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A Study on Influential Factors of Self-leadership on Start-up Intention (셀프리더십이 창업의지에 미치는 영향 요인에 관한 연구)

  • Yoo, Bong-Ho
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.3
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    • pp.1382-1389
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    • 2014
  • As an origin and a starting point of business start-up, this start-up intention is believed to be the driving force of economic growth. Being aware of the importance of the start-up intention, the study looked into cause-and-effect relationships of variables focusing on intermediate roles of start-up self-efficacy and intrinsic motivation in self-leadership and start-up intention of business founders. In order to achieve the research goal, the study conducted both a survey targeting a total of 195 business founders registered at a business incubation center and an empirical analysis on the results of the survey. According to the findings from the analysis, the study first learned that the self-leadership would have a positive effect on the start-up self-efficacy and the intrinsic motivation which eventually proved that the self-leadership is a leading variable of the start-up self-efficacy and the intrinsic motivation. Second, both the start-up self-efficacy and the intrinsic motivation were observed to be positively related to the start-up intention. That finding signified that roles of the start-up self-efficacy and the intrinsic motivation are important to increase the start-up intention. Third, intermediate effects of the start-up self-efficacy and the start-up intention were discovered from the self-leadership and the start-up intention, the main topics of the research. Hence, in order to improve the start-up intention, the importance of the start-up self-efficacy and the intrinsic motivation should be recognized and promoted as well and for this goal to be achieved, the business founders should understand the idea that the self-leadership has to come first than anything else in this case. Based on the results of the research, the study offers theoretical and practical implications.

A Study on Policy Proposal for Senior Start-up and Marketing Strategies for Entrepreneurs (시니어 창업의 정책 제안과 마케팅전략 구축 방안에 관한 연구)

  • Yun, Jeong-Keun
    • Journal of Distribution Science
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    • v.11 no.1
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    • pp.55-63
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    • 2013
  • Purpose - As the members of the baby boomer generation have retired in earnest, the start-up market has received more attention than ever before. According to recent statistical data, an increasing number of entrepreneurs are in their fifties. There has been a continuous increase in promotional materials on small business issues published by start-ups. This means that senior start-ups have increased in number. A number of support systems have been established for youth start-ups, but there are few government support policies in place for the senior start-up market. Thus, this study suggests a number of constructive alternatives from the perspective of government policy and marketing strategy for entrepreneurs, in order to generate competitiveness in the start-up process, through examining the current state of the senior start-up and by diagnosing extant problems. Research design, data, methodology - This study gives a number of options regarding the government's support policies and the securing of competitiveness in order to vitalize senior business start-ups. As for the government's support policies, funding support policy, publicizing business start-up policies, and operating systematic mentoring policies before retirement have all been covered. In particular, in order for senior business start-ups to become competitive, development through mutual relations with diverse policies is urgently needed. The aging population is becoming an issue in Korea, so businesses for the aged, and the creation of jobs for these people, will become a social issue. Senior business start-ups are playing an important role in expanding enterprise productivity, in addition to enhancing national competitiveness. Expanding senior business start-ups is important, because they also serve to expand the national infrastructure. Productivity increase through continuous expansion is thus recommended. Results - In order to expand the competitiveness of business start-ups, marketing-related observations and learning in regard to customers are necessary for the baby boomer generation, and competitiveness for seniors is urgently needed. Conclusions - Studies on the business start-up policies for the domestic baby boomer generation are almost non-existent, and systematic studies on small businesses are necessary. Only the government is providing statistical studies for small businesses, and such research remains at a general level for entrepreneurs. Therefore, a support system that can actually assist entrepreneurs is essential. Continuous business start-up studies with respect to the baby boomers should be vitalized, to invigorate studies on competition. In order to supplement and strengthen foundational support, senior business start-ups must develop various competitive capabilities with a focus on the customer. The government and the various stakeholder agencies and organizations involved with start-up businesses must find ways to offer support to founders. Such support should include access to knowledge and legal and consultancy services in order to incubate the rapid increase in start-ups founded by seniors. Government support projects should be expanded to meet this end.

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The Effects of Internal and External Factors of the Founders' on Startup Success: Focusing on the Mediating Effect of Self-efficacy and Trust in the Business Model (스타트업 창업자의 창업성공에 미치는 영향 요인에 관한연구: 비즈니스 모델에 대한 자기 효능감과 신뢰의 매개효과를 중심으로)

  • Lee, Il Bum;Kang, Min Jung;Kim, Ji Woong
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.1
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    • pp.361-370
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    • 2022
  • This paper suggested a plan to increase the start-up survival rate by identifying independent variables that significantly affect start-up success through analysis of the founder's internal and external factors. As a result of this study, it was found that internal factors (financial ability, risk sensitivity) and external factors (start-up environment, start-up support policy) had a direct positive (+) effect on start-up success. Meanwhile, self-efficacy for business models partially mediated the relationship between factors(financing ability, risk sensitivity, start-up environment and start-up support policies) and start-up success. Self-efficacy for business models fully mediated the relationship between factors(start-up expertise and challenge spirit) and start-up success. Finally, trust in business models partially mediated the relationship between factors(start-up expertise, risk sensitivity, and start-up support policies) and start-up success. And the trust in business models fully mediated the factors(the spirit of challenge, start-up environment) and start-up success.

A Study on the Development of University Start-up through the Analysis of University Start-up Education and Start-up Support System: Focusing on the Start-up Education and Start-up Support System of D University (대학 창업교육 및 창업지원제도 분석을 통한 대학창업발전방안 연구: D대학 창업교육 및 창업지원제도를 중심으로)

  • Lee, Sung Ho;Kim, Jeung Eum;Nam, Jung Min
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.4
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    • pp.151-160
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    • 2020
  • This study aims to figure out the status of university start-up education and support scheme, which are becoming more important as a major project of recent university policy, and to present policy tasks for promoting university start-ups by analyzing problems. A survey on education and support scheme about start-up was carried out from 800 students including those on leave of absence at D university located in metropolitan area and the analysis results are as follows. First, perception about start-up was highly positive due to various start-up education and support scheme from universities, but it was surveyed that university students have still low willingness to challenge start-up. Second, the biggest reason why university students avoid the start-up is 'the risk of start-up failure' at 40.8%, followed by 'Prioritizing getting a job' at 24.9% and 'lack of knowledge on start-up' at 13.4%. Also, difficulty from those who have already started business was mainly financing at 26.9%. The second was 14.0% for securing manpower, and the third was 11.8% for technology development. Third, the necessity of start-up education was in the order of 'starting-up' > 'preparing to start-up' > 'no intention to start-up'. The reason for the necessity of start-up education was 'motivation for various career choices' with 24.8%, followed by 'acquisition of various knowledge and skills for start-up' with 23.9%. Finally, efforts are needed to understand the importance of public relations for start-up policies in universities and figure out the problems of the start-up support scheme. The start-up education and support scheme should reflect the needs of university students, who are actual policy consumers, by shifting away from the method provided by existing suppliers.

Effect on startup mentoring, education satisfaction, and startup intention according to the individual characteristic of university student (대학생의 개인적 특성이 창업멘토링과 교육만족, 창업의지에 미치는 영향)

  • Yoon, In-Cheal
    • Journal of the Korea Convergence Society
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    • v.8 no.6
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    • pp.265-273
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    • 2017
  • This research is conducted a study on the effect of startup mentoring and education satisfaction as well as startup intention on the individual characteristics of university students, therefore, to draw way to increase start up ability of university student as well as their outcome is a primary purpose. Statistics process of sample data for 237 students at the local university in Gwangju is performed an analysis of frequency, reliability, factor, and multiple regression utilized SPSS 2.0 For windows. Individual characteristics except for innovativeness have effected on startup mentoring as well as startup education satisfaction while start up mentoring has effected on start up intention. Only role model function among start up mentoring factors has effected on start up intention while startup education satisfaction has effected on start up intention. As a result, start up intention and its outcome in university will be increased through not only selection of start up mentors with a competence and a passion but also start up mentoring and systematic start up education program fit for individual personality of university student.

The Impact of Entrepreneurial Spirit on the Willingness to Start Up via Utilizing Knowledge and Information by College Students: Focused on Self-leadership's Mediating Effect and Regulating Effect of Gender

  • Song, Deok-Geon;Im, Jin-hyuk;Lee, Jin-Hong;Kwon, Hyuk
    • International Journal of Knowledge Content Development & Technology
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    • v.8 no.4
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    • pp.33-53
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    • 2018
  • Since business startups are known to have positive effects on the economic growth of a country, it is necessary to review the factors influencing the willingness to start new businesses for the people to act on business startups. In this regard, the study sought to reexamine the findings of previous research showing that the innovative, initiative, and risk-taking characteristics, which are the constitutive elements of entrepreneurships, influence the willingness to start up. Furthermore, in this study, attempts were made to empirically analyze the direct and indirect relationships of self-leadership influencing the willingness to start new businesses. Consequently, first, it showed that college students' entrepreneurship has positive effects on the willingness to start new businesses. Second, the significance of the gender of college students was not confirmed as to playing a regulating role in the relationship between entrepreneurship and the willingness to start up. Third, the relationship between self-leadership and the willingness to start new businesses was validated to be significant in a positive direction. Fourth, no mediating effect of self-leadership in the relationship between entrepreneurship and the willingness to start new businesses was observed. Such research results have the following significances. First, while there is an awareness that the concepts of business start- up, entrepreneurship, and leadership carry masculinity, the lack of regulating effect of gender may reflect the changing phases of time and society where women's participation has been increasing. Second, self-leadership is a concept by which one pioneers his or her own life and an influencing factor on the willingness to start up; however, since it has enormous impacts on the entrepreneurship and willingness to start up, relevant mediating effects were not observed and the magnitude of the important influence between entrepreneurship and the willingness to start up were confirmed.

An Empirical Study for Developing a Participant-Oriented University Startup Education Program (참여자 지향적 대학 창업교육 프로그램 개발을 위한 실증적 연구)

  • Jang, Kwang-Hee
    • Asia-Pacific Journal of Business
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    • v.10 no.3
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    • pp.113-124
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    • 2019
  • With the decline in the college student population and the increase in the youth unemployment rate, the university began to be interested in starting a business. Under the initiative of the government, the start-up support project was reflected in the university's educational programs, which led to the university students receiving various start-up support benefits. In response to the expansion of entrepreneurship education, various entrepreneurship education programs and support programs were applied in line with the government's efforts to start college students. As a result, students' entrepreneurial competence and willingness to start up increased. College student entrepreneurs and entrepreneurs are increasing. The increase of university student start-up companies is taking place in the entrepreneurial education environment within the university, and the support of university, community, and start-up support institutions for university student start-up, the starting point of the start-up ecosystem, is paying off. It can be seen that the youth entrepreneurship ecosystem based on university entrepreneurship education is in place. The university supports the entire business process from idea development, such as start-up classes, start-up club support, patent application support, prototype development support, and investment linkage. However, there is a university that develops and operates a unique program for each school and a university that does not. Therefore, it is necessary to develop an education program that can produce efficient results. The purpose of this study is to support the start-up program of the university to be the consumer-centered start-up support.

The Effects of Dream Start Participation on the Use of After-School Programs : Focusing on the Diversity and Amount of the Programs in Use (드림스타트 참여가 방과후 서비스 이용에 미치는 영향 : 방과후 서비스의 종류와 이용량을 중심으로)

  • Jung, Sun Young;Song, Mi Ryung;Cho, Yu Ri
    • Journal of Families and Better Life
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    • v.33 no.3
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    • pp.1-14
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    • 2015
  • This study examined the effects of Dream Start participation on the use of after-school programs, considering its emphasis on the utilization of community resources. For this, it compared the use of after-school programs in terms of the number of types and the total amount of time between children who had been participating in Dream Start and those who had not. The main findings are as follows. First, when all other conditions were held constant, children in Dream Start used more types of after-school programs compared to their correspondents. Second, children in Dream Start were more likely to use two types of after-school programs over weekdays or three types of programs for several days a week compared to their correspondents. Third, children in Dream Start spent less amount of time in the after-school programs compared to their correspondents. Even though this study found the effectiveness of Dream Start as a facilitator of community resource utilization, future research needs to examine the effects of after-school program use in terms of its diversity and amount on the development of low-income children.

The Effect of Satisfaction of Entrepreneurship Education on Successful Entrepreneurship

  • Jun-Young Lee;Sung-Ho Bang;Ki-Hwan Ryu
    • International Journal of Advanced Culture Technology
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    • v.12 no.1
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    • pp.276-280
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    • 2024
  • Recently, many policies and fairs have been made in relation to start-ups. In addition, various start-up education for prospective start-ups is being conducted in various ways. Therefore, these days, the number of prospective start-ups who receive such information and start-up education is increasing. Nevertheless, more and more start-ups are still unsuccessful and close their businesses within months or years. In particular, start-ups who continue to maintain their start-ups also see the unfortunate reality of start-ups that find other jobs in various support systems and related policies and relationships that they cannot quit even if they want to. In this study, based on previous studies, factors for satisfaction with entrepreneurship education will be set and a questionnaire will be conducted for prospective entrepreneurs who have completed education at a startup education center in Seoul. The survey results are intended to verify their reliability and validity through empirical analysis. The SPSS statistical package will be used for analysis, and a total of 200 copies of the questionnaire will be distributed and collected. In this study, it was confirmed that the higher the satisfaction with entrepreneurship education, the better the successful entrepreneurship. In addition, I think that further developing various policies or detailed curriculums for entrepreneurship education will be of great help to prospective entrepreneurs taking entrepreneurship education.

A Study on Fund-Raising of Start-up in Korea (창업자의 자금조달 방법에 대한 연구)

  • Lee, Hyun-Keun;Lee, Chang-Ho
    • Journal of the Korea Safety Management & Science
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    • v.15 no.4
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    • pp.401-405
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    • 2013
  • Fund-raising is critical to start-up and early stage company. We try to analyse a status of fund-raising in start-up and early stage company, and a correlation between angel investment and start-up. With last 10 years' data sheets, we find that angel investment is not related with start-up fund raising.