• Title/Summary/Keyword: Newspaper analysis

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A Study on the High School Girl’s Sex Role Identity and Underwear Purchasing Behaviors (여고생의 성역할정체감과 속옷 구매행동)

  • 안양숙;김용숙
    • Journal of Korean Home Economics Education Association
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    • v.11 no.1
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    • pp.1-11
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    • 1999
  • The purpose of this study were to analyze high school girls’sex role identity and underwear purchasing behaviors, and to provide the educational guidelines for high school girls as a underwear comsumer and the fundamental data necessary for the products planning of underwear manufacturing companies. The questionnaire was composed of questions about the types of sex role identity, pursuit factors and purchasing behaviors of underwear. The respondents were girls from 6 high schools in cities in Chonbuk Province. The questionnaires were collected from April 6th to May 12th in 1998. 510 questionnaires were used for data analysis. Frequency, percent, average, standard deviation, F-test, $$\chi$^2$-test, and Duncan’s multiple range test were followed. The results of this study were as follows:1. Among the sex role identity groups, the androgynous group was the largest, and the masculine group was the smallest among high school girls. 2. High school girls sought after practicality most when purchasing underwears, but sought after the brand least. The androgynous group recognized practicality, aesthetics, and sexual attraction most, but the undifferentiated group recognized them least. 3. The high school girls bought underwears objectively when they were worn out, made use of TV, newspaper, and radio advertisements as the information sources, and considered the size, comfort, and style. They recognized the prices of underwears as moderate. They depended on their mother most when purchasing underwears and reflected their dependents opinion on selecting underwears partially. They purchased at the underwear specialty store.

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Analysis of the Present Situations of Internal Fashion Industry Using Animation Character (애니메이션캐릭터를 이용한 국내 패션산업의 현황 분석)

  • Baek, Kyung-Sil;Yoo, Tai-Soon
    • Fashion & Textile Research Journal
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    • v.1 no.4
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    • pp.326-334
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    • 1999
  • The purpose of this study was known the animation history, function of the animation character, the development process of the animation industry, and the industry process of the animation character in the center of the animation character of America and Japan occupying the internal character market largely. Also, it was examined how the animation character was used in the fashion industry and was recognized the importance of the character industry, and it was seen the design development of the fashion character in the future and the proceeding method of the fashion marketing strategy. The following this study was examined by using the various newspaper and magazine, the internal and external reference. In the result of this study, the animation character created in the TV and the screen is extended the related industry and is developed the various cultural products, and it is recognized as the product of the highly added value. The internal animation characters are mostly the characters of America and Japan, but now the internal animation productions is recognized the importance of the animation industry and is producted the animation to attack the internal and external market. The potential of the animation character was really excessive. The excellent animation product was important but the animation character and the activity of the accompaniment industry related to it was important. Also the animation character mostly had influence on the fashion industry.

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A Study on the Correlation between the Types of Leisure Activity and Depression in the Elderly - in Bukgu District, Daegu City - (노인의 우울증과 여가활동의 상관성에 관한 연구 - 대구시 북구를 중심으로 -)

  • Kwon, Won-An;Kim, Han-Soo
    • The Journal of Korean Physical Therapy
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    • v.20 no.4
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    • pp.51-59
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    • 2008
  • Purpose: The aim of this study was to evaluate the correlation between the types of leisure activity and Korean form of geriatric depression score in the elderly. Methods: We surveyed elderly (>60 years old) people who participated in leisure activities using interviews in Bukgu district, Daegu city. Data collection was performed from 1 - 31 May, 2008. The data was analyzed with SPSS 12.0 program, which was used for descriptive statistics and Pearson correlation analysis. Results: Common leisure activities scored 'often' and 'very often' were family conversations, offspring visiting, eating out, plant cultivation, entertainment, conversation, walking or jogging, and TV or radio. It was investigated at the rate of 19.2% in the moderate depression and 8.3% in the severely depression. Depression positively associated with newspaper or magazine, family conversation, offspring visiting, social service, movie & theater, exercise and tour. Conclusion: Most elderly people surveyed indicated they were depressed, which should recommend significant leisure activities for elderly to reduce depression in Bukgu district, Daegu city.

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A Qualitative Case Study on the Success of Fashion Retail Start-up by Young Entrepreneurs (청년 창업가의 패션소매 창업 성공에 관한 질적 사례연구)

  • Oh, Hyun Jeong
    • Journal of the Korean Society of Clothing and Textiles
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    • v.42 no.1
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    • pp.133-147
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    • 2018
  • This study examines the experience structure and success theme in the business experience of successful young entrepreneurs in the fashion field. The study was conducted as a qualitative case study. The participants were three CEOs with more than 10 years fashion businesses experience with small and medium enterprises. Data were collected from July 2016 to June 2017 through in-depth interviews in Seoul and Gwangju as well as literature collected from other journals, newspaper articles, and books. Collected data were first summarized in 284 meaning units and then reduced to 53 common meanings through description, analysis, and interpretation processes that produced 16 sub-themes. Finally, six successful themes were extracted. The study results are as follows. First, the experience structure for successful entrepreneurs is formed by the qualitative difference of experience according to time order. Second, there are six successful themes found in the fashion start-up process. 1. Developing talent as entrepreneurs with a sense of fashion and enthusiasm 2. Passing on trial and error as a chance to communicate with customers 3. Challenge the fashion retail market with global online start-up opportunities 4. Building a system that responds to market environment changes 5. Leading and distinguishing with expertise from entrepreneurs 6. Evolve into the coexistence of members.

Analysis on the Competition among Tourism Information Media through the Theory of the Niches (적소이론을 이용한 관광정보미디어간의 경쟁 분석)

  • Paek, Ji-Hyeon;YiKook, Jou-Yeon;Kim, Hyo-D.
    • The Journal of the Korea Contents Association
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    • v.11 no.8
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    • pp.448-458
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    • 2011
  • The availability of many smartphone applications and ubiquitous Wi-Fi technology has greatly spread the uses of smartphones. Particularly smartphones with the locative media services in tourism are booming because location-based technology such as GPS is well suit with tourism and tourists' needs. Smartphones also overcome the technological limit of traditional information media such as printed book, newspaper, etc. Based on the Niche Theory, the study examines the competitive relationships among information media that are used in tourism including smartphones, traditional paper publications, and computers. The paper also examines the niche of each medium based on the theory and finds which medium is more effective and preferred by people who utilize the services before and during their travel.

Integrated Communication Design Strategies for the Revised Marketing Environment (마케팅환경 변화에 따른 통합커뮤니케이션디자인 전략)

  • Yang, Jae-Bum
    • The Journal of the Korea Contents Association
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    • v.8 no.5
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    • pp.113-121
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    • 2008
  • Researcher tried to argue the possibility of application of visual communication design adapting the marketing environment change on this paper. What is ICD (Integrated Communication Design)? This is a new attempt to treat these common marketing methods, such as, C, I, B, I, TV commercials, newspaper commercials, posters, brochures, DM, package designing, POP, outdoor visual information, web sites etc, as a whole. And no longer treat them as separate pieces as we were doing previously. So I started this research with positive analysis which already has been theoretically discussed based on the documents and researches on the same subject. Through this attempt I tried to examine the possibility of application of ICD. Conclusively, I developed and suggest named the ICD model, by which we could explain the current marketing communication design effort more holistically then ever.

A Political Economy of Media Power (언론 권력의 정치경제학: 베네주엘라, 이탈리아, 영국의 사례분석)

  • Kim, Seung-Soo
    • Korean journal of communication and information
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    • v.22
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    • pp.39-75
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    • 2003
  • This essay begins with the following questions; "What is a fundamental source of media power?" and "How can the media power dominate market?". This essay aims at answering the questions. I made my selection of countries such as Venezuela, Italy and UK for this article with a political economic approach. This analysis found evidence that an enormous conglomerate ownership, and alliance or convergence between media and political power are two fundamental source of the media power. With the integration of newspaper and television the media monopoly increased their supplies and political influences as I have shown. Despite the growing threat of media monopoly power to democracy and public interest, in recent years, governments worldwide have chosen to ease regulations.

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Analysis of the Press Report on the Formation and Changes of Public Records and Archives Management System (공공기록관리 제도의 형성과 변화에 관한 언론보도 분석)

  • Lee, Ju Young
    • Journal of Korean Society of Archives and Records Management
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    • v.13 no.2
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    • pp.31-56
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    • 2013
  • Through the contents of press reports, this study is executed to identify what issues were treated intensively and how such issues have been reported by the press in the procedures of formation and changing of the records management system in the last 14 years. In order to achieve the study objective, histories of records management system were divided into Government of the People (1998-2002), former part of Participatory Government (2003-2005), latter part of Participatory Government (2006-2007), and the Lee Myung-bak administration (2008-2011). A total of 366 articles, which were reported in 7 newspaper companies in 14 years, were extracted and quantitative and qualitative analyses were executed.

Contents Analysis on the Media about Problems of Long-Term Care Facilities (노인요양시설 사건사고에 관한 미디어 내용 분석)

  • Chin, Young-Ran;Lee, Hyo-Young
    • The Korean Journal of Health Service Management
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    • v.7 no.1
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    • pp.119-131
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    • 2013
  • The purpose of this study is to analyze contents on media about the problems of long-term care facilities. For achieving this purpose, we reviewed 'KINDS(http://www.kinds.or.kr/)' from July, 2008 to May, 2012 which was an synthetic newspaper and TV news searching system. Among 320 articles, we finally analyzed 72 articles: 218 articles were duplicated and 30 articles did not directly related or were not objective. The results were divided with seven parts: 'long-term care facilities', 'employee' 'health care and accidents', 'providing and management of service', 'meals related problems', 'maltreatment of client', 'disorders & unfairness long-term care benefit. Among these seven parts, we could confirm specific and major problems, which were lack of safety management, incompleteness facilities & equipments, shortage of long-term care manpower, insufficient service providing low quality of service, hiding money from elderly's accounts, and providing some money to get national subsidies. For resolving these problems, the long-term service guidelines must be prepared and the related facilities must cooperate each other for providing high quality of service. In addition, the efficient systems must be made to find out long-term care problems and unfairness of service providing and strict management rules or sanctions must be needed.

Exploring inter-media agenda-setting effects: Network agenda-setting model by using big-data analysis (자살 보도에 대한 미디어 간 의제 설정 분석: 빅데이터를 이용한 네트워크 의제 설정 모델 분석을 중심으로)

  • Kim, Daewook
    • Journal of the Korea Convergence Society
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    • v.12 no.5
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    • pp.121-126
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    • 2021
  • Based on network agenda-setting theory, this study attempted to analyze media reports about suicide from 2000 to 2020 in order to find solutions for suicide problem in the Korean society. Results showed that top 10 key words in media were suicide, death leap, death, attempt, supposition, discovery, men, pessimism. Those key words were appeared similarly and contunually in the media. In addition, both newspapers and broadcastings had similar reports trend, so it is plausible to consider inter-media agenda setting relations between newspapers and broadcasings.