• Title/Summary/Keyword: Platform strategy

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The Development of A Tour Application Book Using Contents Concerned with Busan Tour (부산 관광콘텐츠를 활용한 여행 앱북 <레인보우 부산> 개발)

  • Chang, Eun Jin;Yun, Tae Soo
    • Smart Media Journal
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    • v.4 no.4
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    • pp.93-100
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    • 2015
  • Markets of e-book and app book in Korea see novel as genre literature and webtoon account for 80 percents in sales so that market share is too based towards some specific fields. In readiblily and easy-to-buy convenience, different from paper books mostly sold off-line, app books are more advantageous but it works as a weak point to take long to publicly spread them before they are generally accepted. Meanwhile, the sales of the e-book market in Korea has been steeply risen. Further, the market is not only restricted to genre literature but also has come into the stage that various experimental challenges are issued in the field of publication contents. This study is aimed at developing the sightseeing app book as a future web-mobile platform with planning and develping the first app book dealing with localized contents based on Busan tour contents, making up for its defect that it offers only current simple information and then suggesting a strategy that the travelers' app book should be available for constant utilization connected to purchase by charged download.

A Delphi Survey for Establishment of Standards Development Strategy in Digital Publication (전자출판 분야 표준 개발 전략 수립을 위한 델파이조사 연구)

  • Oh, Mi-Ja;Cho, Yong-Sang;Shin, Sung-Wook
    • Journal of Internet Computing and Services
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    • v.14 no.3
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    • pp.1-13
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    • 2013
  • The recent emergence of diverse platform-based media devices such as smart phones and iPads has aroused interest of consumers all across the world. This interest has led to digitalization of paper books and a steep growth in the digital publishing industry at home and abroad. However, advent of various devices and content has caused the issue of compatibility and produced needs and demand for standardization to exchange and share content related to digital publication. Through collection of opinions of 16 stakeholders from the industrial, academic, research, and public sectors, this study aims to examine predictable future changes about content and its distribution, devices, standardization, technical protective measures, and obstacles in future digital publishing and eventually to draw out areas and elements for future standards development.

A study on how to Promote Smart Tourism through Case Analysis of Smart Tourism Utilizing New ICT Technologies (ICT 신기술을 활용한 스마트관광의 추진사례 분석 및 활성화 방안 연구)

  • Jeong, Byeong-Ok
    • The Journal of the Korea Contents Association
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    • v.15 no.11
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    • pp.509-523
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    • 2015
  • With the introduction of smart devices as a new channel of information distribution, the mass tourism that has been dominating the travel scene is being transformed into individual tourism. Therefore, it is more than important to establish an advanced smart tourism environment using cutting-edge ICT technologies in order to go into one of tourism developed countries. In line with that, this study draws both local and international cases to show where smart tourism stands now by mapping out problems and solutions by category. Firstly, in terms of infrastructure, establishing distribution platform and big data analyzing systems were suggested. Secondly, to fit the needs of consumers, converged tourism content and user experience based content development are in need. Lastly, in terms of governance forming public-private consultative body and incubating creative tourism companies are suggested. The study results will serve as a fruitful reference to those who want to establish business strategy related to smart tourism.

Competitiveness of Cable TV in the Multiplatform Media Marketplace (멀티플랫폼 시대 케이블 TV의 경쟁력 강화방안)

  • Ryu, Seung-Kwan;An, Su-Keon
    • The Journal of the Korea Contents Association
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    • v.12 no.2
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    • pp.142-153
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    • 2012
  • This study investigated a current situation of cable TV in order to seek and suggest cable TV's competitive superiority in the era of multiplatform media marketplace. This study suggested cable TV's direction from two aspects, short-term and mid and long-term strategies. As a result, it recommended that cable TV industry need to establish content circulation representatives, and reinforce multiformat contents suitable for various multiplatform uses, digital cable promotion, production of SO's originated programs, HD VOD, bundling services and diverse programs. As a long-term strategy, this study also suggested cable TV industry need to cooperate with smart TV industry in order to widen openness of its platform, and to provide not only diverse contents but also applications by offering two-way, mobile, and on-demand contents and services. Finally, this study proposed cable TV is needed to move towards a comprehensive media portal, which is a contents aggregator with the aforementioned business strategies.

The Development of Remodeling Process for Visual Content's Story by Big Data (빅데이터를 활용한 영상콘텐츠 스토리 리모델링 프로세스 개발)

  • Lee, Hye-Won;Park, Sung-Won;Kim, Lee-Kyung
    • Journal of Information Technology Applications and Management
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    • v.26 no.3
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    • pp.121-134
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    • 2019
  • The Fourth Industrial Revolution has differentiated technologies such as artificial intelligence, IoT(Internet of things), big data, and mobile. As the civilization develops more and more, humanity enjoy the cultural activities more than economic activity for the food and shelter. The platform structure based on the advanced information technology of the present will expand the cultural contents area in a variety of ways. Cultural contents respond sensitively to changes in consumer and will be useful experiences of human activities. Therefore, it should be noted again that the contents industry should not be limited to the discussion of the application of the fourth technology, but should be produced with emphasis on useful experiences of human being. In other words, the discussion of human activities around cultural contents should be focused on how to apply beyond the use of fourth industrial technology. Therefore, it is necessary to analyze the basis of the successful storytelling of the planning stage to connect the fourth industrial technology and human useful experience as a method for developing cultural contents, and to build and propose a model as a strategic method. This study analyzes domestic and foreign cases made by using big data among the visual contents which show continuous increase of consumption among culture industry field, and draws success factors and limit points. Next, we extract what is the successful matching factor that influenced consumer 's consciousness, and find out that the structure of culture prototype has been applied in the long history of mankind, and presents it as a storytelling model. Through the above research, this study aims to present a new interpretation and creative activity of cultural contents by presenting a storytelling model as a methodology for connecting creative knowledge, away from the general interpretation of social phenomenon applied with big data.

Work-Related Stress Risk Assessment in Italy: A Methodological Proposal Adapted to Regulatory Guidelines

  • Persechino, Benedetta;Valenti, Antonio;Ronchetti, Matteo;Rondinone, Bruna Maria;Tecco, Cristina Di;Vitali, Sara;Iavicoli, Sergio
    • Safety and Health at Work
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    • v.4 no.2
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    • pp.95-99
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    • 2013
  • Background: Work-related stress is one of the major causes of occupational ill health. In line with the regulatory framework on occupational health and safety (OSH), adequate models for assessing and managing risk need to be identified so as to minimize the impact of this stress not only on workers' health, but also on productivity. Methods: After close analysis of the Italian and European reference regulatory framework and workrelated stress assessment and management models used in some European countries, we adopted the UK Health and Safety Executive's (HSE) Management Standards (MS) approach, adapting it to the Italian context in order to provide a suitable methodological proposal for Italy. Results: We have developed a work-related stress risk assessment strategy, meeting regulatory requirements, now available on a specific web platform that includes software, tutorials, and other tools to assist companies in their assessments. Conclusion: This methodological proposal is new on the Italian work-related stress risk assessment scene. Besides providing an evaluation approach using scientifically validated instruments, it ensures the active participation of occupational health professionals in each company. The assessment tools provided enable companies not only to comply with the law, but also to contribute to a database for monitoring and assessment and give access to a reserved area for data analysis and comparisons.

Development of Safety Equipment Database for Effective Management in Wooden Cultural Heritage (효율적 목조 문화재 방재관리를 위한 방재설비 데이터베이스구축)

  • Kim, Donghyun;Lee, Ji-hee;Yi, Myungsun
    • Fire Science and Engineering
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    • v.30 no.5
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    • pp.46-53
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    • 2016
  • Wooden cultural heritage is vulnerable to fire, flooding and other hazards. Therefore, an effective disaster prevention and mitigation strategy for them should include preventive measures in a full range of management. These were used to construct a disaster safety system for 508 wooden cultural heritage items by the Cultural Heritage Administration. According to the type of ownership and administration, national and public heritage is controlled by personal management or commissional management. Among them, it is arranged with the safety security institute for important cultural properties. In addition, they have problems of field management with no computerization about the management information for a disaster facility system. Therefore, this study aimed to develop a DB platform that can share information with many users who need to manage cultural heritage. Through a field survey, it is feasible to develop a disaster facility system to provide the information, such as the main data, quantity and location.

A Study on the Development Strategies for e-commerce Innovation (e-커머스 서비스 혁신을 위한 발전전략 연구)

  • Kwon, Hyeog In;Baek, Bo Hyun;Ahn, Yea Jin;Lee, Jin Hyung
    • The Journal of the Korea Contents Association
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    • v.20 no.1
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    • pp.217-232
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    • 2020
  • The purpose of this study is to organize prior research related to e-commerce activation factors available to stakeholders in the online distribution industry, and to conduct FGI with e-commerce experts to calculate the importance of each factor in order based on the 3 Level Service Model of Kwon Hyeog-in (2010), the key factors derived through the preceding study and the FGI were structured and the weighting of each factor was derived using AHP methodology. In the higher factors, the private sector (0.542) > communes (0.237) > public (0.2222) appeared to be important. Sub-factories included 'search service development' (0.0970)', 'recommendation service development (0.0805)', 'consumer needs analysis (0.0534)', 'consumer consumption pattern analysis (0.0505)' and 'other platform-linked service development (0.0450)', in the order of weighting down, indicating each of the factors within the top 15 priority. The results of this study will be utilized throughout the e-commerce industry as well as e-commerce enterprises, providing an academic foundation for the rapidly growing e-commerce ecosystem.

Applicability of Responsive Web of Geo-Spatial Web Services (공간정보 웹 서비스의 반응형 웹 적용성)

  • PARK, Han-Saem;LEE, Ki-Won
    • Journal of the Korean Association of Geographic Information Studies
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    • v.18 no.3
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    • pp.52-62
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    • 2015
  • As a recent dominant web trend, mobile first strategy has been emphasized, and interests with respect to responsive web that provides effective methodology to various mobile devices and their display resolution are also increasing. However, it is an early adoption stage in web mapping for geo-spatial applications. This study is to present some practical examples of layouts using responsive web technologies linked to geo-spatial open platform. Suggestive consideration points for further application of responsive web to geo-spatial services are presented. On test implementing, HTML5, JavaScript, and CSS3 were used, and web mapping processing using OpenLayers was performed. It is expected that responsive web applications for contents derived from geo-spatial information or location data increase.

Open Innovation Platform-based Business Startup Incubation Model in Incheon International Airport Corporation (인천공항공사 개방형혁신 플랫폼기반 창업지원체계 구축 방안)

  • Rho, Young J.;Sohn, Sei-Chang;Yang, Dong-Heon;Lee, Choongseok
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.40 no.4
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    • pp.120-128
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    • 2017
  • More people travel oversea as the economic size of Korea is getting larger and more new jobs are requested to be created by the society. To respond to these trend and request, Incheon International Airport Corporation (IIAC) is about to expand its processing capability with a new terminal; 54 million passengers to 72 million. IIAC is also introducing new strategies such as open innovation (OI) and creating shared value (CSV). With these changes, IIAC faces new challenges of restructuring its business and organization with new ideas. Most organizations including IIAC are becoming more dependent on external resources to keep their competitive advantages under the turbulence of global business environmental changes. Therefore, they focus on the OI paradigm which is reported as a convincing strategy to improve competitiveness in terms of budget and time-to-market. OI is to quickly react to the rapidly changing business environment and is adopted to support startup incubation. In the previous research with IIAC, three major tasks were defined; utilizing the IIAC brand power for external vendors, building a technology road-map, and introducing a collaboration support system. This paper deals with the collaboration system as proposed in the previous research. We focused on the collaboration process for startup incubation. Cases were studied; the K-startup model by the government, a university model to explore youth startups, and a R&D institute model to study professional startups. Based on the case studies, we defined an IIAC model and proposed issues to take care of. The model is distinguished from the other studied models since IIAC is a prospective customer of new technology.