Impact of Seating Position on Senior Occupant Injury Severity in Traffic Accidents (고령탑승자의 좌석별 상해정도에 관한 연구)

  • Choi, Jaesung
    • Journal of the Korean Society of Safety
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    • v.32 no.3
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    • pp.141-150
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    • 2017
  • A rapid increase in traffic accidents involving senior vehicle occupants has been an issue in Korea because of the aging of the population occurring at one of the fastest rates in the world; unfortunately, few studies beyond several looking at the effect of senior occupants on the level of accident injury severity can be found in the literature. A Multinomial logit model was estimated with Newton-Raphson algorithm to perform bias-reducing penalized likelihood optimization. Model covariates integral to developing the model were included, but the main focus was on the interaction of seating position and injury to senior vehicle occupants. It was found that the likelihood of an accident resulting in a fatality increased: 2.2 times for the driver seat, 2.7 times for the front passenger seat, and even 6.7 times for the rear seat. A mandatory seatbelt law to be extended to the rear seat needs to pass the assembly as soon as possible, and government, industry, and safety groups should be encouraged to join forces to strongly carry out targeted campaigns for the wearing of seatbelts in all vehicle seats to enhance the safety of senior occupants as well as other occupants who are vulnerable to road traffic accidents.

A Framework for the Support of Predictive Cognitive Error Analysis of Emergency Tasks in Nuclear Power Plants (원자력발전소 비상운전시의 운전원 인지오류 예측 지원체계의 개발)

  • 김재환;정원대
    • Journal of the Korean Society of Safety
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    • v.16 no.3
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    • pp.117-124
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    • 2001
  • This paper introduces m analysis framework and procedure for the support of the cognitive error analysis of emergency tasks in nuclear poler plants. The framework provides a new perspective in the utilization of influencing factors into error prediction. The framework can be characterized by two features. First, influencing factors that affect the occurrence of human error me classified into three groups, i.e., task characteristic factors(TCF), situation factors(SF), and performance assisting factors(PAF). This classification aims to support error prediction from the viewpoint of assessing the adequacy of PAF under given TCF and SF. Second, the assessment of influencing factors is made by each cognitive function. Through this, influencing factors assessment and error prediction can be made in an integrative way according to each cognitive function. In addition, it helps analysts identify vulnerable cognitive functions and error factors, and obtain specific nor reduction strategies. The proposed framework was applied to the error analysis of the bleed and feed operation of nuclear emergency tasks.

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A Comparative Study of on-site Action Manual for People with Disaster Vulnerability (재난취약자의 현장조치 행동매뉴얼 비교연구 - 한국과 일본의 장애인 대상으로)

  • Kim, Soodong;Lee, Sahong;Choi, Kilhyun;Cheung, Chongsoo
    • Journal of the Society of Disaster Information
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    • v.13 no.2
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    • pp.155-162
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    • 2017
  • This study has some issues about the elderly, the disabled, and the vulnerable groups whose economic ability is low even if the disaster or disaster situation is not a big problem for the people. we should emphasize the necessity of disaster preparedness action manual considering the characteristics of disaster vulnerable classes and taking serious risks to them even in the same situation. We also want to conduct research only for people with disabilities who are choosing the same definition of the world among the vulnerable groups. I would like to provide a basis for developing a site action manual for people with disabilities by comparing the cases of Korea and Japan. Therefore, through the cases of Japan and Korea, it is possible to maintain the independence of everyday life during disasters, the communication function in disasters, the method of moving information and mobile information, the function of recognizing emergency response, Action Emphasize the urgency of developing action manuals. From this domestic situation, we will conclude the discussion on the disaster safety and action manual for the disabled.

A study on 3D safety state information platform architecture design for realistic disaster management based on spatial information (공간정보 기반 실감형 재난관리를 위한 3D 안전상태정보 플랫폼 아키텍처 설계 방안에 대한 연구)

  • Kim, Taehoon;Youn, Junhee
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.20 no.4
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    • pp.564-570
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    • 2019
  • Although some studies have been attempted to utilize 3D spatial information for fire safety and disaster management, it is still not enough to apply it to actual work. Especially, in case of multi-use facilities, many facilities are more vulnerable to rapid response in the event of a disaster due to complexity of facilities, diversity of usage, and specificity of users. In this paper, we propose a method to develop a 3D safety status information platform that combines 3D spatial information and time - varying safety status information for efficient disaster management of multi-use facilities. In detail, first, we analyze the use cases of existing disaster management platform and the needs of business users. Second, based on the analyzed results, target facilities were selected and possible scenarios were created. Finally, we developed platform architecture design and service development strategy. The research results will be used as a basis for future 3D safety status information platform development. This will contribute to improving the safety of multi-use facilities and minimizing damage to disaster vulnerable groups.

A Study on the Working Conditions of Agricultural Workers through a Comparison of Agricultural and General Workers: The 6th Korean Working Conditions Survey (농업군과 비농업군의 비교를 통한 농업취업자의 근로환경에 관한 연구: 제6차 근로환경조사 원시자료 이용)

  • Hyeseon, Chae;Sooin, Park;Insoo, Kim;Kyungran, Kim
    • Journal of Korean Society of Occupational and Environmental Hygiene
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    • v.32 no.4
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    • pp.287-301
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    • 2022
  • Objectives: This study compared the characteristics of the work environment between agricultural and general workers and analyzed the effects of agricultural working characteristics on work-related health problems. Methods: The participants of this study were 2,347 agricultural workers and 48,042 general workers who were selected by applying standardized weights to the raw data of 50,538 respondents from the 6th Korean Working Condition Survey (KWCS). Variables applicable to both worker groups and related to exposure to hazardous risk factors in the working environment, working hours and intensity of work, health problems and work-related status, and satisfaction with the work environment were selected. Chi-square tests and independent sample t-tests were performed to evaluate the differences in the variables between the two groups. Multivariate logistic regression analysis was conducted to analyze the effects of work environment characteristics on work-related health problems. Results: Compared to general workers, agricultural workers were more exposed to hazardous environments, irregular work patterns such as working on Saturday/Sunday, and short repetitive tasks. They reported more work-related and general health problems, including back pain, upper extremity muscle pain, lower extremity muscle pain, and general fatigue. Agricultural workers showed lower satisfaction with their work environment than general workers. Factors affecting one or more work-related health problems included gender, working years, hazardous factors, irregular work pattern, working hours, and labor intensity. Conclusions: Our findings showed that agricultural workers were relatively more vulnerable to safety issues compared to other occupational groups. Therefore, it is necessary to establish standardized safety and health standards and strengthen systematic safety and health management policies and services for agriculture.