• Title/Summary/Keyword: Product Assessment

Search Result 831, Processing Time 0.029 seconds

Product Image Concentration System as a Design Strategy to Build Corporate Brand Image (기업 브랜드 이미지 구축을 위한 디자인 전략으로서의 제품 이미지 집중 체계)

  • Kim, Hyun
    • Archives of design research
    • /
    • v.16 no.2
    • /
    • pp.375-384
    • /
    • 2003
  • This study is on the strategy for establishing successful corporate brand image, by understanding the need for increasing brand value based on the level of brand recognition. In order to carry this out, the PICS (Product Image Concentration System) is suggested, which includes Brand Image Analysis on a high-level, Product Image Programming based on the result of the image analysis, and Product Image Coherency Assessment and Management, resulting in setting up a guideline for gaining competitive advantage and brand management. Brand Image Analysis is a method that utilizes image association to understand brand disposition by analyzing the association pattern among available visual materials to measure the corporate and brand image inclinations. As the next step, Product Image Programming establishes design philosophy and principles based on the analysis of brand image, and the Visual Programming is a process for visualizing the intended product image direction. Lastly, Product Image Coherency Assessment examines whether to incorporate design philosophy and principles or not to arrive at an agreed evaluation criteria for developing designs coherent with the brand image. The PICS (Product Image Concentration System) is a practical method for increasing a company' competitive advantage and managing brand. The expectation on this system is to provide a guideline for applying brand image in design process more objectively. For further study, diversification of image spectrum based on expressive keywords and comparative analysis on images as well as a product image interpretation program to understand the order of visual materials will be necessary.

  • PDF

A Simple Model for Evaluating Product Liability Activities (제조물책임 활동 평가를 위한 단순 모형)

  • Lee, Joung-Hee;Ro, Hyung-Bong
    • Journal of Korean Society for Quality Management
    • /
    • v.35 no.4
    • /
    • pp.101-110
    • /
    • 2007
  • This study developed a new model for evaluating activities related to PL(Product Liability), with which our domestic enterprises can more easily assess the actual status of the management of PL than as they could do before. In addition, this model was designed to make the evaluation can be done focusing on the Product safety management cycle, unlike the other PL evaluation models. This model consists of 3 evaluation domains such as evaluations of planning, implementation, and assessment and taking action regarding product safety management. In order to verify that this evaluation model meets its objectives, the researcher directly conducted evaluations of activities related to PL in 3 companies specializing in electric home appliances through visiting them.

Product Development Based on An Environmental Management System

  • Ishii, Kazuyoshi;Koitabashi, Masayasu;Mihara, Ichiro
    • Industrial Engineering and Management Systems
    • /
    • v.3 no.1
    • /
    • pp.71-77
    • /
    • 2004
  • In this paper, the difficulties involved in analyzing and designing a management system for product development are discussed with reference to reducing the impact of products on the environment. We propose some models and methods to analyze information behavior in the process of product development based on a fusion model which integrates the assessments of users’ needs, the environment, and available technology. These models and methods are subsequently applied to the development of a new packaging material. The results of this case study allow us to identify effective information for the design of a management system for product development to reduce the impact of products on the environment.

DfR(Design for Recycling) Period Reduction using Design Catalogue (리사이클링 고려 설계시간 단축을 위한 설계카탈로그의 활용)

  • Lee K.S.
    • Proceedings of the Korean Society of Precision Engineering Conference
    • /
    • 2005.10a
    • /
    • pp.452-455
    • /
    • 2005
  • Today the tastes of consumers change rapidly and the kinds of the products become diverse. Therefore the product life cycle becomes shorter and shorter. Moreover the save of resources and the recycling for the environmental preservation are the essential theme. On this the necessary information for the product development increases enormously. For the right use of the information the design process should be supported by the proper design tool. For this the 'design catalogue system for recycling' is suggested here. This system consists of four parts, that is, 'the existing automobile system database', 'working principle database', 'assessment system of the ease of disassembly' and 'one's own product development database' By the use of this system the product development period could be reduced about 30% drastically.

  • PDF

An Evaluation of Malaysian Consumers' Perceptions Towards Products Made in Korea: An Asia Pacific Marketing Perspective

  • Sohail, M. Sadiq;Ahmed, Zafar U.
    • Journal of Global Scholars of Marketing Science
    • /
    • v.16 no.1
    • /
    • pp.143-160
    • /
    • 2006
  • The objective of this paper is to examine the country of origin effect of products made in the Republic of Korea. The study focuses on the questions of the sources of information in evaluating products; the evaluation of specific product dimensions by Malaysian consumers; and consumers' assessment of different product categories. It reports on the findings of a survey conducted in which 244 responses were obtained. The most common product information source was found to be through advertisements in television and radio.. Products made in Korea had been rated highly for its product style. Consumer electronics were generally found to be the popular preference of product category by Malaysian consumers. The managerial implications of our study are discussed and the limitations of the study are also examined.

  • PDF

Application of Life Cycle Assessment for Cleaner Production of Paper Products (종이제품의 청정생산을 위한 LCA기법의 적용)

  • Hwang, Yong-Woo;Jo, Byoung-Muk;Kim, Hyoung-Jin;Park, Kwang-Ho
    • Proceedings of the Korea Technical Association of the Pulp and Paper Industry Conference
    • /
    • 2002.11a
    • /
    • pp.228-233
    • /
    • 2002
  • In this study, Life Cycle Assessment method has been carried out the Corrugated board box in considering environmental aspects by quantifying the environmental emission and assessing its environmental impact potential. The system boundary in this study is selected from cradle to gate stage(raw material acquisition, raw material production and product manufacturing) of the paper product. To evaluate the environmental impact potential, impact categories are divided into 8 categories. As a results, abiotic resource depletion of the impact categories has the largest contribution to the total impact potential as 31.02% of total, Next were continued ecotoxicity having a contribution of 27.17%. In the life cycle, environmental impacts from law material production stage were contributed largely as 80.78%.

  • PDF

Case Study of Diagnosis on Muculoskeletal Disorders Risk Factors at a Semi-finished Medical Product Fabricating Company (의약품 중간원료 제조사업장의 근골격계 질환 유해요인 조사 사례 연구)

  • Kang, Young-Sig;Yang, Sung-Hwan;Cho, Mun-Son
    • Journal of the Korea Safety Management & Science
    • /
    • v.8 no.6
    • /
    • pp.13-27
    • /
    • 2006
  • The goal of this study is to propose the effective way of finding injurious factors and making improved plan that prevents the workers against musculoskeletal disorders at a semi-finished medical product fabricating company A questionnaire and an ergonomic assessment method were adopted to analyze the symptoms of workers' musculoskeletal disorders, and an analysis of working postures and a quantitative assessment on various processes were performed to find out harmful factors of workplace. Based on the result of the evaluation, to enhance the working environment, improvement of worktable, working space, tools, and outfit was suggested, and induction of mechanical system was also suggested. It can be concluded that the method and process described in this paper could be helpful for diagnosing the musculoskeletal disorders and making improvement plans to the company with similar working conditions and process.

Case Study on the Assessment of SIL Using FMEDA (FMEDA 기법을 적용한 SIL 등급 판정에 관한 사례연구)

  • Kim, Byung Chul;Kim, Young Jin
    • IE interfaces
    • /
    • v.25 no.4
    • /
    • pp.376-381
    • /
    • 2012
  • As the number, complexity and interaction of electrical, electronic and programmable electronic (E/E/PE) systems increase, a growing emphasis has been placed on the concept of functional safety during product development. IEC 61508 provides guidelines and standardized procedures in the development of reliable and dependable E/E/PE systems to assure functional safety. Determining risk classes (i.e., safety integrity levels, SILs) associated to a specific E/E/PE item may be recognized as one of the most crucial activities in the product development per IEC 61508 since SILs are used to specify necessary safety requirements for achieving an acceptable residual risk. This article presents a case study on the assessment of SILs applying failure modes, effects and diagnostic analysis (FMEDA) from which failure rates may be derived for each important failure category by combining a standard FMEA with online diagnostic techniques.

Reliability Evaluation of Hydrostatic Bearing Ball Joint (정압 베어링 볼 조인트의 신뢰성 향상)

  • Jung, Dong-Soo;Park, Jong-Won
    • Journal of Applied Reliability
    • /
    • v.12 no.3
    • /
    • pp.165-176
    • /
    • 2012
  • Hydrostatic bearing improves performance and life time of a product by avoiding solid friction and reducing viscosity friction with the help of creating pressure equilibrium between two faces doing relative motion. This study suggests failure analysis and test evaluation for a ball joint that adopts the hydrostatic bearing and introduces the entire process to improve reliability of the product by design improvement. A typical failure is growth of friction torque by solid friction, and its failure cause is determined and the improvement is proposed. Finally, reliability improvement is established by analysis of the results of before and after acceleration test.

Railway industry and Life Cycle Assessment(LCA) (철도산업과 전과정평가(LCA))

  • Jeong In-Tae;Yang Yun-Hee;Lee Kun-Mo;Kim Yong-Gi
    • Proceedings of the KSR Conference
    • /
    • 2005.05a
    • /
    • pp.1028-1032
    • /
    • 2005
  • Life cycle assessment(LCA) has been developed from the concept of life cycle thinking. Life cycle thinking implies that everyone in the whole chain of a product's life cycle, from cradle to grave, has a responsibility and a role to play, taking into account all the relevant external effects. LCA is an analytical tool for identifying environmental loads and assessing the environmental impact in the whole chain of a product's life cycle. In Europe and Japan, LCA and ecodesign study for railway industry have been actively carried out recently. However, LCA for railway industry in domestic is still infant. LCA is standardized in International Organization of Standardization(ISO), base on the ISO 14040 standards, 307 life cycle inventory(LCI) database for infrastructure and base materials have been established in total since 1999. Some of LCI database can use in performing LCA for trains and railway infrastructure, but still not enough to derive accurate LCA result. Therefore, railway oriented LCA methodology and LCI DB are needed to be developed.

  • PDF