• Title/Summary/Keyword: Platform management

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A Study on the Academic Efforts for the Progress of ICT-Based Sharing Economic: Using Meta-analysis in MIS and Other Related Fields (ICT 기반 공유경제 발전을 위한 학문적 노력에 대한 고찰: 국내외 MIS와 유관 분야의 학술연구를 대상으로 메타분석)

  • Lee, Choong C.;An, Jaeyoung;Kim, Haengmi;Kim, Wooseok
    • Knowledge Management Research
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    • v.21 no.4
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    • pp.129-156
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    • 2020
  • The sharing economy is recognized as a new economic system based on the digital service platform, but the sharing economy has yet to be established in Korea due to a lack of social awareness and understanding. There is a need to enhance understanding and awareness of the sharing economy in positive perspective in order to make up business with advanced economies global and explore new markets. In this study, after collecting papers of the sharing economy over the past decade published by each academic field around the world, we reviewed them from academic lens and conducted a comprehensive analysis using meta analysis methodology. Then, we selected papers of MIS field and analyzed the trends of the MIS field research in these papers. As a result we identified the research trend of the sharing economy and the MIS research and drew the necessity of interdisciplinary research between the two studies by examining importance and relevance of MIS research in the sharing economy research. Therefore, we expect that this study contributes to promote interdisciplinary research with neighboring disciplines and to establish a positive social, economical and industrial position in Korea.

A Critical Study on Google Arts & Culture's "Non-Profit" Strategy and its Appropriation of Publicness of Museums (구글 아트 앤 컬처(Google Arts & Culture)의 '비영리' 전략에 대한 비판적 고찰 - 뮤지엄의 공공성을 전용하는 디지털 플랫폼 기업의 비즈니스 모델 -)

  • Park, Sohyun
    • Korean Association of Arts Management
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    • no.59
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    • pp.33-72
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    • 2021
  • I intended to discuss the new phase of the publicness of museums in a digital environment with the Goole Arts & Culture Project. To this end, I critically examined the instrumental approaches and technological optimism in the application of digital technology to museums, and scrutinized the recent museological issues, particularly the revision or curtailment of the museum's publicness amid the spread of neoliberal policy, which have been omitted within those technological approaches. This is because the meaning of Google Art & Culture can be considered more effectively through an extended theoretical reconstruction. Based on these theoretical discussions, I critically reviewed how the "non-profit," an important concept that defines the publicness of museums, was adopted and utilized as an business strategy by Google. As a result, I wanted to reveal that the neoliberalization of museums, the failure of the government's public function, the crisis of museum's publicness, and Google's "non-profit" strategy have been closely related. Armed with advanced digital technology, the GAC project appropriated the publicness of museums as a useful profit-making model. As such, now the concept of publicness of museums is at a point of more controversial and radical transformation than ever before.

IBN-based: AI-driven Multi-Domain e2e Network Orchestration Approach (IBN 기반: AI 기반 멀티 도메인 네트워크 슬라이싱 접근법)

  • Khan, Talha Ahmed;Muhammad, Afaq;Abbas, Khizar;Song, Wang-Cheol
    • KNOM Review
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    • v.23 no.2
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    • pp.29-41
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    • 2020
  • Networks are growing faster than ever before causing a multi-domain complexity. The diversity, variety and dynamic nature of network traffic and services require enhanced orchestration and management approaches. While many standard orchestrators and network operators are resulting in an increase of complexity for handling E2E slice orchestration. Besides, there are multiple domains involved in E2E slice orchestration including access, edge, transport and core network each having their specific challenges. Hence, handling of multi-domain, multi-platform and multi-operator based networking environments manually requires specified experts and using this approach it is impossible to handle the dynamic changes in the network at runtime. Also, the manual approaches towards handling such complexity is always error-prone and tedious. Hence, this work proposes an automated and abstracted solution for handling E2E slice orchestration using an intent-based approach. It abstracts the domains from the operators and enable them to provide their orchestration intention in the form of high-level intents. Besides, it actively monitors the orchestrated resources and based on current monitoring stats using the machine learning it predicts future utilization of resources for updating the system states. Resulting in a closed-loop automated E2E network orchestration and management system.

Data-driven Persona Analysis for Understanding Web Novel Users: Focusing on Quantitative Behavioral Pattern Data (웹소설 사용자 이해를 위한 데이터 기반 페르소나 분석: 정량적 행동 패턴 데이터 중심으로)

  • Ha, Sangjip;Park, Do-Hyung
    • Knowledge Management Research
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    • v.23 no.3
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    • pp.259-284
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    • 2022
  • In order to help the understanding of web novel users, this study was intended to quantitatively verify the user's behavioral types according to the characteristics of web novels. For this purpose, the direction of the study proceeded as follows. First, the motives of web novel users were investigated by referring to the motives of other digital content users. In addition, specific behavioral types of users were also collected. As a result, the motivation for using web novels was found to be 'interpersonal relationships and information acquisition with others', 'leisure activities', and 'escape from reality/relieve tension'. After that, the groups were classified as to whether there was a difference between groups according to the motives of use. As a result, the 'hobbies' type, a group with a particularly high motivation for using leisure activities, the 'stress relief' type, a group with very high escapism and tension relief characteristics, and a group with high interpersonal relationships and information acquisition with others The 'communication' type was classified as a 'multipurpose' type with high overall motivation characteristics. Then, in order to find out the specific characteristics between the types, personas were constructed based on the different behavior type data. Through this, the theoretical contribution of this study is meaningful in that it revealed the motives of web novel users. As a practical contribution, the persona was formed by combining the users' motives and behavioral patterns and visualized to be close to the actual representative users. These results are expected to help improve the web novel service by providing useful indicators for actual writers, platform managers, and users.

A Study on the Visualization and Utilization of Mapbox Online Map based on Citizen Science Using Park Tree Database - Focused on Data by Tree species in Seoul Forest Park - (공원 수목 데이터베이스를 활용한 시민 과학 기반 Mapbox 온라인 지도 시각화 및 활용 연구 - 서울숲 공원의 수종별 수목 데이터를 활용하여 -)

  • Kim, Do-Eun;Kim, Sung-hwan;Choi, Seong-woo;Son, Yong-Hoon;Zoh, Kyung-jin
    • Journal of the Korean Society of Environmental Restoration Technology
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    • v.25 no.4
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    • pp.49-65
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    • 2022
  • Since trees in the city are green assets that create a healthy environment for the city, systematic management of trees improves urban ecosystem services. The sporadic urban tree information centered on the site is vast, and it is difficult to manage the data, so efforts to increase efficiency are needed. This paper summarizes tree data inventory based on data constructed by Seoul Green Trust activists and constructs and discloses online database maps using Tableau Software. In order to verify the utilization of the map, we divided into consumer and supplier aspects to collect various opinions and reflect feedback to implement tree database maps for each area and species of Seoul Forest. As a result, the utilization value of tree database in urban parks was presented. The technical significance of this study is to systematically record the process of constructing and implementing a dashboard directly using the Mapbox platform and Tableau Software in the field of landscaping for the first time in Korea. In addition, the implications and supplements of landscape information were derived by collecting user opinions on the results. This can be used as an exploratory basis in the process of developing online-based services such as web and apps by utilizing landscaping tree information in the future. Although the visualization database currently constructed has limitations that ordinary users cannot interact in both directions because it utilizes business intelligence tools in terms of service provision it has affirmed both the database construction and its usability in web public format. In the future it is essential to investigate the assets of the trees in the city park and to build a database as a public asset of the city. The survey participants positively recognized that information is intuitively presented based on the map and responded that it is necessary to provide information on the overall urban assets such as small parks and roadside trees by using open source maps in the future.

A Study of Assessment for College Students' Usage Patterns and Usability Testing of E-book Subscription Services (대학생의 전자책 구독 서비스 이용 실태 및 사용성 평가)

  • Hye-Won Shin;Dong-Hee Shin
    • Journal of the Korean Society for information Management
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    • v.40 no.3
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    • pp.245-271
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    • 2023
  • The purpose of this study was to assess the perception of e-book subscription services among the digitally native generation in their twenties, who have a high e-book usage rate. This study employed a mixed-methods approach, combining survey responses and usability testing. It aimed to assess the awareness and usage of e-book subscription services among university students in their twenties, a demographic known for their high utilization of electronic devices and e-books. The survey was conducted among 202 university students, and the responses were categorized and examined based on whether they were users or non-users. As a result of the survey, I found there is different awareness of e-book between users and non-users, on the other hand, convenience and portability are the strong point of e-books for users and non-users commonly also. Usability testing was performed on a group of 10 university students in their twenties who had not previously used the 'Millies Library' application, which is renowned as the most widely-used e-book platform. Following the experiment, participants expressed positive feedback regarding various optional features, convenience, design, and cost-effectiveness. However, they also had negative reactions concerning touch errors, malfunctions, functional practicality, a lack of interest, system issues, and the absence of a library.

The Effects of Hotel Visitors' Cultural Characteristics on Hotel Selection Attributes: Focusing on the Hofstede Cultural Dimension (호텔 방문객들의 문화적 특성이 호텔 선택속성에 끼치는 영향: Hofstede 문화차원을 중심으로)

  • Jaewon Jang;Byunghyun Lee;Jaekyeong Kim
    • Knowledge Management Research
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    • v.24 no.1
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    • pp.99-126
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    • 2023
  • As cultural background contributes members of society to recognize and behave in a specific direction, customers with different cultural backgrounds show various reactions even when they are provided with the same service. Previous studies have used the Hofstede cultural dimension to understand how hotel visitors' satisfaction varies with the provided service as per their cultural background. However existing research only considered the cultural background of the guests, and there are not many studies focused on the types of travel. Therefore, in this study, the travel types of hotel visitors are classified into business travel visitors and leisure tourism visitors, and analyzed the effect of Hofstede's cultural dimension on hotel selection attributes according to the styles of travel. In this study, we collected information on six cultural dimensions of Hofstede, and from TripAdvisor, a representative tourism platform, 204,261 optional attribute ratings for hotels in New York to investigate the satisfaction of hotel selection attributes. In conclusion, it is expected that this study will be able to identify which service attributes the customers of various cultures who visit hotels put emphasis in advance, and therefore provide suitable service accordingly.

Research on factors influencing consumer trust in livestreaming e-commerce (라이브 스트리밍 전자 상거래에서 소비자 신뢰에 영향을 미치는 요인에 관한 연구)

  • Xiao yong Lyu;Jae-Yeon Sim
    • Industry Promotion Research
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    • v.8 no.3
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    • pp.181-199
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    • 2023
  • E-commerce is gradually upgrading from traditional text and image formats to short video and livestreaming formats. Livestreaming e-commerce enriches the content and forms of information dissemination and product display, enhances the consumer's shopping experience, and gradually becomes the mainstream new consumer scene. However, there are many negative phenomena in the development of livestreaming e-commerce, such as false propaganda, counterfeit goods, and various negative events, which seriously affect the level of consumer trust in livestreaming e-commerce. Trust is the core competitive factor of livestreaming e-commerce. Based on previous research on trust theory and combined with the characteristic elements of "people, goods, and scenes" of livestreaming e-commerce, this article constructs a trust model for livestreaming e-commerce, proposes hypotheses, and proves through empirical research that factors such as store characteristics, livestream host characteristics, brand image, product information, platform reputation, livestreaming situation, and trust tendency have a significant positive impact on consumer trust. Based on the research conclusions, this article provides insights and management suggestions, such as emphasizing the construction of store characteristic indicators, creating desirable livestream host characteristics, focusing on product brand building and selection, maintaining the display of product information, selecting suitable livestreaming platforms, and creating rich content for livestreaming situations.

Analyzing Policy Measures to Promote Mobile Communications Network Investment Using AHP/ANP (AHP/ANP를 활용한 이동통신 네트워크 투자 활성화 정책대안 분석)

  • Jaehyun Yeo;Injun Jeong;Won Seok Yang
    • Knowledge Management Research
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    • v.24 no.3
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    • pp.195-215
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    • 2023
  • In the telecommunications service industry, until now, it has been possible for Network Operators (NOs) to secure a competitive advantage to increase subscribers and profits through network investment. However, amid a big change to digital economy, network investment fails to lead to increase profits. These days platform companies without holing network infrastructure have a more competitive advantage and take more profits. This makes NOs gradually lose interest in network investment. The purpose of this paper is to find policy measures to promote network investment in digital economy. Specifically, we identify the factors influencing the network investment and promising policy measures energizing the investment, and then analyze their priorities and derive policy implications through Analytic Hierarchy Process (AHP) and Analytic Network Process (ANP). The results of this paper show that market competition is more preferred to public intervention in promoting network investment. However, in order to guarantee and expand the universal access to network, it is necessary to consider expanding the role of the public, focusing on non-economic areas.

A Study of Deep Learning-based Personalized Recommendation Service for Solving Online Hotel Review and Rating Mismatch Problem (온라인 호텔 리뷰와 평점 불일치 문제 해결을 위한 딥러닝 기반 개인화 추천 서비스 연구)

  • Qinglong Li;Shibo Cui;Byunggyu Shin;Jaekyeong Kim
    • Information Systems Review
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    • v.23 no.3
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    • pp.51-75
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    • 2021
  • Global e-commerce websites offer personalized recommendation services to gain sustainable competitiveness. Existing studies have offered personalized recommendation services using quantitative preferences such as ratings. However, offering personalized recommendation services using only quantitative data has raised the problem of decreasing recommendation performance. For example, a user gave a five-star rating but wrote a review that the user was unsatisfied with hotel service and cleanliness. In such cases, has problems where quantitative and qualitative preferences are inconsistent. Recently, a growing number of studies have considered review data simultaneously to improve the limitations of existing personalized recommendation service studies. Therefore, in this study, we identify review and rating mismatches and build a new user profile to offer personalized recommendation services. To this end, we use deep learning algorithms such as CNN, LSTM, CNN + LSTM, which have been widely used in sentiment analysis studies. And extract sentiment features from reviews and compare with quantitative preferences. To evaluate the performance of the proposed methodology in this study, we collect user preference information using real-world hotel data from the world's largest travel platform TripAdvisor. Experiments show that the proposed methodology in this study outperforms the existing other methodologies, using only existing quantitative preferences.