• Title/Summary/Keyword: Relation Factors

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Relation Between Employees and Customers Affects to the Positive Word of Mouth Through Customer Satisfaction

  • NGUYEN, Minh Ha;TRAN, Ba Thinh;HUYNH, Luong Tam
    • Journal of Distribution Science
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    • v.17 no.6
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    • pp.65-75
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    • 2019
  • Purpose - Vietnamese customers have a crowd psychology when choosing and buying cars, they believe the advice and comments of those who have used the product. This paper aims to explore how factors in the relation between employees and customers affect to the customer's positive word of mouth (WOM) through customer satisfaction. Research design, data, and methodology - A survey was conducted with 250 customers. This research focus on six factors: (1) familiarity, (2) care, (3) personal connection, (4) employee competence, (5) customer satisfaction, (6) positive WOM. By using Exploratory Factor Analysis (EFA), Confirmatory Factor Analysis (CFA) and Structural Equation Model (SEM), this research determined the impact of relation between eployees and customers to the customer satisfaction in order to have the positive WOM to another customers. Results - This result shows that 3 factors: care, personal connection and service quality, have positive effects to customer satisfaction. Moreover, the similar relationship is found between customer satisfaction and positive WOM. The familiarity is not significant in this research. Conclusions - The research results indicate that positive WOM has an important impact of market development for automobile business enterprises in Vietnam. Therefore, administrators should have appropriate strategies to encourage positive WOM to customers.

A study on fashion brand's SNS marketing - Based on Technology Acceptance Model (TAM) - (패션 브랜드의 SNS 마케팅에 관한 연구 - 기술 수용 모델을 중심으로 -)

  • Ko, Ara;Kim, Sunhee
    • The Research Journal of the Costume Culture
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    • v.22 no.6
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    • pp.1011-1027
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    • 2014
  • The purpose of this study is to analyze the factors that lead to continuous use intention of SNS marketing. The research model was designed to investigate the SNS factors that affect use intention based on TAM (Technology Acceptance Model) suggested by Davis (1986). The survey focused on age twenties to thirties male and female who had experience in receiving fashion brands message through Facebook. 329 questionnaires were used to analyze the results of study, and SPSS 12.0 was used to conduct factor analysis, reliability analysis, and multiple regression analysis. The results of this research are as follows. First, interaction/playfulness, information, reliability, and convenience of access were extracted as the characteristics of fashion brands SNS marketing. Second, all SNS factors had significant relation on perceived usefulness. But only interaction/playfulness and convenience of access showed significant relation on perceived ease of use. Third, perceived usefulness and perceived ease of use affected continuous use intention. Forth, continuous use intention had significant relation on brand attitude and showed direct and indirect significant relation to purchase intention.

Homogenized Elastic-plastic Relation based on Thermodynamics and Strain Localization Analyses for Particulate Composite (열역학 기반 내부 변수를 이용한 균질화 탄소성 구성방정식 및 입자강화 복합재에서의 소성변형집중)

  • S. J. Yun;K. K. Kim
    • Transactions of Materials Processing
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    • v.33 no.1
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    • pp.18-35
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    • 2024
  • In the present work, the evolution rules for the internal variables including continuum damage factors are obtained using the thermodynamic framework, which are in turn facilitated to derive the elastic-plastic constitutive relation for the particulate composites. Using the Mori-Tanaka scheme, the homogenization on state and internal variables such as back-stress and damage factors is carried out to procure the rate independent plasticity relations. Moreover, the degradation of mechanical properties of constituents is depicted by the distinctive damages such that the phase and interfacial damages are treated individually accordingly, whereas the kinematic hardening is depicted by combining the Armstrong-Frederick and Phillips' back-stress evolutions. On the other hand, the present constitutive relation for each phase is expressed in terms of the respective damage-free effective quantities, then, followed by transformation into the damage affected overall nominal relations using the aforementioned homogenization concentration factors. An emphasis is placed on the qualitative analyses for strain localization by observing the perturbation growth instead of the conventional bifurcation analyses. It turns out that the proposed constitutive model offers a wide range of strain localization behavior depending on the evolution of various internal variable descriptions.

The Predictive Factors to Participation in Cervical Cancer Screening Program (성인 여성의 자궁경부암 선별검사 수검에 관한 예측인자)

  • Kim, Young-Bok;Kim, Myung;Chung, Chee-Kyung;Lee, Won-Chul
    • Journal of Preventive Medicine and Public Health
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    • v.34 no.3
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    • pp.237-243
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    • 2001
  • Objectives : To examine the screening rate of cervical cancer in women and to find out the predictive factors for participation in cervical cancer screening programs within their life-time and within the last two years. Methods : The data was based on self-reported questionnaires from 1,613 women whose ages ranged from 26 to 60 years; this survey was peformed between December 1999 and January 2000. This study analyzed the predictive factors for participation in cervical cancer screening programs within their life-time and within the last two years. A logistic regression analysis was performed in order to derive the significant variables from the predisposing factors(demographic factor, health promotion behavior, reproductive factor), intervention factors(information channel, relation with medical stan, and proximal factors(attitude, social influence, self-efficacy). All analyses were peformed by the PC-SAS 6.12. Results : Our analyses showed that the screening rate for the women who received a cervical cancer screening(Pap smear) more than once within their life-time was 56.1% while those who had received one within the last two years was 34.5%. The significant factors for participation in cervical cancer screening program within their life-time were their income, married age, health promotion score, relation with medical staffs, social influence, and self-efficacy. On the other hand, age, number of pregnancies, menarche age, relation with medical staffs, social influences, and self-efficacy were significant factors for those being screened within the last two years. The predictive power of the logit model within their life-time was 68.8% and that within the last two years was 66.6%. Conclusion : The predictive factors for participation in cervical cancer screening program within their life-time are different from those for within the last two years. and that women's relations with medical staffs and social influences were the critical factors impacting on cervical cancer screening rates.

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A Study on the Job-Santisfacion and Its Depressive Facors in Human Relation Among Operation Room Nurses (수술실 간호사의 인간관계 만족도와 저해요인에 관한 연구)

  • Cho, Mi-Ja
    • The Korean Nurse
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    • v.32 no.4
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    • pp.48-62
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    • 1993
  • This study was done for the purpose of analyzing the job-satisfaction and its depressive factors in human relation of operating room nurses of university hospital. Therfore, it makes an offer the basic data to help the resolution and prevention of the problems in operating room nurses. Furthermore, this study was conducted in order to find out some kinds of scientific data for the better control of depressive factors of job-satisfaction expressed by the operating room nurses. The structred questionaire reports of 246 operating room nurses who were employed in 5 different university hospitals which have over 1, 000 beds located in Seoul, Korea were used, which wer collected from August 24th to August 30th of 1992. The author visited supervisors of operating room in each university hospital and explained the aim of this study. The most of them(90.0%) answered to the questionaires. Analysis of the collected data were done by mean, standard deviation, percentage, t-test, F-test, Q-test, correlation analysis, one-way ANOVA.and stepwise multiple regression analysis. Major findings of this study were as follows: 1. The job of the operating room nurses were remarkably related with the satisfaction in human relation, which was defined as the behavioral job with thoughtful action rather than with mechanical action. However, the degree of satisfaction in human relation with personnel in other departments was found to be the lowest and its the main depressive factors were appeared due to the absence of interaction and uncooperative attitudes. Therefore, it was required that the members of other job need more cooperative attitude to the actual works in the operating room nurses. 2. The depressive factors in the satisfaction degree of human relation with offical seniors wer significantly related with their irresponsibility and partialness. Moreover, the job attitude of the operating room nurses is abundantly required to be improved, 3. The depressive factors in the satisfaction of human relation with medical doctors were significantly related with their insincerity and the class-consciousness. It is clearly suggested that the medical doctors do more cooperative behaviors for the jobs of the operating room without the suggested that the medical doctors do more cooperative behaviors for the jobs of the operating room without the superiority feeling of class-consciousness. 4. There was a significantly positive association between the satisfaction degree of human relation of the nurses with the following charateristics. (1) The registered nurses which had a tendency to be satisfied about the registered nurses' job. (2) The registered nurses which had a tendency to be a technique-aptitued in the motivation of the registered nurses'job. (3) The registered nurses which had a tendency to be satisfied about the total hospital working carrier and the aspects of old ages. Finally, these findings indicated that the operating room nurses should require the professional education courses associated with a high-development techniques and setisfaction in their jobs.

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The Effect of Emotional Intelligence on Interpersonal Relation Competence according to Interpersonal Relation Competence in Nursing Students (간호대학생의 대인관계능력 수준에 따른 대인관계능력에 대한 정서지능의 영향)

  • Kwag, Youn-Kyong
    • Journal of Convergence for Information Technology
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    • v.11 no.5
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    • pp.251-258
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    • 2021
  • This study was conducted to investigate the impact of emotional intelligence according to the level of interpersonal relation competence. For the study, data were collected from 126 students in the department of nursing at a university located in B city from November 29 to December 16, 2019, and data were analyzed by Anova and Regression analysis. The interpersonal relation competence of nursing students was classified into less than 60 and 60 or more. In the group with an average of less than 60 in interpersonal relation competence. nursing students' self-emotional expression and control of others were significant positive effecting factors for interpersonal relation competence(explanatory power, 22.5%). In the group with an average of 60 or more in interpersonal relationship competence, self-emotional expression and Motivation were significant effecting factors(explanatory power 33.6%). According to the results of this study, we propose an individual approach according to their level of interpersonal relation competence for nursing education to improve the interpersonal relation competence abilities of nursing students.

Structural Relationship of School Risk Factors and Suicide Ideation in Adolescence, Based on 'Escape Theory' Model ('도피이론(Escape Theory)' 모형에 기반한 학교위험요인과 청소년 자살생각의 구조적 관계)

  • Park, Jae-Sook
    • Korean Journal of Social Welfare
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    • v.63 no.3
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    • pp.5-27
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    • 2011
  • This study was based on the 'Escape Theory' model suggested by Baumeister(1990). Based on this analysis framework, this study attempted to examine that complicated direct and indirect effect of school risk factors(risk of academic scores, risk of relation with teacher and risk of peer relation) on suicide ideation in adolescence, through negative self-esteem, depression and withdrawal coping. To this end, this study used the data from the '2008 Gyeongsangbuk-Do youth crisis survey' conducted by the Youth service center in province of Gyeongsangbuk-Do. The target number of this study was 2,335 students in the age group of middle school and high school. The result of the Analysis indicate that risk of relation with teacher among school risk factors was only one which affected directly and indirectly on suicide ideation. The other side, risk of academic scores and risk of peer relation had indirect effects, via negative self-esteem, depression and withdrawal coping. In conclusion, this study confirmed that school risk factors had effects on suicide ideation directly or indirectly, they were complicatedly connected, through negative self-esteem, depression and withdrawal coping. Therefore, Prevention program for adolescence' suicide ideation or suicide risk require integrated strategies and tactics.

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Lack of Relation of Survivin Gene Expression with Survival and Surgical Prognostic Factors in Endometrial Carcinoma Patients

  • Aksoy, Rifat Taner;Thran, Ahmet Taner;Boran, Nurettin;Tokmak, Aytekin;Isikdogan, Betul Zuhal;Dogan, Mehmet;Thlunay, Hakki Gokhan
    • Asian Pacific Journal of Cancer Prevention
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    • v.15 no.16
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    • pp.6905-6910
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    • 2014
  • Background: The relation ofsurvivin gene expression to survival and surgical prognostic factors in the patients with endometrial carcinoma is unclear. Materials and Methods: In this study, 62 cases who were operated due to endometrial carcinoma were investigated between 2003 and 2011 in the the gynecological oncology clinic of Female Disease Training and Investigation Hospital of Etlik Zubeyde, Hanim, Turkey. Clinical and surgical prognostic factors were investigated by screening the records of these cases. With the standard streptavidin-biotin immune peroxidase method, cytoplasmic and nuclear expression of survivin was investigated in sections with specific antibodies (1:100, diagnostic Bio Systems, USA) primer. The aim was to elucidate any relation between survivin expression and defined prognostic factors and survival. Results: There was no statistically significant relationship between cytoplasmic and nuclear indexes identified for survivin and age, body mass index, the levels of preoperative hemoglobin, platelet and Ca 125, stage, grade, lymph node meastasis, the number of meta statical lymph nodes (total, paraaortic and pelvic), myometrial invasion, serosal invasion, adnexal involvement, the presence of acid in the first diagnosis, the involvement of omentum, the adjuvant treatment application of the cases, the presence of recurrence and rate of mortality (p>0.05). Statistical significance was noted for the presence of advanced stage lymph node metastasis (pelvic, paraaortic, pelvic and paraaortic), serosal involvement, positive cytology, lymph vascular space invasion, intra abdominal metastasis, and omentum involvement. When investigated the relation between cytoplasmic and nuclear survivin indexes and total survival, the result was not statistically significant (p>0.05). Conclusions: In our study, there was no statistically significant relationship between the rates of cytoplasmic and nuclear survivin expression with identified prognostic factors and total or non-disease survival.

The Case-Control study on the Risk Factors of Stroke (뇌졸중의 위험요인에 대한 환자-대조군 연구)

  • Baek, In-Kyoung;Kim, Yoon-Sik
    • Journal of Haehwa Medicine
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    • v.22 no.1
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    • pp.201-216
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    • 2013
  • The purpose of this case-control study was to show the relationship between risk factor(Sex, Age, Martial Status, Educational Periods, Family history, Variables of Obesity, Smoking Status, Drinking Status, Past History, Blood Test) and the incidence of stroke. Methods: 788 stroke patients were enrolled as the case group and 450 non-stroke patients as control group from Sep.2006 to Dec.2010. Patients were hospitalized within 30 days after the onset of stroke. Risk factors and warning signs were obtained from personal interview by oriental medicine doctors who used CRF. Results: 1. Age was found to have significant relation with stroke(p<.0001). 2. Martial status(p<.0001, OR=0.44) and educational periods(p<.0001) were both significant risk factor for stroke. 3. As a result of reviewing the influence of family history, it was found to have no significant relation with stroke. Stroke was found to have significant relation with stroke(OR=1.50). 4. Female waist circumference(WC, p<.0001) and female waist-hip circumference ratio(WHR, p<.0001) were risk factors for stroke. On the other hand, male WC and male WHR showed no significant influence on stroke occurrence as an independent risk factor. 5. Both smoking status(p<.0001, current smoker OR=8.95) and drinking status(p<.0001, current drinker OR=2.50, former drinker OR=2.82) were significant risk factors for stroke. 6. As a result of reviewing the influence of past history, transient ischemic attack(p<.0001, OR=8.46), hypertension(p<.0001, OR=4.72), hyperlipidemia(0.0064), diabetes mellitus(p<.0001, OR=3.34), stroke(p<.0001, OR=50.26) were significant risk factors. On the other hand, ischemic heart disease(p=0.2332) was found to have no significant relation with stroke. 7. Increase of WBC, RBC, Platelet, TG, FBS and Cl- level were significant risk factor of stroke, On the other hand, decrease of Hgb, Hct, AST, HDL-chol, LDH, Na+ and K+ level were significant risk factor of stroke. T-chol and ALT level showed no significant influence on stroke occurrence.

Husbands and Wives Communication Styles in Marital Interaction (부부간 커뮤니케이션 유형에 관한 연구)

  • 이정순
    • Journal of the Korean Home Economics Association
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    • v.29 no.3
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    • pp.175-190
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    • 1991
  • The purpose of this study is to investigate communication styles in married couples. The subjects are a total of 301 couples living in Seoul. The main results are summarized as follows: 1. The styles of marital communication are consisted of 5 factors which are reproachful attitude, rational attitude, concessive attitude, unilateral attitude, and unconcerned attitude. 2. The styles of marital communication are classified into 5 styles in husbands which are arbitrary style, obeident style, authoritarian style, unconcerned style, and respectful style, and in wives, 4 styles which are arbitrary style, obeident style, unconcerned style, and respectful style. 3. The husband's arbitrary style and wives' unconcerned style are differently perceived by husbands and wives. 4. The relations of marital communication styles are classified into 3 relations which are supplementary relation, antagonistic relation, and equal relation. 5. In the case of equal relation and supplementary relation in comparison with antagonistic relation, husbands satisfy more with their wives' communication. And in the case of antagonistic relation in comparison with supplementary relation, husbands and wives want more to change of spouses' communication. 5. The relations of marital communication styles are affected in husbans by education, in wives by age, and family life cycle.

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