• Korean Journal of Applied Biomechanics
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• v.27 no.3
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• pp.219-227
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• 2017

Objective: The aim of this study was to analyze the effects of bobsleigh shoes on the lower extremity range of motion and start speed lap time and to develop bobsleigh shoes suitable for winter environments and Korean players based on sports science and optimized biomechanical performance. Background: The bobsleigh shoes used in the start section of the sport are one of the most important equipment for improving athletes' performances. Despite the importance of the start section, there are no shoes that are specifically designed for Korean bobsleigh athletes. Thus, Korean athletes have to wear sprint spike shoes instead of bobsleigh shoes to practice the start. Method: The subjects included four bobsleigh athletes from the Gangwon Province Bobsleigh Skeleton Federation. The study selected the bobsleigh shoe type A (company A) and type B (company B). We analyzed the lower extremity range of motion and sprint time (start line to 10 m) using a Motion Analysis System (USA). Results: In the measurement of the time required for the bobsleigh start section (10 m), the type A shoes demonstrated the fastest section record by $2.765{\pm}0.086sec$ and yielded more efficient movements, hip and knee flexion, hip extension, ankle dorsiflexion, plantar flexion, and inversion than the type B shoes. Conclusion: Type A shoes can yield a better performance via effective lower extremity movements in the bobsleigh start section. Application: In the future, functional analysis should be conducted by comparing the upper material properties, comfort, and muscle fatigue of bobsleigh shoes based on the Type A shoes to develop such shoes suitable for Koreans.

• Fashion & Textile Research Journal
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• v.15 no.4
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• pp.543-553
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• 2013

This study analyzes the influence of price, product and promotion on clothing impulse buying according to internet shopping mall type. This study conducted a survey of 346 male and female consumers in their 20s-40s who have experienced clothing impulse buying from an internet shopping mall. Respondents were selected using convenience sampling through an online survey conducted in August 2012. For statistical analysis, descriptive statistics, reliability analysis, $X^2$-test, factor analysis, and regression analysis where carried out using SPSS for Windows 12.0. The results were as follows. First, there were significant differences for consumer gender, age, marital status, and education on clothing impulse buying according to shopping mall type. Second, there were differences for the influence of each component (price, product and promotion) on clothing impulse buying according to shopping mall type. Third, it was identified that influence of components (price, product and promotion) on clothing impulse buying were in the following order: low price, freshness, prize promotion, scarcity, open market price discount, prize promotion, freshness, fashionability, low price in general shopping malls, payment term benefit, freshness, and scarcity in fashion SOHO shopping malls. This study provides information for consumer management and promotion strategies according to each shopping mall type by understanding clothing impulse buying by consumers and factors according to shopping mall type.

• Korean Journal of Applied Biomechanics
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• v.26 no.3
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• pp.315-321
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• 2016

Objective: The aim of this study was to analyze effects of the toe-spring angle of bobsleigh shoes on start speed lap time to develop Korean-specific bobsled shoes suitable for winter environments and for domestic players on the basis of sports science and optimized biomechanical performance. Method: Seven Korean bobsleigh athletes participated in this study, with three pairs of sprint spikes from three companies (Type A, Type B, Type C). To analyze sprint lap time and forefoot bending angle for each shoe, participants were instructed to drag a sled 15 meters from the start line at a maximum sprint. forefoot bending angle was collected by a high speed camera, and lap time speed was measured. Results: Lap time for type B shoes was $3.52{\pm}0.17sec$, type A was $3.55{\pm}0.19sec$, and type C was $3.56{\pm}0.18sec$. Forefoot bending angles were: angle 1, $6.88{\pm}5.55^{\circ}$; angle 2, $9.23{\pm}6.38^{\circ}$; angle 3, $15.56{\pm}5.39^{\circ}$; angle 4, $9.54{\pm}3.85^{\circ}$; angle 5, $9.22{\pm}5.08^{\circ}$; angle 6, $7.66{\pm}6.44^{\circ}$; and angle 7, $4.30{\pm}6.24^{\circ}$ (p<.001). Forefoot bending in angle 3 was as follows: type A, $16.47{\pm}6.01^{\circ}$; type B, $14.30{\pm}4.96^{\circ}$; and type C, $15.90{\pm}5.17^{\circ}$. Conclusion: Hard outsoles and midsoles are better than soft type for reduced start lap time when developing a prototype Korean bobsled shoe.

• Journal of Fashion Business
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• v.10 no.3
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• pp.69-77
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• 2006

This paper studied the effects of consumers' fashion item sales promotion attitude, depending on different sales promotions (monetary vs. non monetary) and sales promotion benefit timing (immediate vs. delayed) in fashion stores (high involvement product brand vs. low involvement). Three hypotheses were developed. H1; Monetary promotion is more effective than non-monetary promotion in fashion stores. H2; Immediate benefit is more effective than delayed benefit for both monetary and non-monetary promotions in fashion stores. H3; High-involvement fashion brand is more promotion elastic than low-involvement. Data were solicited from 300 female college student and $2{\times}2{\times}2$ between subjects experiment were designed. The results found out that monetary sales promotion effect was more positive than non-monetary and H1 was supported. Furthermore immediate benefit method was more effective than delayed benefit and H2 was supported as well. Significant interaction between sales promotion type and benefit timing was obtained. However, brand involvement effect was not found to the sales promotion attitudes.

• Korean Journal of Applied Biomechanics
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• v.20 no.2
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• pp.221-230
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• 2010

The purpose of this study was to analyze biomechanical factors of trail running shoes applied to korean shoe-lasts. 10 healthy male subjects with an average age of 37.2 years(SD=8.28), weight of 69.6 kg(SD=10.56) and a height of 171 cm(SD=4.93) were recruited for this study. Ten males walked on a treadmill wearing four different shoes. Foot pressure data was collected using a Pedar-X mobile system(Novel Gmbh., Germany) operating at the 1000 Hz. Surface EMG signals for tibialis anterior, gastrocnemius, vastus lateralis and biceps femoris were acquired at 1000 Hz using Noraxon TeleMyo DTS system(Noraxon Inc., USA). Foot pressure and leg muscle fatigue were measured and calculated during walking. The results are as follows: After walking 60 minutes, Type A showed a lower MPF. MPF values were significantly different from each muscle(p<.05). Therefore, Type A shoe might decrease muscle fatigue in the legs while walking. In addition, Type It showed that Type A shoe has the highest contact area and the lowest maximum pressure. As a result of the analysis, Trail running shoes will use a new design to reduce muscle fatigue and are expected to increase comfort and fitting.

• Asia Marketing Journal
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• v.19 no.3
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• pp.45-74
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• 2017

The current research proposes to fill a research gap by testing how reward uncertainty, different types of motivation, as well as individual risk-taking attitude affect consumers' promotion participation. Being offered with an uncertain reward, relative to individuals with extrinsic motivation, individuals with intrinsic motivation will have greater intention to participate in marketing promotion. In contrast, being offered with a certain reward, relative to individuals with intrinsic motivation, individuals with extrinsic motivation will have greater intention to participate in marketing promotion. This effect arises only among consumers having a low level of risk-taking attitude. For consumers having a high level of risk-taking attitude, their participation intention shows no significant difference between the two motivation type groups, under both certain and uncertain reward conditions. With an understanding of how consumer's response heterogeneously to promotions involving rewards, marketers can better understand not only how to use this promotional tactic more effectively, but also how to better allocate their budget for promotions.

• The Journal of the Korea Contents Association
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• v.20 no.3
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• pp.390-399
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• 2020

The purpose of this study was to apply Q methodology to the graduate students who have a good reputation in the food service industry in Seoul, in order to grasp the subjective perception of the customers about the small-scale banquet menu promotion of luxury hotels. As a result of the type analysis, a total of four were derived. Type 1 (N = 4): Banquet menu configuration comparison type, Type 2 (N = 5): Banquet food hygiene-seeking at a Type, Type 3 (N = 3): Banquet menu quality satisfied type, Type 4 (N = 6): Banquet course focus type. Based on this study, it will be used as basic data for the direction of the development of small-scale banquet menu promotion of the luxury hotel, the boom of the domestic hotel industry, and the service quality in the future.

• Korean Journal of Applied Biomechanics
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• v.25 no.4
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• pp.465-474
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• 2015

Objective : A study and development of Korean Bobsleigh athletes's shoe which considers their physical condition has yet to be completed. So this study examines the effects of running shoes used by athletes based on plantar pressure and sprint time in order to provide raw data for the development of bobsleigh shoes suitable for Koreans. Method : The study selected seven bobsleigh athletes as subjects and selected three pairs of spiked running shoes from three companies, which will be referred to as Company N (Type A), Company A (Type B), and Company M (Type C). To analyze sprint time and plantar pressure for each shoe, the subject of the study were instructed to wear the selected shoes and to drag a sled at maximum sprint for 15 meters for 15 meters for in each condition that would be in real bobsleigh competitions. Results : The average sprint intervals for each athlete in each pair of shoes revealed Type C produce the fastest sprint in the order of Type C < Type A< Type B. Shoe Type C also had the largest contact area in order of Type C > Type B > Type A (p<.01). None of the three shoe types seem to yield a distinct advantage in terms of maximum average pressure or maximum pressure. Conclusion : In the future, functional analysis should be carried out by comparing the material properties, hardness, and toe spring of shoes based on the Type C shoe from Company M in order to develop bobsleigh shoes suitable for Koreans.

• Journal of the Economic Geographical Society of Korea
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• v.26 no.3
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• pp.324-336
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• 2023

The purpose of this study is to examine the characteristics of ANRU, France's governance-type urban regeneration promotion organization, and to examine policy implications that can be used for domestic urban regeneration projects. The results of the study are summarized as follows. First, ANRU is established and operated as a national governance-type urban regeneration promotion organization in France, and ANRU is a central-led urban regeneration promotion organization, but it aims to operate a governance method in which various urban regeneration projects participate. Second, ANRU operates three urban regeneration programs nationwide: PNRU, NPNRU, and PNRQAD, and through administrative and financial support, it is promoting the improvement of the residential environment in the business district, diversification of urban functions, economic development, and social diversity. Third, it proposed the need for a national-level governance-type urban regeneration promotion organization for effective promotion and visible results of urban regeneration projects in Korea, the need for solidarity between local governments, and the use of public-private partnerships at various levels.

• The Journal of the Korea Contents Association
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• v.20 no.8
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• pp.327-337
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• 2020

This work was researched by practical methodology in-depth study of a subjectivity dimension study, in sloughing away a past habituation of functional quantity analysis on perception-effectivity and a habit of dietary life for effective health-promotion. The perception patterns be generated from this study were classified into three types in Q-method. They are as follows ; it is that divided into 'I[(n=9) : eating type in morning], II[(n=11) : type of no having a midnight meal], III[(n=9) : type of mealing after taking exercise]'. Like this, it found that is very different type all over. Finally, this paper is to examine an acceptance behavior about reception type on effectiveness and a habit of dietary life for effective health-promotion ; to make a proposal in a developmental and creative opinion about it.