• 대한안전경영과학회지
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• 제5권4호
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• pp.97-106
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• 2003

At present, tendency of ERP(Enterprise Resource Planning) enterprises is that many ERP enterprises from abroad are rushing into capture of small and medium enterprises at home actively. SAP Korea and Korean Oracle have already showed their new product targeting domestic market of small or medium standing enterprise, and more, even MS(Micro Soft) also rushes into this market in earnest. The domestic business circle of ERP should prepare countermeasure by raising the perfection of product and having good command of minute marketing strategy to survive from aggressive strategy of SMB market. In addition, about the computerization of main affairs of business, ordering developing process was general that developing staffs analysed the affairs of each department that needed computerization and construct according to the operation process by using different tools, but condition is changing that businesses themselves are purchasing business application package from expert soft program enterprise and construct. Therefore, in this study, I try to grasp the problem of management, and define a new process that can help for more efficient management by making it an object producing and management module of enterprise 'K' that is one of domestic small and medium enterprise and that is operating ERP at present. As well, through the analysis of affair related producing, we are aiming to prepare for establishment of target, its range, and making the standard of result evaluation.

• 유통과학연구
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• 제19권3호
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• pp.35-47
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• 2021

Purpose: Retailing is a very special sector because it demonstrates the effectiveness of combined products and services to create business values. In this study, the author wants to investigate particular areas in the distribution sciences of the purchasing process in Coopmart (Saigon Coop-Vietnam), which is about sauces and seasoning. Research design, data and methodology: The data were collected by experts of Saigon coop, which first went through the Delphi method to choose criteria and sub-criteria for the Analytic Hierarchical Process (AHP). Results: After a long process of calculation based on AHP, the final supplier is chosen according to experts' interview; Masan is the most potential candidate to be the main supplier of sauces and seasoning to Coop mart. Therefore, it is necessary to apply the typical methods such as quantitative analysis of this process - AHP. With the aim of increasing the computational content of the evaluation process suppliers, especially the comparison of suppliers in the same industry as AHP has shown. This enables analyses of all the providers to be more scientific. Conclusions: Thus, this paper would help the facility managers ensure objectives to the reasonable decision, which can be based on AHP to get more information, implement plans and get strategic collaboration with suppliers.

• 국제지역연구
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• 제22권4호
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• pp.123-143
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• 2018

복합원산지제품 수용에 관한 지금까지의 많은 연구들이 다양한 시사점들을 제시해옴으로써 학문적인 기여를 해왔지만, 소비자의 구매성향에 따라 태도의 변화를 살펴본 연구는 매우 드물게 진행되어왔다. 본 연구는 기존 연구의 한계점을 보완하고자, 소비자의 구매성향을 합리적 소비성향, 브랜드 추구성향, 타인의식 소비성향으로 분류하여 고관여 복합원산지제품에 대한 수용과정이 어떻게 나타나는지를 파악해보고자 하였다. 또한 기존 연구의 측정방법을 보완하기 위하여 본 연구는 제품에 대한 복합원산지정보가 노출되기 전후의 상황을 구분함으로써, 소비자들의 수용행동을 보다 정교하게 분석하고자 하였다. 이를 위해 266명의 소비자들을 대상으로 설문조사를 실시하였으며, 구조방정식모형 분석을 통해 통계분석을 실시하였다. 연구모형의 검증결과, 소비자의 구매성향 가운데 타인의식 소비성향은 복합원산지제품의 순응과 반감에 모두 유의미한 영향을 미친다는 것을 알 수 있었다. 아울러, 복합원산지제품에 대한 반감수준은 순응수준보다 더욱 강력한 파급효과를 지닌다는 것을 확인할 수 있었다. 이상의 연구결과를 바탕으로 본 연구는 복합원산지제품 가운데 고관여제품을 판매하는 기업들을 대상으로 실무적으로 유용한 시사점을 제시하고자 하였다.

• 한국정보시스템학회지:정보시스템연구
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• 제26권1호
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• pp.125-142
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• 2017

This study aims to identify and analyze the roles of incumbent smartphone's brand loyalty in smartphone adoption considering rational judgments and aesthetics evaluation. For this purpose, two hypotheses are developed based on dual process theory. For the validation of these hypotheses, G4, a smartphone brand from LG, was adopted as the target smartphone. The participants were university students in Korea, non-LG smartphones. In result, two hypotheses were statistically supported. This study showed that users with higher brand loyalty toward incumbent smartphone would be more sensitive to rational judgment while lower brand loyalty more sensitive to aesthetic evaluation.

• 한국건축시공학회:학술대회논문집
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• 한국건축시공학회 2002년도 학술.기술논문발표회
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• pp.133-138
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• 2002

Rebar work takes up big proportion in a construction work. The current process of purchasing, cutting and election, and working of rebar induces a lot of loss in rebar. This study is focused on analyzing the problem and the present condition of the process from the calculating of rebar quantifies to the actual constructional stage through surveying those who have experience in the estimation department, or the construction site of a domestic construction company. Many reform measures such as diversification of standard(i.e., 8-meter)bar, calculation of rebar quantities and construction according to the rebar election drawing, expansion of accuracy in layout plan, thoroughness in examination of layout plan in advance, utilization of the worked material, systemization of rebar control(management), and a shift in attitude of the field(site) manager were proposed as the result of the survey.

• Industrial Engineering and Management Systems
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• 제10권2호
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• pp.123-127
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• 2011

Nowadays, green purchasing, stop global warming, love the mother earth, and others that related to environment become hot issues. Manufactures industries tend to more active and responsive to those issues by adopting green strategies or program like Environmentally Conscious Manufacturing (ECM). In this article, an electronic company had applied 12 ECM Program and tries to choose one of those programs using 6 criteria, such as total cost involved, quality, recyclable material, process waste reduction, packaging waste reduction, and regulation compliance. By using multi-criteria decision making model, i.e. Analytical Hierarchy Process (AHP), Technique for Order Preference by Similarity to Ideal Solution (TOPSIS), and Modified TOPSIS methods, the ECM Program 9 (Open pit) is the best option.

• 산업경영시스템학회지
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• 제33권3호
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• pp.10-21
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• 2010

Promotion system can be used as strategical management weapon to enhance the sales power. Planned order system has some similarities with promotion system to create purchasing power and to supply the service parts with low price on purpose. The only difference is whether it is prearranged event or not. The effectiveness of forecasting has increased with normal state of ordering process. However, the accuracy of forecasting has diminished with irregular state of ordering, such as demand occurrences by unexpected climate change or intended planned order by the company. A planned order system is examined through the process of computing the effectiveness on the basis of forecasting in this paper. And it is suggested that how to increase the accuracy of forecasting capability under the planned order system.

• 복식
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• 제54권6호
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• pp.1-12
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• 2004

Price is one of the most important components of marketing mix. For consumers, price is an always-existing cue and definite evaluation criteria. However, information on price is meaningful only when it is perceived. Sources of price perception can be the actual retail price at the selling point, the internal reference price expected by consumers for a certain clothing product, and the external reference price advertised by marketer such as the price before mark-down. The purpose of this study was to investigate the influence of internal reference price on consumers' purchasing process of clothing products. A questionnaire including clothing stimuli was developed in order to assess consumers' internal reference price level. Usable data from 680 adult female urban residents were used for data analysis. Results indicated that consumers with relatively lower internal reference price tend to react low-price focused external reference price and use discount stores and unit price promotions. Consumers with relatively higher internal reference price advertisement are likely to have higher level of education, tend to infer price information to higher quality or prestige of products, and purchase clothing with regular retail price or coupons.

• 대한안전경영과학회:학술대회논문집
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• 대한안전경영과학회 2002년도 추계학술대회
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• pp.233-238
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• 2002

The product process is sequence of all the required activities that a company must perform to develop, and manufacture a product. These activities include marketing, research, engineering design, quality assurance, manufacturing, and a whole chain of suppliers and vendors. The process also comprises all strategic planning, capital investments, management decisions, and tasks necessary to create a new product. manufacturing processes must be created so that the product can be produced in the product facility Purchasing new equipment and training workers may be required if new technology is to be used. Tools, fixtures, and the sequence of steps in the manufacturing processes must all be developed to allow rapid, high-quality, cost effective production. Also, it may be needed to be rearrange the production facility to adapt to the new manufacturing processes. Therefore, this study tries to proposed that Scheduling by customer needs group for minimizing the problem and reducing inventory, product development time, cycle time, and order lead time.

• 농업과학연구
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• 제39권2호
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• pp.299-306
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• 2012

This study conducted an internet survey to explore consumers' behaviors for reducing food wastes and to examine factors affecting their actions. Consumer survey demonstrates that food preparers at home purchase foods two or three times a week on average and most of food wastes are generated in the process of cooking preparation. Results show that consumers who purchase foods at supermarket reduce food wastes by frequently buying a small amount of foods and checking the expiration date. Consumers with higher income diminish food wastes by purchasing appropriate amount of foods. Interestingly, if husband and wife work together for a living, they are more active for decreasing food wastes compared to a single worker.