• 제목/요약/키워드: Relationship Retention Intention

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B2B 거래관계에서 고객가치, 고객만족, 관계지속의도에 영향을 미치는 관계품질에 관한 연구 : PCB 제조기업의 고객사를 중심으로 (A Study on Relationship Quality Influencing Customer Value, Customer Satisfaction and Relationship Retention Intention in the B2B Transaction : Focused on Clients of PCB Manufacturing Corporation)

  • 김민정;이재광;정종관
    • 한국IT서비스학회지
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    • 제13권4호
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    • pp.139-153
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    • 2014
  • The purpose of this study is to examine the impact of relationship quality on customer value, customer satisfaction and relationship retention intention in the B2B transaction relationship. For the empirical study, we conducted a survey of the PCB corporation's client companies and used 110 surveys of them for analysis. The results of this study are summarized as follows : First, trust, relationship satisfaction, unity and performance as factors of relationship quality had significantly positive effect on relationship retention intention by the medium of customer satisfaction. Second, utilitarian value which is a parameter did not have significantly effect on customer satisfaction and relationship retention intention. Whereas, hedonic value which is influenced by relationship satisfaction, unity and performance had significantly positive effect on customer satisfaction and relationship retention intention. These results are not treated weightily in the preceding studies and managing the hedonic value in B2B transaction relationship is considered important to improve the customer satisfaction and relationship retention intention.

간호사의 재직의도에 대한 간호조직문화, 조직침묵과 조직몰입의 영향: PROCESS Macro model 6 적용 (Effect of Nursing Organizational culture, Organizational Silence, and Organizational Commitment on the Intention of Retention among Nurses: Applying the PROCESS Macro Model 6)

  • 한수정
    • 한국직업건강간호학회지
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    • 제31권1호
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    • pp.31-41
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    • 2022
  • Purpose: This study aimed to identify the effects of organizational culture, organizational silence, and organizational commitment on the intention of retention as perceived by nurses Methods: The research model was designed on the basis of the PROCESS Macro model 6 proposed by Hayes. The participants were 142 nurses from general hospitals. Measurements included the scales of organizational culture, organizational silence, organizational commitment, and intention of retentione. Data were analyzed using descriptive statistics, Pearson's correlation coefficient analysis, and Hayes's PROCESS macro method for mediation. Results: Retention intention showed a significantly positive correlation with relationship-orientated culture (r=.32, p<.001), innovation-orientated culture (r=.30, p<.001), and organizational commitment (r=.48, p<.001). However retention intention showed a significantly negative correlation with organizational silence (r=-.42, p<.001). Furthermore, organizational silence and commitment had a mediating effect on the relationship between organizational culture and intention of retention. Conclusion: The impact of organizational culture on intention of retention in general hospitals was mediated by organizational silence and organizational commitment. Considering the mediating effects of organizational silence and organizational commitment on the relationship between nursing organizational culture and retention intention, a strategy should be developed to enhance organizational commitment and weaken organizational silence by strengthening related and innovative nursing culture.

신규간호사의 재직의도 영향요인 (Affecting Factors of New Nurse's Intention to Retention in Hospitals)

  • 손행미;이은희;조경숙
    • 근관절건강학회지
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    • 제24권3호
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    • pp.205-216
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    • 2017
  • Purpose: The purpose of this study is to investigate relationship among intention to retention, role conflicts, psychosocial job conditions and job satisfaction of new nurses, and identify affecting factors for intention to retention. Methods: Data were collected from 136 new nurses who were graduated at 2016 and working now in general hospitals by self-reported questionnaire. The relationship among variables were analyzed with Pearson's coefficient correlation and affecting factors for intention to retention were identified by using multiple linear regression analysis. Results: The mean score of intention to retention was $2.63{\pm}0.28$. Intention to retention was significantly different by the working ward, hope period for work, and reason for retention. Intention to retention had positive relationships with work organization and job contents, and job satisfaction, but negative relationships with frequency of role conflict, demands at work. Job satisfaction and meaning of work identified as influencing factors inn intention to retention. Conclusion: It is needed a positive hospital environment to improve adaptation in clinical nursing practice and to emphasize professionalism including value of nursing and meaning of nurses' work for new nurses.

간호사의 대인관계 능력이 재직 의도와 이직 의도에 미치는 영향 (The Effects of Interpersonal Relationship Ability on Nurses' Retention Intention and Turnover Intention in a General Hospital )

  • 김재희
    • 한국응용과학기술학회지
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    • 제40권2호
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    • pp.189-198
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    • 2023
  • 본 연구는 간호사의 대인관계 능력이 재직 의도와 이직 의도에 미치는 영향을 경력집단별로 파악하기 위해 수행되었다. 연구대상은 편의표집에 의한 일개 종합병원의 일반 간호사 192명이었다(경력 36개월 이하 95명, 37개월 이상 97명). 자료수집 기간은 2022년 2월 15일-22이었다. 자료 분석은 t-test, ANOVA, Pearson correlation coefficient, regression analysis 등을 통해 이루어졌다. 연구결과를 보면, 이직 의도가 여자에서 더 높게 나타났다. 그리고 경력 37개월 이상 집단에서 대인관계 능력이 재직 의도와 정적 상관관계가 있었다. 대인관계 능력의 재직 의도에 대한 영향의 분석에서는 37개월 이상 집단에서 유의한 것으로 나타났다. 그러나 대인관계 능력의 이직 의도에 대한 영향은 유의하게 나타나지 않았다. 결론적으로 간호사들의 재직 의도 증진을 위해 대인관계 능력 강화를 위한 전략을 구축할 필요가 있으며, 이때 경력을 고려해야 할 것이다.

프랜차이즈 커피전문점의 관계혜택, 고객만족, 전환비용 및 관계유지의도 간 구조관계 연구 (A Study on the Structural Relationships among Relational Benefits of the Franchise Coffee Shop, Customer Satisfaction, Switching Cost and Relationship Retention Intention)

  • 신흥호;유영진
    • 한국콘텐츠학회논문지
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    • 제17권3호
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    • pp.556-570
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    • 2017
  • 본 연구의 목적은 프랜차이즈 커피전문점의 관계혜택, 고객만족, 전환비용 및 관계유지의도 간의 구조관계를 분석하는 것이다. 본 연구의 실증분석에 따른 결과를 요약하면 다음과 같다. 첫째, 관계혜택의 사회적 혜택, 심리적 혜택, 고객화 혜택, 경제적 혜택 요인 모두 고객만족에 유의한 영향을 미치는 것으로 분석되었다. 둘째, 관계혜택의 하위요인 모두 전환비용에 유의한 영향을 미치는 것으로 분석되었다. 셋째, 고객만족은 관계유지의도에 유의한 영향을 미치는 것으로 분석되었다. 넷째, 전환비용은 관계유지의도에 유의한 영향을 미치는 것으로 분석되었다. 본 연구는 연구결과를 통하여 관계혜택, 고객만족, 전환비용 및 관계유지의도를 향상시킬 수 있는 전략적 시사점을 제시하였다.

신입 치과위생사의 재직의도 관련요인: 근무환경을 중심으로 (Factors related to retention intention of new dental hygienists: focusing on working environment)

  • 이다솜;최은미;한경순
    • 한국치위생학회지
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    • 제23권1호
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    • pp.63-72
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    • 2023
  • Objectives: This study aimed to identify the level of occupational and organizational retention intention and related factors among new dental hygienists. Methods: The participants were 195 dental hygienists employed for less than 24 months. A t-test and one-way analysis of variance were conducted to determine the level of intention to stay according to an individual's major-related characteristics and work environment awareness level. Pearson's correlation analysis was performed for each item, and stepwise multiple regression was performed for factors related to retention intention. Results: In the work environment, the organizational support network had the highest occupational retention intention (β=0.513). Organizational retention intention (β=0.351), working infrastructure (β=0.293), cooperation relationship (β=0.165), and management justice (β=0.151) were factors related to organizational retention intention (p<0.001). Employment at the practice hospital was related to occupational (β=0.167) and organizational retention intention (β=0.138), and satisfaction with clinical practice was related to occupational retention intention (β=0.327). Conclusions: New dental hygienists are expected to be actively utilized for long-term tenure in both occupations and organizations by actively reflecting on the results obtained through this study in the curriculum and working environment of dental hygienists.

Anomalies of the Healthcare Sector Using Workplace Safety and Job Satisfaction: A Case Study of Pakistan

  • AMAN-ULLAH, Attia;AZIZ, Azelin;IBRAHIM, Hadziroh
    • The Journal of Asian Finance, Economics and Business
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    • 제8권3호
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    • pp.1181-1191
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    • 2021
  • This study aims to investigate the impact of workplace safety on doctors' retention and turnover intention along with job satisfaction as the mediator. A questionnaire-based survey was conducted with 394 medical doctors working in thirty-five hospitals in Pakistan using a structural equation modeling. Results of the study showed that: 1) workplace safety has a significant positive relationship with employee retention; 2) workplace safety has a significant negative relationship with turnover intention; 3) workplace safety has a significant positive relationship with job satisfaction; 4) job satisfaction has a significant positive relationship with employee retention; 5) job satisfaction has a significant positive relationship with turnover intentions; 6) job satisfaction mediates between workplace safety and employee retention; while 7) job satisfaction failed to mediate between workplace safety and turnover intentions. The findings of the study suggest that in a fear-free and safe environment, employees' chance to stay will increases. The study also suggests that dissatisfied employees do not need to leave the organization. There can be other factors that can be explored in future studies. This study also provides a practical implication for the doctors' low retention and high turnover, specifically in the healthcare sector of Pakistan by providing guidelines to the human resource executives to focus on the strategic implementation of workplace safety.

신규간호사의 그릿과 재직의도의 관계에서 임상수행능력의 매개효과에 대한 융복합적 연구 (Convergence Study on Mediating Effect of Clinical Competence on the Relationship between Grit and Retention Intention among New Graduate Nurses)

  • 고진희;구미옥
    • 한국융합학회논문지
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    • 제11권4호
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    • pp.369-380
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    • 2020
  • 본 연구는 신규간호사의 그릿과 재직의도의 관계에서 임상수행능력의 매개효과를 규명하기 위해 시도된 서술적 상관관계연구이다. 연구대상은 2개 광역시와 1개 도의 300병상 이상 종합병원에서 근무하는 신규간호사 232명이었다. 자료분석은 기술통계, t-test, one-way ANOVA, Pearson's correlation coefficient로 하였고, 매개효과 분석은 Baron과 Kenny의 다중회귀분석을 활용한 3단계 분석방법과 Sobel test로 하였다. 연구결과 신규간호사의 그릿과 임상수행능력(r=.38, p=.011), 그릿과 재직의도(r=.32, p=.016), 임상수행능력과 재직의도(r=.33, p<.001)는 유의한 정적관계가 있었고, 그릿과 재직의도의 관계에서 임상수행능력은 부분 매개효과가 있는 것으로 확인되었다(z=3.14, p<.001). 본 연구결과를 근거로 신규간호사의 임상수행능력과 재직의도를 높여주기 위해 그릿을 향상시킬 수 있는 중재수행을 적극 권장한다.

병원의 가족친화경영이 기혼여성간호사의 재직의도에 미치는 영향: 일-가정 상호작용 매개효과를 중심으로 (The Effects of Hospitals' Family Friendly Management on Married Female Nurses' Retention Intention: Focused on the Mediating Effects of Work-Family Interface)

  • 이진화;황지인
    • 대한간호학회지
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    • 제49권4호
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    • pp.386-397
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    • 2019
  • Purpose: This study examined the effect of hospitals' family-friendly management on married female nurses' retention intention. The focus was the mediating effects of the work-family interface (work-family conflict, work-family enrichment and work-family balance). Methods: This study was a cross-sectional study. The participants were 307 nurses working at five public and five private hospitals with more than 200 beds in Seoul. Data were collected using structured questionnaires from September 10 to September 17, 2018 and analyzed with SPSS 24.0. Data were analyzed using an independent t-test, a one-way ANOVA, Pearson's correlation coefficients, and multiple regression following the Baron and Kenny method and Sobel test for mediation. Results: There were significant correlations among family-friendly management, the work-family interface, and retention intention. Work-family conflict showed a partial mediating effect on the relationship between family-friendly management and retention intention. Work-family enrichment showed a partial mediating effect on the relationship between family-friendly management and retention intention. Work-family balance showed a partial mediating effect on the relationship between family-friendly management and retention intention. Conclusion: These findings indicate that both hospitals' family-friendly management and nurses' work-family interface are important factors associated with nurses' retention intention. Therefore, hospitals should actively implement family-friendly management for nurses and establish strategies to enhance nurses' work-family interface for effective human resource management.

임상 치과위생사의 재직 의도에 미치는 영향 (Factor affecting retention intention of clinical dental hygienists)

  • 이혜진;민희홍
    • 한국치위생학회지
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    • 제24권1호
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    • pp.27-33
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    • 2024
  • Objectives: The purpose of this study was to examine factors affecting the retention intention of clinical dental hygienists. Methods: A total of 190 clinical dental hygienists were recruited as participants. Data were collected from March to May, 2023 and then analyzed using t-test, ANOVA, Pearson's correlation coefficient, and multiple regression through PASW Statistics 26.0. Results: Mean scores for job crafting, job satisfaction, positive psychological capital and retention intention were 3.22, 3.46, 3.57 and 3.46 respectively. Retention intention showed a significant relationship with positive psychological capital (r=0.299), job crafting (r=0.214), and job satisfaction (r=0.649). The results of the multiple regression analysis indicated that job satisfaction was the strongest predictor of retention intention, explaining 24.1% of the total variance (F=4.550, p<0.001). Conclusions: Variables that can affect the retention intention of clinical dental hygienists were identified, with job satisfaction emerging as a significant factor affect retention intention.