Relationship Brand Orientation and Internal Brand Equity at Internet Service Providers: An Organization Change Readiness Effect |
TOBING, Rudy P.
(Program Pascasarjana Ilmu Manajemen, Faculty of Economics and Business, Universitas Indonesia)
SUROSO, SUROSO (Program Pascasarjana Ilmu Manajemen, Faculty of Economics and Business, Universitas Indonesia) HALIM, Rizal Edy (Program Pascasarjana Ilmu Manajemen, Faculty of Economics and Business, Universitas Indonesia) ALIF, Gunawan (Faculty of Business, Sampoerna University) |
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