• Title/Summary/Keyword: Product Selection

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A Study on the Meal Kit Product Selection Attributes on Purchasing Behavior and Satisfaction (밀키트(Meal Kit)상품의 선택속성이 구매행동과 만족도에 미치는 영향 연구)

  • Chung, Hyun-Chae;Kim, Chan-Woo
    • The Journal of the Korea Contents Association
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    • v.20 no.6
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    • pp.381-391
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    • 2020
  • The purpose of this study is to investigate the relationship between meal kit product selection attributes, purchasing behavior, and satisfaction. The sampling of the study was conducted for 1 month for customers who have experience in using meal kit products recently launched by a restaurant company, and 287 copies of the questionnaire were used for analysis. For the hypothesis verification, regression analysis was performed using SPSS 20.0 package. As a result of analysis, first, the meal kit product selection attributes and purchase behavior of Hypothesis 1 have a significant effect on diversity (β = .026) and quality (β = .927). Hypothesis 2, meal kit product selection attributes and satisfaction have a significant effect on convenience (β = .503) and price (β = .121). Third, in the purchasing behavior of Hypothesis 3, the purchasing behavior (β = .561) has a significant effect on satisfaction. Lastly, this study is expected to provide basic data for researchers performing meal kit product related research, and to provide a rationale for suggesting direction for product development in a food service company and using marketing strategies.

A Case Study of Integration Assessment of Environmental Aspect and Cost Aspect Based on GHG Emission for Design Alternative Selection of a Railway Vehicle (철도차량 설계대안 선정에 대한 GHG 배출량 기반 환경 경제성 통합평가 사례연구)

  • Choi, Yo-Han;Lee, Cheul-Kyu;Lee, Jae-Young;Kim, Yong-Ki;Jung, Woo-Sung
    • Proceedings of the KSR Conference
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    • 2011.05a
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    • pp.606-612
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    • 2011
  • At the product design and development stage, the main criteria selecting a design alternative were performance aspect as well as cost aspect of a product. Ongoing new paradigm shifts such as low carbon green growth, climate change mitigation, sustainable society development urged considering environmental aspect of a product at the product design and development stage. Up to recently, only cost aspect except performance of a product was considered at the railway vehicle design process. Therefore, it is needed to develop a method that may consider environmental aspect of a product at the railway vehicle design process. Lee (2011) proposed that a method of an integration assessment of environmental aspect and cost aspect based on GHG emission instead of based on monetary value. This study conducted that apply the method of Lee (2011) to design alternative selection process of a railway vehicle. From the integrated view of environmental and cost aspect, the reference product and design alternatives are assessed and compared.

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A Feature-based Product Configuration Method for Product Line Engineering (제품라인 공학을 위한 휘처 기반의 제품 구성 방법)

  • Bae, Sungjin;Kang, Kyo Chul
    • Journal of Software Engineering Society
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    • v.26 no.2
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    • pp.31-44
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    • 2013
  • Software product line (SPL) engineering is a reuse paradigm that helps organizations increase productivity and improve product quality by developing product from reusable core assets. In SPL, product configuration is the process of selecting the desired features and feature attributes for a given product from a feature model. In order to develop a successful product, feature and feature attribute selection that can achieve the product goal is important. There can be thousands of features and feature attributes resulting in myriads of configurations and finding the best configuration efficiently is a hard task. This paper proposes a systematic process for feature-based product configuration. To support development of a product that satisfys all product goals(business goals and quality goals), a model showing how feature and feature attribute combinations are related to product goals is included and a method for deriving an optimal product configuration using the model is proposed.

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A Study on the Cosmetics Store Selection Behavior - Department Stores and Large-Scale Discount Stores - (화장품(化粧品) 점포선택행동(店鋪選擇行動)에 관(關)한 연구(硏究) - 백화점(百貨店)과 대형할인점(大形割引店)을 중심(中心)으로 -)

  • Sun, Jung-Hee;Yoo, Tai-Soon
    • Journal of Fashion Business
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    • v.8 no.2
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    • pp.42-55
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    • 2004
  • The purpose of this study was to classify the contents of department stores and large-scale discount stores of consumer on information source, shopping orientation and store image in an effort to determine which variable gave a crucial impact on cosmetics department stores and large-scale discount stores selection behavior. The subjects of this study were 557 adult women visited department store and large-scale discount store in Busan. The data were analyzed by using Factor analysis, Frequency analysis, Correlation analysis, Cronabach $\alpha$ and Regression analysis. The results were as follows; 1. There was a difference in the demographical characteristics on department stores and large-scale discount stores of consumers. 2. Shopping Orientation of consumers were categorized into 5 types, and information source of consumers did 3 types, and store image of consumers did 5 types. 3. Leisure utilization, store & brand loyalty, store information, personal information, massmedia information, product & operate on, store atmosphere & salesperson and shopping convenience had positive correlations with cosmetics department stores selection beavior. but convenient location, rationality & economy and sales promotion had negative correlations with cosmetics department stores selection beavior. 4. Rationality & economy and sales promotion had positive correlations with cosmetics large-scale discount stores selection beavior. but convenient location, leisure utilization, store & brand loyalty, massmedia information, product & operate on, store atmosphere & salesperson and shopping convenience had negative correlations with cosmetics large-scale discount stores selection beavior. 5. Age, income, business(-), convenient location(-), rationality & economy(-), leisure utilization, store & brand loyalty, store information, personal information, massmedia information, store atmosphere & salesperson, shopping convenience and sales promotion(-) had a direct effect on cosmetics department stores selection beavior. Age, income, marriage, education had an indirect effect on department stores selection beavior through information source and store image, and information source did through store image, and shopping orientation did through store image. 6. Rationality & economy, convenient location(-), leisure utilization(-), store & brand loyalty(-), buying independence(-), personal information, massmedia information(-), product & operate on(-), shopping convenience(-) and sales promotion had a direct effect on cosmetics large-scale discount stores selection beavior. Age, income, marriage, education had an indirect effect on large-scale discount stores selection beavior through information source, shopping orientation and store image, and information source did through store image, and shopping orientation did through store image.

Development of a feature selection technique on users' false beliefs (사용자의 False belief를 이용한 새로운 기능 선택방식에 대한 연구)

  • Lee, Jangsun;Choi, Gyunghyun;Kim, Jieun;Ryu, Hokyoung
    • Journal of the HCI Society of Korea
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    • v.9 no.2
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    • pp.33-40
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    • 2014
  • Selecting appropriate features that products or services should provide for users has been a critical decision making problem for designers. However, the existing feature selection methods have prominent limitations when figuring out how they perceive the features. For example, selecting features based on the users' preference without analyzing users' mental models might lead to the 'feature creep' phenomenon. In this study, we suggest the 'False belief technique' that is able to detect users' mental model for the products/services that are formed after being provided with new features. This technique will be utilized as a way forward to help the designer to determine what features should be included in the new product development.

Acoustic Signal based Optimal Route Selection Problem: Performance Comparison of Multi-Attribute Decision Making methods

  • Borkar, Prashant;Sarode, M.V.;Malik, L. G.
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.10 no.2
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    • pp.647-669
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    • 2016
  • Multiple attribute for decision making including user preference will increase the complexity of route selection process. Various approaches have been proposed to solve the optimal route selection problem. In this paper, multi attribute decision making (MADM) algorithms such as Simple Additive Weighting (SAW), Weighted Product Method (WPM), Analytic Hierarchy Process (AHP) method and Total Order Preference by Similarity to the Ideal Solution (TOPSIS) methods have been proposed for acoustic signature based optimal route selection to facilitate user with better quality of service. The traffic density state conditions (very low, low, below medium, medium, above medium, high and very high) on the road segment is the occurrence and mixture weightings of traffic noise signals (Tyre, Engine, Air Turbulence, Exhaust, and Honks etc) is considered as one of the attribute in decision making process. The short-term spectral envelope features of the cumulative acoustic signals are extracted using Mel-Frequency Cepstral Coefficients (MFCC) and Adaptive Neuro-Fuzzy Classifier (ANFC) is used to model seven traffic density states. Simple point method and AHP has been used for calculation of weights of decision parameters. Numerical results show that WPM, AHP and TOPSIS provide similar performance.

A Study on the Use Behavior and Satisfaction of Home-baking Premix Products (홈베이킹 프리믹스 제품의 이용 실태 및 만족도에 관한 연구)

  • Kim, Hyeon-Suk;Song, Eun
    • The Korean Journal of Food And Nutrition
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    • v.24 no.4
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    • pp.509-519
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    • 2011
  • The purpose of this study was to investigate the use behavior and satisfaction of home-baking premix products. A total of 275 questionnaires were completed and statistically analyzed by the SPSS 14.0 package. The reasons for home-baking were : fun(33.8%), quality time with the family(33.8%), and distrust in foodstuffs(13.5%). The respondents(38.9%) used home-baking premix products 2~3 times per year. And the respondents purchased home-baking premix products primarily for snack foods(83.3%). Among the selection attributes of home-baking premix products, the respondents considered the importance of 'sanitation'(m=4.16) a top priority, followed by 'taste'(m=4.15), 'ease of use'(m=4.12), 'detailed instructions' (m=4.05), 'quality of raw materials'(m=4.04), and 'origin'(m=3.91). However, in the case of satisfaction, 'ease of use' (m=3.81) was the most satisfying aspect, followed by 'detailed instructions'(m=3.67), 'sanitation'(m=3.56) and 'manufacturer' (m=3.48). According to importance-performance analysis(IPA), 'quality of raw materials' and 'origin', which were selection attributes, should be quickly improved. Also, 'taste', 'ease of use', 'detailed instructions' and 'sanitation' should be maintained. This survey found that the satisfaction levels for home-baking premix product selection attributes had a significant influence on overall satisfaction($F$=7.91, $p$ <0.001). In particular taste(${\beta}$=0.32, $t$=3.53, $p$ <0.001) had a meaningful effect on overall satisfaction. In addition, the satisfaction levels for home-baking premix product selection attributes affected repurchase intention($F$=8.61, $p$ <0.001).

A Study on the Effect of Selection Attributes of Contemporary Dance Performance on Audience's Attitude and Tickets Purchase Intention (현대무용공연 선택속성이 관람태도와 티켓구매의도에 미치는 영향에 관한 연구)

  • Lee, Jong-Yoon;Kim, Doyun;Ryu, Seungwan
    • The Journal of the Korea Contents Association
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    • v.20 no.10
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    • pp.109-118
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    • 2020
  • In this study, the selection attributes of contemporary dance audience were constructed based on prior study and the selection attributes of contemporary dance performance were identified through EFA(Exploratory Factor Analysis). Therefore, Six attributes were derived: physical evidence, tickets, people, information, product, and reputation. Based on these attributes, the selected attributes were identified through 'ETPB(Extended Theory of Planned Behavior)' to see if they affect ticket purchase behavior. In result, Among the selection attributes of contemporary dance performances, three attributes of reputation, people and product influenced the audience's attitude, while only product and human attributes influenced the purchase intention of tickets. Among the variables of ETPB to enhance the ability to purchase intention of tickets, audience attitude, perceive behavior control, and prior knowledge have had a positive effect on purchase intention of tickets, except for subjective norm. Therefore, it is meaningful that this study presented and verified empirically the attributes of select centered on visitors, which can improve the intention of purchasing tickets for contemporary dance performances.

Identification of Topological Entities and Naming Mapping for Parametric CAD Model Exchanges

  • Mun, Duh-Wan;Han, Soon-Hung
    • International Journal of CAD/CAM
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    • v.5 no.1
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    • pp.69-81
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    • 2005
  • As collaborative design and configuration design gain increasing importance in product development, it becomes essential to exchange parametric CAD models among participants. Parametric CAD models can be represented and exchanged in the form of a macro file or a part file that contains the modeling history of a product. The modeling history of a parametric CAD model contains feature specifications and each feature has selection information that records the name of the referenced topological entities. Translating this selection information requires solving the problems of how to identify the referenced topological entities of a feature (persistent naming problem) and how to convert the selection information into the format of the receiving CAD system (naming mapping problem). The present paper introduces the problem of exchanging parametric CAD models and proposes a solution to naming mapping.

Consumers' Channel Selection Behavior Based on Psychological Distance Cue: Regulatory-Focus as Moderator

  • Jungyeon Sung;Sangcheol Park
    • Asia pacific journal of information systems
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    • v.29 no.2
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    • pp.248-267
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    • 2019
  • As merging online and offline channels into one single platform, individuals could easily and frequently switch between online and offline channels. In order for understanding such unique behaviors, this study attempts to explore why and how consumers choose their channels to search and purchase a product. We have drawn on multiple theories that have been used to explain individuals' judgment and decision making (i.e., construal level theory and regula-tory focus theory) in order to develop and tested two-way ANOVA based models of how both regulatory focus (e.g., promotion vs. prevention) and product types (e.g., experience goods vs. searching goods) including the psychological distance cue separately and jointly affect individuals' channel selection behavior (e.g., intention to use single channel vs. intention to use cross-channels). Our results have indicated that consumers with promotion-focus are more likely to use a single channel in experience goods rather than in searching goods when there exists the psychological cue. Based on our findings, the implication for both research and practice are discussed.