• Journal of the Ergonomics Society of Korea
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• v.29 no.4
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• pp.527-532
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• 2010

Product developers nowadays must consider not only the technological satisfaction of consumers but their affective needs as well. These affective needs are greatly affected by the appearance and performance functions of the product, which are simply called in this study appearance-based affection and performance-based affection. This study examined these two affective factors that must be considered while designing mobile phones. Extracted relationship between the two factors was processed in five steps. The first step includes gathering potential affective expressions that are needed to evaluate the levels of consumer's affection for mobile phone design in the pool of adjectives. In the second step, a simple frequency analysis was done from a consumer survey to extract frequently used affective expression. The third step was to extract primary tasks for mobile phones and to perform an experiment or a survey for the evaluation of mobile phones using those tasks. Representative affective factors were then extracted in the fourth step based on factor analysis. Finally, using ANOVA, the extracted representative affective factors were prioritized to draw a relationship between appearance-based affection and performance-based affection. The result of this study suggests each of appearance-based affections and performance-based affections that should be considered in designing mobile phones.

• The KIPS Transactions:PartD
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• v.15D no.3
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• pp.421-428
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• 2008

Collaborative filtering is a popular technique used for the recommendation system, but its performance, especially the accuracy of recommendation, depends on how to define the reference group. This paper proposes a new contents recommendation scheme based on collaborative filtering technique whose reference groups are created by consumer's affection and consumption type in order to improve the accuracy of recommendation. In this paper, joy, sadness, anger, happiness, and relax are considered as the consumer's affection. And, low-utility / low-pleasure, low-utility / high-pleasure, high-utility / low-pleasure, and high-utility / high-pleasure are considered as the consumer's shopping types. Experimental results show that the proposed scheme improves the accuracy of recommendation compared to the recommendation scheme considering neither consumer's affection nor consumption type.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.17 no.12
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• pp.3266-3285
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• 2023

With the popularity of online learning, intelligent tutoring systems are starting to become mainstream for assisting online question practice. Surrounded by abundant learning resources, some students struggle to select the proper questions. Personalized question recommendation is crucial for supporting students in choosing the proper questions to improve their learning performance. However, traditional question recommendation methods (i.e., collaborative filtering (CF) and cognitive diagnosis model (CDM)) cannot meet students' needs well. The CDM-based question recommendation ignores students' requirements and similarities, resulting in inaccuracies in the recommendation. Even CF examines student similarities, it disregards their knowledge proficiency and struggles when generating questions of appropriate difficulty. To solve these issues, we first design an enhanced cognitive diagnosis process that integrates students' affection into traditional CDM by employing the non-compensatory bidimensional item response model (NCB-IRM) to enhance the representation of individual personality. Subsequently, we propose an affection-enhanced personalized question recommendation (AE-PQR) method for online learning. It introduces NCB-IRM to CF, considering both individual and common characteristics of students' responses to maintain rationality and accuracy for personalized question recommendation. Experimental results show that our proposed method improves the accuracy of diagnosed student cognition and the appropriateness of recommended questions.

• Journal of Oriental Neuropsychiatry
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• v.16 no.1
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• pp.159-169
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• 2005

Anxiety is essentially a normal emotion with great adaptive significance like pain. to ease human suffering, treatment is sought to quell pain and anxiety only when they are excessive or when they interfere with performance or general health. In oriental medicine, anxiety has been also known as a important factor which is cause of body and mind disease. We obtained some points after studying of bibliographic research about anxiety and anxiety disorder like follows: 1. The signification of anxiety is similar to fear affection(恐情) and anxious feelings are fearful, long for solitary life and afraid of captivity. 2. Mechanism of anxiety disorder is related with kidney(腎) as well as heart(心), liver(肝), gall bladder(膽) and stomach(胃). 3. The prescription of fear affection is tonifying of kidney(益腎) and fixing of kidney's pure substance(固精) that is based on deficiency of kidney(賢氣不足) 4. A representative disorder about anxiety and phobia are Keongke(驚悸) and Cheongchung(정충). 5. Keongke(驚悸) and Cheongchung(정충) may be understood as phobias(恐佈症), general anxiety disorder(凡不安障碍) and panic disorder(恐慌障碍).

• Journal of Distribution Research
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• v.17 no.1
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• pp.1-36
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• 2012

Service failure is one of the major reasons for customer defection. As the business environment gets tougher and more competitive, a single service failure might bring about fatal consequences to a service provider or a firm. Sometimes a failure won't end up with an unsatisfied customer's simple complaining but with a wide-spread animosity against the service provider or the firm, leading to a threat to the firm's survival itself in the society. Therefore, we are in need of comprehensive understandings of complainants' attitudes and behaviors toward service failures and firm's recovery efforts. Even though a failure itself couldn't be fixed completely, marketers should repair the mind and heart of unsatisfied customers, which can be regarded as an successful recovery strategy in the end. As the outcome of recovery efforts exerted by service providers or firms, recovery of the relationship between customer and service provider need to put on the top in the recovery goal list. With these motivations, the study investigates how service failure and recovery makes the changes in dynamics of fundamental elements of customer-firm relationship, such as customer affection, customer trust and loyalty intention by comparing two time points, before the service failure and after the recovery, focusing on the effects of recovery satisfaction and the failure severity. We adopted La & Choi (2012)'s framework for development of the research model that was based on the previous research stream like Yim et al. (2008) and Thomson et al. (2005). The pivotal background theories of the model are mainly from relationship marketing and social relationships of social psychology. For example, Love, Emotional attachment, Intimacy, and Equity theories regarding human relationships were reviewed. As the results, when recovery satisfaction is high, customer affection and customer trust that were established before the service failure are carried over to the future after the recovery. However, when recovery satisfaction is low, customer-firm relationship that had already established in the past are not carried over but broken up. Regardless of the degree of recovery satisfaction, once a failure occurs loyalty intention is not carried over to the future and the impact of customer trust on loyalty intention becomes stronger. Such changes imply that customers become more prudent and more risk-aversive than the time prior to service failure. The impact of severity of failure on customer affection and customer trust matters only when recovery satisfaction is low. When recovery satisfaction is high, customer affection and customer trust become severity-proof. Interestingly, regardless of the degree of recovery satisfaction, failure severity has a significant negative influence on loyalty intention. Loyalty intention is the most fragile target when a service failure occurs no matter how severe the failure criticality is. Consequently, the ultimate goal of service recovery should be the restoration of customer-firm relationship and recovery of customer trust should be the primary objective to accomplish for a successful recovery performance. Especially when failure severity is high, service recovery should be perceived highly satisfied by the complainants because failure severity matters more when recovery satisfaction is low. Marketers can implement recovery strategies to enhance emotional appeals as well as fair treatments since the both impacts of affection and trust on loyalty intention are significant. In the case of high severity of failure, recovery efforts should be exerted to overreach customer expectation, designed to directly repair customer trust and elaborately designed in the focus of customer-firm communications during the interactional recovery process to affect customer trust rebuilding indirectly. Because it is a longer and harder way to rebuild customer-firm relationship for high severity cases, low recovery satisfaction cannot guarantee customer retention. To prevent customer defection due to service failure of high severity, unexpected rewards as a recovery will be likely to be useful since those will lead to customer delight or customer gratitude toward the service firm. Based on the results of analyses, theoretical and managerial implications are presented. Limitations and future research ideas are also discussed.

• Tribology and Lubricants
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• v.20 no.5
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• pp.259-265
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• 2004

The sealing performance of O-rings is affected by working conditions such as applied pressure, operation temperature, pre-compressed ratio and material properties. In this paper, a pressurized and compressed elastomeric bi-polymer O-ring in which is inserted into a rectangular groove is analyzed by non-linear MARC finite element program based on the Taguchi experimental method. O-rings with 9 different profile models are analyzed for design parameters that are related to the diameter ratio between outer diameter and inner one of bi-polymer O-ring, compressive ratio, groove angle and groove depth. The calculated FEM results showed that the affection ratio of design parameter dlD, which may control sealing pressure of O-rings, is the most influential parameter among the groove angle, groove depth and compression ratio.

• Journal of the Korean Institute of Landscape Architecture
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• v.23 no.4
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• pp.40-49
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• 1996

The judgement of how good a memorial park is designed in terms of representing symbolic meanings through moonument depends on whether it decisively reflects peoples' common value and affection to specific event or place of the park. It is in fact, not easy to define the kind of value and affections peoples have in mind for the park. It is likely that most park design concepts are primarily based on designer' subjective view of the world by which the public is expected to understand, accept, and eventually share the common symbolic meanings of the park. AS memorial park design as the works of art might be appreciated not only in view of artistic performance of designer but in terms of its social meaning of the newly defined space. Two cases of park designs by author include issues on conceptual alternatives, experience of memorial space, symbolic use of materials, and perspectives on the direction of contemporary park design. It is noteworthy that authentic approaches should be challenged for a new way in which symbolic meanings could be given in rather contradictory style.

• Proceedings of the Korean Institute of Building Construction Conference
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• 2012.05a
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• pp.247-250
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• 2012

As industrialization progresses is rapidly growing, the city of density and temperature is rising successively. It leads to the status of environmental issues. It is needed to develop process of planting concrete block using by Eco-materials for replacing to he existing rooftop light soil that imported. In this study, developing the process of planting lightweight block is researched on using applications of 6 Sigma technique. It makes process object improve standard by using statistical method. Also, there are suggestion that it is optimum mix design conditions and affection of experimental factors in matters of developing planting concrete block for rooftop greening.

• Journal of the Institute of Electronics Engineers of Korea TC
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• v.46 no.2
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• pp.97-103
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• 2009

Improving TCP performance has long been the focus of many research efforts in 802.11 wireless networks study. Hop count and Round Trip Time (RTT) are the critical sources which serious affect the TCP performance on end to end connection. In this paper, we analytical derived the affection and based on the analysis we propose TCP should Change its Expected Value (TCP-CEV) when hop count and RTT change by setting a reasonable CWND change rate to improve the performance. The proposed scheme is applicable to a wide range of transport protocols using the basic TCP mechanism, and the protocol behavior is analytically tractable. We show that our simple strategy improves TCP performance at least over 12% in a chain topology, 4.9% in a grid topology and improve the TCP convergence.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.29 no.6B
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• pp.575-583
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• 2004

In this paper, we extend the multiple time scale control framework to the window-based congestion control, in particular, such as the TCP. This is performed by interfacing the TCP with a large time scale control module which adjusts the aggressiveness of the bandwidth consumption behavior exhibited by the TCP as a function of large time scale Self-Similar network state. i.e., conformation that exceeds the horizon of the feedback loop as determined by the RTT. How to effectively utilize such an information-due to its probabilistic nature, dispersion over the multiple time scales, and affection on the top of the existing window-based congestion controls-is a non-trivial problem. The evaluation performance of the multiple time scale TCP is facilitated by a simulation of the bench-mark environment which is based on the physical modeling of a self-similar traffic. We explicate our methodology for discerning and evaluating the impact of changes in transport protocols in the protocol stack under the self-similar traffic conditions. We discuss issues arising in the comparative performance evaluation under heavy-tailed workloads.