• Title/Summary/Keyword: Organization change

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Relationship Brand Orientation and Internal Brand Equity at Internet Service Providers: An Organization Change Readiness Effect

  • TOBING, Rudy P.;SUROSO, SUROSO;HALIM, Rizal Edy;ALIF, Gunawan
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.2
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    • pp.181-193
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    • 2020
  • The midst competition makes a brand all together with its offering products and services is becoming a crucial element for company existence. This requires direct involvement from internal organizational to develop effective strategic branding. According to Asosiasi Penyelenggara Internet Indonesia (APJII), Indonesia's internet penetration is among the highest in Asia. The purpose of this research is to improve the strategic role of brand orientation within Internet Service Provider (ISP) for maximizing return on the company's financial and non-financial benefits by proposing organization change readiness variable. The data collection is taken using an online survey with a non-parametric sampling method and collected 68 qualified respondents for data analysis using SEM-PLS (Structural Equation Modeling with Partial Least Square). The result indicates partial hypotheses on the constructed model between variables brand orientation, brand commitment, and internal brand equity is acceptable. Another finding is stated hypotheses on organization change readiness as moderation is not accepted and means there is no significance to the constructed model. The main conclusion resumes associative human memory can shape up organization change readiness inside internal toward then brand. Relevant cues generate information received in the human brain then will create common associative and becoming social identity on internal brand equity.

Strategic Learning Organization in the Digital Era : The Case Study of D-Corporation

  • Yum, Ji-Hwan;Cho, Nam-Jae
    • Journal of Information Technology Applications and Management
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    • v.15 no.3
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    • pp.261-273
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    • 2008
  • The starting point of knowledge generation and management is the enhancement of learning capability and capacity of organizational members. Organizational change for learning environment should be aligned with the change of organizational strategy, structure and processes. The study employed action learning methodology to constitute learning organization processes. The treatment effect to institute learning organization has been successful thanks to the members' zeal and consensus to change the processes. However, not every learning team has been so successful. Some cases complained time consuming where others expect to be helpful for their incentives. The researchers concluded that the most important point for success of the learning organization project should be the support of top management.

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Analysis of ERP System Success Factors Depending on Organizational Culture and Size (기업의 조직문화와 기업의 규모에 따른 ERP 시스템 도입의 성공요인 분석)

  • Jung, Chang-Wook;Kim, Il-Kyoung
    • Journal of Information Technology Services
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    • v.6 no.2
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    • pp.35-47
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    • 2007
  • The purpose of this thesis is to analyze the success factors of ERP system in corporations and to know what is different in the factors depending on organizational culture and size. Considering there are various results from introduction of the same information technology(IT), it is implied that organizational characteristics make a difference. In this thesis we did factor analysis and multiple regression about the factors based on the previous studies and analyzed the priorities depending on organizational culture and size. The results show that mechanistic organization has key success factors of work process change, project team abilities, and determination of CEO while organic organization has those of work process change and project team abilities. Plus bigger sized organization has success factors of work process change, project team abilities, and determination of CEO while small sized organization has those of work process change and project team abilities.

The Organization Performance Reinforcement by a Utilization Level of the Smart Work (스마트워크 활용 수준에 따른 조직성과 강화에 관한 연구)

  • Jung, Byoungho
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.14 no.4
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    • pp.189-204
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    • 2018
  • The purpose of this study is to examine an organizational performance difference by individual utilization level of the smart work. The Smart work help minimizing business process and improving organization productivity based on information technology. This new technology provides a flexible way of the task through smart-work center, videoconferencing, telecommuting, mobile(remote control) and business-only messenger. This investment changes organizational culture, institutions and behavior by new technology applying. The organization system change due to smart work has trouble between alteration preferences and existing maintains a group. In response, the organization should make investment justification of smart work for institutional and culture stabilized by a new system in organization. I set up the analytical process of four stages for empirical research. It will analyze an operation difference of the smart work between pre and post investment in the first-step analysis. The two-step analysis will conduct a text mining analysis of smart work operations. The three-step analysis will identify organization performance differences among individual levels in smart work. The four-step analysis will identify a factor difference in organizational performance by individual utilization level on smart work. According to the study, It has been revealed a difference between the pre and post investment performance on smart work. The text mining analyses many appeared an improvement opinion of organizational culture. Next, there is a difference in organization performance among utilize groups of smart work. Furthermore, the factors of organizational performance among groups appeared differently. The theoretical contribution of this study provided to expand the organizational theory of organization change and resistance. The practical implications provided to require a strong guideline an organizational culture and institution for smart work.

A study on the factors changing the university library organizations (대학도서관조직의 변화요인고)

  • 윤희윤
    • Journal of Korean Library and Information Science Society
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    • v.16
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    • pp.221-249
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    • 1989
  • The purpose of this study is to analyze the factors influencing on the organizational changes of the university libraries. Results of the analysis, that is, factors that cause the library organization to change, are as follows 1. Changes in library size physical facilities, growth and diversity of library collections, change in personnel organization, role enrichment and faculty status for librarians, management pattern of library director, change in financial su n.0, pport. 2. Change in program : change in goals and objectives, expansion of service programs, enhancement of library functions. 3. Library automation : introduction and development of many library automation projects. 4. Introduction of information technology : development and distribution of computer and related software, telecommunication, and new media. 5. Changes in user needs : many-sided demands for collections, spaces, and services. 6. Many other environmental factors related to library organization.

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Research on Corporate Transition from CI to BI due to change of Corporate Structure (기업의 조직 체제의 변화에 의한 CI에서 BI로의 기업 아이덴티티 변화에 관한 연구)

  • Baik, Kum-Nam;Son, Young-Bum
    • Archives of design research
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    • v.19 no.5 s.67
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    • pp.223-232
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    • 2006
  • This is a study related to CI and BI, focusing on the change of an organization: a corporation. The organization of a corporation, in order to achieve the goal of an organization, get the injection(labor, technology, resources) and send it out to society by transforming them into a form of products(goods and services). While this production means the organization plays a social part for the accomplishment of a goal of the society, it indicates the society exerts influence on the process of setting the goal of an organization. On the other hand, a society influences the existence of a corporation through need and change directly or indirectly and in order to adjust to this, a corporation adapt the form of the organization to the need and change of a society. This study presents the causes of change from CI to BI according to the organizational changes of a corporation and theoretical basis through Elbin Toefler's "The Adaptive Corporation".

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A study on the Plan for Organization Activation use analysis of Success factor Integration Information System (통합정보시스템 구축 프로젝트 성공 요인 분석을 통한 조직 활성화 방안에 대한 연구)

  • Park, Jong-Ki;Kang, Kyong-Sik
    • Proceedings of the Safety Management and Science Conference
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    • 2006.11a
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    • pp.367-372
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    • 2006
  • Since 1990's, many enterprises have constructed Integration Information System. Especially, they want to become an advanced company use ERP package. Already, ERP system come to high level which is stabilized and support independent business process of many industry sectors. Therefore, important success factors for ERP project are change management and organization activation. Although most companies had previous good plans, but those are not satisfied. Because of failed to change management and discontinued next activity for promotion. This paper studied success factors of project team and plan for organization activation. Also, it proposed next study subject about investigate the role of the member of task force team as a factor that makes the ERP system a success. The results of this study can be used for a successful construction of the ERP system as a solution about internal problems of Project team.

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A study on the Plan for Organization Activation use analysis of Success factor Integration Information System (통합정보시스템 구축 프로젝트 성공 요인 분석을 통한 조직 활성화 방안에 대한 연구)

  • Park, Jong-Ki;Kang, Kyong-Sik
    • Journal of the Korea Safety Management & Science
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    • v.8 no.5
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    • pp.231-242
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    • 2006
  • Since 1990's, many enterprises have constructed Integration Information System. Especially, they want to become an advanced company use ERP package. Already, ERP system come to high level which is stabilized and support independent business process of many industry sectors. Therefore, important success factors for ERP project are change management and organization activation. Although most companies had previous good plans, but those are not satisfied. Because of failed to change management and discontinued next activity for promotion. This paper studied success factors of project team and plan for organization activation. Also, it proposed next study subject about investigate the role of the member of task force team as a factor that makes the ERP system a success. The results of this study can be used for a successful construction of the ERP system as a solution about Internal problems of Project team.

Outsourcing of Information Systems Functions : An Empirical Study of A Contingency Model (정보시스템 기능의 아웃소싱 : 상황모델의 실증적 연구)

  • Cheon, Myeon-Jung
    • Asia pacific journal of information systems
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    • v.4 no.2
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    • pp.131-164
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    • 1994
  • A contingency model of outsourcing is developed from the information systems (IS) literature and strategic management literature in order to assess the following question: What factors influence change in the extent to which an organization outsources IS functions? Based on the literature, this study identifies four IS factors-gaps in information quality, IS support quality, IS staff quality, and IS cost effectiveness-and three organizational factors-the gap in financial performance, strategic orientation, and the role of information technology in an organization-that influence the change in degree of outsourcing. These factors are hypothesized to influence the change in the extent of an organization's outsourcing of IS functions. From a mail survey of 188 top IS executives in U.S. companies, the results of analysis of covariance and bivariate correlational and multivariate regression analyses provide the following major findings: (a) This study found support for the proposed research model. (b) The change in the degree of IS outsourcing is determined by gaps in information quality, IS support quality, IS cost effectiveness, and financial performance and by the role of IT among IS and organizational factors.

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Diffusion of CASE technology and IS organizational change factors (CASE기술의 확산과 정보시스템 조직변화요인)

  • 양기영;이재범;문용은
    • Korean Management Science Review
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    • v.13 no.1
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    • pp.71-95
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    • 1996
  • Many researchers have studied the theme on CASE technology. However, there are no many researches which lightened the diffusion of CASE technology and organizational change. The purpose of this study is to investigate the factors that influence on the diffusion of CASE technology and the way how IS organization changes as a result of the diffusion. We exploited a case study research as a methodology. We selected five software development firms which possessed the leading IS technology abilities as the case companies. We realized that the diffusion of CASE technology proceeded under the three context variables - managerial context of information systems, the intent and behavior of key players and implementation strategy of organization - to enhance the performance of information systems. The contribution of this study is to clarify the change of IS organization as a result of CASE technology diffusion. This study has the limitation that tried to analyze the organizational change only in a direction.

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