• Title/Summary/Keyword: Promotion Type

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A Study on the impact of rural older adults residence type and social activity participation on health-promoting behaviors : a gender perspective

  • Hyoun-Woo Choi;Joo-Lee Son;Yoon-Ji Choi;Jung-Shin Choi
    • Journal of the Korea Society of Computer and Information
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    • v.29 no.5
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    • pp.131-142
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    • 2024
  • In this paper, we propose antecedent factors that influence health promotion behaviors among rural older adults by gender. The study analyzed data from the 'Need Assessment Survey for the Development of Customized Care Programs for Rural Older Adults' conducted by the Rural Development Administration. The analysis utilized data from 502 individuals aged 65 and older residing in rural areas. The analysis method used SPSS 25.0 program to conduct descriptive statistics, chi-square analysis, correlation analysis, and hierarchical regression analysis. The analysis results showed differences between men and women in practicing health promotion behaviors. For men, lower age, lower education level, living with a spouse, and participating in social activities were associated with higher levels of health promotion behaviors. For women, older age, better self-rated health status, and participating in social activities were associated with higher levels of health promotion behaviors. This study provides baseline data to promote health promotion behaviors among rural older adults according to gender and suggests policy and practical implications based on the findings.

Understanding Intersectoral Collaboration in Health Promotion (건강증진을 위한 부문 간 협력의 이해)

  • Kang, Eunjeong
    • Korean Journal of Health Education and Promotion
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    • v.30 no.4
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    • pp.17-24
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    • 2013
  • Objectives: This paper aims to give a review on the concept, the type, and the purpose of intersectoral collaboration, to provide a framework of intersectoral collaboration, and to review the effectiveness of intersectoral collaboration. Methods: Peer-reviewed journals were searched in Pubmed using the terms of 'intersectoral collaboration,' 'multi-sector policy,' 'intersectoral partnership,' and 'cross-sector collaboration.' In total, 240 papers were identified. After reviewing the abstracts of these papers, 59 papers were chosen to be reviewed in full-text. Contents were extracted from these papers that were pertinent to the research questions. Results: Intersectoral collaboration has been advocated since Alma Ata Declaration. However, it has been largely ignored in practice. Various factors including context, support, task, team, interactional process, individual, and overarching factors can affect the success and the failure of intersectoral collaboration. Conclusions: Some strategies to facilitate intersectoral collaboration activities and future research agenda were suggested.

A Study on the Promotion Strategies of the Fashion Brands using Character - Focused on 5 Brands in 2005 -

  • Yu, Ji-Hun
    • The International Journal of Costume Culture
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    • v.9 no.1
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    • pp.1-14
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    • 2006
  • The purpose of this study were to analyze the character usage situation such as domestic and foreign character's type, expression method and items, and also to propose the character usage promotion strategies of future fashion brands to activate and merge the character business and fashion. Five brands are selected for this study. The future promotion strategies of the Fashion Brands with characters were as follows: 1) stimulating the customers to purchase by awakening the sweet reminisce, 2) promoting the reputation of the fashion company's brand, 3) gaining an opportunity to raise their sales amount by taking advantage of emotional marketing or experience marketing.

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Occurrence of postweaning multisystemic wasting syndrome in pigs in Jeju (제주지역 양돈장 자돈에서 발생한 이유후 전신성 소모성 증후군의 증례)

  • Kang, Jong-chul;Jeong, Kyong-ju;Ahn, Mee-jung;Lee, Du-sik;Kang, Wan-chul;Kim, Jin-hoe;Shin, Tae-kyun
    • Korean Journal of Veterinary Research
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    • v.41 no.3
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    • pp.367-371
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    • 2001
  • Multiplex PCR and immunohistochemistry were used to detect and differentiate between porcine circovirus (PCV) type-I and the PCV associated with postweaning multisystemic wasting syndrome (PMWS). Unique DNA product to PCV type-II was confirmed the some organs including lymph nodes, tonsil and spleen from eight pigs in Jeju by multiplex PCR. In this study, the samples were tested by a multiplex PCR assay to determine the type of PCV in each case; all cases were PCV type-II positive. PCV type-II was identified not only in typical PMWS cases, but also in field cases submitted with various clinical histories, some of which were not suggestive of PMWS. Immunohistochemically PCV type-II antigen was detected in macrophage-like cells in the tonsil, liver, lymph nodes and spleen, while some hepatocytes and renal tubular epithelial cells were also positive to the virus. This study suggested that PCV type-II is one of the causative agents of PMWS as well as the major type of PCV in the affected pigs in Jeju.

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The Consumer's Current Use and Popularization Development Plan for Foodservice Social Enterprise Type Cafe (외식사회적 기업형 카페에 대한 소비자의 이용실태 및 대중화 발전방안)

  • Ahn, Hye-Young;Kim, Soo-Min;Hwang, Hye-Sun;Hong, Wan-Soo
    • Korean journal of food and cookery science
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    • v.32 no.1
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    • pp.65-75
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    • 2016
  • The purpose of this study was to investigate the consumer's current use and recognition for foodservice social enterprises type cafe. During the research, problems regarding the developmental directions of foodservice social enterprises type cafe. A one-to-one survey method was used for data collection, and 301questionnaires among the 309 distributed questionnaires to consumers were analyzed (97.4% response rate). The main results of the study were as follows : with reference to the awareness of the foodservice social enterprise type cafe, a majority of respondents (81.1%) replied that they had knowledge related to the business of social enterprise. Furthermore, regarding how customers came to know about the foodservice social enterprise type cafe results showed that 28.2% of respondents knew about the cafe by acquaintances such as friend, co-worker, family, 23.2% by mass media, and 27.2% by others. Data concerning a companion when visiting the cafe, revealed that more than half of the respondents (80.0%) had visited with friend and co-worker. On problems with using the cafe, approximately 46.2% of the respondents replied that there was lack of public relation and 28.9% replied that it was an uncommon store. Since the findings suggested that the major problem is a lack of promotion, foodservice social enterprises type cafe should prepare organized brochures and guide system to attract customers with various purposes and values. Finally, the promotion for foodservice social enterprise type cafe requires a guidance map.

Comparative Analysis of Foot Pressure Distribution by Functional Insole to be Transformed and Restored During Walking (보행 시 변형 및 복원이 가능한 인솔에 대한 족저압력 비교 분석)

  • Park, Seung-Bum;Lee, Kyung-Deuk;Kim, Dae-Woong;Yoo, Jung-Hyeon;Kim, Kyung-Hun
    • Korean Journal of Applied Biomechanics
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    • v.21 no.2
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    • pp.231-241
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    • 2011
  • The purpose of this study was to analyze the distribution of foot pressure generated by active materials of a functional insole. Comfort is an important consideration while selectingfootwear and insoles. Consequently, it has an influence on injury. The development of new materials for functional insoles is considered one of the more important points for their manufacture. The method adopted in this study is as follows. First, ten healthy males were selected as subjects for the study. Each subject's foof was pre-screened podoscope(Alfoots, Korea) to check for the presence of any foot abnormalities, Two kinds of equipment were used for the study: a foot pressure device from Pedar-X, Germany, and a treadmill from Pulsefitness, UK. Next, each subject was asked to test four types of insoles(insoles of outdoor shoes, indoor shoes, walking shoes, and sports shoes) via walking trials on the treadmill at a constant speed of 4.2 km/h. The pressure distribution data(contact area, maximum force, maximum peak pressure, and maximum mean pressure) was collected using the pressure device at a sampling rate of 100 Hz. Results of the tests showed that all four types of functional insoles increased contact areas whit the foot. Further, functional insoles of walking shoes and sport shoes decreased the foot pressure. From these results, we conclude that the active materials of functional insoles of shoes can increase the contact area and provide greater comfort.

A Case Study on Partnership Types between Network Operators & Netflix: Based on Corporate Investment Model

  • Minzheong, Song
    • International Journal of Internet, Broadcasting and Communication
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    • v.12 no.1
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    • pp.14-26
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    • 2020
  • We categorize partnership types between network operators and a global video streaming or over-the-top service provider, Netflix from 2011 to the first quarter 2018. The options are based on the integration of over-the-top (OTT), Netflix with pay TV and telecommunication operators in the form of carrier billing, access to over-the-top (OTT) via devices or the development of their tariff plans. Options of the Type 3, 'cooperation' or the Type 4, 'agreement' entails a kind of the technical involvement between two partners and commercial agreement. The types of partnership are evolving from one to others. Some partnerships have characteristics of more than one type. The majority of technical or service integration cooperation of Type 3 entail bundling and marketing promotion of Type 2 and Type 1. Similarly, the 'agreement' of Type 4, co-branded or white-label service initiative entail tariff or device user interface (UI) integration of the 'cooperation' of Type 3 and joint marketing initiatives of Type 1.

Association of carotid atherosclerosis and obesity in type 2 diabetic patients (제2형 당뇨병 환자에서 비만과 경동맥 경화증과의 관계)

  • Gang, Se-Hun;Kim, Gyeong-Min;Jo, Dong-Hyeok;Gang, Ho-Cheol;Jeong, Dong-Jin;Jeong, Min-Yeong
    • Journal of Korea Association of Health Promotion
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    • v.4 no.1
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    • pp.12-27
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    • 2006
  • "본 논문은 대한내과학회지 2006년 제70권 제3호에 실렸던 논문으로 대한내과학회 편집위원회의 승인을 득하고 본 협회지에 게재함. Background : Diabetes mellitus is a major independent risk factor for atherosclerosis. In recent years non-invasive high resolution B-mode ultrasound methods have been developed to measure the intima-media thickness(IMT) of the carotid artery as an indicator for early atherosclerosis. Itis known that obesity plays a role in the development of type 2 diabetes and cardiovascular disease, and it has also been reported that not only the amount but also the distribution of body fat is important. This study investigated the relationship between obesity and the development of carotid atherosclerosis in type 2 diabetic patients. Methods: Carotid IMT was measured by ultrasound B-mode imaging in 144 patients with type 2diabetes mellitus. All subjects underwent assessment for the degree and distribution of obesity, the presence of coronary artery disease risk factors, and the presence of diabetic complications. Resuts: Carotid IMT was increased in the abdominal obese group defined by waist circurference. However, there was no significant difference in carotid TMT between the non-obese group and obese group as defined by body mass index, waist to hip ratio, and total body fat percent measured by bio electrical impedance analysis. There were positive correlations between carotid IMT and age, duration of diabetes, systolic blood pressure, and waist circumference. Multiple linear regression analysis revealed the variable that interacted independently with carotid IMT was age in type 2 diabetic patients. Carotid IMT was significantly increased in type 2 diabetic patients with macrovascular complications and microvascvlar complications .Conclusion: This study suggested that abdominal obesity rather than general obesity was associated with carotid atherosclerosis reflected by increment of carotid IMT in type 2 diabetic subjects.

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Factors Influencing Hotel Workers' Health Practices (호텔 근로자의 건강실천행위에 영향을 미치는 요인)

  • Rhie, In-Sook
    • Research in Community and Public Health Nursing
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    • v.20 no.4
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    • pp.503-512
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    • 2009
  • Purpose: This study was to investigate the factors influencing hotel workers' health practice. Methods: This study was based on the partial PRECEDE model. The subjects of this study were 261 servers sampled at random from a hotel located in Seoul. For the statistical analysis of collected data, descriptive statistics, t-test, ANOVA and logistic regression were performed with the SAS (Version. 8.01) program. Results: There were statistically significant primary factors influencing different parts of health practice. That is, regular exercise was influenced by gender, age and marital status, diet habit was by marital status, and type of working, prohibition of smoking was by gender, age and type of employment, and drinking by gender and job stress. Conclusion: This study has a limitation in generalized application to hotels in this country because it is a cross-sectional examination about the factors affecting health practice in the employees of a hotel. Further study is needed with various and broad variables that promote health practice and contributed to the development of health promotion programs.

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A Study on the Diverse Sub-factors of Type A Behavior - on the Basis of Bortner Scale (유형 A행태 하부구조의 다양성에 관한 연구 -보트너 척도(Bortner Scale)를 중심으로-)

  • 김대희
    • Korean Journal of Health Education and Promotion
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    • v.14 no.1
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    • pp.115-124
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    • 1997
  • The correlations among the fourteen items of the Bortner Scale are proved not to be very strong. In this case the method of flat summing of all the variables(Johnston and Schaper 1983) can be little valid because each variable has a statistically different weight. The Bortner Scale through the factor analysis of the German data has shown a diverse factor structure of Type A behavior that contains five sub-factors such as ‘speed and urgency’, ‘introversion’, ‘little listening to others’, ‘competitiveness and ambition’ and ‘mobilization’. And what is more, the Bortner Revised Scale through another factor analysis of the Korean data has revealed more complicated factor structure which is composed of eighteen sub-factors. In addition, only two of the German five sub-factors such as ‘speed and urgency’ and ‘mobilization’ are associated with cardiovascular disease. The association is stronger in infarction than in angina pectoris.

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