• Title/Summary/Keyword: Return of Investment (ROI)

Search Result 67, Processing Time 0.028 seconds

A Case Study on Metaverse Marketing of Jewelry Brand (주얼리 브랜드의 메타버스 마케팅 사례 연구)

  • Kang, Hye-Rim
    • Journal of Digital Convergence
    • /
    • v.20 no.1
    • /
    • pp.285-291
    • /
    • 2022
  • The Purpose of this Study is to explore the new direction for Metaverse marketing and I analyze case of Metaverse marketing focusing on jewelry brand and changes of IT technology for Metaverse Roadmap 2.0. Based on the analyzed marketing strategy, jewelry brands compare and study Metaverse marketing cases to draw implications. As a result of the study, successful Metaverse marketing provides a personalized experience in the virtual space and is accompanied by analysis of the customer journey, and this can be confirmed in the case of global brand. As a future research direction, Through in-depth research on marketing ROI(Return On Investment), I contribute to enhancing the competitiveness of jewelry brand.

A study on the analysis effectiveness of the virtual welding simulator for welding manpower development (용접인력양성을 위한 가상용접훈련 시뮬레이터 효과성 분석)

  • Choi, Eugene;Kim, Jung-Yeong;Shin, Sang-Ho;Kim, Sang-Yeol
    • Journal of Welding and Joining
    • /
    • v.33 no.3
    • /
    • pp.40-46
    • /
    • 2015
  • Welding is one of the most fundamental and necessary work in the industry that demand sophistication of skilled workers. This study is to introduce welding simulator as a training tool, to verify its effectiveness and to measure satisfaction of the trainees. A group of freshman students at a Korea Polytechnics College in their twenties with less experience of welding participated in the study. They were divided into two groups and took a traditional training course (comparison group) and a training course with welding simulator applied reality/haptic technology (experimental group) for same hours respectively. To evaluate training effect, a national certificate test and a survey based on Phillips' ROI (Return on Investment) methodology were conducted by the students and the college respectively. And satisfaction survey among the students based on Kirkpatrick's Four-Level Evaluation Model was also carried out. The results showed that all students in the experimental group passed the national certificate test and the ROI of the experimental group for five years were 110% higher than the comparison group. Furthermore, 25% more students in the experimental group replied "very satisfied" about the overall training course and 75% more students in the same group found that the simulation was very similar to the real welding.

Economic evaluation of thorium oxide production from monazite using alkaline fusion method

  • Udayakumar, Sanjith;Baharun, Norlia;Rezan, Sheikh Abdul;Ismail, Aznan Fazli;Takip, Khaironie Mohamed
    • Nuclear Engineering and Technology
    • /
    • v.53 no.7
    • /
    • pp.2418-2425
    • /
    • 2021
  • Monazite is a phosphate mineral that contains thorium (Th) and rare earth elements. The Th concentration in monazite can be as high as 500 ppm, and it has the potential to be used as fuel in the nuclear power system. Therefore, this study aimed to conduct the techno-economic analysis (TEA) of Th extraction in the form of thorium oxide (ThO2) from monazite. Th can be extracted from monazite through an alkaline fusion method. The TEA of ThO2 production studied parameters, including raw materials, equipment costs, total plant direct and indirect costs, and direct fixed capital cost. These parameters were calculated for the production of 0.5, 1, and 10 ton ThO2 per batch. The TEA study revealed that the highest production cost was ascribed to installed equipment. Furthermore, the highest return on investment (ROI) of 21.92% was achieved for extraction of 1 ton/batch of ThO2, with a payback time of 4.56 years. With further increase in ThO2 production to 10 ton/batch, the ROI was decreased to 5.37%. This is mainly due to a significant increase in the total capital investment with increasing ThO2 production scale. The minimum unit production cost was achieved for 1 ton ThO2/batch equal to 335.79 $/Kg ThO2.

ROI(Return on Investment) Analysis of Open-field Cultivation of Rhus verniciflura (옻나무 노지재배 투자 수익성 분석)

  • Park, Yong Bae;Lee, Ho Sang;Jeon, Chul Hyun
    • Journal of Korean Society of Forest Science
    • /
    • v.102 no.1
    • /
    • pp.107-112
    • /
    • 2013
  • The purpose of the study is to give ROI information about management status and investment returns to someone who will newly cultivate Rhus verniciflura and expand area of Rhus verniciflura cultivation. In this study, IRR (Internal Rate of Returns), B/C Ratio and NPV are applied for ROI analysis. We basically surveyed thirty household among Rhus verniciflura cultivation farmhouses in chief producing districts Won-ju in Gang- Won, Ok-Cheon in Chung-Buk, Ham-Yang in Gyeong-Nam in Korea from May until October in 2011. Hence, the research surveyed these farmers about production cost, management cost, input labors and materials, land price and etc. by working process to calculate production and operation cost. As the result of farm survey, the result of the analysis shows income rate 27.76%, B/C Ratio 2.5, and NPV 121,830,831 won in $16,500m^2$ with 10 years period when local price of Rhus verniciflura is 2,200,000 won/3.75 kg at locals with 3% discount rate is applied. Therefore, starting open field cultivation of Rhus verniciflura, which requires intensive labor or expanding the cultivation area needs more labor force.

Process Simulation and Economic Feasibility of Upgraded Biooil Production Plant from Sawdust (톱밥으로부터 생산되는 개질 바이오오일 생산공장의 공정모사 및 경제성 분석)

  • Oh, Chang-Ho;Lim, Young-Il
    • Korean Chemical Engineering Research
    • /
    • v.56 no.4
    • /
    • pp.496-523
    • /
    • 2018
  • The objective of this study is to evaluate the economic feasibility of two fast pyrolysis and biooil upgrading (FPBU) plants including feed drying, fast pyrolysis by fluidized-bed, biooil recovery, hydro-processing for biooil upgrading, electricity generation, and wastewater treatment. The two FPBU plants are Case 1 of an FPBU plant with steam methane reforming (SMR) for $H_2$ generation (FPBU-HG, 20% yield), and Case 2 of an FPBU with external $H_2$ supply (FPBUEH, 25% yield). The process flow diagrams (PFDs) for the two plants were constructed, and the mass and energy balances were calculated, using a commercial process simulator (ASPEN Plus). A four-level economic potential approach (4-level EP) was used for techno-economic analysis (TEA) under the assumption of sawdust 100 t//d containing 40% water, 30% equity, capital expenditure equal to the equity, $H_2$ price of $1050/ton, and hydrocarbon yield from dried sawdust equal to 20 and 25 % for Case 1 and 2, respectively. TCI (total capital investment), TPC (total production cost), ASR (annual sales revenue), and MFSP (minimum fuel selling price) of Case 1 were $22.2 million, $3.98 million/yr, $4.64 million/yr, and $1.56/l, respectively. Those of Case 2 were $16.1 million, $5.20 million/yr, $5.55 million/yr, and $1.18/l, respectively. Both ROI (return on investment) and PBP (payback period) of Case 1(FPBU-HG) and Case 2(FPBU-EH) were the almost same. If the plant capacity increases into 1,500 t/d for Case 1 and Case 2, ROI would be improved into 15%/yr.

An Empirical Study of Relationships among IT Capability, Trust, and Attitude on RFID Adoption in Korea

  • Lim, Se-Hun;Kim, Soh-Young;Kim, Jin-Soo
    • Journal of Digital Convergence
    • /
    • v.7 no.1
    • /
    • pp.99-109
    • /
    • 2009
  • Recently, many enterprises are interest in implementing Radio Frequency IDentification (RFID). However, they have some difficulty in implementing RFID because of incompleteness of RFID technology and uncertainty of Return on Investment (ROI). Even though usefulness of RFID are recognized, many enterprises are just interested in planning of RFID rather than implementation of RFID. Among successful factors of RFID implementation, Information Technology (IT) capability is the most important one. If enterprises have systematic IT capability, it would make positive attitude to implement RFID. In addition, it will provide trust about RFID and promote adoption of RFID implementation. This study, therefore, empirically analyzed the relationships of trust, attitude, IT capability, and intention to RFID adoption using Partial Least Squares (PLS) approach. The result show useful guidelines and practical implication in implementing RFID.

  • PDF

Tag-based Evaluation Model for Economic Feasibility Analysis of Mobile RFID System in Ubiquitous Space (유비쿼터스 공간 구축을 위한 모바일 RFID 시스템의 경제성 평가에 대한 연구 : 태그 기반평가모델을 중심으로)

  • Lee, Kyoung-Jun;Choi, Hyung-Kwang;Jun, Jung-Ho
    • Journal of Information Technology Services
    • /
    • v.10 no.2
    • /
    • pp.189-202
    • /
    • 2011
  • It is important issue how to evaluate the economic feasibility of computing factors in the real world when we build ubiquitous spaces. In this paper, we propose a simple model that can evaluate the economic feasibility of mobile RFID-based ubiquitous computing system which enables seamless communication between offline and online via embedded computing factors in the real world. To achieve this, we explore the meaning of mobile RFID system, the difference between our research and extant researches concerning the evaluation of economic feasibility in RFID system, and propose the so-called 'Tag-based Evaluation Model' (TEM) which is an evaluation model to access the economic feasibility of mobile RFID systems. We also analyze the TEM via simulation cases based on proposed model and discuss the future of TEM.

An Economic Feasibility Analysis of the HAPS Services in Korea

  • Ahn, Jae-Kyung;Kim, Jong-Hwa;Lee, Deok-Joo;Ahn, Do-Seob;Ku, Bon-Jun
    • Satellite Communications and Space Industry
    • /
    • v.13 no.1 s.28
    • /
    • pp.118-124
    • /
    • 2006
  • HAPS(High Altitude Platform Station) which is defined as a station located on an object at an altitude of 20 to 50 km and at a specified, nominal, fixed point relative to the earth is promising technology capable of providing broadband multimedia services. In this study, economical aspects of HAPS service are analyzed by estimating the revenue and costs incurred by the service. To evaluate the profitability of HAPS service, the number of subscribers is estimated and then the net present value (NPV), payback period, and the rate of return on investment (ROI) are calculated under various scenarios

  • PDF

A Decreasing Methodology of User Response Time - Mainly Focused On SAP R/3 System (튜닝을 통한 User Response Time 감소 기법 - SAP R/3 ERP System 을 중심으로)

  • Lee, Jung-Jae;Song, Gwann-Ho;Choi, Jin-Young
    • Proceedings of the Korea Information Processing Society Conference
    • /
    • 2007.05a
    • /
    • pp.625-628
    • /
    • 2007
  • 갈수록 복잡화, 대량화되고 있는 시스템의 성능은 유지하면서 User Response Time 을 단축시키는 Tuning 은 투자 대비 이익률(ROI : Return On Investment)에 탁월한 효과를 가져온다는 점에서 중요시 되고 있다. 본 연구는 SAP R/3 System 환경에서 Tuning 통한 User Response Time 감소를 위하여 Query 분석 및 Table Index 생성, Program Logic 수정, Parallel Processing, SAP R/3 System 의 고유 기능인 Notes 적용을 통한 User Response Time 감소 기법을 제시한다.

  • PDF

A Method of Testability Review and Measurement of Requirements Specification (요구명세의 테스트 가능성 검토와 측정 방법)

  • 서광익;최은만
    • Proceedings of the Korean Information Science Society Conference
    • /
    • 2003.10b
    • /
    • pp.334-336
    • /
    • 2003
  • 이 논문에서는 소프트웨어 프로젝트 수행 중에 비용이나 일정 측면에서 비중이 큰 테스트 작업의 위험도를 줄이기 위하여 테스트 가능성 검토 방법과 이를 객관적으로 측정하는 방법을 제시하였다. 막대한 예산이 소요되는 대규모 소프트웨어 프로젝트에서 정확한 ROI(Return of Investment)를 예측하고 테스트 작업에 걸림돌이 될만한 요소들을 파악한다면 소프트웨어 개발 작업이 더욱 효율적인 엔지니어링 작업이 될 것이다. 이 연구에서는 블랙박스 테스트의 기준이 되는 산출물들 중에 먼저 요구명세서의 테스트 가능성에 대한 검토 방법을 제시하였다. 사례연구를 통하여 요구명세서의 어떤 요소들이 테스트가능성을 높이는지 파악하였고 이를 항목으로 만들어 객관적인 측정이 가능하도록 하였다. 연구 결과는 테스트 작업에서 케이스 설계만이 아니라 테스트 실행, 결과의 분석, 결함 위치 발견 및 수정 작업까지도 비용을 줄여주는 효과를 보이고 있다.

  • PDF