• 제목/요약/키워드: Quality Dimensions

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전자상점의 성과모형에 관한 실증적 분석 (An Empirical Analysis on Electronic - Store Success Model)

  • 윤철호;김상훈
    • 한국경영과학회지
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    • 제29권3호
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    • pp.23-39
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    • 2004
  • This paper focused on empirically testing the ESM(Electronic-Store Success Model). The model was developed by basing upon the ‘Updated D&M(DeLone and McLean) IS Success Model(2003)’ and reflecting the characteristics of marketing and e-business, and composed of the six dimensions including system quality, information quality, service quality, trust, customer loyalty and financial performance. The research model consisting of five dimensions, excluding financial performance, was proposed and empirically verified by structural equation model with respect to data from 224 customers on 69 Electronic-Stores. The results show that system quality and information quality significantly influence service quality, and that service quality also significantly influence trust and customer loyalty, and that trust has significant influence on customer loyalty.

Measuring Service Quality for Older Adults in Continuing Care Retirement Communities

  • Seo Sunhee
    • Nutritional Sciences
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    • 제8권2호
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    • pp.140-147
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    • 2005
  • In order to promote foodservice for older adults, foodservice directors in Continuing Care Retirement Communities (CCRCs) must identify the dimensions used by residents to evaluate the service quality of dining service. A multidimensional measure of perceived service quality was developed based on residents' responses about their experiences with dining service. A survey was administered to residents in two CCRCs. Based on the results of principal component analysis, this study identified four dimensions: food quality, dining room employee's attitude and service skills, dining room employee's safety and cleanliness, and systemization of service delivery process. A new dimension that reflects residents' concern for the dining mom employees' safety and cleanliness also emerged. 1bis study points to areas of improvement for food quality and dining room employee's safety and cleanliness.

고객만족도 조사도구의 차원별 가중치 부여방법 비교 (A Comparative Study on the Methods for Weighting the Dimensions of Customer Satisfaction with Importance Perceived by Customers)

  • 강명근;조우현;이선희;최귀선;문기태
    • 한국의료질향상학회지
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    • 제7권2호
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    • pp.230-242
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    • 2000
  • Background : The measuring instruments for customer satisfaction in hospitals are often composed of some dimensions reflecting the conceptive complexity of them. Then, overall satisfaction would be expected to be equal the 'weighted' sum of scores by dimensions because the importance rated by customers may be different across the dimensions. But the issue of how to weight the dimensions with importance is not yet solved. We examined 3 sets of weighting methods as to make effect on predictive power against overall satisfaction. Methods : We conducted a survey included 483 subjects who had visited or admitted to a university hospital, using the short form questionnaire being developed by The Korean Society of Quality Assurance in Health Care for out-patient and in-patient. By using a multiple linear regression model, we compared among changes of explanatory powers against overall satisfaction as dependent variable after weighting 4 dimensions of the survey questionnaire as independent variables with importance scores of dimensions perceived by consumers. And we compared the feasibility of each weighting, methods by checking missing cases. Results : There were no weighting methods increasing the explanatory power after applying them. The method of absolute scoring was found higher explanatory-power than others, but this finding had no statistical significance. Regarding the number of missing value, method of absolutely scoring had the least cases. Conclusion : Our findings suggested that weighting the dimensions with importance might have little significance in the cases of scales having items highly correlated, such as consumers' satisfaction. Though asking with items to be answered absolutely, customers might be rating relatively in some degree and this method produced least missing cases. Considering these points, in the cases when weighting the dimensions with importance would be required, we suggest that weighting method by absolute scoring might be better than others.

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프로젝트 관리 정보시스템 품질이 프로젝트 성과와 사용자 만족도에 미치는 영향 (Investigating the Impacts of the Quality of Project Management Information System on Project Performance and User Satisfaction)

  • 박소현;이태원;김승철
    • 산업경영시스템학회지
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    • 제41권3호
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    • pp.50-60
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    • 2018
  • The use of Project Management Information System (PMIS) is increasing in project management industries such as construction, defense, manufacturing, software development, telecommunication, etc. It is generally known that PMIS helps to improve the quality of decision making in project management, and consequently improves the project performance. However, how much and which parts of project management performance are affected by PMIS still need to be studied further. The purpose of this study is to investigate the impact of PMIS quality on project management performance. We collected data from various project based industries such as construction, defense, manufacturing, software development and telecommunication by using survey questionnaire. PMIS quality was measured in three dimensions. They are system quality, information quality and service quality. Project management performance was measured in nine variables such as time reduction, work accuracy, cost management, etc. Statistical analyses such as multiple regression were used to analyze the data. The results showed that PMIS quality had significant impacts on the project management performance and user satisfaction. It was notable that only two dimensions out of the three PMIS quality dimensions, system quality and information quality, affected the project management performance. Also, it was found that PM performance played a mediating role between PMIS and user satisfaction, and between PMIS and reuse intention. The contribution of this research is that it helps to clarify what aspects of PMIS affect the project management performance and user satisfaction.

LDA토픽 모델링을 활용한 생성형 AI 챗봇의 탐색적 연구 : 기존 AI 챗봇 서비스 품질 요인과의 비교 (An Exploratory Study of Generative AI Service Quality using LDA Topic Modeling and Comparison with Existing Dimensions)

  • 안예은;오정석
    • 서비스연구
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    • 제13권4호
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    • pp.191-205
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    • 2023
  • 인공 지능 (AI), 특히 텍스트 생성 서비스 분야에서의 발전은 두드러지게 나타나고 있으며, AI-as-a-Service (AIaaS) 시장은 2028년까지 550억 달러에 달할 것으로 예상된다. 본 연구는 합성 텍스트 미디어 소프트웨어의 품질 요소를 탐구하였으며, 이를 위해 ChatGPT, Writesonic, Jasper, 그리고 Anyword와 같은 산업의 주요 서비스에 주목하였다. 소프트웨어 평가 플랫폼에서 수집된 4,000개 이상의 리뷰를 바탕으로, Gensim 라이브러리를 활용한 잠재 디리클레 할당 (LDA) 주제 모델링 기법을 적용하였다. 이 분석을 통해 11개의 주제가 도출되었다. 이후 이 주제들을 AICSQ 및 AISAQUAL과 같은 기존 논문에서 다루었던 AI 서비스 품질 차원과 비교 분석하였다. 리뷰에서는 가용성 및 효율성과 같은 차원이 주로 강조되었으며, 이전 연구에서 중요하게 여겨졌던 사람다움과 같은 요소는 본 연구에서 강조되지 않았다. 이러한 결과는 AI 서비스의 본질적 특성, 즉 사용자와의 직접적인 상호작용보다 의미론적 이해에 더 중점을 둔다는 특성 때문으로 해석된다. 본 연구는 단일 리뷰 원천 및 평가자들의 인구 통계의 특정성과 같은 잠재적 편향을 인정하며, 향후 연구 방향으로는 이러한 품질 차원이 사용자 만족도에 어떻게 영향을 미치는지, 그리고 개별 차원이 전체 평점에 어떻게 영향을 미치는지에 대한 깊은 분석을 제안한다.

아웃바운드 콜센터 서비스품질과 서비스회복 고객충성도 관계 연구 (A Study of the Relationship between the Outbound Call Center Service Quality and Service Recovery Customer Royalty)

  • 김준회
    • 디지털융복합연구
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    • 제13권1호
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    • pp.163-176
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    • 2015
  • 공적불평행동에서 회사에 대한 직접 불평을 하고, 배상을 요구하는 경우가 빈번하게 나타나고 있는 현 상황에서 콜센터의 대응은 매우 중요한 시점이다. 본 연구의 목적은 콜센터의 서비스품질차원과 세부요인을 찾아내고, 서비스품질차원이 서비스회복, 고객충성도와 어떠한 관련성이 있는지를 연구하는 것이다. 불만족을 경험한 조사대상자 139명을 대상으로 콜센타 서비스품질과 고객충성도 관계성을 검증하기 위해서 가설과 연구모형을 설정하였다. 가설 검증 결과 3개의 콜센타 상담원 서비스 품질과 서비스 회복에 정에 영향을 미치는 것으로 나타났다. 서비스회복은 고객충성도에 정에 영향을 미치는 것으로 나타났다. 결과품질은 상담후의 고객한테 남는 결과물로서 고객의 입장에서 보면 콜센터 이용의 궁극적인 목적이라고 할 수 있으며, 조사 결과 콜센터 서비스품질 세 가지 차원 중 서비스회복에 미치는 영향력이 가장 큰 것으로 드러났다. 서비스회복과 고객충성도 간의 관계에서 서비스회복은 고객충성도에 유의한 영향을 미치는 것으로 나타났다. 콜센터에서는 서비스회복을 도모하고 고객의 고객만족도 및 충성도를 높이기 위하여 콜센터 서비스품질의 관리가 필요하다.

제조업 경쟁사 분석을 통한 품질 개선 전략 수립: 대시보드 카메라 시장에 적용 (Quality Improvement Strategy Development based on Competitor Analysis of Manufacturing Companies: Application to the Dashboard Camera Market)

  • 강창동;최일영;김재경;박재승
    • 한국IT서비스학회지
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    • 제21권2호
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    • pp.27-41
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    • 2022
  • In a fiercely competitive environment, quality is a key factor that enables dashboard camera makers to maintain their competitive advantage. Quality affects consumer satisfaction, brand loyalty, and firm performance. Therefore, to remain competitive, it is important that manufacturers maintain product quality that meets consumer expectations. To this end, it is necessary to investigate customer preferences and product performance in terms of product quality and to properly allocate resources to improve the quality level such that the firm can maintain a competitive advantage. In this paper, we proposed the various ways in which manufacturing firms can determine which quality dimensions need improvement in order to secure competitiveness. To this end, we analyzed a case study of Urive to develop a quality improvement strategy through importance performance competitor analysis (IPCA). Urive's IPCA results showed that 14 quality dimensions, namely performance, size, price, ease of use, country of origin, manufacturer, brand, product certificate, warranty, distribution channel, market share, reliability, durability, and conformance, were not absolutely competitive compared with those of Mando, Inavi, and Finevu. In terms of color, Urive had an absolute competitive advantage over Mando, but not Inavi and Finevu. Urive's appearance was more competitive than Mando's, but not Inavi's and Finevu's. In terms of advertisement and serviceability, Urive was absolutely less competitive than Mando and Inavi, but had a competitive advantage over Finevu. Therefore, it is necessary to put resources and time as the first priority for performance, reliability, and durability, which have a large performance difference in common among the three brands. The quality dimensions in which resources and time need to be put in second place are price and ease of use, which have a large performance difference in common among the two brands.

Beyond Speed : Nine Dimensions of Computer Network Quality Perceived by Its Users

  • Sangjin Yoo;Lee, Choong-Kwon;Sean B.Eom
    • 한국산업정보학회논문지
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    • 제3권1호
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    • pp.49-65
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    • 1998
  • The trend toward globalization and competitive advantage is increasing the importance of international data communication . The more companies attempt to be globalized and competitive, the more critical the problems of the computer networks are. To improve computer networks in the business world, it is believed that the network shoud be approached from the viewpoint of service quality : we need to understand what network quality means to network users, those who use the network. The purpose of this study is to develop a dimension that captures the aspects of network quality that are important to network users. Many articles show that speed is very important factor in network systems. But the more important thing is that speed is just one of the factors contributing to network quality. It is suggested that a quality network meet nine dimensions : (1) speed (2) accessibility (3) connectivity (4) security (5) compatibility, (6) government restrictions (7) complexity (8) sustainability and (9) sharability.

의류점포의 서비스 품질차원 (The Dimensions of Apparel Store Service Quality)

  • 김성희;김가영;이선재
    • 한국의류학회지
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    • 제23권3호
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    • pp.435-446
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    • 1999
  • This study was aimed to identify the conceptualization of apparel store service quality and to investigate the dimensions of apparel store service quality. Apparel store service involves tangibles like employees and equipment and intangible like policy convenience and credit. Apparel store service quality is composed mlti-dimentionally. In the empirical research a questionnaire was developed and statistical data were collected during June 1998. The subjects were 244 women in the age of 20's SAS were used to analyze collected data. Frequency percentage mean STD, factor analysis and Cronbach's a were applied. From the results of analysis the apparel store service quality were classified into four dimenstions ; salesperson(7 items) VMD(6 items) reliable policy(5 items) and customer convenience (3 items)

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The Effect of Clothing Interest and Fashion Innovativeness on Olfaction of Apparel Product

  • Yoh, Eun-Ah;Lee, Kyu-Rye
    • 한국의류학회지
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    • 제34권6호
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    • pp.1033-1041
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    • 2010
  • This study investigates the combined effect of clothing interest and fashion innovativeness on dimensions of scent quality (pleasantness, intensity, familiarity, and congruency) to understand which dimensions of scent quality have significant positive effects on the appeal of scented apparel products. The survey data were statistically analyzed. A structural equation modeling using LISREL was conducted to test the model. Results indicate that clothing interest has a significant impact on scent quality attitude. Positive evaluations of the product were most strongly influenced by the pleasantness quality of the scent. Intensity and familiarity were factors that affected the approach of consumer responses toward scented products. Congruency was not a significant scent quality in generating positive responses for apparel products among consumers.