• Title/Summary/Keyword: Online privacy

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The Value of Personal Information: An Exploratory Study for Types of Personal Information and Its Value

  • Minjung Park;Sangmi Chai
    • Asia pacific journal of information systems
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    • v.28 no.3
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    • pp.154-166
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    • 2018
  • As the number of online privacy incidents are increasing, lawsuits related with personal information infringements have been also growing as well. However, there are large differences between a plaintiff and a defendant to determine the amount of payment for damages from the incident. After the verdict was made, a plaintiff is not satisfied with the amount of compensation, whereas a defendant usually tries to their best to reduce the payment amount. This is because the value for personal information are hardly assessed exactly. In addition, there is no criteria for calculating the price of the information itself. Since the development of information technology enables the firms could collect and use any piece of information to identify a particular individual, the range of personal information has been also broadening. Based on these phenomenon, this study tries to grouping the types of personal information and exploring the perceived value of types of information. Therefore, this study could provide a foundation for narrowing the gap of the value of personal information between the firm and the defendant. Through AHP (Analytic Hierarchy Process), this study finds out that people usually value more on biometrics information, medical records, and criminal records whereas weigh less for email address and date of birth.

Building On/off Attacks Detector for Effective Trust Evaluation in Cloud Services Environment

  • SALAH T. ALSHAMMARI;AIIAD ALBESHRI;KHALID ALSUBHI
    • International Journal of Computer Science & Network Security
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    • v.24 no.7
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    • pp.101-107
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    • 2024
  • Cloud computing is a widely used technology that has changed the way people and organizations store and access information. This technology is quite versatile, which is why extensive amounts of data can be stored in the cloud. Furthermore, businesses can access various services over the cloud without having to install applications. However, the cloud computing services are provided over a public domain, which means that both trusted and non-trusted users can access the services. Though there are several advantages of cloud computing services, especially to business owners, various challenges are also posed in terms of the privacy and security of information and online services. A kind of threat that is widely faced in the cloud environment is the on/off attack. In this kind of attack, a few entities exhibit proper behavior for a given time period to develop a highly a positive reputation and gather trust, after which they exhibit deception. A viable solution is provided by the given trust model for preventing the attacks. This method works by providing effective security to the cloud services by identifying malicious and inappropriate behaviors through the application of trust algorithms that can identify on-off attacks.

Structural Relationships Among Factors to Adoption of Telehealth Service (원격의료서비스 수용요인의 구조적 관계 실증연구)

  • Kim, Sung-Soo;Ryu, See-Won
    • Asia pacific journal of information systems
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    • v.21 no.3
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    • pp.71-96
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    • 2011
  • Within the traditional medical delivery system, patients residing in medically vulnerable areas, those with body movement difficulties, and nursing facility residents have had limited access to good healthcare services. However, Information and Communication Technology (ICT) provides us with a convenient and useful means of overcoming distance and time constraints. ICT is integrated with biomedical science and technology in a way that offers a new high-quality medical service. As a result, rapid technological advancement is expected to play a pivotal role bringing about innovation in a wide range of medical service areas, such as medical management, testing, diagnosis, and treatment; offering new and improved healthcare services; and effecting dramatic changes in current medical services. The increase in aging population and chronic diseases has caused an increase in medical expenses. In response to the increasing demand for efficient healthcare services, a telehealth service based on ICT is being emphasized on a global level. Telehealth services have been implemented especially in pilot projects and system development and technological research. With the service about to be implemented in earnest, it is necessary to study its overall acceptance by consumers, which is expected to contribute to the development and activation of a variety of services. In this sense, the study aims at positively examining the structural relationship among the acceptance factors for telehealth services based on the Technology Acceptance Model (TAM). Data were collected by showing audiovisual material on telehealth services to online panels and requesting them to respond to a structured questionnaire sheet, which is known as the information acceleration method. Among the 1,165 adult respondents, 608 valid samples were finally chosen, while the remaining were excluded because of incomplete answers or allotted time overrun. In order to test the reliability and validity of the assessment scale items, we carried out reliability and factor analyses, and in order to explore the causal relation among potential variables, we conducted a structural equation modeling analysis using AMOS 7.0 and SPSS 17.0. The research outcomes are as follows. First, service quality, innovativeness of medical technology, and social influence were shown to affect perceived ease of use and perceived usefulness of the telehealth service, which was statistically significant, and the two factors had a positive impact on willingness to accept the telehealth service. In addition, social influence had a direct, significant effect on intention to use, which is paralleled by the TAM used in previous research on technology acceptance. This shows that the research model proposed in the study effectively explains the acceptance of the telehealth service. Second, the research model reveals that information privacy concerns had a insignificant impact on perceived ease of use of the telehealth service. From this, it can be gathered that the concerns over information protection and security are reduced further due to advancements in information technology compared to the initial period in the information technology industry, and thus the improvement in quality of medical services appeared to ensure that information privacy concerns did not act as a prohibiting factor in the acceptance of the telehealth service. Thus, if other factors have an enormous impact on ease of use and usefulness, concerns over these results in the initial period of technology acceptance may become irrelevant. However, it is clear that users' information privacy concerns, as other studies have revealed, is a major factor affecting technology acceptance. Thus, caution must be exercised while interpreting the result, and further study is required on the issue. Numerous information technologies with outstanding performance and innovativeness often attract few consumers. A revised bill for those urgently in need of telehealth services is about to be approved in the national assembly. As telemedicine is implemented between doctors and patients, a wide range of systems that will improve the quality of healthcare services will be designed. In this sense, the study on the consumer acceptance of telehealth services is meaningful and offers strong academic evidence. Based on the implications, it can be expected to contribute to the activation of telehealth services. Further study is needed to assess the acceptance factors for telehealth services, such as motivation to remain healthy, health care involvement, knowledge on health, and control of health-related behavior, in order to develop unique services according to the categorization of customers based on health factors. In addition, further study may focus on various theoretical cognitive behavior models other than the TAM, such as the health belief model.

User Integrated Authentication System using EID in Blockchain Environment (블록체인 환경에서 EID를 이용한 사용자 통합 인증 시스템)

  • Kim, Jai-Yong;Jung, Yong-Hoon;Jun, Moon-Seog;Lee, Sang-Beon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.3
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    • pp.24-31
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    • 2020
  • Centralized systems in computing environments have various problems, such as privacy infringement due to hacking, and the possibility of privacy violations in case of system failure. Blockchain, one of the core technologies for the next generation of converged information, is expected to be an alternative to the existing centralized system, which has had various problems. This paper proposes a blockchain-based user authentication system that can identify users using EID in an online environment. Existing identification (ID)/password (PW) authentication methods require users to store personal information in multiple sites, and receive and use their respective IDs. However, the proposed system can be used without users signing up at various sites after the issuing of an EID. The proposed system issues an EID with a minimum of information, such as an e-mail address and a telephone number. By comparing the stability and efficiency of a centralized system, the proposed integrated authentication system proved to be excellent. In order to compare stability against existing systems, we chose attack methods and encroachments on the computing environment. To verify efficiency, the total throughput between the user's app, the issuance and certification-authority's servers, and the service provider's servers was compared and analyzed based on processing time per transaction.

The Overview of the Public Opinion Survey and Emerging Ethical Challenges in the Healthcare Big Data Research (보건의료빅데이터 연구에 대한 대중의 인식도 조사 및 윤리적 고찰)

  • Cho, Su Jin;Choe, Byung In
    • The Journal of KAIRB
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    • v.4 no.1
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    • pp.16-22
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    • 2022
  • Purpose: The traditional ethical study only suggests a blurred insight on the research using medical big data, especially in this rapid-changing and demanding environment which is called "4th Industry Revolution." Current institutional/ethical issues in big data research need to approach with the thoughtful insight of past ethical study reflecting the understanding of present conditions of this study. This study aims to examine the ethical issues that are emerging in recent health care big data research. So, this study aims to survey the public perceptions on of health care big data as part of the process of public discourse and the acceptance of the utility and provision of big data research as a subject of health care information. In addition, the emerging ethical challenges and how to comply with ethical principles in accordance with principles of the Belmont report will be discussed. Methods: Survey was conducted from June 3th August to 6th September 2020. The online survey was conducted through voluntary participation through Internet users. A total of 319 people who completed the survey (±5.49%P [95% confidence level] were analyzed. Results: In the area of the public's perspective, the survey showed that the medical information is useful for new medical development, but it is also necessary to obtain consents from subjects in order to use that medical information for various research purposes. In addition, many people were more concerned about the possibility of re-identifying personal information in medical big data. Therefore, they mentioned the necessity of transparency and privacy protection in the use of medical information. Conclusion: Big data on medical care is a core resource for the development of medicine directly related to human life, and it is necessary to open up medical data in order to realize the public good. But the ethical principles should not be overlooked. The right to self-determination must be guaranteed by means of clear, diverse consent or withdrawal of subjects, and processed in a lawful, fair and transparent manner in the processing of personal information. In addition, scientific and ethical validity of medical big data research is indispensable. Such ethical healthcare data is the only key that will lead to innovation in the future.

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A Study on the Influential Factor of the Formation of Psychological Ownership on Personal Information (개인정보 소유감을 형성하는 영향 요인에 관한 연구)

  • Minjung Park;Sangmi Chai
    • Information Systems Review
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    • v.20 no.3
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    • pp.33-49
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    • 2018
  • Since there are growing concerns regarding personal information, users have perceived the importance of it. It makes users try to manage and control personal information by their own intentions. Therefore, we assume users now have begun to perceive psychological ownership on personal information. A main objective of this study is to identitythe relationship between accountability, self-identity, self-efficacy and sense of belongingness and psychological ownership on personal information. We conduct an online-basedsurvey and establish a structural equation model for testing hypothesis. The results show that users' accountability, self-identity and sense of belongingness positively influence to psychological ownership on personal information. Additionally, users' perceived psychological ownership on personal information increase their concern for information privacy. This study suggests a new concept as 'perceived psychological ownership on personal information' to explain for intentions of their psychological possessions toward personal information. The findings of this study can provide a way for how firms have to require clients' personal information with increasing their satisfactions.

Online Privacy Protection: An Analysis of Social Media Reactions to Data Breaches (온라인 정보 보호: 소셜 미디어 내 정보 유출 반응 분석)

  • Seungwoo Seo;Youngjoon Go;Hong Joo Lee
    • Knowledge Management Research
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    • v.25 no.1
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    • pp.1-19
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    • 2024
  • This study analyzed the changes in social media reactions of data subjects to major personal data breach incidents in South Korea from January 2014 to October 2022. We collected a total of 1,317 posts written on Naver Blogs within a week immediately following each incident. Applying the LDA topic modeling technique to these posts, five main topics were identified: personal data breaches, hacking, information technology, etc. Analyzing the temporal changes in topic distribution, we found that immediately after a data breach incident, the proportion of topics directly mentioning the incident was the highest. However, as time passed, the proportion of mentions related indirectly to the personal data breach increased. This suggests that the attention of data subjects shifts from the specific incident to related topics over time, and interest in personal data protection also decreases. The findings of this study imply a future need for research on the changes in privacy awareness of data subjects following personal data breach incidents.

Personal Information Detection by Using Na$\ddot{i}$ve Bayes Methodology (Na$\ddot{i}$ve Bayes 방법론을 이용한 개인정보 분류)

  • Kim, Nam-Won;Park, Jin-Soo
    • Journal of Intelligence and Information Systems
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    • v.18 no.1
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    • pp.91-107
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    • 2012
  • As the Internet becomes more popular, many people use it to communicate. With the increasing number of personal homepages, blogs, and social network services, people often expose their personal information online. Although the necessity of those services cannot be denied, we should be concerned about the negative aspects such as personal information leakage. Because it is impossible to review all of the past records posted by all of the people, an automatic personal information detection method is strongly required. This study proposes a method to detect or classify online documents that contain personal information by analyzing features that are common to personal information related documents and learning that information based on the Na$\ddot{i}$ve Bayes algorithm. To select the document classification algorithm, the Na$\ddot{i}$ve Bayes classification algorithm was compared with the Vector Space classification algorithm. The result showed that Na$\ddot{i}$ve Bayes reveals more excellent precision, recall, F-measure, and accuracy than Vector Space does. However, the measurement level of the Na$\ddot{i}$ve Bayes classification algorithm is still insufficient to apply to the real world. Lewis, a learning algorithm researcher, states that it is important to improve the quality of category features while applying learning algorithms to some specific domain. He proposes a way to incrementally add features that are dependent on related documents and in a step-wise manner. In another experiment, the algorithm learns the additional dependent features thereby reducing the noise of the features. As a result, the latter experiment shows better performance in terms of measurement than the former experiment does.

Secure Mutual Authentication Protocol for RFID System without Online Back-End-Database (온라인 백-엔드-데이터베이스가 없는 안전한 RFID 상호 인증 프로토콜)

  • Won, Tae-Youn;Yu, Young-Jun;Chun, Ji-Young;Byun, Jin-Wook;Lee, Dong-Hoon
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.20 no.1
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    • pp.63-72
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    • 2010
  • RFID is one of useful identification technology in ubiquitous environments which can be a replacement of bar code. RFID is basically consisted of tag, reader, which is for perception of the tag, and back-end-database for saving the information of tags. Although the usage of mobile readers in cellular phone or PDA increases, related studies are not enough to be secure for practical environments. There are many factors for using mobile leaders, instead of static leaders. In mobile reader environments, before constructing the secure protocol, we must consider these problems: 1) easy to lose the mobile reader 2) hard to keep the connection with back-end-database because of communication obstacle, the limitation of communication range, and so on. To find the solution against those problems, Han et al. suggest RFID mutual authentication protocol without back-end-database environment. However Han et al.'s protocol is able to be traced tag location by using eavesdropping, spoofing, and replay attack. Passive tag based on low cost is required lots of communication unsuitably. Hence, we analyze some vulnerabilities of Han et al.'s protocol and suggest RFID mutual authentication protocol without online back-end-database in aspect of efficiency and security.

A Study on Artificial Intelligence Ethics Perceptions of University Students by Text Mining (텍스트 마이닝으로 살펴본 대학생들의 인공지능 윤리 인식 연구)

  • Yoo, Sujin;Jang, YunJae
    • Journal of The Korean Association of Information Education
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    • v.25 no.6
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    • pp.947-960
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    • 2021
  • In this study, we examine the AI ethics perception of university students to explore the direction of AI ethics education. For this, 83 students wrote their thoughts about 5 discussion topics on online bulletin board. We analyzed it using language networks, one of the text mining techniques. As a result, 62.5% of students spoke the future of the AI society positively. Second, if there is a self-driving car accident, 39.2% of students thought it is the vehicle owner's responsibility at the current level of autonomous driving. Third, invasion of privacy, abuse of technology, and unbalanced information acquisition were cited as dysfunctions of the development of AI. It was mentioned that ethical education for both AI users and developers is required as a way to minimize malfunctions, and institutional preparations should be carried out in parallel. Fourth, only 19.2% of students showed a positive opinion about a society where face recognition technology is universal. Finally, there was a common opinion that when collecting data including personal information, only the part with the consent should be used. Regarding the use of AI without moral standards, they emphasized the ethical literacy of both users and developers. This study is meaningful in that it provides information necessary to design the contents of artificial intelligence ethics education in liberal arts education.