• Title/Summary/Keyword: Partial Least Squares(PLS)

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A PLS Path Modeling Approach on the Cause-and-Effect Relationships among BSC Critical Success Factors for IT Organizations (PLS 경로모형을 이용한 IT 조직의 BSC 성공요인간의 인과관계 분석)

  • Lee, Jung-Hoon;Shin, Taek-Soo;Lim, Jong-Ho
    • Asia pacific journal of information systems
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    • v.17 no.4
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    • pp.207-228
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    • 2007
  • Measuring Information Technology(IT) organizations' activities have been limited to mainly measure financial indicators for a long time. However, according to the multifarious functions of Information System, a number of researches have been done for the new trends on measurement methodologies that come with financial measurement as well as new measurement methods. Especially, the researches on IT Balanced Scorecard(BSC), concept from BSC measuring IT activities have been done as well in recent years. BSC provides more advantages than only integration of non-financial measures in a performance measurement system. The core of BSC rests on the cause-and-effect relationships between measures to allow prediction of value chain performance measures to allow prediction of value chain performance measures, communication, and realization of the corporate strategy and incentive controlled actions. More recently, BSC proponents have focused on the need to tie measures together into a causal chain of performance, and to test the validity of these hypothesized effects to guide the development of strategy. Kaplan and Norton[2001] argue that one of the primary benefits of the balanced scorecard is its use in gauging the success of strategy. Norreklit[2000] insist that the cause-and-effect chain is central to the balanced scorecard. The cause-and-effect chain is also central to the IT BSC. However, prior researches on relationship between information system and enterprise strategies as well as connection between various IT performance measurement indicators are not so much studied. Ittner et al.[2003] report that 77% of all surveyed companies with an implemented BSC place no or only little interest on soundly modeled cause-and-effect relationships despite of the importance of cause-and-effect chains as an integral part of BSC. This shortcoming can be explained with one theoretical and one practical reason[Blumenberg and Hinz, 2006]. From a theoretical point of view, causalities within the BSC method and their application are only vaguely described by Kaplan and Norton. From a practical consideration, modeling corporate causalities is a complex task due to tedious data acquisition and following reliability maintenance. However, cause-and effect relationships are an essential part of BSCs because they differentiate performance measurement systems like BSCs from simple key performance indicator(KPI) lists. KPI lists present an ad-hoc collection of measures to managers but do not allow for a comprehensive view on corporate performance. Instead, performance measurement system like BSCs tries to model the relationships of the underlying value chain in cause-and-effect relationships. Therefore, to overcome the deficiencies of causal modeling in IT BSC, sound and robust causal modeling approaches are required in theory as well as in practice for offering a solution. The propose of this study is to suggest critical success factors(CSFs) and KPIs for measuring performance for IT organizations and empirically validate the casual relationships between those CSFs. For this purpose, we define four perspectives of BSC for IT organizations according to Van Grembergen's study[2000] as follows. The Future Orientation perspective represents the human and technology resources needed by IT to deliver its services. The Operational Excellence perspective represents the IT processes employed to develop and deliver the applications. The User Orientation perspective represents the user evaluation of IT. The Business Contribution perspective captures the business value of the IT investments. Each of these perspectives has to be translated into corresponding metrics and measures that assess the current situations. This study suggests 12 CSFs for IT BSC based on the previous IT BSC's studies and COBIT 4.1. These CSFs consist of 51 KPIs. We defines the cause-and-effect relationships among BSC CSFs for IT Organizations as follows. The Future Orientation perspective will have positive effects on the Operational Excellence perspective. Then the Operational Excellence perspective will have positive effects on the User Orientation perspective. Finally, the User Orientation perspective will have positive effects on the Business Contribution perspective. This research tests the validity of these hypothesized casual effects and the sub-hypothesized causal relationships. For the purpose, we used the Partial Least Squares approach to Structural Equation Modeling(or PLS Path Modeling) for analyzing multiple IT BSC CSFs. The PLS path modeling has special abilities that make it more appropriate than other techniques, such as multiple regression and LISREL, when analyzing small sample sizes. Recently the use of PLS path modeling has been gaining interests and use among IS researchers in recent years because of its ability to model latent constructs under conditions of nonormality and with small to medium sample sizes(Chin et al., 2003). The empirical results of our study using PLS path modeling show that the casual effects in IT BSC significantly exist partially in our hypotheses.

COMPARISON OF LINEAR AND NON-LINEAR NIR CALIBRATION METHODS USING LARGE FORAGE DATABASES

  • Berzaghi, Paolo;Flinn, Peter C.;Dardenne, Pierre;Lagerholm, Martin;Shenk, John S.;Westerhaus, Mark O.;Cowe, Ian A.
    • Proceedings of the Korean Society of Near Infrared Spectroscopy Conference
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    • 2001.06a
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    • pp.1141-1141
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    • 2001
  • The aim of the study was to evaluate the performance of 3 calibration methods, modified partial least squares (MPLS), local PLS (LOCAL) and artificial neural network (ANN) on the prediction of chemical composition of forages, using a large NIR database. The study used forage samples (n=25,977) from Australia, Europe (Belgium, Germany, Italy and Sweden) and North America (Canada and U.S.A) with information relative to moisture, crude protein and neutral detergent fibre content. The spectra of the samples were collected with 10 different Foss NIR Systems instruments, which were either standardized or not standardized to one master instrument. The spectra were trimmed to a wavelength range between 1100 and 2498 nm. Two data sets, one standardized (IVAL) and the other not standardized (SVAL) were used as independent validation sets, but 10% of both sets were omitted and kept for later expansion of the calibration database. The remaining samples were combined into one database (n=21,696), which was split into 75% calibration (CALBASE) and 25% validation (VALBASE). The chemical components in the 3 validation data sets were predicted with each model derived from CALBASE using the calibration database before and after it was expanded with 10% of the samples from IVAL and SVAL data sets. Calibration performance was evaluated using standard error of prediction corrected for bias (SEP(C)), bias, slope and R2. None of the models appeared to be consistently better across all validation sets. VALBASE was predicted well by all models, with smaller SEP(C) and bias values than for IVAL and SVAL. This was not surprising as VALBASE was selected from the calibration database and it had a sample population similar to CALBASE, whereas IVAL and SVAL were completely independent validation sets. In most cases, Local and ANN models, but not modified PLS, showed considerable improvement in the prediction of IVAL and SVAL after the calibration database had been expanded with the 10% samples of IVAL and SVAL reserved for calibration expansion. The effects of sample processing, instrument standardization and differences in reference procedure were partially confounded in the validation sets, so it was not possible to determine which factors were most important. Further work on the development of large databases must address the problems of standardization of instruments, harmonization and standardization of laboratory procedures and even more importantly, the definition of the database population.

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Decision-making Factors and Characteristics for Buying an Unsold Apartment: Focused on Unsold Apartment Residents (미분양아파트 구매의사결정 영향구조 분석: 잔여세대 입주자를 대상으로)

  • Tak, Jung-Ho;Rho, Jeong-Hyun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.11
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    • pp.229-238
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    • 2017
  • The study suggested plans to solve the problems of unsold apartments that lead to social and economic issues in our society, analyzed the characteristic factors related to the unsold apartment residents, investigated the preference factors, and finally determined the influence structure between the characteristic factors of residents and the mitigation factor of unsold apartment, for the repurchase intention. From previous studies, this study determined the characteristic factors based on the physical, environmental, social and economic characteristics to make up the characteristic factors for the unsold apartment residents. Then, through a Focus Group Interview (FGI) among the members of a real estate specialist group, it summarized the suitable factors for analysis and analyzed the influence structure between all factors through Partial Least Squares Structural Equation Modeling (PLS-SEM). The study results show that the mitigation factors are the most profound cause of the decision-making for unsold apartment residents, followed by economic factors and residential factors. In addition, the residential satisfaction for the unsold apartment residents has a positive relation with the repurchase intention.

The Role of Relational Capital in Supply Chain Management for Distribution Service Firms (유통서비스 기업의 공급사슬 운영성과 경로에서 파트너 관계자산의 역할)

  • Cho, Yeon-Sung
    • Journal of Distribution Science
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    • v.13 no.11
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    • pp.111-121
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    • 2015
  • Purpose - This study's purpose is to investigate the impact of supply chain management (SCM) factors among targeted Korean distribution firms. Antecedents are established for supply chain orientation (SCO) for the management and organization of cultural assets. The research sets up SCO corresponding to management cultural assets and to organizational factors in the results. The research model is created to examine the SCO based on a strategic perspective and the operational performance of the SC and SCM. In addition, an integrated model is constructed to analyze the moderating effect by setting partner cooperation as a relational capital factor. The main aim of this study is to analyze the characteristics of the supply chain structure as a source of competitive advantage for distribution service firms participating in the supply chain. In the moderating effects analysis, the role of partner cooperation as relational capital is examined in detail. Research design, data, and methodology - The study examined the existing research related to supply chains, discussing the antecedents of the performance of SCM and SCO. SCM was established with the partner's cooperation as relational capital. Including the moderating effects of the partner cooperation, the research proposed a seven hypotheses path analysis model. The samples were collected from the Korean export enterprises in the distribution service sector, with 185 samples selected for the final analysis. To try and measure the four latent variables presented in the analysis model based on existing studies, 22 measurement items were used. The empirical analysis used the appropriate PLS (partial least squares) method on the path analysis reliability and validity and for common method bias. After testing the seven hypotheses, the research tested the moderating effects to the path analysis. Using PLS as structural equation modeling, the seven hypotheses were tested including the moderating effects of the partner relational capital on the 185 samples. Results - In the results, the SCO had a positive impact on both SCM and the relational capital of partner cooperation. The SCM had a significant impact on the operational performance of the SC. Further, partner cooperation also had a significant impact on SCM and the operational performance of the SC. The moderating effect analysis of the SCM and partner cooperation found a significant impact on the operational performance of the SC. On the other hand, the moderating effect of the SCO and partner cooperation did not affect the SCM. Conclusion - The results of this research show that the existing supply chain-related research can be applied to the operational performance of the SC for a Korean distribution service firm. In view of the fact that SCO is a source of competitive advantage, it should be taken into account when a firm wants to improve the performance of the SCM of the distribution service. This is because it can be assumed that SCO plays a role in supply chain management for the distribution firm.

Relationship Analysis between Factors on Smartphone Usage of Tourists (관광객의 스마트폰 사용 요인 간 관계 분석)

  • Oh, Tae-Heon;Kim, Min-Cheol
    • Journal of Digital Convergence
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    • v.15 no.5
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    • pp.99-106
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    • 2017
  • The purpose of this study is to analyze the relationship between tourist 's intention to use smartphone and the preceding factors through the questionnaire. For achieving this research purpose, this study surveyed the tourists who use smartphone to investigate the influence of interactivity such as two-way communication and synchronicity as hypotheses on the influence of flow, and the effect of attitude factors on continuous intention to use was analyzed by research model. In this study, a partial least squares based structural equation (PLS-SEM) method was applied to verify the hypothesis of the proposed research model. Finally, the validity of the proposed research model was confirmed through confirmatory factor analysis and hypothesis testing. Therefore, the results of this study show that interactivity and flow are influential for the reuse of users in utilizing information by using smartphone, and it affects the attitude of users in developing smart tourism system in the future. The results of this study can be utilized as basic data related to the acquisition of information by smartphone of tourists in the future development of smart tourism system.

An Empirical Study on the Impact of Quality Oriented Corporate Culture on Sustainability Management Performances (공급사슬 내에서 품질지향적 기업문화가 지속가능경영성과에 미치는 영향에 관한 실증연구)

  • Woo, Moo-Jin;Park, Jong-Woo;Jung, Byeong-Yeong
    • Journal of Distribution Science
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    • v.12 no.6
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    • pp.31-39
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    • 2014
  • Purpose - Environmental issues, climatic changes, and greenhouse gases are problems to be solved at a global level. With an increased emphasis on the environmental and social responsibility of the management of companies, the manner in which companies approach quality-oriented culture and their individual sustainability management are being discussed as truly important issues to help them secure their competitiveness and growth strategies. This study proposes strategic directions to help manufacturers not only in expanding their competitive quality-oriented company culture but also in strengthening their sustainability management abilities. This study conducts a literature review and empirical research to examine how significantly the variables of a quality-oriented company culture, customer-centered management, and process-centered and supply chain management-centered cooperation affect sustainability management performance in relation to economic profitability, environmental integrity, and social responsibility. Research design, data, and methodology - To verify research models and hypotheses, the study examined 170 companies using a questionnaire survey conducted over six weeks, and involved the performance of data analysis on 146 samples. Questionnaire responses were calibrated based on a Likert scale. The study used the Smart PLS 2.0 program designed for PLS (partial least squares), an analysis instrument of SEM (structural equation modeling). The study then verified empirical research hypotheses working on reliability analysis, validity analysis, factorial analysis, and path analysis. Results - Among the nine hypotheses, four are accepted and the rest are rejected. A quality-oriented company culture focusing on customer-centered management significantly influenced the maintainability management performance of environmental integrity and social responsibility, while economic profitability was dismissed. A process-focused quality-oriented company culture was significantly concerned with economic profitability but not with environmental integrity or social responsibility. A supply-chain cooperative company culture had a significant effect on economic profitability but not on environmental integrity or social responsibility. Conclusion - This study proposes strategic directions to help manufacturers expand their competitive quality-oriented company culture as well as strengthen abilities with sustainability management. It conducts a literature review and empirical research to examine how significantly the variables of quality-oriented company culture, customer-centered management, and process-centered and supply chain management-centered cooperation affect sustainability management performance in relation to economic profitability, environmental integrity, and social responsibility. There are two main conclusions. First, companies should consider the need for social responsibility management and environmental transparent management-focused maintainability management as avenues to create new markets and business, thereby helping the companies secure a reputation for having a customer and process-centered quality-oriented company culture by creating shared values between supply chains and enabling win-win situations through cooperation. Second, we are marching towards a creative win-win era from a society of conflicts and ruptures. Companies should understand that social responsibility management and supply chain management (SCM)-focused cooperation are the foundations of sustainable development, as they try to improve their culture while pursuing both win-win relationships with interested parties and equity in various conflictive relations.

Comparative molecular similarity indices analyses (CoMSIA) and hologram quantitative structure activity relationship (HQSAR) on the fungicial activity of 2-N-benzyl-5-phenoxy-3-isothiazolone derivatives against phytophthora blight fungus (고추역병균에 대한 2-N-benzyl-5-Phenoxy-3-isothiazolone 유도체의 살균활성에 관한 비교분자 유사성 지수분석(CoMSIA)과 홀로그램 구조-활성 관계(HQSAR))

  • Sung, Nack-Do;Kim, Ki-Hyun
    • The Korean Journal of Pesticide Science
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    • v.6 no.3
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    • pp.209-217
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    • 2002
  • Two different QSAR methods, the comparative molecular similarity indices analyses (CoMSIA) and hologram quantitative structure activity relationship (HQSAR) are studied for the fungicidal activities ($pI_{50}$) of 2-N-benzyl-5-phenoxy-3-isothiazolone derivatives against sensitive (SPC: 95CC7105) and resisitive (RPC: 95CC7303) phytophthora blight fungus (Phytaphthora capsici). According to the findings from these QSAR investigation, the cross-validation value, $q^2$ and Pearson correlation coefficient, $r^2$ in the two methods were CoMSIA: RPC; $q^2=0.675,\;r^2=0.942$, SPC; $q^2=0.350,\;r^2=0.876$ and HQSAR: RPC; $q^2=0.519,\;r^2=0.869$, SPC; $q^2=0.483,\;r^2=0.990$, respectively. Therefore, the two models of comparative statistical significance were obtained. From the CoMSIA contour maps, the important factors for selective fungicidal activity against RPC are to be expected that the lower hydrophobic and not bulkiness substituent as hydrogen bonding acceptor have to introduce to meta and para-position (C1-C6) on the phenoxy moiety. And the results of prediction suggest that HQSAR method showed higher fungicidal activity than CoMSIA method.

A Study on the Effects of Determinants of Casino Security Management Service Quality on Organizational Trust and Loyalty of Internal Customers (카지노 보안관리 서비스품질 결정요인이 내부고객의 조직신뢰 및 충성도에 미치는 영향)

  • Lee, Seung-Hoon;Kang, Min-Wan;Chun, Yong-Tae
    • Korean Security Journal
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    • no.42
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    • pp.115-153
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    • 2015
  • This study identified the cause-and-effect relationship of security management service quality by empirically analyzing whether the performance factors affecting the casino industry are improved when the quality of the security management service is improved. For this, Partial Least Squares (PLS) that can deduce the structural relationship between variables was used. To verify the representativeness of the population, SPSS 19.0 was utilized in a demographic analysis, a independent T-test and Scheffe test. The analysis of the data revealed that the casino industry must preferentially manage assurance, empathy, and security to improve the casino security management service quality, and that, of these, security was the most important factor. To help improve service quality, a theoretical and empirical basis that can consider the importance and priority of individual factors was presented based on the result of this analysis. It also revealed that the security management service is an essential factor for stable business activities of casinos. Further, the importance of the role of the security management service in business strategy formulation for improving the industry performance was recognized through the study results. A service quality improvement method was provided by focusing on the factors that must be preferentially considered for service quality improvement; moreover, implications that can predict the results of such method were presented.

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Study on Chinese Consumers'Awareness of Korean Grape (한국산 포도의 중국 소비자 인식조사 연구)

  • Woo, Soo Gon;So, Namho;Ko, Hyeon Seok
    • Journal of the Korean Society of International Agriculture
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    • v.30 no.4
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    • pp.320-327
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    • 2018
  • The purpose of this study is to suggest the policy direction for promoting Korean grape, Shine Muscat, export to China. For this, the data were collected from 102 Chinese who live in Guangzhou province. The survey was conducted from Oct 10th to 13th 2017. PLS-SEM model is used to investigate the main factors that cause the Chinese consumers to purchase Korean grape, Shine Muscat. This study finds that the post-evaluation factor is more important to obtain final evaluation and to purchase Korean grape in the future. Thus farmers and research institutes should investigate how to improve the quality for the sweetness and the texture of the grape, reflecting the Chinese consumers' preference.

The Effect of Virtual Human Lecturer's Human Likeness on Educational Content Satisfaction: Focused on the Theory of Experiential Economy (가상 휴먼 강사의 인간 유사도가 교육 콘텐츠 만족감에 미치는 영향: 체험경제이론을 중심으로)

  • Gong, Li;Bae, Sujin;Kwon, Ohbyung
    • The Journal of the Korea Contents Association
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    • v.22 no.7
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    • pp.524-539
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    • 2022
  • With the advent of generative artificial intelligence technology, it became possible to create a virtual human, and produce a lecture video only with textual information. It is expected that the virtual human will enhance the efficient production of educational contents and the student's entertainment experience and satisfaction. However, there have been still few studies that have demonstrated the process of how virtual human technology reaches students' satisfaction. Therefore, the purpose of this study is to empirically examine whether the human likeness, which is the main characteristic of a virtual human based on Uncanny Valley theory, affects human experience and satisfaction. In particular, human likeness of the Uncanny Valley theory was subdivided into human likeness in the visual and verbal dimensions, and the process of reaching satisfaction was understood based on the experience economy model. In particular, human similarity in Uncanny Valley theory was classified as similarity in the visual and language levels, and the process of reaching satisfaction based on the experiential economic model was analyzed with a partial least squares structure model equation (PLS-SEM). The survey was conducted online for a panel of office workers at a specialized research institution in China. The results indicate that both the visual and verbal human likeness had a positive effect on experience economy factors (education, entertainment, esthetic, escape), and then these experiential factors had a significant effect on satisfaction. The results also provide some suggestions to consider when designing educational contents by virtual human.