• 제목/요약/키워드: Preference Type

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치기공과 학생들의 DISC 행동유형별 전공 만족도 및 직업 선호도 분석 (Major satisfaction and job preference for South Korean dental technology students)

  • 강월;장연
    • 대한치과기공학회지
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    • 제42권4호
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    • pp.388-393
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    • 2020
  • Purpose: This study aims to understand the relationship between university major satisfaction and job preference according to DISC behavior patterns. Methods: To conduct our evaluation, we surveyed a group of 118 students from the Department of Dental Laboratory Technology at the college of Jinju city from August 31 to September 11, 2020. The collected data was evaluated through frequency analysis, descriptive statistics analysis, one-way ANOVA, and regression analysis. Results: The analysis revealed that the steadiness type had the highest and the dominance type had the lowest major satisfaction level by DISC behavior type. The job preference was different for each DISC behavior type, and higher the preference for stability and development, the higher the degree of satisfaction with the major. Conclusion: These results suggest that DISC behavior type, major satisfaction, and job preference are all related. Therefore, these factors should be considered when implementing career guidance and educational programs for college students.

유행정보원 이용도, 의류광고 선호도와 유행선도력과의 관계 (The Relationships Between the Use of Fashion Information, Preference of Fashion Advertising and Fashion Leadership)

  • 박옥환;이정순
    • 한국생활과학회지
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    • 제2권1호
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    • pp.53-61
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    • 1993
  • The purpose of this research was to find out relationships between the use of fashion information, preference of fashion advertising and fashion leadership. This research was carried out by both the theoretical and empirical study. For the theoretical study, the research of Fashion Leadership was based on the fashion opinion leadership and innovativeness. The study include the analysis of variables influencing fashion leadership, such as use of fashion information preference of fashion advertising, and demographic variables. For the empirical study, fashion leadership was measured by fashion opinion leadership and innovativeness. The variables influencing on the fashion leadership were measured by use of fashion information (marketer-dominated information, consumer-dominated information, neutral information), preference of fashion advertising (dramatic type, feeling type, goods demonstration type), demorgraphic variables (age, years of education, family income, job, marriage). Data were obtained from 313 female in chungbuk area by self-administered questionaire. The datacollected through the questionaire were analyzed by the stastical technique - ANOVA and Duncantest, t-test, stepwise multiple-regression. The results of the study were as follows; 1. There were significant differences on the fashion leadership, fashion innovativeness, fashion opinionleadership according to the marketer dominated information and neutral information. There were significant differences on the fashion leadership, fashion innovativeness, fashion opinion leadership according to the preference of dramatic type. There were significant differences on the fashion opinion leadership according to the preference of goods demonstration type. 2. 30 percent of the total variance of fashion leadership was explained by the six variables: fashion magazines, TV & Radio advertising, clothing of TV talent & singer, years of education, dramatic type, catalogue. 3. When the subjects were divided into five groups(innovative communicators, innovators, opinion leaders, followers, indifferents) according to their innovativeness scores and opinion leadership scores, there were significant differences among groups in most of use of fashion information, preference of fashion advertising variables and in some of demographic variables. 4. There were significant interactions between marketer-dominated information and dramatic type and were significant interactions in goods demonstration type, marketer-dominated information and dramatic type. There were significant interactions between consumer-dominated information and dramatic type. This ariables has the effect on Fashion Leadership by the interactions.

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남성 소비자의 점포 선호유형에 따른 의복소비가치와 점포속성중요도 (Male Consumers' Clothing Consumption Values and Perceived Importance of Store Attributes by Store Type Preferences)

  • 석세미;이윤정
    • 패션비즈니스
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    • 제22권5호
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    • pp.15-31
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    • 2018
  • The purpose of this study was to classify male consumers and examine their clothing consumption values and the perceived importance of store attributes. Using Internet-based research service, survey data were collected from 651 male consumers aged between 20 and 40. The questionnaire included questions regarding respondents' preference of different store types, clothing consumption values, perceived importance of store attributes. According to the results, the respondents were categorized into 5 distinct groups based on their store type preferences: discount store preference group, multi-channel preference group, store indifferent group, brand store preference group, online store preference group. Multi-channel preference group was the largest among these groups. The five store type preference groups statistically varied in clothing consumption values, i.e., epistemic value, brand/conspicuous value, and economic value. The groups also differed in the importance they placed in the store attributes of: service and product quality, promotion, fashionability, salesperson and store environment, store atmosphere, convenience, and website image. The results of this study have direct implication for retail marketers of fashion companies who are targeting male consumers. Marketers can apply findings of this study in implementing retail strategies for different types of stores.

지향적 삶의 질 유형에 따른 패션이미지 관계성 연구 (A Study on the Relation of Fashion Image to the Types of Orientated Quality of Life)

  • 박진영;이은숙
    • 한국의상디자인학회지
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    • 제19권3호
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    • pp.109-126
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    • 2017
  • This study aimed to investigate the relationship between oriented quality of life and fashion image with a focus on their futures. The results of this study are as follows. First, oriented quality of life was sampled as six factors such as information preference, job preference, self-preference, leisure preference, health preference, and self-defense preference, whereas an oriented fashion image was drawn as three factors such as urban image, individual image, and feminine image. Second, the self-defense preference had a significant effect on modern image and individual image as in Photo 1, while leisure preference and self-defense preference exerted a significant influence on feminine image in Photo 2. In Photo 3, leisure preference and self-defense preference affected urban image significantly, and health preference and self-defense preference respectively influenced individual image and feminine image. Third, as a result of investigating the difference between oriented quality of life and the sub-element of oriented fashion image according to the type of oriented quality of life, six groups of oriented quality of life (self-preference, job preference, self-defense preference, information preference, leisure preference, and health preference group) displayed significant differences only in individual image as presented in Photo 2. Fourth, in consequence of examining differences in the factor of an oriented fashion image according to the type oriented quality of life, six groups according to the type of oriented quality of life presented significant differences in the individual, splendor, elegant, refined, youthful, feminine, and modern image among the factor of oriented fashion image.

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청각적 정보의 유형이 경관선호도에 미치는 영향 (The Influence of Acoustic Information Type on Landscape Preference)

  • 서주환;성미성
    • 한국조경학회지
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    • 제29권5호
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    • pp.28-36
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    • 2001
  • The purpose of this study is to research the influence of soundscape in the preference of landscape. Specifically, standards type of communication are applied to the landscape such as positive scenery and negative scenery. The spatial image was analyzed by the variables of Kaplan\`s information process model. The level of visual preferences was measured by a type of acoustic information and visual information in the landscape, and this data was analyzed by multiple regression. The results of this study can be summarized as follows; The value of landscape preference was maximum value in Type I and minimum value in Type II from all fluent of coherence, mystery, and legibility to, except complexity, and it was not different from preference. These results clearly show the influence of sounds effecting decision of landscape preference. It was different by the type of acoustic information and visual information in landscape. The results of ANOVA among types of acoustic information were differences of mean between positive sound, no sound and negative sound from coherence, mystery, and legibility to, except complexity. These variables may be the major factors which must be considered in planning and designing as the functional basis for quantitative analysis.

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성격유형에 따른 원룸형 주거의 공간구성 및 가구 선호도에 관한 연구 (A Study on Space and Furniture Preference in One-room Type Residence Considering Personality Type)

  • 이종희;김휘경
    • 한국가구학회지
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    • 제27권3호
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    • pp.226-236
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    • 2016
  • Single-person household is estimated to be about 26.5% of the total household in 2015, which counts as 5060000 in numbers. We opt to acknowledge the various requests of these single residents, and in order to raise their satisfaction, we investigated on how personal taste, psychological interest, and personality attribute affects the user's preference of space organization and furniture in one room housing. Using the qualified psychology program, Enneagram Personality Type Indicator, we surveyed young people under 30 years old (majority of single-person households), regarding space organization and furniture preference. With the help of a specialist, the survey was constructed with appropriate evaluation items (space organization in one room households, bed, sofa, furniture material, etc), and analyzed the relationship between the evaluated items and personality types. Results showed there is a relationship between personality types and spatial structure. First, preference of spatial structure differed for different personality types. Second, the shape and size of furniture was dependent more on the ease of usability and design rather than on the personality types. One thing to consider is that type 1 and 9 accounted for about 50% of the total surveys. This emphasizes that the preferred spatial structure of a dominant specific personality type should not be overlooked.

MBTI 일치유형에 가중치를 부여한 매칭 적합도 산출 시스템 (Matching Fidelity Calculation System with Weighted MBTI Match Type)

  • 김성호;권오봉
    • 한국인터넷방송통신학회논문지
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    • 제18권4호
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    • pp.1-11
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    • 2018
  • 인터넷과 정보통신 기술의 발달은 남자와 여자의 만남, 데이트의 방식과 환경을 바꾸어 놓았다. 인터넷과 온라인 안에서 고객이 원하는 대상과의 만남을 위해서 MBTI 일치유형을 고려한다. MBTI 일치유형은 적절한 설문조사를 통하여 확정하고 각 유형에 적합한 선호유형을 특정한다. 각 MBTI 유형에 따라 선호유형이 다르며, 같은 선호유형이더라도 남자와 여자 각각의 선호유형이 다르다. 이와 같은 문제들을 해결하기 위하여 남, 녀 각각의 선호유형에 가중치를 부여하고, 부여된 가중치는 둘 사이의 적합도를 계산하기 위하여 평균을 사용한다. MBTI 일치유형에 가중치를 부여한 시스템은 사람들의 사회적인 성격을 사용하기 때문에 온라인 데이트 시스템에서 매치될 확률이 매우 높으며, 교수학습 시스템, 교정 시스템 등 대인 관계 시스템에 사용될 수 있다.

선호 불일치 정보에 대한 반응에서 환경적 프라이드 유형의 역할 (The Roles of Ambient Pride Type on the Responses to Preference Inconsistent Information)

  • 최낙환
    • 산경연구논집
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    • 제9권11호
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    • pp.55-66
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    • 2018
  • Purpose - Present research aimed at identifying the effects of ambient pride type on judgement difference between existing preference and final preference formed after being exposed to the preference inconsistent information from others representing a conflict between consumer's own perspective and the others' perspective. And this study also explored the roles of empathic concerns and motive type in the ambient pride type's effects on the judgement difference. Research design, data, and methodology - 2(information type: consistent versus inconsistent) × 2(pride type: hubristic versus authentic) between-subjects design was employed. Data for empirical analysis were from 252 undergraduate students who participated in questionnaire survey. To verify hypotheses, Anova and regression analysis were used. Results - First, there was the judgement difference among the experimental groups. The difference was greater at the authentic pride group than at the hubristic pride group. And the difference was greater at the inconsistent information group than at the consistent information group. The interaction effect of pride type and information type was significant. Second, when consumers who had made their preference were exposed to the inconsistent information from other, those of the hubristic pride group showed more defense motive and less empathic concerns than those of the authentic pride group. And there were the mediation roles of the empathic concerns and the interaction roles of the motive type in the effects of pride type on the judgement difference. Third, the self validity did not affect the difference even that become increased by defense motive rather than accuracy motive. Conclusions - This research could advance the information processing theory related to pride type by exploring the effects of the pride type on judgement difference between existing preference and final preference formed by the inconsistent information from others, and by identifying the mediation roles of the empathic concerns and the interaction roles of the motive type in the effects of the pride type. In view of the results from current study, marketers should make efforts of inducing defense motive and developing and communicating the consistent information to persuade consumers under hubristic pride who have the belief that attributes of their brand are better than those of the competitors' brand, and they also should conduct marketing acts by using the inconsistent information to persuade consumers under authentic pride who have the belief that attributes of the competitors' brand are better than those of their brand.

대학에서의 블렌디드 수업에 관한 소고 -수업 선호도를 중심으로- (The Understanding of the blended instruction in the College focused on the preference to the type of blended instruction)

  • 황혜정
    • East Asian mathematical journal
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    • 제39권4호
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    • pp.455-478
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    • 2023
  • Expectations and interests in blended learning are increasing as universities respond to the educational flow of transition to e-lernring. This study tried to explore and understand the meaning of and the properties of blended instruction. In addition, through the literature review, this study was to find out how bleanded learning affected in teaching and learning situation. Particularly, it was to find out students' preference to the type of blended instruction. Those types are the mixed of or the unique of class instruction(off line), on line, and recorded instruction. To investigate learners' preference to the type of the instruction and also the reason of the preference, in this study, the 27 undergraduate students of the fourth grade in the major of mathematics education in the C university located in G area. By the result, most students preferred the mixed type of instruction involving off line and recorded instruction. The reason is that they could attend to the class while participating in the group activity positively and understand the content through the communication in depth and the instructor's feedback. Because of this reason, they did not prefer to the only one type insturction such as the recorded type.

미국대학생의 한국전통문양에 대한 선호도와 구매의도 및 감성이미지와의 관계 (The Preference and Purchase Intention of American College Students on Korean Traditional Motifs and Their Relationship with Sensibility)

  • 장수경
    • 복식문화연구
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    • 제12권3호
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    • pp.369-378
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    • 2004
  • The objectives of this study were to measure the preference and purchase intention on Korean traditional motifs and to investigate the relationship among preference, purchase intention, and sensibility. The subjects consisted of 217 male and 351 female US undergraduate students. The experimental materials used in this study were 48 stimuli and a questionnaire, composed of 7-point semantic differential scales of 17 bi-polar adjectives. The data were analyzed by ANOVA, Duncan's multiple range test, Regression, and t-test. The major findings were as follows; First, interpretation type and application object had significant effects on the preference, while category and interpretation type had significant effects on the purchase intension. The application of Korean traditional motifs for pattern design was preferred to their application for clothing design. Decorative type was found to be more related to the preference and purchase intention than the other interpretation types of realistic, stylized and abstract types. The purchase intention on crain motif was lower than the other categories of lotus and cloud motifs. Second, in overall, the preference on Korean traditional motifs was higher than purchase intention. Third, the preference and purchase intention were affected mainly by 'Quality' image, a component of sensibility, followed by 'Cheerfulness' image, but not affected by 'Simplicity' and 'Modernity' image.

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