• Asia Marketing Journal
• /
• 제6권3호
• /
• pp.1-26
• /
• 2004

본 연구는 우리나라의 CRM 발전을 위해 어떠한 조직문화가 형성되어야 하는가에 대한 이론적, 실증적 연구를 수행하는데 그 목적을 두었다. 본 연구는 먼저 인사조직 분야의 학습조직이론을 도입하여 CRM의 활성화를 위해서는 어떠한 조직문화가 조성되어야 하는가를 제안하고 그 결과 CRM의 활성화를 위해서는 개인학습의 활성화와 전사적 차원에서의 정보공유의 활성화가 전제되어야 함을 도출하였다. 더 나아가 개인학습의 활성화 차원에서는 전사적 참여, 권한이양을 통한 실험적 시도의 활성화, 최고경영진의 조성적 리더십 등의 세 가지 요인을, 정보공유의 활성화 차원에서는 커뮤니케이션의 활성화 및 조직기업의 보유 등의 두 가지 요인을 도출하였다. 또한 본 연구에서는 우리나라 CRM관련 실무자를 대상으로 하는 설문조사를 통해 본 연구에서 제시된 내용들을 실무적인 관점에서 검증하였다.

• Industrial Engineering and Management Systems
• /
• 제9권4호
• /
• pp.312-322
• /
• 2010

An enterprise must achieve both a sound organizational management and effective development of individual members while maintaining a balanced approach. Relative to this, there is a research field dubbed as Organizational Activation. However, there is a necessity to clarify various factors required for organizational activation and to propose a methodology for organization management. This study is an attempt to create a model from an organization-a University Seminar Class-and agents therein-the Students and the Teacher-with an assumed goal of advancing together toward the students' self-growth. The model is expressed on two dimensional planes with vectors through a computer. Vectors are composed of the growth, demand, member, hindrance and student vectors. These vectors provide data to the mathematical model for a simulation. Each agent provided the individual information from the questionnaire-conducted to 169 university students. From the analysis data and extrapolations, this study was able to craft a guideline for future seminar activity. It also examines the possibility of assimilation of the Questionnaire Approach and that of the Computational Organization Theory approach. Finally, this study discusses the future possibility of application of the Assimilated Method for research and development, and for project management.

• International Journal of Internet, Broadcasting and Communication
• /
• 제13권1호
• /
• pp.123-133
• /
• 2021

We study confirmed the factors influencing the organizational culture(collective culture, development culture, rational culture, hierarchical culture) perceived by members of the organization and the manager's authentic leadership(self-awareness, balanced information processing, relational transparency, internalized moral perspective) on job crafting. In addition, the relationship between organizational culture and authentic leadership was empirically analyzed. In order to verify the hypothesis of the research model, the survey results of 269 parts were verified as follows using the statistical program of SPSS 24.0. First, the organizational cultures perceived by members of the organization, development culture and rational culture, showed positive (+) influence on job crafting. In other words, Hypothesis 1 established by the research model was partially adopted. Second, the group culture, development culture, and rational culture of organizational culture were statistically significant in the relationship between the hypothesis 2 organizational culture and authentic leadership. In other words, Hypothesis 2 was partially adopted. Third, the three hypotheses of authentic leadership (self-awareness, balanced information processing, relational transparency, and an internalized moral perspective) all showed positive (+) effects on job crafting. As a result of this study, it was possible to confirm the importance of the organizational culture that improves the job-crafting of the members of the organization and the strategic activation plan for authentic leadership. Therefore, the necessity of strategic human resource development for the development and application of programs to revitalize organizational culture and improve the manager's authentic leadership has emerged.

• 지식경영연구
• /
• 제5권1호
• /
• pp.83-99
• /
• 2004

This research aims to verify individual and organizational factors that will affect knowledge sharing, especially in research & development organizations with a premise that knowledge sharing is one of the most important factors of successful knowledge management. Many factors which are supposed to affect knowledge sharing arc empirically investigated in this research : individual factors ((1)self esteem (2)expected contribution), organizational factors ((3)top management's will, (4)accessibility of knowledge management system (5)validity of evaluation & reward knowledge sharing, (6)trust, (7)open communication). As a result, it is found that 'expected contribution' among individual factors and 'open communication' and 'validity of evaluation & reward' among organizational factors are highly correlated with knowledge sharing. These findings suggest that enhancement of perceived expected contribution among employees and building cultures of open communication and effective evaluation & reward system for knowledge sharing will contribute to activation of knowledge sharing in the research and development organizations.

• 한국정보시스템학회지:정보시스템연구
• /
• 제22권1호
• /
• pp.89-116
• /
• 2013

The influence factors on the development of information technology(IT) infrastructure for knowledge management(KM) were not empirically investigated and identified. This study empirically examines the relationships among strategic performance measurement systems(SPMS), organizational learning, the strategic alignment of business strategy with information systems(IS) strategy, which is the necessary condition to provide the kinds of knowledge required for the successful realization of business strategy, and the active construction of IT infrastructure for KM. This study demonstrates that SPMS directly affects the organizational learning, with which the members of an organization acquire the types of knowledge about strategic goals or objectives and the ways attaining these goals, and indirectly influences the IS strategic alignment through organizational learning. Thus, the alignment between business strategy and IS strategy can be facilitated and activated by the adoption and implementation of SPMS. According to the results of this study, it is observed that the IS strategic alignment and organizational learning positively affect the activation of the development of KM IT infrastructure in a firm. The results of this study also shows that the construction of KM IT infrastructure, which supports the realization of KM activities, such as knowledge creation, transfer and sharing, can enhance the strategic position of a firm, and the intensified competitiveness of a firm can lead to the improvement of performance.

• 산업진흥연구
• /
• 제5권3호
• /
• pp.81-88
• /
• 2020

본 연구는 기업의 지속가능성에 핵심요인으로 작용하고 있는 A사의 조직문화 활성화에 대한 사례연구를 통해 조직문화의 중요성을 강조하고자 한다. A사는 순수 한국형 네트워크 마케팅 기업으로서 필요한 제품을 더 좋은 품질과 더 합리적 가격으로 '고객을 넘어 고객의 성공을 실현하는 A사'라는 가치를 구현하면서 지속성장체계를 더욱 더 고도화하고 있다. 특히, A사는 창업이념, 사훈, 경영목표, 경영방침을 구현하기 위한 3대 조직문화 특성은 다음과 같다. 첫째, 원칙중심(Observing Principles)의 문화이다. 둘째, 동반성장(Glowing Together)의 문화이다. 셋째, 나눔의 문화(Sharing)구현이다. 또한, A사는 글로벌 한국형 네트워크마케팅 기업을 넘어 초일류기업으로 성장과 발전을 실현하기 위해 일에 대한 남다른 생각과 조직문화 특성인 A사 WAY를 정립하여 실천하고 있다. 한편, A사는 시대의 변화와 특성에 따른 업의 가치를 전략적으로 반영한 인적자원관리제도의 재정립과 실행의 고도화를 구현하고 있다. 즉, 조직문화 활성화를 위한 가장 중요한 요인으로 작용하고 있는 인사제도 변화란 측면에서 기존의 네트워크마케팅 기업들과 차별화된 전략적 인사제도와 함께 협력사와 회원 및 소비자들에게 지속적인 가치제공을 위한 제도 혁신을 통해 지속가능경영체계를 더욱 더 향상하고 있다.

• 융합보안논문지
• /
• 제7권3호
• /
• pp.15-24
• /
• 2007

정보보안의 중요성에 관한 인식이 증가함에 따라 다양한 보안대책이 조직에 도입되고 있다. 하지만 대부분의 경우 이들 보안대책은 전략적으로 운영되지 않고 있다. 따라서 본 논문은 조직에서의 정보보안 전략은 무엇인가에 대해 개념적으로 연구한다. 이를 위하여 다양한 문헌에서 정보보안 전략이 어떻게 소개되었으며, 어떠한 전략이 제시되어 왔는지 연구한다. 본 논문은 조직의 정보보안에 있어서의 전략 자체에 초점을 맞추어, 개념을 정립하고, 지금까지 제시되어 온 다양한 전략을 식별하여 체계적으로 분류하였다는데 의의가 있다.

• 간호행정학회지
• /
• 제9권3호
• /
• pp.415-427
• /
• 2003

Purpose: The purpose of this study was to investigate the degree and pattern of knowledge management process, and to identify the relationship between knowledge management process and organizational effectiveness in clinical nurses. Method: Participants were 665 regular clinical nurses who had worked for over 1 year in general units of 9 tertiary medical hospitals including 2 national university hospitals, 5 university hospitals, and 2 hospitals founded by business enterprises. Data were collected from March to May 2003 through questionnaires. Four structured instruments were used to collect the data: Knowledge Management Process Scale(Jeong, Lee, Lee, & Kim, 2003), cCommitment Questionnaire(Mowday, Steers, & Porter, 1979), General Satisfaction Scale(CooK, Hepworth, Wall, & Warr, 1981), and one for general characteristics. The data were analyzed using factor analysis, reliability analysis, descriptive analysis, cluster analysis, one-way ANOVA, Scheffe test, correlation analysis with the SPSS for Windows 10.0 program. Result: 1) The average score for knowledge management process in nurses was $3.08{\pm}.54$ on a 5-point Likert scale. In order from highest mean score, the elements of knowledge management process, were Knowledge $Utilization(3.35{\pm}.57)$, Knowledge $Sharing(3.07{\pm}.58)$, Knowledge $Creation(2.99{\pm}.63)$, and Knowledge $Storage(2.91{\pm}.82)$. 2) Four knowledge management patterns for nurses, which were derived from cluster analysis, were inactivate pattern, delayed pattern, activate pattern, and high-activate pattern of knowledge management. 3) The degree of knowledge management process activation and 4 elements of knowledge management process, Knowledge Creation, Knowledge Storage, Knowledge Sharing, and Knowledge Utilization, were significantly correlated with nurses' organizational commitment and job satisfaction(p=.000). 4) The nurses' organizational commitment and job satisfaction showed significant differences according to the knowledge management patterns derived from cluster analysis of high-activate pattern, activate pattern, delayed pattern, inactivate pattern(p=.000). Conclusion: These results suggest that there are four knowledge management patterns for nurses, and knowledge management process positively affects the nurses' organizational commitment and job satisfaction. From the above findings, knowledge management process is empirically verified as a useful and effective method to increase organizational effectiveness, and develop the organization.

• 한국문헌정보학회지
• /
• 제49권4호
• /
• pp.335-354
• /
• 2015

본 연구는 도서관 내부의 조직적인 관점으로 대학도서관 주제전문서비스에 접근하여, 주제전문서비스에 영향을 미치는 조직 내부적 영향요인의 탐색을 목적으로 한다. 이를 위해 도서관 조직 내부에서 주제전문서비스와 관계있는 사서직원을 대상으로 수행한 심층면담을 바탕으로, 조직구성원 개인 수준, 주제전문서비스 담당 팀의 수준, 도서관 전체 조직 수준에서의 주제전문서비스를 분석하였다. 조직적인 측면에서 바라본 주제전문서비스는 팀 내 중요성 인식, 팀 차원의 지원과 협력, 동기부여와 팀 효능감, 내부 커뮤니케이션 등의 조직행동요인으로 설명되었다. 결과적으로, 본 연구는 도서관의 목표달성에 기여하는 단위 활동으로서 주제전문서비스가 효과적으로 수행될 수 있도록 조직 차원에서 고려하여야 하는 내부요소를 탐색하였다는 데에 그 의의가 있다.

• 농촌계획
• /
• 제26권1호
• /
• pp.13-22
• /
• 2020

This study analyzed the relationship between the sense of community, organizational commitment, and business performance among farmers participating in the agricultural products processing center. As a result, the farmer's sense of community at the agricultural products processing center had a positive effect on organizational commitment, and the farmer's sense of community had a positive effect on business performance. In this regard, efforts should be made to systematically manage and sustain the future of formal, formal and informal activities of the agricultural products processing center. In addition, in order for the community formed at the agricultural products processing center to continue to grow, it is necessary to take the approach of improving the competence of personnel, organizing work, developing professional programs, and forming related networks. In addition, the organization formed through the agricultural products processing center should be grown as a farmer's organization of processing base so that it can be linked with the activation policy such as food plan and local food.