• Title/Summary/Keyword: Rhetorical Strategy

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A study on the Rhetorical Strategies of Academic Text Construction for KAP learners (학문 목적 학습자를 위한 학술적 텍스트 구성의 수사적 전략 연구)

  • Hong, Yunhye
    • Journal of Korean language education
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    • v.28 no.2
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    • pp.235-264
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    • 2017
  • The purpose of this study is to explore and categorize the rhetorical strategies of text construction in research articles and to provide data for academic writing education for foreign graduate students. This study analyzes 30 research articles by Korean writers from Korean language and Korean language education fields, and categorizes the rhetorical strategies according to the roles of the writer as a RA form composer, a manager of research content, and a communicator. On the basis of the strategies, this study analyzes 18 term papers of foreign graduate students and inspects their weaknesses in using the rhetorical strategies. Based on the results of analysis, this study suggests rhetorical strategy education for KAP learners that emphasizes validity and clarifies argument along with attracting readers.

A study of the Patterns of Typology of Rhetorical of citations in International Students Papers (외국인 유학생의 보고서 쓰기에 나타나는 인용의 수사학적 유형 양상)

  • Kwak, Soo Jin
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.2
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    • pp.251-257
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    • 2022
  • In this study, I analyzed what rhetorical citation type students most frequently used when reinforcing logic of their opinions and arguments in research papers, and compared these rhetorical types between higher and lower Korean proficiency levels of students. These 30 student papers included the following rhetorical citation types: statistics, attribution, exemplification, statement of use, establishing connections between sources, and comparing one's own findings or interpretations with other sources. Statistics was the most frequently used rhetorical citation type. In addition, the group with the highest level of Korean proficiency used citations about 8 to 11 times in their papers, and incorporated a variety of citation types including attribution, statistics, exemplification, and statement of use. Lower level students used significantly less citations and citation types. Therefore, it is necessary to raise awareness that "citations" is an important strategy to reinforce one's own logic, teach various types of citations as important research writing strategies, and prepare a more citation-focused academic writing curriculum.

Image Restoration Strategy for the Crisis Management of a Political Party: A Case Study of Presidential Impeachment (정당의 위기관리를 위한 이미지 회복 전략: 노무현 대통령 탄핵 사건을 중심으로)

  • Lee, Soo-Bum;Kim, Soo-Jung;Kim, Yoo-Hoon;Chung, Su-Ah
    • Korean journal of communication and information
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    • v.29
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    • pp.189-231
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    • 2005
  • This study examined image restoration strategies of political parties regarding the Presidential impeachment In Korea. The analytic framework of this study was Benoit's rhetorical theory of image restoration strategies. Results showed that both Hanara Party and Minju Party used attack accuser as a major image restoration strategy. However, Hanara Party changed their strategies from attack accuser to future oriented. Thus, Hanara Party's image restoration strategy successfully applied Coombs theory, which future oriented strategy was good for an organization of the high responsibility in the context of crisis situation.

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Securing Placeness at Rural Tourism Village Via Storytelling Implementation -Focusing on Case study of Gaesil Village- (스토리텔링구현을 통한 농촌관광마을에서의 장소성확보 -개실마을의 사례를 중심으로-)

  • Lee, Byoung-Hoon
    • Journal of Korean Society of Rural Planning
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    • v.18 no.1
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    • pp.47-57
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    • 2012
  • The following study has examined possible methodological approach and prospect of implementing storytelling in rural tourism field. It is aimed towards deducing principles of space composition behind securing placeness of rural tourism village through storytelling. The research had been conducted by archival research and case study on field of interest, and its findings are as follows: 1) Storytelling exhibits principles of narrative structure (exposition, complication, climax, and resolution) in various fields, and has shown tendency to structuralize a plot. 2) It can be said that storytelling is deeply related with people's associations of their inner mind. This can be a logical explanation of a certain sight or location, which is a physical environment itself being the actual narrator and distributor in storytelling. 3) In order to convey a story in a more convincing way, storytelling a naming strategy based on a rhetorical technique, which has been shown to positively influence creating unique placeness of a rural village. As indicated in our study, means of storytelling-"Continuity and tourist circulation of space composition with a narrative structure, spatial hierarchical order, concealment and revelation, cast, and naming based on rhetorical technique and facilities positioning"-is a viable solution that can bring recovery of the rural village's unique placeness, as well as spatial development for sustainable rural tourism.

English Writing Strategies of Korean Students: Exploring Written Texts and Interviews with the Teacher (한국 학생들의 영작문 전략: 텍스트 분석과 교사와의 인터뷰를 중심으로)

  • Lee, Younghwa;Kim, Seon Jae
    • The Journal of the Korea Contents Association
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    • v.14 no.10
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    • pp.829-839
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    • 2014
  • This study aims at investigating Korean EFL students' writing strategies through their rhetorical patterns and meaning-making for a writing task in an English writing classroom at a Korean university. The participants were the students and teacher in the course, and the data comprised nine pieces of students' opinion writing and interviews with the teacher. To analyze the data, a 'Claim-Support' pattern was adopted. The findings show that most students, 89%, demonstrated the same or similar elements in the 'Claim-Support' pattern for their textual structures and many parts of the meaning-making in their writing were originated from the textbook. These findings reflect that the students pursued the strategy of 'accommodation' in order to succeed in their academic writing regardless of the teacher's intention which focused on creativity and imagination in writing. The conclusion suggest that the students tend to establish their own ways of strategy to cope with the recontextualized setting for writing in English.

The Case Study on the Story Development to Jeju Batdam (제주밭담의 스토리 개발 연구)

  • Ra, Jeung-Im;Yang, Sung-Soo;Seo, Hyun-Jung
    • Journal of Korean Society of Rural Planning
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    • v.22 no.4
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    • pp.195-201
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    • 2016
  • The purpose of this study is to introduce the storytelling project for conservation and improvement of rural tourism. So, in this study, the current Jeju Batdam and storytelling planning are examined and the storytelling project presented in planning is also examined. And this study propose the storytelling implementation through the case study related in jeju. Its findings are as follws: 1) Storytelling exhibits principles of narrative structure(exposition, complication, climax and falling action) in various fact, and has shown tendency to structuralize a story. 2) It can be said that storytelling is deeply related with people's associations of their inner mind. 3) In order to convey a story in a more convincing way, storytelling a naming strategy based on a rhetorical technique, which has been shown to positively influence creating unique Jeju Batdam area.

"Daffodil Gap": Reading Jamaica Kincaid's Lucy as Intertextual Interrogation of the Postcolonial Condition

  • Cho, Sungran
    • Cross-Cultural Studies
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    • v.21
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    • pp.289-306
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    • 2010
  • In Jamaica Kincaid's novel Lucy, the narrator grows up with the burden of colonial legacies embedded with Englands' imperial disciplinary projects, its language, educational institutions, discourses. Colonial education interpellates the narrator into a colonial subject through its multiple ideological discourses and systems. Teaching the literature of England is the most insidious form of the Empire's disciplinary colonial projects, more powerful than military enforcement: Its mode of operation is creating phantasy and instigating and planting desire for such phantasy. As Homi Bhabha aptly theorizes as colonial mimicry and ambivalence, the narrator as colonial subject grows up split and confused as an ambivalent subject, simultaneously mimicking and desiring for the phantasized England as real, while resisting and criticizing such up-bringing and mimetic desire. This paper explores Kincaid's rhetorical strategy of employing Wordsworth's poem, "I Wandered as a Lonely Cloud," especially her use of the flower "daffodil." Employing the concept of "daffodil gap" suggested by postcolonial critics, this paper closely examines two episodes involving the flower daffodil in the novel, one in a colonial classroom and the other in a garden in a new world and suggests that Kincaid accomplishes intertextual critique of colonial education and imperial projects.

Persuasive Communication Strategy of Showhost in TV Homeshopping (TV홈쇼핑 쇼호스트의 구매설득커뮤니케이션 전략)

  • Lee, Jung-Hun
    • The Journal of the Korea Contents Association
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    • v.11 no.8
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    • pp.311-320
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    • 2011
  • This study analyzed the persuasive marketing communication strategy which applied by showhost for TV homeshopping sales. Specifically, the current study focuses on the comparative analysis of tangible goods and intangible goods sales. Four sales homeshopping TV programs were selected for analysis: two overseas travel package products, one climbing clothes product and one produce of walnut. The method of rhetorical content analysis was conducted to analyze the strategy of persuasive communication. The results shows that , , were commonly used for both tangible and intangible products sales. But , , and were heavily utilized only for intangible products sales. The result of this study can contribute to provide theoretical background for future advanced research, although it has a limitation of only analyzing four sales programs.

Hawthorne's control of the reader represented in his prefaces (호손의 독자 조종: '머리말'을 중심으로)

  • Kim, Ji-Won
    • English Language & Literature Teaching
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    • v.16 no.4
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    • pp.185-200
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    • 2010
  • Nathaniel Hawthorne seems to realize the reader's role in bringing his creation of fiction to completion. Almost all of Hawthorne's prefaces may be considered in terms of their contribution to the writer's narrative strategy. When he refers to the audience in the prefatory essay, "The Custom-House" and other prefaces to his major works as "the Reader," Hawthorne is establishing a mutual complicity that will continue throughout the following narratives. According to this rhetorical alliance, the writer's obligation is to get the story into the reader's imagination by any means possible, while the reader's share is to believe the story as much as possible while it is being told. The ultimate issue is thus not whether any event actually happened as Hawthorne reports it but whether readers are willing to grant the event credence while they are reading. Hawthorne's relationship with his audience is not congenial. In his prefaces, Hawthorne sometimes reveals a narrator who evades a fixed identity. The introduction of an unreliable narrator helps illuminate the unresolved, elusive ambiguity in Hawthorne's stories. Hawthorne seeks to make his narrative ambiguous frequently utilizing the very same indeterminacy so often cherished by poststructuralists. No critical term may be more firmly associated with the works of Hawthorne than ambiguity. Looking for new readers with more fresh eyes, Hawthorne's narratives always remain open to reinterpretation. After all, Hawthorne's prefaces (sometimes including unreliable narrators) help him become one of the most frustrating and fascinating novelists.

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A Study on the Movement focused on Bernard Tschumi's Early Works (Bernard Tschumi의 초기 작품을 중심으로 본 움직임 연구)

  • Suh, Jeong-Yeon
    • Korean Institute of Interior Design Journal
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    • v.18 no.1
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    • pp.27-34
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    • 2009
  • Architect Bernard Tschumi had explored a new architectural conception through his own notional devices such as space, event and movement during 1970s. But, among these notions, the concept of movement was ambiguous and difficult to adopt it for architectural design strategy. Because the movements in everyday's behaviour or in dancing art are significantly different from architectural thought. However he had succeeded in coining the creative notion of movement as almost real body's and of living flesh. He invented an acute methodology and bold interpretation for his early experimental works. So, this paper tried to understand and analyse his concept of movement focused on his early works. The results of this paper's discussion are as follows; First, Tschumi's movement concept Is dynamic one operated by desire and can violate space in physical level as well as metaphysical level. Next, the movement performs the role of generator which deforms space or even generate it. Third, his movement can be readable only when you go down and bring it in practice. Also it Is unblocked potentiality, undetermined sequential material and unfinished practice. Fourth, when Tschumi's movement could be thought as walking, this walking movement makes up a story through rhetorical speech acts that are presented by turns and detours.