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A Study on the AR Game Analysis and Business Model (AR게임 분석과 비즈니스 모델에 관한 연구)

  • Kang, Ye-seul;Kang, Ji-yeong;Yoon, Hee-young;Hwang, Jin-ju;Chang, Young-hyun;Ko, Chang-Bae
    • The Journal of the Convergence on Culture Technology
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    • v.2 no.4
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    • pp.49-54
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    • 2016
  • Development of AR/VR has expanded computer games from indoor static contents to outdoor dynamic contents. The syndrome of 'Pokemon Go' which is a representative AR game was born, and Nintendo's stock price shot up a massive 120%. Although some people gained profits, new damages are emerging including illegal intrusion or road accidents because it is a type of game to visit real locations. There are reported about 114 thousand road accidents related to the game. This study aims to examine the trends of AR game in 2016 and analyze damages and positive cases to suggest a method for preventing accidents due to the AR game, and a business model.

Media-based Analysis of Gasoline Inventory with Korean Text Summarization (한국어 문서 요약 기법을 활용한 휘발유 재고량에 대한 미디어 분석)

  • Sungyeon Yoon;Minseo Park
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.5
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    • pp.509-515
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    • 2023
  • Despite the continued development of alternative energies, fuel consumption is increasing. In particular, the price of gasoline fluctuates greatly according to fluctuations in international oil prices. Gas stations adjust their gasoline inventory to respond to gasoline price fluctuations. In this study, news datasets is used to analyze the gasoline consumption patterns through fluctuations of the gasoline inventory. First, collecting news datasets with web crawling. Second, summarizing news datasets using KoBART, which summarizes the Korean text datasets. Finally, preprocessing and deriving the fluctuations factors through N-Gram Language Model and TF-IDF. Through this study, it is possible to analyze and predict gasoline consumption patterns.

Application of Motivation-Hygiene Theory and Kano Model to Investigate Dimensionality of Consumers' Satisfaction and Dissatisfaction with Social Commerce (동기위생이론과 Kano 모델을 적용한 소셜커머스의 만족과 불만족 차원 연구)

  • Gao, Yan;Lee, Hyun-Hwa
    • Journal of the Korean Society of Clothing and Textiles
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    • v.38 no.3
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    • pp.355-371
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    • 2014
  • The present study investigated the dimensionality of satisfaction and dissatisfaction as well as evaluated the effects of social commerce characteristics on satisfaction and dissatisfaction. The conceptual framework of the study was built on Herzberg's motivation-hygiene Theory and the Kano Model. We gathered 519 data by social commerce users through an online survey and used SPSS 20.0 for the analysis. The findings showed that satisfaction and dissatisfaction are two distinct constructs; in addition, nine characteristics of social commerce were derived from factor analysis. Among the nine factors of social commerce characteristics, diversity had a positive influence only on satisfaction and uncertainty had only a positive impact on dissatisfaction; however, price discount, product quality and transaction safety, influenced both satisfaction and dissatisfaction. There were several factors that had no significant influence on both satisfaction and dissatisfaction. The findings of the study support Herzberg's motivation-hygiene Theory and the Kano Model. The present study helps social commerce managers establish a plan to maximize factors that influence consumer satisfaction and minimize the factor influencing dissatisfaction.

Study on the strategic changes of the world LCC business models and their implications to Korean LCC industry(A Case Study of the world's major LCCs) (세계 LCC 비즈니스 모델의 전략적 변화 연구 및 국내 LCC 산업 관련 시사점 도출(세계 주요 LCC 사례를 중심으로))

  • Kim, Sang Do;Kim, Kee Woong;Choi, Kun Hee
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.21 no.3
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    • pp.55-64
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    • 2013
  • As the price competition between airlines became increasingly intensified, due to increased participation of low-cost carriers in the air transport industry and the continued deregulation of international air transport, each airline has introduced various management techniques for securing international competitiveness and operational efficiency in order to cope with the uncertainty in air transport industry. The world leading LCCs, such as Ryan air, easyJet and Southwest, have changed their traditional business models by increasing operation to primary airports, diversifying operating routes, making strategic alliances with FSCs or other LCCs, increasing the operations on the mid or long distance routes, expanding ancillary revenues, etc. As Korea's air transport industry is confronting with intense competition, our LCCs are requested to adjust to this new challenging situation. As the world leading LCCs did, Korean LCCs are recommended to adopt new business models such as restructuring of the air transport industry through M&A, operating more flexibly in terms of frequency or route, launching of services to primary airports, making strategic alliances with foreign FSCs, developing of 4th or 6th traffic demands, etc.

The Determinants of International Competitiveness for the Korean Apparel Industry (한국 의류산업의 국제경쟁력 향상을 위한 결정요인)

  • Baek, Young-Ha;Park, Jae-Ok
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.3
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    • pp.474-485
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    • 2008
  • The purpose of this study is to examine the determinants and elements to enhance Korean international competitiveness, employing Porter's(1998) Diamond Model. Half of the 500 leading apparel exporters that were members of the Korea Apparel Industry Association in 2003 were selected as the target of this research. From May to June of 2003, survey questionnaires were sent to executives of these 250 companies in person or by telephone, e-mail, or fax. Seventy questionnaires were used for the final data anlysis. The items used were Reliability, Categorical Regression, and Frequency, using SPSS 11.5. The results were as follows: First, as a result of analyzing the influence of international competitiveness in Korean apparel industry, the firm's strategy, structure, and rivalry was the most influential factor. Others were related and supporting industries, government, chance, demand conditions, and factor conditions. Also, the elements that affect Korean international competitiveness were listed as the level of price competition in foreign markets, the level of labor cost, export marketing capacity, and exchange fluctuation. The most important element to improve the international competitiveness of the Korean apparel industry was a demand growth rate of the overseas markets(Demand Conditions), followed by the level of the labor costs(Factor Conditions), the capability of internationalization(Firm Strategy, Structure, and Rivalry), the change of currency(Chance), the quality and management of products(Demand Conditions), the capability of planning products(Firm Strategy, Structure, and Rivalry), free trade from 2005(Chance), and global sourcing strategy(Firm Strategy, Structure, and Rivalry). Korea's main rival country in apparel related and supporting industry factors is China. However, Korea has a higher level of technology development, quality, and price level than China.

Consumer Acceptance of Cashierless Fashion Stores -Effect of Store Attributes and the Moderating Role of Consumer Technical Readiness- (무인패션점포 수용 - 점포속성의 영향과 소비자 기술준비도의 조절효과 -)

  • Soyun Park;Soo-kyoung Ahn
    • Fashion & Textile Research Journal
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    • v.25 no.1
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    • pp.11-23
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    • 2023
  • With the proliferation of the "Untact" culture (non-face-to-face society), advanced technologies have accelerated the cashierless systems in the retail context. Cashierless fashion stores are expected to grow rapidly in the same way automated convenience stores grew in popularity. Applying the extended technology acceptance theory, this study aims to investigate how the attributes of cashierless fashion store influence consumers' acceptance of it and to examine how consumer's technology readiness moderates the model. Two online surveys-preliminary and secondary-were conducted to collect data from consumers in their 20s and 30s who had experienced cashierless stores over the past year. To analyze a total of 423 responses, this study conducted a confirmatory factor analysis, a multi-group factor analysis, a multi-group structure equation modeling, and a descriptive analysis. The results demonstrate that convenience, trustworthiness, and price had a positive impact on perceived ease of use, while service quality had a negative one. Enjoyment, convenience, trustworthiness, and price positively influenced perceived usefulness. Both perceived ease of use and usefulness increased the intention to use. Furthermore, the multi-group comparison confirmed that the positive dimensions of consumer's technology readiness played a moderating role in the model. This study provides a research foundation for consumer acceptance of technologically advanced stores and offers practical implications to companies planning cashierless fashion stores.

An Implementation of Stock Investment Service based on Reinforcement Learning (강화학습 기반 주식 투자 웹 서비스)

  • Park, Jeongyeon;Hong, Seungsik;Park, Mingyu;Lee, Hyun
    • The Journal of the Convergence on Culture Technology
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    • v.7 no.4
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    • pp.807-814
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    • 2021
  • As economic activities decrease, and the stock market decline due to COVID-19, many people are jumping into stock investment as an alternative source of income. As people's interest increases, many stock price analysis studies are underway to earn more profits. Due to the variance observed in the stock markets, it is necessary to analyze each stock independently and consistently. To solve this problem, we designed and implemented models and services that analyze stock prices using a reinforcement learning technique called Asynchronous Advantage Actor-Critic(A3C). Stock market data reflected external factors such as government bonds and KOSPI (Korea Composite Stock Price Index) as well as stock prices. Our proposed work provides a web service with a visual representation of predictions of stocks and stock information through which directions are given to investors to make safe investments without analyzing domestic and foreign stock market trends.

Predicting The Direction of The Daily KOSPI Movement Using Neural Networks For ETF Trades (신경회로망을 이용한 일별 KOSPI 이동 방향 예측에 의한 ETF 매매)

  • Hwang, Heesoo
    • Journal of the Korea Convergence Society
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    • v.10 no.4
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    • pp.1-6
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    • 2019
  • Neural networks have been used to predict the direction of stock index movement from past data. The conventional research that predicts the upward or downward movement of the stock index predicts a rise or fall even with small changes in the index. It is highly likely that losses will occur when trading ETFs by use of the prediction. In this paper, a neural network model that predicts the movement direction of the daily KOrea composite Stock Price Index (KOSPI) to reduce ETF trading losses and earn more than a certain amount per trading is presented. The proposed model has outputs that represent rising (change rate in index ${\geq}{\alpha}$), falling (change rate ${\leq}-{\alpha}$) and neutral ($-{\alpha}$ change rate < ${\alpha}$). If the forecast is rising, buy the Leveraged Exchange Traded Fund (ETF); if it is falling, buy the inverse ETF. The hit ratio (HR) of PNN1 implemented in this paper is 0.720 and 0.616 in the learning and the evaluation respectively. ETF trading yields a yield of 8.386 to 16.324 %. The proposed models show the better ETF trading success rate and yield than the neural network models predicting KOSPI.

Development of the Approximate Cost Estimating Model Using Statistical Inference for PSC Box Girder Bridge Constructed by the Incremental Launching Method (통계적 기법을 활용한 ILM압출공법 교량 상부공사 개략공사비 산정모델 개발 연구)

  • Kim, Sang-Bum;Cho, Ji-Hoon
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.33 no.2
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    • pp.781-790
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    • 2013
  • This research focuses on development of the conceptual cost estimation models for I.L.M box girder bridge. The current conceptual cost estimation for public construction projects is dependent on governmental average unit price references which has been regarded as inaccurate and unreliable by many experts. Therefore, there have been strong demands for developing a better way of conceptual cost estimating methods. This research has proposed three different conceptual cost estimating method for a P.S.C. girder bridge built with the I.L.M method. Model (I) attempts to seek the proper breakdown of standard works that are accountable for more than 95 percentage in total cost and calculates the amount of standard work's materials from the standard section and volume of I.L.M box girder bridge. Model (II) utilizes a correlation analysis (coefficient over 0.6 or more) between breakdown of standard works and input data that would be considered available information in preliminary design phase. Model(III) obtains conceptual estimating through multiple-regression analysis between the breakdown of standard works and all of input data related to them. In order to validate the clustering of coverage in the preliminary design phase, the variation of I.L.M cost coverage from multiple-regression analysis[model(III)] has been investigated which result in between -3.76% and 11.79%, comparing with AACE(Association for the Advancement of Cost Engineering) which informs its variation between -5% and +15% in the design phase. The model proposed from this research are envisioned to be improved to a great distinct if reliable cost date for P.S.C. girder bridges can be continually collected with reasonable accuracies.

An Econometric Analysis of Imported Softwood Log Market In South Korea (수입(輸入) 침엽수(針葉樹) 원목시장(原木市場)에 대한 계량경제분석(計量經濟分析))

  • Park, Yong Bae;Youn, Yeo-Chang
    • Journal of Korean Society of Forest Science
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    • v.90 no.1
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    • pp.1-9
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    • 2001
  • The objectives of this study were to explain market structures of logs imported to Korea from U.S.A., New Zealand. Chile. The demand for imported logs is modeled as a function of output of wood manufacturing in Korea and log prices of competing suppliers. It is hypothesized that the quantity of log impaled in a period is determined by its own and competing prices and the output of wood corresponding manufacturing sector in the current period. Import demand functions of logs imported to Korea from U.S.A., New Zealand and Chile were estimated by SURE(Seemingly Unrelated Regression Equations). Elasticities of amounts of logs imported to Korea from U.S.A., New Zealand and Chile with respect to price of imported log from U.S.A. were -2.88, 1.36 and 3.17, respectively. Elasticities of amounts of logs imported to Korea from U.S.A., New Zealand and Chile with respect to price of imported log from New Zealand were 0.71, -1.65 and 1.44, respectively, Elasticities of amounts of logs imported to Korea from U.S.A., New Zealand and Chile with respect to price of imported log from Chile was -2.88. 1.36 and 3.17.

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