• Journal of Information Technology Services
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• v.22 no.1
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• pp.29-42
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• 2023

Amid the global movement to harness individual data and boost the data economy, MyData services that utilize personal data are being implemented in earnest in the financial sector in Korea due to the government's active encouragement policy. To this end, MyData service providers must have a service system for business operators that collects and efficiently loads personal information scattered in various financial institutions with individual consent, and comprehensively analyzes and provides it. The system must not only have strict security management capabilities, but also be built in a flexible form that takes into account future data scalability and additional services. In this paper, it has been proposed to be implemented the essential functions that MyData service system must have and the core functions that can manage the entire data life cycle from data collection, distribution to disposal in the form of a platform. In addition, the strengths of the platform structure were reviewed, and the effectiveness of the platform model was examined upon application.

• Journal of Information Technology Services
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• v.2 no.2
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• pp.53-62
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• 2003

Current P2P (Peer-to-Peer) applications have the limited functions such as file search and transfer between peers and have the limitations such as trust problem on search results, copyright problem, and profitable business model problem. For a P2P application to be used as a business platform for the distribution of various multimedia contents, this paper proposes an extended P2P application architecture and its prototype system including distributed collaborative filtering, automated price negotiation system, and payment mechanism.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.23 no.2
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• pp.139-148
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• 2019

The paper proposes an analytical framework for the impact of technical change on business model innovation. Based upon the examination of the relationship between the mission of business and technology, it introduces classification of technology-based business models such as problem-solving model, production model and network model, respectively employing intensive technology, interlinked technology and mediating technology as a key technology. The discussion of various cases of business model innovation shows that the impact of digital technology is first translated into the value generation in terms of efficiency or effectiveness. These new values then enable a new business model which is based on a different key technology through business model shift, expansion, unbundling, or platform. Quite often those business model changes involves system-wide innovation. The framework for the analysis of the impact of technical change on business model innovation is presented with directions for future research.

• Journal of Venture Innovation
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• v.7 no.1
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• pp.1-15
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• 2024

This study aims to elucidate the characteristics of big tech platform companies' sports content business in an environment of rapid digital transformation. Specifically, this study examines the market structure of big tech platform companies with a focus on Amazon, revealing the role of sports content within this structure through an analysis of Amazon's sports marketing business and provides an outlook on the sports content business of big tech platform companies. Based on two-sided market platform business models, big tech platform companies incorporate sports content as a strategy to enhance the value of their platforms. Therefore, sports content is used as a tool to enhance the value of their platforms and to consolidate their monopoly position by maximizing profits by increasing the synergy of platform ecosystems such as infrastructure. Amazon acquires popular live sports broadcasting rights on a continental or national basis and supplies them to its platforms, which not only increases the number of new customers and purchasing effects, but also provides IT solution services to sports organizations and teams while planning and supplying various promotional contents, thus creates synergy across Amazon's platforms including its advertising business. Amazon also expands its business opportunities and increases its overall value by supplying live sports contents to Amazon Prime Video and Amazon Prime, providing technical services to various stakeholders through Amazon Web Services, and offering Amazon Marketing Cloud services for analyzing and predicting advertisers' advertising and marketing performance. This gives rise to a new paradigm in the sports marketing business in the digital era, stemming from the difference in market structure between big tech companies based on two-sided market platforms and legacy global companies based on one-sided markets. The core of this new model is a business through the development of various contents based on live sports streaming rights, and sports content marketing will become a major field of sports marketing along with traditional broadcasting rights and sponsorship. Big tech platform global companies such as Amazon, Apple, and Google have the potential to become new global sports marketing companies, and the current sports marketing and advertising companies, as well as teams and leagues, are facing both crises and opportunities.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2002.05a
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• pp.909-915
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• 2002

Collaborative system is an essential idea in the global and e-business environments Workflow plays a key role implementing collaborative system. Workflow is an emerging technology for business process automation, monitoring integrity enforcement, and recovery. A process model describes the structure of business process in the real world The process model can be transformed into a Workflow model utilizing a computer. The paper proposes a web-based Workflow process design in the B2B environment Considering a global environment where the partners interchange their processes beyond the company boundaries, a web-based infrastructure is the most preferred platform Considering this, Workflow processes and e-Business structures were combined together on the web environment.

• Electronics and Telecommunications Trends
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• v.36 no.4
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• pp.81-91
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• 2021

Recently, discussions on Metaverse, which represents the transcendent world, have been dominant for some time. Cases related to the Metaverse are introduced through various media and are continuously attracting attention as the next generation of the Internet. This study reviews the business model and the ecosystem overview, focusing on service cases related to the Metaverse. The widely used business models include content production and sales, media brokerage fee, and marketing fee. The Metaverse ecosystem is formed around games, with major players in game production, authoring tool & support SW, intelligent cloud service, and game platform expected to lead the market. Results show that a strategy to secure the leadership of the Metaverse, such as the business model expansion conditions, a strategy to foster a game-oriented Metaverse ecosystem, and technology development for the realization of the ultra-realistic Metaverse, is necessary.

• Journal of the Korea Society of Computer and Information
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• v.14 no.12
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• pp.41-53
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• 2009

In this paper, we propose the system structure and technologies to implement a business model for an intelligent traffic facility management system based on ubiquitous technology. The business model includes the service functions, service structure, business process, and demand and supply relationship among the participants in this model. We also propose an approach to implementing the model. This includes the network, infrastructure and platform to be used for system composition. We then present the results from an analysis by comparison of different technologies and an adequate technology structure. Finally, this paper may present guidelines to managing traffic facilities.

• Journal of the Korea Society of Computer and Information
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• v.27 no.11
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• pp.295-304
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• 2022

The purpose of this study is to investigate the influencing factors and mechanism of the characteristics of the live broadcast e-commerce platform and the characteristics of the host on the impulse purchase intention of live broadcast viewers. Based on the ELM model, this study complements existing research content. This study adopts the form of questionnaire survey and conducts empirical analysis using SPSS, AMOS, Mplus and other analysis software for online live broadcast users. The results show that the characteristics of live broadcast platforms have a positive impact on consumers' flow experience and satisfaction; the personal characteristics of anchors have a positive impact on consumers' flow experience and satisfaction; consumers' flow experience and satisfaction have a positive impact on impulse Purchase intention has a positive impact, and flow experience and satisfaction have a mediating effect on the characteristics of the live broadcast platform and the personal characteristics of the host.

• The Journal of Society for e-Business Studies
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• v.7 no.3
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• pp.49-60
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• 2002

Many researchers have studied component technologies with concept, methodology and implementation for partial business domain, however there are rarely researches for component classification to manage these systematically. In this paper, we suggest a component classification model, which can make component reusability higher and can derive higher productivity of software development. We take four focuses generalization, abstraction, technology and size. The generalization means which category a component belongs to. The abstraction means how specific a component encapsulates its inside. The technology means which platform for hardware environment a component can be plugged in. The size means the physical component volume.

• The Journal of the Convergence on Culture Technology
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• v.7 no.4
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• pp.623-628
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• 2021

The paid knowledge platforms market is growing rapidly due to the constant demand for high-quality knowledge and a change in the positive perception of paid contents. Among them, the growth of paid knowledge platforms in China is overwhelming. The various paid knowledge platforms have emerged in China over the years, and Zhihu occupies the largest share among them. There have been some studies on paid knowledge platforms in China, but studies centered on Zhihu were relatively insufficient, so I conducted the research on Zhihu. In this paper, the development status of China's paid knowledge platform was investigated, the functions provided to users based on the menu configuration of the Zhihu app were analyzed and the business model of Zhihu was explored. In addition, the features of Zhihu were analyzed. It is expected that this paper will be an important data for research on paid knowledge platform.