• Title/Summary/Keyword: PLS SEM

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A Study on the Acceptance Factor Analysis of Autonomous Vehicles : Focused on the Structural Equation Model (자율자동차 수용성 요인분석에 관한 연구 : 구조방정식 모형을 중심으로)

  • Sung, Ki Young;Oh, Ju Taek;Kim, Hyun
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.19 no.1
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    • pp.17-31
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    • 2020
  • In this study, a study was conducted to analyze the factors affecting the acceptability for autonomous vehicles. The previous studies were reviewed to sturdy the acceptance factors and The PLS Structral equation model was used to analyze the acceptance factors. While the existing research focused on technical safety, this study comprehensively analyze safety, convenience, economy, environment, and ethical factors. The PLS model was analyzed to significant the factors that affect the acceptability for autonomous vehicles in the order of safety, economy, convenience and environment.

Analysis of Entrepreneurial Orientation and Market Share using PLS Structural Equations Modelling -Mediating Effect of R & D Capability & BSC Future Value Creation- (PLS 구조방정식 모형을 활용한 기업가적 지향성과 시장점유율간의 실증 분석 - R&D 역량, BSC 미래가치 창출의 매개효과 -)

  • Ko, Il-Kwon;Nam, Jung-Min
    • The Journal of the Korea Contents Association
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    • v.20 no.4
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    • pp.348-357
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    • 2020
  • Discussions on entrepreneurship are increasing, but the methodology that can be applied to actual small to mid-sized businesses and venture firms is insufficient, and research on measuring achievement and application is lacking. In this regard, this paper analyzed actual proof on the relationship among entrepreneurial orientation, R&D capabilities, market share, and the creation of BSC future values that can be empirically applied to small to mid-sized businesses and venture firms. A factor analysis and hypothesis verification have been conducted with the SEM model utilizing SmartPLS 3.0 on the recent 7th year (2017) data from the Human Capital Corporate Panel (HCCP) of the Korea Research Institute for Vocational Education and Training. The actual proof analysis revealed that entrepreneurial orientation creates a positive influence on R&D capabilities and the creation of BSC, and also on market share, with R&D capabilities as a parameter. On the other hand, the relationship between entrepreneurial orientation and market share proved to be not statistically meaningful. Future value creation of BSC also could not mediate the relation between entrepreneurial orientation and market share. Therefore, this research has proven that a company must cultivate its personnel's R&D capabilities with their entrepreneurial orientation. Furthermore, it is a significant fact that BSC, the conventional measuring tool for performance management, could not mediate the relationship between entrepreneurial orientation and market share. Future companies aiming at innovation should consider developing a new index that could measure the corporate-level entrepreneurship and conduct performance management.

A Study on the Effects of Intrinsic Motivation, Extrinsic Motivation and Pre-knowledge of Office Workers on the Hybrid Start-up Intention (직장인의 내재적 동기, 외재적 동기와 사전지식이 Hybrid 창업의도에 미치는 영향 연구)

  • Yun, Kyung-Ho;You, Yen-Yoo;Park, In-Chae;Park, Hyun-Sung
    • Journal of Convergence for Information Technology
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    • v.11 no.6
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    • pp.83-98
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    • 2021
  • This study identified the influence of employees' hybrid start-up intention (intention to start a business while maintaining a job) on the employees' self-determination motivation (intrinsic motivation, extrinsic motivation) and prior knowledge through the Model of Goal-directed Behavior (MGB). We used a PLS-SEM called SmartPLS 3.0 for 126 valid samples collected by judgement extraction for office workers throughout June 13, 2020 to July 3, 2020, and empirically evaluated the measurement model (internal consistency reliability, convergent and discriminant validity) and the structural model (multicollinearity, determination coefficient, effect size, predictive relevance, etc.). Only the intrinsic motivation for realizing the hybrid start-up goal of office workers had a significant impact on the hybrid start-up attitude and subjective norms, and the prior knowledge of hybrid start-up had a significant impact on the hybrid start-up desire and the hybrid start-up intention. In order to induce hybrid start-ups for workers with unstable employment, we need systems and programs that can inspire employees with intrinsic motivation and knowledge about hybrid start-up, so follow-up researches are necessary to analyze about government systems and consulting support that can promote hybrid start-up.

Analyzing the impact on logistics outsourcing success for Ugandan food processing firms through third-party logistics service providers' capabilities (제3자 물류 서비스공급자의 역량을 통한 우간다 식품 가공업체의 물류 아웃소싱 성공에 대한 영향 분석)

  • Alioni, Christopher;Park, Byungin
    • Journal of Korea Port Economic Association
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    • v.38 no.4
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    • pp.45-64
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    • 2022
  • Due to the recent and rapid globalization, logistics outsourcing has expanded globally and is seen as a means of creating a robust logistics system. However, many businesses continue to have difficulties with their logistics outsourcing contracts, which compels them to reinstate the logistics function for internal management. This study aims to investigate how organizational capabilities of logistics service providers (LSPs), notably flexibility, integration, innovation, and technological capabilities, impact on the logistics outsourcing success in Ugandan food processing firms. Using a structured questionnaire survey, cross-sectional data collected from 211 food processing firms in Kampala - Uganda were analyzed by partial least squares-structural equation modeling (PLS-SEM) using SmartPLS 3.3.7 software to examine the theorized relationships. The study findings revealed that whereas the technological and innovation capabilities positively and significantly influence logistics outsourcing success, the effects of flexibility and integration capabilities were insignificant. Additionally, the importance-performance map analysis (IPMA) reveals that the technological capability is a priority capability, followed by the innovation capability if logistics outsourcing success is to be achieved. Conversely, flexibility and integration capabilities are of low priority.

Motivating Factors for Providing Personal Data in MyData Services: The Moderating Effect of Perceived Personal Information Self-Determination (마이데이터 서비스 이용을 위한 개인정보제공 동기 요인: 개인정보자기결정권 인지 수준의 조절효과)

  • Hyeonjeong Kim;Soohyun Kwon;Jeongu Choi;Beomsoo Kim
    • Knowledge Management Research
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    • v.25 no.2
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    • pp.219-243
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    • 2024
  • This study investigates the impact of privacy concerns, perceived utility, and awareness of the right to personal data self-determination on the effective use and expansion of MyData services, which are critical to the data economy. Integrating the value-based adoption model with privacy calculus theory, the research examines how perceived utility, privacy concerns, trust, and personal innovativeness influence perceived value, perceived privacy, and the intention to provide personal information. Data collected from an online survey of 442 MyData service users and prospective users were analyzed using PLS-SEM and Bootstrapping methods via SmartPLS 4. The results indicate that perceived utility positively affects the intention to provide personal information, while privacy concerns have a negative impact. Trust and personal innovativeness positively influence the intention to adopt MyData services, and the awareness of personal data self-determination rights moderates these intentions. The findings underscore the importance of developing beneficial services that mitigate users' privacy concerns and build trust for the successful implementation of MyData services. Additionally, the study highlights the need for education and awareness campaigns to enhance understanding of the right to personal data self-determination.

Digital Divide in the Era of COVID-19: Focused on the Usage of the Mobile Internet (코로나-19 확산 시기별 디지털 격차: 모바일 인터넷 이용량 증가를 중심으로)

  • Hyeonjeong Kim;Beomsoo Kim;Miyea Kim
    • Knowledge Management Research
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    • v.25 no.1
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    • pp.193-215
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    • 2024
  • This study aims to identify the main factors that caused the digital divide during the COVID-19 pandemic. Utilizing data from the 2020 and 2021 Digital Divide Surveys by the National Information Agency, a research model was constructed for analysis using SmartPLS 4, applying PLS-SEM and Multigroup Analysis methods. The results of the study are as follows. First, combining 2020 and 2021, mobile internet usage during COVID-19 is positively associated with digital skills, digital usage, and usage outcomes except for networking. Second, the impact of digital usage was significantly higher during the outbreak than during the beginning of COVID-19, which may be due to the increased demand for digital usage as the outbreak continued, and the corresponding increase in internet usage. Third, we discovered that demographics are not the main factor affecting changes in mobile internet use during the COVID-19 pandemic. Instead, digital literacy affects mobile usage, which is the most important one. The results show the importance of creating programs to teach people how to use technology appropriately. We propose that digital literacy should be central to training programs for people who use digital services.

Analyzing of Project Satisfaction and Intention of Participants about Public Management System Evaluation Indicators of Urban Redevelopment Projects (도시정비사업의 공공관리제도 평가요인에 대한 참여자의 사업만족과 참여의사 영향구조 분석)

  • Lee, Jeong-Jae;Kim, Gu-Hoi;Lee, Joo-Hyung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.6
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    • pp.418-428
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    • 2016
  • The participants in an urban and housing redevelopment project were categorized as construction companies, government employees, and housing cooperatives. This study analyzed how a public management system affects the continuous participation intention using comprehensive project satisfaction. The specific factors for the evaluation items of a public management system were composed using advanced research. A hypothesis and research model was set up and verified using the PLS-SEM model to analyse how the continuous participation intention is affected by the public management system via comprehensive projects satisfaction. Setting the project plan and selecting the project tool, as well as post management and sustainability affect the comprehensive projects satisfaction meaningfully in the case of construction companies. The participation of the user, and post management and sustainability affect the comprehensive project satisfaction meaningfully in the case of government employees. The operating organization and using and participation of the user affect the comprehensive project satisfaction meaningfully in the case of a housing cooperative. The comprehensive project satisfaction affects the continuity of the participation meaningfully in the case of all of project participants.

The impact of ESG management on the Corporate Performance of Shipping and Logistics Companies: The mediating effect of Organizational Culture (ESG 경영이 해운물류기업의 경영성과에 미치는 영향: 조직문화의 매개효과)

  • Kim, Young-Soo
    • Journal of Korea Port Economic Association
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    • v.39 no.3
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    • pp.75-90
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    • 2023
  • This study aims to examine the impact of ESG management on management performance based on the type of organizational culture in Korean shipping and logistics companies. An online survey was conducted among shipping lines (regular and irregular) and general logistics companies with sales of more than 500 billion won that are implementing ESG management. A total of 183 copies were returned, and PLS structural equation analysis was conducted using the Smart PLS 4.0 program. The results of the study are as follows First. Governance management activities have a significant effect on business performance, social management activities have a significant effect on innovation culture, governance management activities have a significant effect on innovation culture, environmental management activities have a significant effect on hierarchical culture, and governance management activities have a significant effect on hierarchical culture. Contributions of this study First, this study analyzes the impact of ESG management activities on management performance of Korean shipping and logistics companies. Second, this study collected data through a questionnaire survey. The data were analyzed to determine the effect of ESG management activities on management performance. The data was analyzed to determine the level of ESG-related activities and business performance of companies and used to analyze the correlation between ESG management activities and business performance. Third, the results of the study suggest that companies can recognize that ESG management can help them improve their business performance. This can help companies build sustainable management strategies and further strengthen their management orientation to consider ESG factors.

The Impact of Emotional Leadership on Employees' Creativity: The Mediation Effect of Organizational Trust and Intrinsic Motivation (감성리더십이 조직원 창의성에 미치는 영향: 조직신뢰와 내재적동기의 매개효과)

  • Jeong, Jeeyeon;Seo, Jeongeun;Roh, Taewoo
    • Journal of Digital Convergence
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    • v.18 no.6
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    • pp.177-185
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    • 2020
  • The purpose of this study is to analyze the mediation effect of organizational trust and intrinsic motivation in the relationship between emotional leadership and creativity, suggesting the importance of organizational creativity. Therefore, this study conducted a survey for employees who are working at Korean ICT firms, analyzed the relationship with 241 valid samples, and verified hypotheses using PLS-SEM. The results are as follows. First, emotional leadership had a positive effect on organizational trust. Second, organizational trust had a positive effect on the intrinsic motivation of employees. Third, intrinsic motivation had a positive impact on employees' creativity. Fourth, the organizational trust did not have a positive effect on the creativity of employees. By verifying the mediation effects of organizational trust and intrinsic motivation, this study analyzed the relationship between emotional leadership and creativity, expanding the existing studies of the leadership.

Application of TRA in u-health system focusing on moderating effect of health privacy information (유헬스 시스템에 대한 TRA의 적용에 관한 연구: 건강개인정보의 조절 효과를 중심으로)

  • Kim, Mincheol;Yang, Young-Bae;Ha, Tai-Hyun
    • Journal of Digital Contents Society
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    • v.17 no.6
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    • pp.537-543
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    • 2016
  • The purpose of this study is to analyze the moderating effect of health privacy information on the relationship between the factors that affect the behavioral intention of the usage of u-health system have. Therefore, as a research hypothesis in TRA (Theory of Reasoned Action), self-efficacy and perceived usefulness will have a positive effect on the behavioral intention of the u-health system, and in the path, that personal information factors have an effect on each path. This study used the PLS-SEM methodology to verify the proposed research model. As a result of the analysis, this study showed that the moderating effect of health personal information in the presented model affects to some extent by the increase of R2 explanatory power. However, it was found that it was more consistent with the role of the independent variable rather than the moderating influence on the perceived usefulness.