• Title/Summary/Keyword: Personalized Services

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Examining Success Factors of Online P2P Lending Service Using Kano Model and Fuzzy-AHP (Kano 모형과 Fuzzy-AHP를 이용한 온라인 P2P 금융 서비스 성공요인 도출)

  • An, Kyung Min;Lee, Young-Chan
    • Knowledge Management Research
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    • v.19 no.2
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    • pp.109-132
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    • 2018
  • Recently, new financial services related to FinTech has gained attention more and more. Online P2P financial services transactions such as FinTech require careful examination of the constituents of information systems as an investment is made based on the information presented on the online platform without direct face-to-face contact. The purpose of this study is to find out the success factors of online P2P Lending service among FinTech. To serve the purpose, we build IS (information system) success model, and then use Kano model and fuzzy analytic hierarchy process (Fuzzy-AHP) to find out factors for the success of online P2P Lending service. In particular, this study uses Kano model to classify information system satisfaction factors and to calculate the satisfaction coefficient. The Kano model, however, has a drawback of evaluating single criterion. Therefore, we use multi-criteria decision-making technique such as Fuzzy-AHP to derive the relative importance of the factors. The analysis results show different results depending on the analysis technique. In the Kano model, most of the information system factors are a one-dimensional quality attribute. The satisfaction coefficient is highest for personalized service, followed by the responsiveness of service, ease of using a system, understanding of information, usefulness of information' reliability. The service reliability is the highest in dissatisfaction coefficient, followed by system security, service responsiveness, system stability, and personalized service. The results of the Fuzzy-AHP analysis shows that the usefulness of information quality, the personalization of service quality, and the security of system quality are the significant factors and the stability of system quality was a secondary factor.

Personal Kiosk : A Mobile Service Model for Ubiquitous Computing Environment (Personal Kiosk : 유비쿼터스 컴퓨팅 환경을 위한 모바일 서비스 모델)

  • Park Jeong-Kyu;Seo Seung-Ho;Kim Yang-Nam;Lee Keung-Hae
    • Journal of KIISE:Computing Practices and Letters
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    • v.12 no.3
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    • pp.170-182
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    • 2006
  • Last few years have seen a rapid increase in research on ubiquitous computing. Ubiquitous computing is often touted as a technology that will make computing available to the user anywhere and anytime. One important problem to be addressed in building such a ubiquitous computing environment is how to manage services and deliver them to the user in an effective manner. This paper presents our model called Personal Kiosk(PK) as a way of solving the problem. PK is a model of ubiquitous service provisioning that enables the user to use desired services anytime and anywhere. The design and implementation of the current PK in the 'Local Area' setting with related technical issues are also presented. A location-sensing technique for indoor users and a personalized service provisioning based on user location and privileges are discussed in detail.

Personalized Nutrition Intervention for Weight Control With Korean Foods via Internet Service System

  • Oh, Hyun-In;Chung, Myung-Il;Yi, Jae-Hyuk;Jang, Dai-Ja
    • International Journal of Contents
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    • v.7 no.2
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    • pp.26-31
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    • 2011
  • People with obesity or over-weight need nutritional intervention to reduce their weight, because weight loss reduces the incidence rate of chronic diseases such as hypertension, type II diabetes, cardiovascular diseases and cancer in obese people. This study was to develop a system for individualized weight control program available both for wired and wireless internet users. This system is especially useful to users carrying wireless internet mobile device. If they input their physical information (height, weight and waist circumference) and mineral levels measured by hair tissue mineral analysis, the system provides evaluation of their health status and metabolic related functions such as endocrine and carbohydrate tolerance. Based on these evaluations, food menus are then offered to them to manage their health status and to improve their metabolic related physiological functions in a personalized way. The system also provides more information for recommended foods, such as nutritional information, food ingredients, recipes, and videos related to cooking. Bibimbap was selected as an example dish for customized contents for mobile web. Bibimbap is one of the most well-known Korean traditional dishes prepared with various kinds of ingredients including several different kinds of vegetables, meat, and egg so that it is a low calorie dish as well as a well-balanced diet. Therefore, this system developed in this study allows the mobile users to access web site through wired wireless internet everywhere and provides a customized content to the users to manage their weight and finally to achieve a desirable weight.

Personalized Bookmark Recommendation System Using Tag Network (태그 네트워크를 이용한 개인화 북마크 추천시스템)

  • Eom, Tae-Young;Kim, Woo-Ju;Park, Sang-Un
    • The Journal of Society for e-Business Studies
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    • v.15 no.4
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    • pp.181-195
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    • 2010
  • The participation and share between personal users are the driving force of Web 2.0, and easily found in blog, social network, collective intelligence, social bookmarking and tagging. Among those applications, the social bookmarking lets Internet users to store bookmarks online and share them, and provides various services based on shared bookmarks which people think important.Delicious.com is the representative site of social bookmarking services, and provides a bookmark search service by using tags which users attach to the bookmarks. Our paper suggests a method re-ranking the ranks from Delicious.com based on user tags in order to provide personalized bookmark recommendations. Moreover, a method to consider bookmarks which have tags not directly related to the user query keywords is suggested by using tag network based on Jaccard similarity coefficient. The performance of suggested system is verified with experiments that compare the ranks by Delicious.com with new ranks of our system.

Personalized Information Recommendation System on Smartphone (스마트폰 기반 사용자 정보추천 시스템 개발)

  • Kim, Jin-A;Kwon, Eung-Ju;Kang, Sanggil
    • Journal of Information Technology and Architecture
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    • v.9 no.1
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    • pp.57-66
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    • 2012
  • Recently, with a rapidly growing of the mobile content market, a variety of mobile-based applications are being launched. But mobile devices, compared to the average computer, take a lot of effort and time to get the final contents you want to use due to the restrictions such as screen size and input methods. To solve this inconvenience, a recommender system is required, which provides customized information that users prefer by filtering and forecasting the information.In this study, an tailored multi-information recommendation system utilizing a Personalized information recommendation system on smartphone is proposed. Filtering of information is to predict and recommend the information the individual would prefer to by using the user-based collaborative filtering. At this time, the degree of similarity used for the user-based collaborative filtering process is Euclidean distance method using the Pearson's correlation coefficient as weight value.As a real applying case to evaluate the performance of the recommender system, the scenarios showing the usefulness of recommendation service for the actual restaurant is shown. Through the comparison experiment the augmented reality based multi-recommendation services to the existing single recommendation service, the usefulness of the recommendation services in this study is verified.

Personalized University Educational Contents Recommendation Scheme for Job Curation Systems (취업 큐레이션 시스템을 위한 개인 맞춤형 교육 콘텐츠 추천 기법)

  • Lim, Jongtae;Oh, Youngho;Choi, JaeYong;Pyun, DoWoong;Lee, Somin;Shin, Bokyoung;Chae, Daesung;Bok, Kyoungsoo;Yoo, Jaesoo
    • The Journal of the Korea Contents Association
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    • v.21 no.7
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    • pp.134-143
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    • 2021
  • Recently, with the development of mobile devices and social media services, contents recommendation schemes have been studied. They are typically applied to the job curation systems. Most existing university education content recommendation schemes only recommend the most frequently taken subjects based on the student's school and major. Therefore, they do not consider the type or field of employment that each student wants. In this paper, we propose a university educational contents recommendation scheme for job curation services. The proposed scheme extracts companies that a user is interested in by analyzing his/her activities in the job curation system. The proposed scheme selects graduates or mentors based on the reliability and similarity of graduates who have been employed at the companies of interest. The proposed scheme recommends customized subjects, comparative subjects, and autonomous activity lists to users through collaborative filtering.

Personalized Movie Recommendation System Using Context-Aware Collaborative Filtering Technique (상황기반과 협업 필터링 기법을 이용한 개인화 영화 추천 시스템)

  • Kim, Min Jeong;Park, Doo-Soon;Hong, Min;Lee, HwaMin
    • KIPS Transactions on Computer and Communication Systems
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    • v.4 no.9
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    • pp.289-296
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    • 2015
  • The explosive growth of information has been difficult for users to get an appropriate information in time. The various ways of new services to solve problems has been provided. As customized service is being magnified, the personalized recommendation system has been important issue. Collaborative filtering system in the recommendation system is widely used, and it is the most successful process in the recommendation system. As the recommendation is based on customers' profile, there can be sparsity and cold-start problems. In this paper, we propose personalized movie recommendation system using collaborative filtering techniques and context-based techniques. The context-based technique is the recommendation method that considers user's environment in term of time, emotion and location, and it can reflect user's preferences depending on the various environments. In order to utilize the context-based technique, this paper uses the human emotion, and uses movie reviews which are effective way to identify subjective individual information. In this paper, this proposed method shows outperforming existing collaborative filtering methods.

User Profile based Personalized Web Agent (사용자 프로파일 기반 개인 웹 에이전트)

  • So, Young-Jun;Park, Young-Tack
    • Journal of KIISE:Software and Applications
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    • v.27 no.3
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    • pp.248-256
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    • 2000
  • This paper presents a personalized web agent that constructs user profile which consists of user preferences on the web and recommends his/her relevant information to the user. The personalized web agent consists of monitor agent, user profile construction agent, and user profile refinement agent. The monitor agent makes a user describe his/her preferences directly and it creates the database of preference document, finally performs several keyword extraction to increase the accuracy of the DB. The user profile construction agent transforms the extracted keywords into user profile that could be confirmed and edited by the user. and the refinement agent refines user profile by recursively learning and processing user feedback. In this paper, we describe the several keyword weighting and inductive learning techniques in detail. Finally, we describe the adaptive web retrieval and push agent that perform adaptive services to the user.

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Antecedent Variables that Influence Personalization in Apparel Products Shopping - Clothing Involvement, Monthly Clothing Expenditures, Additional Expenses - (개인화된 의류상품과 서비스에 대한 소비자 태도에 영향을 미치는 요인)

  • Kim, Yeon-Hee;Lee, Kyu-Hye
    • Journal of the Korean Society of Costume
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    • v.58 no.4
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    • pp.58-71
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    • 2008
  • The demand for personalized products and service of apparel product has increased dramatically. In order to acquire a personalized apparel product, consumers may have to sacrifice more expense or time. The purpose of this study was to investigate various personalization strategies in apparel business and to identify antecedents that influence the process. Clothing involvement and two price related variables (clothing expense and willingness to pay more) were included in the study as antecedents. Four personalization strategies were included in the study: design selection, size customization, in-store service and promotion personalization. For an empirical study, a conceptual model was designed and research questionnaire was developed. A measure of personalization of apparel shopping was developed based on existing scale items of prior research and a pilot study. Data from 766 men and women in their twenties to forties were used for statistical analysis. Structural Equation Modeling was used for the data analysis. Results indicated that the conceptual model was a good fit to data. Structural paths indicated that there was significant influence of clothing involvement on design selection and sales promotion personalization strategies. Involved consumers spent more on chothing products and were likely to pay more on personalized products and services. Monthly clothing expense influenced size customization significantly. It also had negative influence on service related personalization strategies. Consumers were willing to pay more when it comes to product related personalization strategies such as design and size but not necessarily to service related strategies. This study was an attempt to provide an in-depth and synthesized approach on consumer attitudes toward personalization of apparel products.

Development of Apparel Coordination System Using Personalized Preference on Semantic Web (시맨틱 웹에서 개인화된 선호도를 이용한 의상 코디 시스템 개발)

  • Eun, Chae-Soo;Cho, Dong-Ju;Lee, Jung-Hyun;Jung, Kyung-Yong
    • The Journal of the Korea Contents Association
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    • v.7 no.4
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    • pp.66-73
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    • 2007
  • Internet is a part of our common life and tremendous information is cumulated. In these trends, the personalization becomes a very important technology which could find exact information to present users. Previous personalized services use content based filtering which is able to recommend by analyzing the content and collaborative filtering which is able to recommend contents according to preference of users group. But, collaborative filtering needs the evaluation of some amount of data. Also, It cannot reflect all data of users because it recommends items based on data of some users who have similar inclination. Therefore, we need a new recommendation method which can recommend prefer items without preference data of users. In this paper, we proposed the apparel coordination system using personalized preference on the semantic web. This paper provides the results which this system can reduce the searching time and advance the customer satisfaction measurement according to user's feedback to system.