• 제목/요약/키워드: Performance of Electronic Commerce

검색결과 167건 처리시간 0.042초

전자상거래에서 패키지 상품판매를 지원하는 트랜잭션 관리기법 (Transaction Management Technique to Support for Package Goods Sale in Electronic Commerce)

  • 최희영;황부현;허기택
    • 한국정보처리학회논문지
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    • 제7권9호
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    • pp.2783-2796
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    • 2000
  • 전자상거래 시스템에서 패키지 상품의 구매가 이루어지기 위해서는 패키지 상품을 구성하는 상품들이 구비되어 있어야 할뿐만 아니라 충분한 수량이 확보되어 있어야만 구매자의 요구가 있을 때 이를 실시간으로 처리할 수 있게 된다. 그리고 다수의 사용자가 동시에 가상쇼핑몰에 접근하여 패키지 상품을 구매하고자 할 때에도 상품에 대한 동시성 제어가 효율적으로 이루어져야만 한다. 본 논문에서는 고정형 패키지와 맞춤형 패키지상품 구매 시 상품선택과 구매가 효율적으로 이루어지도록 하기 위해서 모든 상품에 대한 실 수량과 판매가능 수량정보를 유지토록 함으로써 구매자의 요구를 실시간으로 처리할 수 있도록 하였고, 트랜잭션의 처리율이 향상되도록 하였다. 그리고 트랜잭션의 동시성 제어를 효율적으로 하기 위해서 잠금을 기반으로 한 동시성제어 알고리즘을 제시하였다.

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RFID기반 B2B 전자상거래 보증 중계 서비스의 성과관리를 위한 KPI 개발에 관한 연구 (A Study on the Development of KPI for Measuring Performance of B2B e-Commerce Guarantee Intermediary Service based on RFID)

  • 한창희;김민관;김정민;신윤호
    • 경영정보학연구
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    • 제11권3호
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    • pp.63-82
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    • 2009
  • 기업간 B2B 전자상거래를 함에 있어, 판매기업은 판매대금회수의 안정성을 높이고 구매기업은 구매자금 확보를 위한 B2B 전자상거래 보증서비스가 사용되고 있다. 본 연구는 B2B 전자상거래 보증서비스의 지속적인 서비스 개선과 성과관리를 위한 KPI(Key Performance Index) 개발을 목표로 하고 있다. 그에 대한 사례로 'RFID기반 전자상거래 보증 중계 서비스 모델'에 대한 KPI를 도출하였다. KPI 개발을 위해 본 연구에서는 BSC(Balanced Score Card)를 응용한 IT BSC 모델을 적용하여 RFID 기반 전자상거래 보증 중계 서비스 모델의 KPI를 제시하였다. KPI 지표 도출은 크게 서비스 목표와 지표 연계, KPI Pool 구성단계, 지표 평가 및 지표선정 기준 마련, 최종 확정 및 적용의 4단계로 이루어 졌다. 본 연구를 통해 도출된 RFID기반 전자상거래 보증 중계 서비스 모델의 KPI는 1차적으로 서비스의 지속적인 유지관리 할 수 있는 기준을 제시하고, 이를 바탕으로 추후 서비스를 제공하는데 있어 서비스의 자체의 활성화 및 타 산업으로 서비스 확대를 위한 지침을 제공하고자 하였다.

전자무역결제의 신뢰성제고를 위한 Identrus 활용방안 (A study on the benefits of identrus operation for trust improvement to international trade payment)

  • 조원길
    • 정보학연구
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    • 제7권2호
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    • pp.29-42
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    • 2004
  • 전자무역거래에 있어서 대금결제와 관련하여, Identrus는 그 시스템의 엄청난 파급효과와 시급성에도 불구하고, 개발된 지 3년이 지나도록 여러 문제점으로 인하여 그 진척은 매우 더딘 상태이다. 이에 본 연구에서는 국제전자상거래에서 발행할 수 있는 신뢰문제와 국제상거래시 발생할 수 있는 신뢰문제를 dentrus 시스템 운용 모델을 중심으로 살펴보고, 국제전자무역 활성화에 기여하고자 한다.

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Promoting the Consumption of Electric Vehicles: an Empirical Study in Vietnam

  • Cuong NGUYEN;Thao TRAN;Khanh HA;Han PHAN
    • 산경연구논집
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    • 제15권3호
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    • pp.21-29
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    • 2024
  • Purpose: Electronic vehicles (EV) consumption become more prevalent among Vietnamese consumers. This paper aims to empirically assess the determinants of EV purchase intention among Vietnamese consumers. The research findings are expected to promote the consumption of electric vehicles in Vietnam. Research design, data and methodology: The quantitative research approach employed the Exploratory Factor Analysis (EFA). The sample size includes 301 respodents. Research design unified Theory of Acceptance and Use of Technology (UTAUT) and UTAUT2. The data collection process employ the non-probability sampling. Questionaire survey consists of 24 questions given to respondents via Google Form link. Data is processed by SPSS version 20 software. Results: The results proposed 04 determinants of the intention to buy electric vehicles: Government Support, Environmental Concern, Price Value, and Performance. Conclusions: Theorectical implications and managerial implications are also discussed to promote the consumption of electronic vehicles in Vietnam. Besides, the findings show that Price value, Environmental Concern and Performance positively affect the purchase intention of EV among Vietnamese consumers. Remarkably, Government Support is proven to be an insignificant factor in EV purchase intention. The call for further research rely on the role of government support in order to promote EV consumption in Vietnam and other emerging markets worldwide.

전자상거래의 성공요인: 한미 비교분석 (Critical Success Factors for Electronic Commerce: Comparative Analysis between Korea and U.S.A.)

  • 성태경;이상규
    • Asia pacific journal of information systems
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    • 제12권4호
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    • pp.37-53
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    • 2002
  • The three main purposes of this paper are to (1) identify critical success factors(CSF's) for electronic commerce(EC), (2) investigate the explanatory power of these CSF's on firm performance, and (3) compare differences in evaluating CSF's and explaining impact of CSF's on performance between Korean and U.S.A. EC managers. Through a literature review and interviews with managers in EC firms, a list of 16 CSF's consisting of 111 items was compiled. In the second stage, questionnaires were administered to managers of EC companies in Seoul, Korea and Texas, U.S.A. Survey results show that CSF's have very significant explanatory power for firm performance in both Korean and U.S.A. While security, privacy, technical expertise, information about goods/services, and variety of goods/services are the most explanatory CSF's in Korea, evaluation of EC operations, technical expertise, and ease of use show most explanatory power in U.S.A. This analysis confirms the fact that customers use EC if they feel comfortable about navigating EC for information about a variety of goods/services without technical difficulty and in a secure and private way.

전자상거래의 성공요인: 한.미.일 비교 분석 (Analysis of Critical Success Factors for E-Commerce through Comparative Study among Korea, U.S.A. and Japan)

  • 성태경
    • Asia pacific journal of information systems
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    • 제13권4호
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    • pp.171-189
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    • 2003
  • The three main purposes of this paper are to (1) identify critical success factors(CSFs) for electronic commerce(EC), (2) investigate the explanatory power of these CSFs on firm performance, and (3) compare differences in evaluating CSFs and explaining impact of CSFs on performance among Korea, Japan, and U.S.A. EC firms. Through a literature review and interviews with managers in EC firms, a list of 16 CSFs consisting of 111 items was compiled. In the second stage, questionnaires were administered to managers of EC companies in Seoul, Korea, Tokyo, Japan, and Texas, U.S.A. Survey results show that CSFs have very significant explanatory power for firm performance in Korea, Japan, and U.S.A. While security, privacy, technical expertise, information about goods/services, and variety of goods/services are the most explanatory CSFs in Korea and Japan, evaluation of EC operations, technical expertise, and ease of use show most explanatory power in U.S.A. In general, respondents in Korean and Japan evaluate CSFs quite differently compared to U.S.A counterparts.

전자상거래시스템의 전략적 지향성이 성과에 미치는 영향 (The Effects of Strategic Orientation of ECS on Performance)

  • 강태경;김대업
    • 산업융합연구
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    • 제1권2호
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    • pp.81-94
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    • 2003
  • This study is an empirical analysis of causal relationship that is the effect of strategic importance and orientation of electronic commerce system on performance. Among four industries(financial, retailing wholesaling, service, and manufacturing), financial industry has high level of strategic importance and orientation, that of manufacturing industry is low level. strategic importance has highest effects on strategic orientation. strategic importance and orientation has a positive effects on internal, financial performance significantly. effects of strategic orientation on performance is much than that of strategic importance.

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인터넷 쇼핑에서의 정보격차가 전자상거래 성과에 미치는 영향 (The Effects of Digital Divide on Electronic Commerce Performance in Internet Shopping)

  • 최혁라
    • 한국전자거래학회지
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    • 제13권2호
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    • pp.23-54
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    • 2008
  • 본 연구는 정보격차의 유형에 따른 정보격차의 발생원인 및 정보격차의 차이가 개인의 거래성과인 쇼핑가치와 구매의도에 미치는 영향력을 파악해 보고자 하였다. 본 연구의 주요결과는 다음과 같다. 첫째, 개인의 인구사회적 특성에 따라 정보격차의 수준을 평균값을 중심으로 살펴본 결과 연령, 학력, 직업의 경우는 모든 정보격차의 유형에서 집단간 평균값에 차이가 있는 것으로 나타났다. 둘째, 쇼핑가치와 구매의도에 미치는 정보격차요인들의 상대적 영향력을 분석한 결과 질적활용격차가 쇼핑가치와 구매의도에 매우 강한 영향력이 있는 것으로 나타났다.

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인터넷쇼핑몰의 서비스 품질이 전자상거래 성과에 미치는 영향 (Effects of Service Quality in Internet Shopping Mall on Electronic Commerce Performance)

  • 유일;나광윤;최혁라
    • 한국산업정보학회:학술대회논문집
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    • 한국산업정보학회 1999년도 추계공동학술대회 논문집:21세기지식경영과 정보기술
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    • pp.65-80
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    • 1999
  • The Electronic Commerce is expected as one of the most prospective industries in the 21th century. This research developed a survey and analysis is based on the results of the service quality model and previous research of the service quality in MIS. Service quality, one instrument developed by the marketing area, is provided as a possible measure of internet shopping mall. Service quality measure five service dimensions of tangible, reliability, responsiveness, assurance and empathy. The main purposes of this study are to develop an exploratory model based on service quality that can explain the factors of customer's perceived service quality and investigate how these factors are related to consumer satisfaction. This study also focus on relationships among service quality, consumer satisfaction, and purchase intentions. The results of this survey are summarized as follows: (1) Reliability and responsiveness of internet shopping mall are evaluated as very important factors, (2) Service quality is an antecedent of consumer satisfaction, (3) Consumer satisfaction has a significant effect on purchase intentions.

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백화점 3사의 온-오프라인 통합전략 사례 연구 (Case Study on the "Clicks and Mortar" Strategies of the Three Major Department Stores in Korea)

  • 최인혁;이영렬
    • 한국유통학회지:유통연구
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    • 제9권1호
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    • pp.1-24
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    • 2004
  • As the dot-com companies realize the importance of the traditional business operations such as product distribution and sourcing, the task of balancing business strategy and operations between electronic commerce and"bricks St mortar"channels is an ongoing challenge. However, there are no generic recipes for formulating business strategy that optimally bridges the physical and virtual operations. In order to provide some guidelines, this study examines the big 3 retailers in Korea, and their"clicks & mortar"strategy, assessing how the activities of each channel are integrated to achieve the synergy effect. This study analyzes the differences in the pattern of integration among the three retailers and traces the causes of those differences. It also figures out the relationship between the degree of integration and performance variables such as growth and cost. Finally. it defines the essential constraints on the process of integration along with managerial implications.

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