• Journal of Distribution Science
• /
• v.18 no.8
• /
• pp.113-125
• /
• 2020

Purpose: The purpose of this paper is to investigate the effect of interaction between product category (fresh vs. indulgent product) and shopping options (shipping charge and delivery time) on customer satisfaction and purchase intent in an e-commerce context. When ordering groceries online, consumers begin to allocate a larger share of their grocery budget toward product categories that generally contain healthier items at the expense of product categories that generally contain more indulgent products. Moreover, customers are extremely sensitive to shipping options such as shipping charges and delivery time. Therefore, this research investigates the issue at a more segmented level to focus on the impact that one dimension of logistics service quality - product category, shipping charge, and delivery time have on customer satisfaction and purchase intent. Research design, data, and methodology: To test the theoretically derived priori hypotheses concerning product category, shipping charges, delivery time, satisfaction, and purchase intent, this research presented a scenario-based experiment. Eight treatment groups were assigned by the method of product category (fresh produce vs. indulgent product), shipping charge (free vs. paid), and delivery time (one-day vs. two to three days). A total of 240 subjects were divided into groups and exposed to one of the eight scenarios. Participant's purchase intention was the dependent variable, and ANOVA and L-matrix were used to analyze for main and interactive effects between factors. Conclusions: Results indicated that in tests 1 and 2, free shipping and fast delivery time increased consumer satisfaction as well as purchase intent, and fast delivery moderated the impact of free shipping on consumer satisfaction and purchase intent. Test 3 showed that the effect of free shipping on consumer satisfaction and purchase intent moderated by fast delivery for indulgent products. In contrast, fast delivery for fresh products moderated the effect of paid shipping on consumer satisfaction and purchase intent. Consistent with this proposed mechanism, the relative importance of fresh produce versus indulgent products highlights the effect of shipping options on consumer satisfaction and purchase intent when ordering the target product in an e-commerce context. We conclude with a discussion of the theoretical and practical implications of our findings.

• The Research Journal of the Costume Culture
• /
• v.9 no.3
• /
• pp.412-432
• /
• 2001

Internet search engines are used by the majority of find information on the Web. However, Web users can be often dissatisfied with the mistakes in the retrieval of ‘Fashion’ information from the Internet. The purpose of this study is to analyze the ‘Fashion’ category structure in the Internet search engines. There are 2 steps for achieving it: the first, to investigate the structures of ‘Fashion’ categories and then, to analyze the gap between ‘Fashion’ categories defined by them and extensive ‘Fashion’categories, which are approached on 2 sides of the fashion-life and fashion-business. We select 5 major search engines for the case study: Yahoo, Lycos, Naver, Hanmir, Empas, which ranked as top 5 of total search engines and potal sites in February, 2001, and retrieve ‘Fashion’ categories from the first level to the last level by using both “topics retrieval”. Eventually, we can find the problems of ‘Fashion’ category structure in search engines. Also, it is concluded with a brief perspective of ‘Fashion’ categories in the Internet search engines and the implications for the future.

• Journal of The Korean Association For Science Education
• /
• v.15 no.4
• /
• pp.452-458
• /
• 1995

Science textbooks are very important materials in order to know elementary science learning in Japan and Korea. In this research the 5th grade science textbooks in Japan and Korea are analyzed by an analyzing category. The analyzing category is consisted of knowledge and scientific inquiry. Knowledge is divided by fact, concept, and rule. Scientific inquiry is divided by problem cognition, variable control, experiment planning, observing, measuring, categorizing, inferring, data transformation, predicting, correlation, cause and effect, result, communication, which are 13 subcategories. Analyzing methods are counting the frequency of each subcategory and tabulating the data. The results of this study are: 1. The frequency of scientific inquiry appeared in Korean 5th grade science textbooks is three times more than that in Japanese textbooks. 2. In scientific inquiry category, Japanese science textbooks emphasized observing, predicting, measuring and problem cognition; Korean science textbooks emphasized experiment planning, observing and problem cognition. 3. In knowledge category, fact subcategory is mostly emphasized in both countries.

• Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
• /
• v.32 no.6
• /
• pp.581-590
• /
• 2014

With rapid land development, land category should be updated on a regular basis. However, manual field surveys have certain limitations. In this study, attempts were made to extract a feature vector considering spectral signature by parcel, PIMP (Percent Imperviousness), texture, and VIs (Vegetation Indices) based on RapidEye satellite image and cadastral map. A total of nine land categories in which feature vectors were significantly extracted from the images were selected and classified using SVM (Support Vector Machine). According to accuracy assessment, by comparing the cadastral map and classification result, the overall accuracy was 0.74. In the paddy-field category, in particular, PO acc. (producer's accuracy) and US acc. (user's accuracy) were highest at 0.85 and 0.86, respectively.

• Korean Parent-Child Health Journal
• /
• v.16 no.1
• /
• pp.17-26
• /
• 2013

Purpose: This study was to examine the mother's knowledge of premature development and rearing and their education needs in order to provide information to develop an education program for premature mothers. Methods: The study participants was 73 mothers of premature infants. Knowledge on premature infant's development and rearing was measured by measurement tools developed by previous research. The education needs about development and rearing were measured by self-report questionnaire. The data were analyzed using descriptive statistics, t-Test, ANOVA using SPSS 20.0. Results: The score of knowledge on development was 59.3 out of 100. The category of knowledge on language development was rated the highest, and motor development category was the lowest. The score of knowledge on rearing was 77.8 out of 100. The knowledge on bathing category was rated the highest and defecation category was the lowest. The growth education needs for premature infant development was the highest education needs of premature infant development. The method for developmental improvement was the highest education needs of premature infant rearing. Conclusion: The results showed that premature infant mothers have less knowledge on premature development than premature rearing, also mothers were interested in development and there were many needs on premature infant's development.

• Fashion & Textile Research Journal
• /
• v.12 no.2
• /
• pp.139-148
• /
• 2010

As a designer, Rei Kawakubo had become one of the most influential woman of the 20th century. Comme des Garçons, which means "like boys"-what women in the early 1980s were least supposed to be-expressed criticism of the prevailing social construct of women and, importantly, of the very concept of fashion. The press had a field day with the so-called post Hiroshima look, with its aesthetic of destruction, poverty, and hunger and with its depressing mood engendered by the use of the color black. This research divided the change of design transition on Kawakubo's fashion by the three categories. The first category was experimental pattern, the second category was esthetics of omission and the third category was innovation of body consciousness. The costume messages through these design works of Kawakubo could summarize 5 items, punk sprit, beyond sex, reality, proposal of new body consciousness and representation of black.

• Journal of Information Technology Applications and Management
• /
• v.13 no.4
• /
• pp.197-214
• /
• 2006

This study explores factors to facilitate web-based collaborative learning and the effect of learning, based on the PBL(Problem Based Learning) from the constructivist approach in e-learning. A research model, using the key variables such as situations, interactions, and systems, was developed. In order to test this proposed model, experimental design and post-survey was conducted to the learners who took on-line and off-line course with team project. In the research model, situation category was divided into instructor's support, unstructured problem, and self-directed learning. Interaction category was divided into three factors; 'interaction between learners', 'interaction between learner and instructor', and 'interaction between learner and technology'. System category was divided into.monitoring and incentives. As a result, it was found that collaborative learning can be improved by situations, interactions, and systems, and the effectiveness of learning can be improved by situations and interactions in PBL.

• Journal of Dental Rehabilitation and Applied Science
• /
• v.24 no.2
• /
• pp.203-211
• /
• 2008

Minimizing damage to anatomical structure is a prerequisite for skeletal anchorage system to install a miniscrew. This research has focused on evaluating the stability and safety of installation in the maxillary molar buccal area, in which most miniscrews are installed clinically and initial fixation is weak. CT (computerized tomography)images were taken for surveying the possibility of damaging to adjucent teeth in accordance with installation angle. If we install a mini-screw($1.2{\times}6.0mm$) in the maxillary molar buccal area, it would be located generally in the 5~8mm upper of CEJ and 3~5mm inner of the cortical bone surface. We has measured the space between roots And comparison has been made for gender and the space between roots in accordance with the 3 different angles of installation(30 degree, 40 degree, 60 degree) in 3 categories. Category 1 : between 1st molar and 2nd molar Category 2 : between 1st molar and 2nd premolar Category 3 : between 1st premolar and 2nd premolar The result are as follow; 1. The space for category 1 was significantly small. 2. For the installation angle, it was safer to install with steeper angle in category 1 and category 2, but not in category 3. According to these results, the installation a miniscrew in category 2, 3 is safer than in category 1. And it is safer to install with steeper angle in category 1 and category 2.

• Journal of Korea Technology Innovation Society
• /
• v.8 no.spc1
• /
• pp.476-498
• /
• 2005

The purpose of this study is to development of venture business curriculum by FGI interview to venture CEO and related field employer and suggest to venture related structure of liberal art, major part of undergraduate and graduate school. Research methods are 2 step interview with 325 venture business CEO and related employer. They selected practical course to motivate venture entrepreneurship among 3 subsidiary (entrepreneurial condition, psychology of entrepreneur, competency of entrepreneurial technology, competency of entrepreneurial knowledge, competency of managing growing business). Major findings are as follows; the selected course category of entrepreneurial condition of liberal art are venture mind and entrepreneurship, venture biz and spearhed industry. The selected course category of psychology of entrepreneur are leadership, personal relationship, and creativity, negotiation skill, etc. The selected course category of competency of entrepreneurial technology are venture technology, introduction to technology trends. The selected course category of competency of entrepreneurial knowledge are biz validity, entrepreneurship, the discovery of business opportunity, utilization of monetary resource etc. The selected course category of competency of managing growing business are operating strategy of venture business, service marketing and technical innovation and technology management.

• Korean Management Science Review
• /
• v.34 no.2
• /
• pp.15-33
• /
• 2017

This paper considers a Bayesian Network analysis for understanding the heterogeneous cross-category effects of different promotion activities and developing an efficient overall promotion strategy for a large retail store. More specifically we differentiate price reduction promotion and floor promotion and study their heterogeneous effect on consumer purchase behavior under a market basket setting. We then utilize Bayesian networks in identifying complex association structure in market basket dataset by analyzing the effects of different promotional activities and also include the effects of time, family income and size. We find from our Bayesian network analysis that the dominant cross-category promotion effect of price promotion is the indirect effect whereas the dominant cross-category promotion effect of floor promotion is the direct effect. Also, among the demographic variables we find that family size of the household is linked with more product categories compared to income and see that there are differences in the extent of the effects by product category. Finally, we also show the existence of products acting as a network hub and how they can be utilized by retailers faced with a limited marketing budget and suggest a more efficient promotion strategy.