• Title/Summary/Keyword: Quality attribute

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Determination of Priority for Improvement Using the Theory of Two-dimensional Quality (품질의 이원론을 이용한 개선의 우선순위 결정)

  • Song, Hae Geun
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.36 no.1
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    • pp.70-77
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    • 2013
  • The theory of two-dimensional quality, in particular, the Kano model that is developed by the analogy with the M-H theory, has been applied in various industry fields for more than three decades. Importance-Performance Analysis (IPA) assumes that the degree of physical fulfilment of quality attributes and the satisfaction of that attribute is linear, and therefore, it is applicable to the traditional one-dimensional attribute, not other quality types defined in the Kano's model such as attractive or must-be attribute. To solve this problem, the current study suggests a new importance-satisfaction analysis using a modified IPA in accordance with the three quality types and a diagonal method introduced by Slack (1999) to determine improvement priority. For this, I investigated 19 smartphone's quality attributes and conducted a survey of 334 university students for the results of Kano's model, which adopted from Song and Park (2012)'s study, and the importance/satisfaction of the quality attributes and the results of the priority for improvement of the 19 quality attributes. The results show that the proposed I-S priority model is better than the conventional IPA based on the comparison results of determination coefficient from the regression analysis of the two models.

The Effect of the Selection Attribute of Golf Course on Customer Satisfaction and Customer Loyalty (골프장의 선택속성이 고객만족과 고객충성도에 미치는 영향)

  • Han, Yoon Sang;Kim, Yon Hyong
    • The Korean Journal of Applied Statistics
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    • v.27 no.2
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    • pp.197-209
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    • 2014
  • This paper analyzes the relationship of the selection attribute of golf course, the service quality, service value, customer loyalty and revisiting golf course, which is a customer loyalty and orally transmitted effect. The selection attribute of golf course such as convenience, cost, course condition and service has a significant effect on service quality, service value, customer satisfaction and customer loyalty. Service quality has a significant effect on service value, customer satisfaction and customer loyalty. It is estimated that customer satisfaction has a significant effect on customer loyalty.

Determining Attribute Importance Weights Using Priority for Improvement Model

  • Song, HaeGeun;Kong, MyungDal
    • Journal of the Korean Institute of Plant Engineering
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    • v.23 no.4
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    • pp.65-75
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    • 2018
  • Importance-Performance Analysis(IPA) holds the assumption that the degree of physical fulfilment of quality attributes and the satisfaction of that attribute is linear. Therefore, IPA can be applied to the traditional one-dimensional attributes, not to other quality elements such as attractive or must-be attributes. To overcome this problem, several articles introduced methods that integrate IPA into the concept of two-dimensional quality. However, these articles are rather conceptual focusing on the differentiation of quality attributes depend on quality elements in IPA. To provide empirical evidence of the dependent relationship between attribute importance and satisfaction in IPA, this study introduces a weighted importance approach and provides validation method using Bacon's priority model, a regression model. For this, the current research investigates 23 quality attributes of TV set for the results of Kano's model, which are adopted from Kim et al., and conducted a survey of 118 university students for the results of the importance/satisfaction and improvement priority. The result of the proposed approach shows better result than those using the conventional way, based on R-square of the regression model.

Quality Attribute Classification of Service Elements in Business Incubation Center (창업보육센터의 주요 서비스 요소에 대한 품질속성 분류)

  • Kim, Soung-Hyun;Jeon, Young-Rok
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.37 no.3
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    • pp.75-81
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    • 2014
  • To establish a new creative economy, the worldwide efforts have been made to wriggle out the old economic paradigm after the financial crisis of 2008. When it comes to the limitation of the viability. the start up companies have a high risk of failure. Therefore business incubator (BI) should carry out the role to improve their viability. As for the maximization of the effect on the business incubating services as move in companies, it is important for BI to increase the level of business incubating services by the systemic and scientific measurement. This study showed that the quality of the BI center services was measured by Kano analysis and the previous research as follows. First, BI quality attribute by Timko's customer satisfaction came out into the attractive qualities on the 14 items that amount to the 70% of 20 business incubating services items. It is desirable to perform the strategy for the satisfaction. Secondly, basic business incubating services were interpreted as the one-dimensional quality like incubating spaces, parking facilities, security facilities, industry technology development funds, and incubating managers. Finally, training and educational service was recognized as indifferent quality. Futhermore, the improvement and the limitation of this study as well as the interpretation of analysis results are also provided.

Quality Assessment Model for Practical Wearable Computers (실용적 웨어러블 컴퓨터 품질평가모델)

  • Oh, Cheon-Seok;Choi, Jae-Hyun;Kim, Jong-Bae;Park, Jea-Won
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.39B no.12
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    • pp.842-855
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    • 2014
  • Recently, the progress of smart phone market has retarded by oversupply therefore wearable computer has been the focus of new growth engine. Wearable computing system is a complex fusion of a variety of technologies such as wireless network, embedded, sensor and new material. Because these technologies involves utilization and mobility in addition to quality characteristic in existing software, application of ISO/IEC 9126 is not perfect when assessing quality of wearable computer. In this study, author suggested new quality assessment model for wearable computer by sorting quality attribute in ISO/IEC 9126 and adding new quality attribute. For this, author investigated features and functional requirements related to wearable computer. and then author suggested quality standard and metrics by identifying quality characteristic. Author confirmed practicality of quality assessment model by using suggested model in scenario and comparing quality assessment of three goods such as company S, L, G. This quality assessment model is expected to use guidelines for assessing quality of wearable computer.

A Comparison of Consumer Behaviors in China and Taiwan

  • Yang, Ching-Chow
    • International Journal of Quality Innovation
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    • v.3 no.2
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    • pp.183-198
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    • 2002
  • The purpose of this research is mainly to make an analysis and comparison of the purchasing behaviors of consumers in Mainland China and Taiwan. We precede this research with a questionnaire survey. In Mainland China, we targeted consumers of 10 department stores of the Parkson Plaza Co., Ltd. that are located in 10 different cities. In Taiwan, we selected 3 department stores of the Far Eastern Department Stores in 3 cities. The results of this analysis indicate the importance of quality attributes to the consumers for both Mainland China and Taiwan, albeit with some differentiations. The consumers in China are more focused on the merchandise for example as well as imitation, quality and price. Contrarily, the consumers in Taiwan are more attentive to service quality and parking Issues. On the level of evaluation of satisfaction, the differences are not so obvious for both sides. For example, the quality attributes of “No imitation products” and “Friendly servers” are ranked as the most satisfactory items for both sides. Generally speaking, the service quality of Taiwan's department stores is very outstanding. There are also some differences in the areas of lesser satisfaction between consumers of China and Taiwan. The consumers in China identified the quality attribute “the designs of merchandising, display and the usage of each floor” as the most dissatisfactory item, while the performance on this quality attribute is well accepted by the consumers of Taiwan's department stores. Another contradiction is that Taiwan's consumers are more concerned about “Parking”; this quality attribute obtained much less attention from the consumers in Mainland China. From the analysis of determinants that will have impacts on the willingness of customers to buy again, we found that the viewpoints of consumers from both sides are quite similar. The two main factors are “quality of merchandise” and “service quality”. However, the consumers in Mainland China care more about “the price of merchandise”; this is less important to the consumers in Taiwan. We may conclude from the importance and satisfaction level of the quality attributes and determinants for return customers that differences are caused mainly by the different management of the department stores and the different living circumstances of people across the straights.

A study on the analysis of Service Quality attribute using Fuzzy numbers in Public sector (퍼지수를 이용한 공공부문의 서비스 품질 속성분석에 관한 연구)

  • Lee Seok-Hoon;Kim Yong-Pil;Yun Deok-Gyun
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.27 no.4
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    • pp.94-104
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    • 2004
  • This paper proposed a new method to evaluate service quality attribute of perceived service quality in public sectors, using triangle fuzzy numbers and hamming distance. Our method measured the ratio of the expected and perceived service for the customers' perceived service quality. By using fuzzy numbers, This method not only overcomes linguistic variable problems but also provides more objective and direct information for service quality attributes. The discrepancy rate between expected service and perceived service that is perceived service quality is evaluated by hamming distance. To evaluate the discrepancy rate from hamming distance, we induced general solutions to compute the intersection area between two triangle fuzzy numbers and the weak or strong attributes in public sectors are clarified.

Developing the Customer Quality Satisfaction Index Using Online Reviews: Case Study of TV (리뷰를 활용한 고객 품질 만족도 지수 개발 : TV 사례연구)

  • Jiye, Shin;Heesoo, Kim;Jaiho, Lee;Hyoungwoo, Jeon;Jeongsik, Ahn;Sunghoon, Hwang
    • Journal of Korean Society for Quality Management
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    • v.50 no.4
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    • pp.863-876
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    • 2022
  • Purpose: The purpose of this study is to propose the product quality satisfaction index based on multiple linear regression using customer reviews. Methods: The proposed framework is composed of four steps. First, we collect online reviews and divide it into insight phrases. The insight phrases are classified using product attribute dictionary and sentiment analysis is conducted. Second, the importance of attributes is calculated in consideration of both regression coefficient and frequency. Third, the positive rate is calculated concerning sentiment analysis result. Therefore, the quality satisfaction index is measured by the weighted sum of importance and positive rate in the last step. Results: We conduct a case study using 2-years(2020, 2021) of Samsung TV reviews to confirm the effectiveness of the proposed methodology. As a result, we found that Picture quality is the most crucial attribute in TV evaluation. The importance of Gaming and content has grown up as the positive rate has also increased. Therefore, the overall satisfaction of TV has increased in 2021 compared to 2020. Conclusion: The result of this study shows that the proposed index reveals the customer's mind efficiently and can be explained by the importance and positive rate of each attribute. By using the proposed index, companies are able to improve and the priority of improvement can be determined.

Revised KS Standards for Acceptance Sampling By Attribute Based On Continuous Sampling Plan (CSP를 응용한 연속생산형 계수이산 샘플링 검사)

  • Choi, Sung-Oon
    • Proceedings of the Safety Management and Science Conference
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    • 2008.11a
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    • pp.161-165
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    • 2008
  • This paper introduces three continuous sampling plans by attribute. Revised KS standards for acceptance samplings such as KSA ISO 2859-3, 4 : 2001 and 21247 : 2007 are presented. These plans are based on skip-lot, DQL(Declared Quality Level) and VL (Verification Level).

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A Study on the Economical Design of Sampling Plan for Rectifying Inspection by Attribute (계수(計數) 선별형검사(選別型檢査) 설계(設計)의 경제성(經濟性)에 관한 연구(硏究))

  • Kim, Yun-Seon;Hwang, Ui-Cheol
    • Journal of Korean Society for Quality Management
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    • v.9 no.1
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    • pp.40-45
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    • 1981
  • This paper deals with an economical sampling plan, recently being concentrated on and, namely, investigates how to determine the basic concepts to settle the sampling plan of a minimum cost. On an inspection of sampling, a Linear Cost Model of a cost function which is concerned with the representative cost dements, is established and by the investigation of its possible solution economical single sampling plan for recitying inspection by attribute is suggested.

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