• Title/Summary/Keyword: Price perception

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A Study on the Perception of Personal Mobility Vehicle for the Improvement of Pedestrian Environment for the Disabled

  • Lee, Joohyung;Lee, Kyooil
    • Physical Therapy Rehabilitation Science
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    • v.10 no.2
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    • pp.124-133
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    • 2021
  • Objective: In order to secure the right to walk for the weak, such as the disabled, this study aims to suggest ways to improve the pedestrian environment by identifying factors that cause obstacles to walking. Design: Data Analysis and Perception Survey. Methods: The questionnaire was conducted separately between users of personal mobility vehicle and non-users. A total of 207 effective questionnaires were collected, and the analysis analyzed the perception of personal mobility vehicle by conducting frequency analysis using SAS 9.4. The survey focused on basic information on respondents, walking conditions, understanding of personal mobility vehicle, awareness of pedestrian space passage and parking, and awareness of the possibility of securing pedestrian rights due to new regulations. Results: First, when moving a pedestrian path by personal mobility vehicle, it shall be limited to less than the walking speed of pedestrians. Second, the parking location of the personal mobility vehicle is located at the boundary of the pedestrian road and the lane. Third, pay a fair price to park in a pedestrian space. Conclusions: It is necessary to improve the system to strengthen the contents of education to take into account the safety of pedestrians in education on how to use personal mobility vehicle.

Factors Affecting the Stages of Behavioral Change of GMO Awareness and Interest in the Full Labeling System of University Students in Gyeongnam Area (경남지역 일부 대학생들의 GMO 인식 및 완전표시제 관심 행동변화단계에 영향을 미치는 요인)

  • Eun-Hee Seo
    • Journal of the Korean Society of Industry Convergence
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    • v.27 no.3
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    • pp.487-499
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    • 2024
  • This study was conducted to find out the factors affecting the stages of behavioral change about GMO(n=202 university students). 52.0% of the respondents had no experience in GMO education, the stages of pre-contemplation and contemplation were 35.6% and 29.7%, respectively. Experience and awareness on GMO were the highest at 86.6% and 51.5%, respectively, and 55% of the respondents did not know about the implementation of the labeling system. Positive and negative perceptions on GMO score were 3.41 and 3.22, respectively. The need for the full labeling system of GM foods was 56.4%, the intention not to pay when the price rises due to the system was 70.8%. Regression analysis of factors affecting the stages of behavioral change showed health interest(t=2.10, p<0.05), educational experience(t=2.81, p<0.01), knowledge score(t=2.260, p<0.05), and negative perception(t=2.13, p<0.05). The results of this study suggest that in order to increase the stage of behavioral change in GMO, it is necessary to raise interest in health and knowledge and have the correct perception through GMO education

A Study on the Effect of Perception Improvement through GMO Education: A Case of Kyungnam University Students (GMO 교육을 통한 인식개선 효과 연구: 경남대학교 학생을 대상으로)

  • Eun-Hee Seo
    • Journal of the Korean Society of Industry Convergence
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    • v.27 no.2_2
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    • pp.307-318
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    • 2024
  • This study conducted to examine the effects of a GMO education(n=108 university students). Although the experience of encountering GMO was 84.3%, awareness was moderate or lower for 76.9%, 62% were unaware of GMO labeling, and 44.4% had no previous education on GMO. After the education, GMO positive perceptions, specifically in terms of improving work efficiency(p<0.05), negative perception(p<0.001), and GMO knowledge increased significantly(p<0.05). The need for expanding GMO labeling (p<0.05) and adjust to 0.9%(exclusion criteria) for labeling(p<0.001) increased significantly. Moreover, there was a significant increase in the need and willingness to accept a price increase for the full labeling system(p<0.01), with a significant increase in the willingness to pay up to 20%(p<0.05). The pre-contemplation stage showed a significant decrease(p<0.001). The preparation and behavior and maintenance stage showed a significant increase(p<0.001). Based on these findings, it is suggested that GMO education be implemented to provide accurate information and emphasize the necessity of consumers' right to know and choose through the implementation of the full labeling system of GM foods.

식음료 서비스 산업의 과학적 경영 관리에 관한 연구

  • 김동승;이상정
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.8
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    • pp.21-33
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    • 1997
  • This study reviews the scientific management theories and discusses those theories within the food service industry. By providing the principles and the practical implications of the theories on the food service industry, this study tries to identify their philosophies and usefulness to the industry so that the managers in the industry use them in their dylmanic operations. In the fastly changing modern globalized world, we now face a situation where it's becoming more and more difficult to mange a restaurant business. In order to build a food industry business that can maintain a continuous development in today's business environment, one will have to apply the professional management theory in a cost-reduce strategy. It is more important though to have managers, organization members, in short, any person who can work to be motivated in accomplishing these two major issues-income increase and cost reduction. In this erawhere it's getting so difficult for researches on possible strategies for these business managers to overcome their difficulties. It is for certain that in the upcoming second millenium the travel and tourism industry will be one of the world's biggest industry worldwide. Korea's hotel industry has developed since the 1988 Seoul Olympic Games and has shown great amount of competition within the same business. Thus managers have become acquainted with the "know-how" strategy and the practical and scientific managemnet theories were introduced. This helped not only to increase income but also to maximize profit. However, rather than concentration on the "Hard-ware" aspect "Soft-ware" related professional management strategies were developed along with professionalism and human service were emphazied. As such, the actual cost of food and beverages are for the hotel industry business managers the biggest shortterm expense item. Due to the natural state of food items, there is a great chance of "Loss" in preservance, and this is the reason it is complicated to effectively maintain food. As a consequence, very often, the failure to managea hotel or restaurant depends on the capability of the food and beverage preservance mangement: on how they are able to manage effectively the original price of food and beverage. Finally, the main problem of the original price management of food and beverage in Korean hotels are: a) No fixation of set price b) The difficulty to calculate the price difference between a set price and an original price. c) Lack of professinalism in managing the food and beverage original price. d) Lack of perception of the highest ranking management personnels. So as to reform these matters it is necessary to : a) Reform on the management accounting system b) Emphasize to the people in charge on the idea of original price management c) Reinforce original price mangement prevention and assurance of indepedent inspection rights d) Reat manpower

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Consume's Purchase Behaviors and Perception of Branded Pork in Gyeongnam (브랜드 돈육에 대한 경남 소비자 구매 특성과 인지도)

  • Lee, Mun-hee;Kim, Tae-Wan;Han, Il-Moon;Kang, Yang-Su;Jin, Sang-Keun;Kim, Il-Suk
    • Food Science of Animal Resources
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    • v.25 no.3
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    • pp.271-276
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    • 2005
  • A totally 178 housewives in Gyeongnam were surveyed on consumer's purchase behavior and perception of branded pork. The degree of consumers' perception and reliance on the branded pork was still low. Consumers' consideration quality factors when buying pent is higher in order of safety/hygiene>taste/tenderness>meat color, In taste, consumer preferred Korean native pig meat when compared to the common meat. But the consumers have a notion that the price of Korean native pig meat was too expensive. The consumer preferred consumer group to government agency as a official approval organ for pork quality assurance. The consumers had different behavior in information channel, purchase frequency and place depending on age, income. In the development of branded pork, further studied are required on consumers' purchase behavior, perception, preference choice and decision-making process of branded pork.

국내 석유제품가격의 변동에 대한 소비자의 인식과 비대칭 분석 비교

  • O, Seon-A;Heo, Eun-Nyeong
    • Environmental and Resource Economics Review
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    • v.21 no.1
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    • pp.69-92
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    • 2012
  • This paper analyzed price asymmetry of domestic petroleum products by distribution stage. Analyzing the asymmetry by distribution stage, we can investigate the gap between analysis results and consumers' perception. For the first stage, we analyzed asymmetries between retail prices including tax and the spot prices of crude oil. The results show that retail price increases more quickly in response to the crude oil prices rise than to the crude oil prices fall as consumers' perception. For the second stage, we analyzed asymmetry of international petroleum product prices in Korean Won with the change in the crude oil spot prices. The results show that international petroleum product prices increase higher in response to the crude oil prices increase than to the crude oil prices decrease. For the final stage, we examined the asymmetry of wholesale price and retail price with the change in the international petroleum product prices in Korean Won. The results show that wholesale prices increase more quickly in response to the crude oil prices rise than to the international petroleum product prices fall. The retail prices, however, decrease more quickly in response to the crude oil prices fall than to the international petroleum product prices rise.

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Effect of Sales Promotion and the Consumer Product Evaluation: A Review and Synthesis

  • Park, Chul-Ju;Park, Jae-Sung
    • The Journal of Economics, Marketing and Management
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    • v.4 no.1
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    • pp.23-33
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    • 2016
  • Sales promotion is defined as the short-term incentive to encourage the purchase or sale of products and services. Retailers conduct a variety of sales promotion to encourage the purchase or sale of products and services. It is often used to induce the purchase of customers in short term and to improve the relationship with customers in the long term. Many previous studies about the effect of price discount SP on increase in sales and image improvement have conducted. But the study of non-price promotion, especially SP with 'Gifts', meanwhile, has been seldom researched. This study is to investigate the effect of the Gift SP conducted by retailers on the customer evaluation of the product and its Gifts. This study is to investigate the effect of 'Gifts', among the non-price promotion, on the customer evaluation. First of all, previous studies about the effect (-) of Sp with 'Gifts' on the customer evaluation of the product and its Gifts, and the factors that offset the negative effect of SP with 'Gifts' on quality perception are to examined. In this study, additionally, the summary of the study based on the previous studies and the research subject in the future are to be presented. Firstly, to examine the previous researches on the effect of SP which retailers conduct on the increased sales and or enhanced image, price discount SP has attracted a lot of attention as a research subject but researches on non-price sales promotion, particularly on SP with gift have seldom conducted as a research subject. Secondly, in the previous studies relevant to Price Discount SP, the long-term negative (-) effect of the target product or brand of SP has been studied. However, a few researches on the long-term negative (-) effect of SP with gift have been conducted. Thirdly, it might be brand affinity and purchase limit that buffered the negative (-) effect on the perceived quality of SP with gift which retailers had conducted. In spite of various studies conducted by many researchers, each study have discussed the consequences under certain circumstances and integrated results of research have not been in progress. It may be the research issues left to us to clearly identify the psychological mechanism of consumers until the effect of SP happens in order to theorize SP and to present a practical and useful suggestion.

A Survey on Consumer's Perception of Fresh-cut Agri-food Products for Quality Enhancement (신선편이 농식품의 품질제고를 위한 소비자 인식조사)

  • Um, Hye-Jin;Kim, Dong-Man;Choi, Ki-Heon;Kim, Gun-Hee
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.34 no.10
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    • pp.1566-1571
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    • 2005
  • Consumer's perception and consumption pattern of fresh-cut agri-food Products were surveyed to Provide basic information for quality enhancement. The results are summarized as follows: The respondents had a preference for a discount store (60.5$\%$) to purchase fruits and vegetables and the frequency of purchase was one time Per week (46.1$\%$). Fruits and vegetables were purchased frequently by full-time housewives compared with workers. The reasons for purchasing fresh-cut agri-food generally resulted from a consideration of the saving in cooking time, the ease of handling and the desire to serve appropriate portions. On the other hand, the reasons for not purchasing fresh-cut agri-food Products were the comparatively high price, a perception of unsanitary handling. Freshness was considered to be the most important factor when purchasing these products. The preferred price for the fresh-cut agri-food products were approximately 110 $\∼$ 140$\%$ of that for the unprocessed products. 87.7$\%$ of respondents answered that they will purchase fresh-cut agri-food products continuously if some problems that they considered, would be improved.