• Title/Summary/Keyword: Online and Offline Integration

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An Ensemble Approach for Cyber Bullying Text messages and Images

  • Zarapala Sunitha Bai;Sreelatha Malempati
    • International Journal of Computer Science & Network Security
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    • v.23 no.11
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    • pp.59-66
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    • 2023
  • Text mining (TM) is most widely used to find patterns from various text documents. Cyber-bullying is the term that is used to abuse a person online or offline platform. Nowadays cyber-bullying becomes more dangerous to people who are using social networking sites (SNS). Cyber-bullying is of many types such as text messaging, morphed images, morphed videos, etc. It is a very difficult task to prevent this type of abuse of the person in online SNS. Finding accurate text mining patterns gives better results in detecting cyber-bullying on any platform. Cyber-bullying is developed with the online SNS to send defamatory statements or orally bully other persons or by using the online platform to abuse in front of SNS users. Deep Learning (DL) is one of the significant domains which are used to extract and learn the quality features dynamically from the low-level text inclusions. In this scenario, Convolutional neural networks (CNN) are used for training the text data, images, and videos. CNN is a very powerful approach to training on these types of data and achieved better text classification. In this paper, an Ensemble model is introduced with the integration of Term Frequency (TF)-Inverse document frequency (IDF) and Deep Neural Network (DNN) with advanced feature-extracting techniques to classify the bullying text, images, and videos. The proposed approach also focused on reducing the training time and memory usage which helps the classification improvement.

Inconsistency between Information Search and Purchase Channels: Focusing on the "Showrooming Phenomenon" (멀티채널 환경에서 정보탐색채널과 구매채널의 불일치 현상에 관한 연구: 쇼루밍 현상을 중심으로)

  • Yeom, Min-Sun
    • Journal of Distribution Science
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    • v.13 no.9
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    • pp.81-93
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    • 2015
  • Purpose - "Showrooming" refers to the phenomenon where a shopper visits a store to see and compare products but makes the purchase online at a lower price. Surveys on showrooming activities at home and abroad indicate that a significant number of consumers pursue showrooming activities. The advent of "showroomers," who engage in buying activities, hovering both on and offline, while selectively choosing sales channels to suit their needs, is powerful enough to erode the borders between channels and bring about seismic changes in the distribution industry. However, surprisingly, there has been no in-depth discussion on showrooming. This study seeks to theoretically investigate what impact personal characteristics have on showrooming preferences and attitudes in a multi-channel environment. Specifically, assumptions have been made that price perception, perceived performance risk, and trust in online shopping not only have a direct impact on showrooming attitudes but also indirectly affect it through the means of contact motivation. Research design, data, and methodology - To test the hypotheses, this study conducted a survey of male and female shoppers, ages 20 through 40s, who live in metropolitan areas, and have actively showroomed fashion items in the last six months. A clothing item usually purchased after a careful decision-making process was chosen as the target product of the study. The survey was conducted between October and November 2014, using a professional survey service provider. A total of 200 surveys were collected, of which 198 were used for analysis. Conceptual model Structural Equation Modeling (SEM) and Amos 18.0 were employed for data analysis and model verification. In addition, following the confirmatory factor analysis and measurement model analysis, the theoretical model that corresponds to the research model was analyzed. Results - Analysis results show that price perception, perceived performance risk, and trust in online shopping have a statistically significant and positive (+) impact on showrooming attitudes. In addition, in terms of the indirect influence of price perception and perceived performance risk on showrooming attitudes through means of contact motivation, price perception had a statistically significant and positive impact on means of contact motivation, whereas perceived performance risk did not have a statistically significant impact on it, with the relevant hypothesis rejected. Conclusions - These analysis results imply that the ultimate goal of consumers is to maximize their shopping benefits by selectively and strategically taking advantage of different channels in a complementary manner. This study presents many implications for distributors to encourage a deep understanding of showrooming consumers who have complicated consumption behaviors and to build channel integration strategies. This study has limitations in theoretical and practical implications. Therefore, subsequent studies need to focus on verifying that showrooming activities are based on reasonable and planned decisions by applying the theory of reasoned or planned behavior. In addition, the scope of the study should expand to include web showrooming, where consumers conduct product research online and purchase offline.

Students' college life adaptation experiences in the accelerated second-degree bachelor of science in nursing program in South Korea

  • Lee, Hyun-Ju;Lee, Nayoon
    • The Journal of Korean Academic Society of Nursing Education
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    • v.28 no.2
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    • pp.167-178
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    • 2022
  • Purpose: South Korea has expanded its accelerated second-degree Bachelor of Science in Nursing program to resolve its supply-demand imbalance in nursing, although how these students are adapting to and performing in college after admission remains unclear. Therefore, this study aimed to conduct an in-depth exploration of how Korean accelerated second-degree Bachelor of Science nursing students interact with society and adapt to college life for establishing further supportive educational policies and programs. Methods: Participants comprised 20 South Korean accelerated second-degree Bachelor of Science in Nursing students. The data were collected via online or offline in-depth interviews and analyzed using Strauss and Corbin's grounded theory and by applying a constant comparative method to achieve theoretical saturation. Results: The core category, derived using open, axial, and selective coding, was "process of the uncharted journey toward a new dream." The participants' college adaptation processes were found to involve three phases: trial and error, adjustment, and acceptance and integration. Conclusion: These findings can be used to develop, apply, test, and improve various support programs for accelerated second-degree Bachelor of Science in Nursing students and to advance the nursing profession by nurturing a workforce with diverse academic backgrounds and faster college life adaptation.

Research on the Communication Eeducation model adapted to the "smart" environment in the Era of 4thindustrial revolution (제4차 산업 시대의 스마트 환경을 활용한 의사소통교육 모델 연구)

  • Hwang, Young-mee;Lee, Jae-hyun
    • Journal of Engineering Education Research
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    • v.20 no.3
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    • pp.32-41
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    • 2017
  • The $4^{th}$ industrial revolution refers to an era where machines capable of outperforming humans are created. In light of the 4th industrial revolution, university students are demanded problem solving abilities, critical thinking abilities, and problem discovering abilities as general and basic abilities. The need for changes in the university level communication education for engineering students remains imperative in this constantly changing social environment. The era where education is conducted only in classrooms is over. This paper discusses the need for diversified education such as the integration of online and offline education, the reinforcement of learning outside of the classroom as well as an education model that transcends formal and informal education such as games and activities that induce self-learning, both intentional and non-intentional learning, and the utilization of mass media and social networking systems. Through providing an education model that assesses and utilizes the data gained from the learning process provided above, this paper widens the perception of future education methods in the 4th industrial revolution.

Privacy Control Using GRBAC In An Extended Role-Based Access Control Model (확장된 역할기반 접근제어 모델에서 GRBAC을 이용한 프라이버시 제어)

  • Park Chong hwa;Kim Ji hong;Kim Dong kyoo
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.30 no.3C
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    • pp.167-175
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    • 2005
  • Privacy enforcement has been one of the most important problems in IT area. Privacy protection can be achieved by enforcing privacy policies within an organization's online and offline data processing systems. Traditional security models are more or less inappropriate for enforcing basic privacy requirements, such as purpose binding. This paper proposes a new approach in which a privacy control model is derived from integration of an existing security model. To this, we use an extended role-based access control model for existing security mechanism, in which this model provides context-based access control by combining RBAC and domain-type enforcement. For implementation of privacy control model we use GRBAC(Generalized Role-Based Access Control), which is expressive enough to deal with privacy preference. And small hospital model is considered for application of this model.

Policy Implications from Development of Cultural Content Distribution through Digitalization - Focused on Game Industry - (디지털화에 따른 문화콘텐츠유통의 발전과 정책적 시사점 -게임산업을 중심으로 -)

  • Lee, Byung-Min
    • Journal of Korea Game Society
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    • v.6 no.2
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    • pp.33-44
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    • 2006
  • This article examines cultural content distribution system, particularly of game industry based on the development of digital technology. In this period of convergence and fusion, some phenomenon leads the cultural content distribution system change like value transfer from platform to content. In relation to it, especially in the game industry, three types of distribution is categorized by the industrial structure (offline, online, mobile game) through the case studies and it is expected to be evolve into a base for development of distribution integration model in the future. In conclusion, the article suggest the policy subject for the promotion of cultural content that hold so much competitiveness for long-lasting development by the improvement of distribution structure, blowing off the conflict between companies and publishers, and global business, etc.

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Research on Policy Measures to Activate Sports Welfare

  • KIM, Young Chul;KIM, Jun Su
    • Journal of Sport and Applied Science
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    • v.5 no.1
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    • pp.17-26
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    • 2021
  • Purpose: The purpose of this study is to suggest the policy and scope of the concept of sports welfare and to present a systematic model enhancing sport welfare of the society. Research design, data, and methodology: In order to induce idea for welfare policy and conceptual sport welfare model, this study reviewed a literature discussing the functions and mechanism of sport in enhancing a sense of life quality and thus rebuilding welfare of community. Results: The study suggests these. First, sports welfare ensures the rights of sports of all citizens and has the main purpose of providing social services, creating environments against inequality, improving the quality of life and happiness for everyone to enjoy, and the range should be continued from the right to live, environments against inequality, to the improvement of life and happiness. Second, since the integrated perspective was first suggested, sports integration development will be researched as well as the direction of the development of policies of the integrated model. Basic research of indicator development will need to be proceeded to execute and evaluate the integrated model. Third, the improvement of treatment of sports welfare instructors is urgent. Namely, compared to sports-related budget and the enhancement of facilities, the poor environment of sports welfare instructors needs to be improved. Instead of only testing physical fitness and prescription, the business needs to be continued by connecting to the participants' continuous participation in sports. Conclusions: Whether sports welfare succeeds depends on the need for an active beneficiary, identification of demand, a beneficiary that can discover potential to join offline and online into one, the establishment of sports policies to promote competency development, and a direct progression is needed.

Review of the Research & Development of "New Retailing" (중국 "신소매(新零售)"에 관한 연구개발 동향 분석)

  • Wu, Li-Yan;Han, Jung-Soo;Kim, Hyung-Ho
    • Journal of the Korea Convergence Society
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    • v.10 no.6
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    • pp.15-24
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    • 2019
  • The development of "New Retailing" is still in its infancy. Theoretical research has just begun, showing the characteristics of practice leading theoretical research, that is, there is more practical exploration but relatively insufficient theoretical research. At present, the theoretical research and practice development of "New Retailing" is gradually clear. The future development trend is large-scale, no boundaries, and wisdom. The academic community should further study in depth with theory and practice, focusing on the deep integration of online and offline, the new logistics under "New Retailing", and the research direction of "New Retailing" driving supply chain transformation and reconstruction so as to better guide the development of "New Retailing". The purpose of the research is to sort out the research status and theoretical situation of "new retailing", so as to provide references for further research on "new retail" and guidance for practical development.

The Role of Home Economics Education in the Fourth Industrial Revolution (4차 산업혁명시대 가정과교육의 역할)

  • Lee, Eun-hee
    • Journal of Korean Home Economics Education Association
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    • v.31 no.4
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    • pp.149-161
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    • 2019
  • At present, we are at the point of change of the 4th industrial revolution era due to the development of artificial intelligence(AI) and rapid technological innovation that no one can predict until now. This study started from the question of 'What role should home economics education play in the era of the Fourth Industrial Revolution?'. The Fourth Industrial Revolution is characterized by AI, cloud computing, Internet of Things(IoT), big data, and Online to Offline(O2O). It will drastically change the social system, science and technology and the structure of the profession. Since the dehumanization of robots and artificial intelligence may occur, the 4th Industrial Revolution Education should be sought to foster future human resources with humanity and citizenship for the future community. In addition, the implication of education in the fourth industrial revolution, which will bring about a change to a super-intelligent and hyper-connected society, is that the role of education should be emphasized so that humans internalize their values as human beings. Character education should be established as a generalized and internalized consciousness with a concept established in the integration of the curriculum, and concrete practical strategies should be prepared. In conclusion, home economics education in the 4th industrial revolution era should play a leading role in the central role of character education, and intrinsic improvement of various human lives. The fourth industrial revolution will change not only what we do, or human mental and physical activities, but also who we are, or human identity. In the information society and digital society, it is important how quickly and accurately it is possible to acquire scattered knowledge. In the information society, it is required to learn how to use knowledge for human beings in rapid change. As such, the fourth industrial revolution seeks to lead the family, organization, and community positively by influencing the systems that shape our lives. Home economics education should take the lead in this role.

Narratives and Emotions on Immigrant Women Analyzing Comments from the Agora Internet Community(Daum Portal Site) (이주여성에 관한 혐오 감정 연구 다음사이트 '아고라' 담론을 중심으로)

  • Han, Hee Jeong
    • Korean journal of communication and information
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    • v.75
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    • pp.43-79
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    • 2016
  • An increase in the number of immigrants to Korea since the late 1980s' has signified the proliferation of globalization and global capitalism. In Korea, most married immigrants are women, as the culture emphasizes patrilineage and the stability of the institution of marriage, particularly in rural areas. Immigrant women have experienced dual ordeals. The Aogra Internet community in Korea has been one of the most representative sites that has shown the power of communities in cyberspace since 2002, leading the discussion of social issues and deliberative democracy both online and offline. This paper analyzed Koreans' writings (such as long comments) on immigrant women in the Agora community. The analysis revealed the following results: first, immigrant women were referred to using terms related to prostitution, with excessive expression of disgust, which is called a "narrative of identity." Second, anti-multiculturalists called Korean men victims of married immigrant women and expressed hatred toward immigrant women, which is called a "narrative of sacrifice." Third, anti-multiculturalists justified their emotions as just resentment based on ideas of justice, equality, and patriotism, concealing the emotion of disgust, which is called the "narrative of justice, equality." Fourth, antimulticulturalists played roles to spread the emotion of disgust, by repeatedly referring to international marriage fraud and immigrant workers' crimes, which is called "narrative of crime." Fifth, some positive writings on immigrant women were based on empathy(a concept defined in this context by Martha Nussbaum), but they can be analyzed as narratives encouraging cultural integration through the perspective of orientalism. Therefore, comments on immigrant women in the Agora represent a "catch-22" dilemma. To deal with conflicts arising from disgust and violations of human rights, civic education focusing on humanism is needed in this multicultural era.

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