• 기술혁신연구
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• 제22권1호
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• pp.149-175
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• 2014

본 연구는 기업의 혁신전략이 특허생산 및 기업의 기술변화와 신제품개발에 미치는 영향을 분석함으로써 기업의 기술성과를 증대시키는 데 필요한 혁신전략을 도출하고자 하였다. 사용자료는 한국직업능력개발원의 "인적자본기업패널조사"(HCCP)의 1~4차년도 자료와 한국신용평가원의 기업재무자료, 특허청의 기업별 특허출원자료를 결합한 자료이다. 특허생산함수는 영과잉음이항회귀모형(ZINB)을 사용하여 추정하였다. 기업의 기술성과 결정요인은 특허의 내생성을 고려하여 2단계 추정방법을 사용하였고, 2단계 회귀식은 순위로짓모형을 사용하였다. 분석결과, 기업의 혁신전략이 특허생산 및 기업의 기술변화와 신제품개발에 중요한 영향을 미치는 것을 확인할 수 있었다. 첫째, 특허생산에서는 기업의 연구개발투자와 인적자원이 중요한 투입요소로 나타났다. R&D집약도가 높을수록 특허생산이 활발하게 이루어지되 한계 생산은 체감하였고, 기업이 보유하고 있는 특허스톡이 많을수록 신규특허의 생산이 활발하였다. 기업의 인적자원수준이 높고 인적자원투자가 많을수록 특허생산이 활발하였고, 기업이 시장선도전략이나 빠른 추종자전략을 추구할 때 안정형 전략을 구사하는 기업에 비해 특허생산이 많았다. 둘째, 기업의 기술성과 결정요인으로는 인적자원의 역할이 중요하였고, R&D 집약도는 대기업의 신제품개발에 유의한 영향을 미쳤다. 시장선도전략이나 빠른 추종자전략을 택한 기업의 기술성과가 안정형 전략의 기업보다 높았다. 특허생산이 활발한 기업일수록 기술성과가 높으나, 이는 상당부분 특허의 내생성에 기인한다. 본 연구의 분석결과는 특허의 생산뿐 아니라 특허와 신제품개발과 같은 기술성과와의 연계성을 높이는 전략이 필요하며, 기업특성에 따른 차별화 전략이 필요하다는 것을 시사한다.

• 유통과학연구
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• 제19권8호
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• pp.69-80
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• 2021

Purpose: This study's purpose is to explore the relationship between entrepreneurial marketing orientation on new product development performance via marketing and innovation capabilities. Research design, data, and methodology: This research has applied a survey method which involved 159 respondents from food retailers among Michelin Guide Restaurants in Thailand. The literature's existing measurement scales were used to operationalize the constructs proposed in this study. The analyses were conducted using Partial Least Squares-Structural Equation Modeling (PLS-SEM) to test the hypotheses. Results: The results have shown that new product development performance received positive and direct impacts from entrepreneurial marketing orientation, particularly in three dimensions: customer value orientation, opportunity-driven initiatives, and leveraged resources. Likewise, new product development performance received a positive, indirect impact from opportunity-driven initiatives, risk management, customer value orientation, and innovation that is focused on marketing and innovation capabilities. Conclusions: The results are useful for Thai food retailers as to strategy formulation in order to attract tourists from all over the world to tourist destinations in Thailand. Therefore, this empirical study is extremely important for domestic economic development and the international economy. These findings provide theoretical and managerial contributions for developing competitive strategies which will lead to sustainable business practices, as well as for providing future research directions.

• 디지털산업정보학회논문지
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• 제13권1호
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• pp.185-196
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• 2017

Today, companies and social actors at the beginning of the Fourth Industrial Revolution are focusing on active innovation and efforts to adapt to rapidly changing environmental changes. Design thinking refers to creative strategies designers utilize during the process of designing. Design thinking is also an approach that can be used to consider issues and resolve problems more broadly than within professional design practice, and has been applied in business and to social issues. However, there are some limitations in the design thinking methodology during the project in the field. This paper presents a novel design - thinking process that incorporates a lean start - up based business model into the design thinking process. We conducted a case study to verify the effectiveness of our new design thinking process in social innovation projects. In this paper, it is meaningful to suggest and verify a new process that combines business model Zen to complement the limit of design thinking. It will also provide guidelines for design thinking projects as tools for social innovation.

• World Technopolis Review
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• 제6권1호
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• pp.5.1-5.12
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• 2017

The Republic of Korea developed a national project to construct a new administrative capital, Sejong city and to relocate administrative organizations of the central government for improvement of overpopulated capital, Seoul and regional balanced development. By the way, to relocate the central administrative organizations was not a sufficient condition for the sustainable development of the city. An industrial infrastructure development has been tried to attract universities, enterprises and research institutions in the region as a demand for internal growth power of the city was increased. In addtion, a basis for regional endogenous growth through projects to establish innovation system based on industry-academia cooperation was prepared as well. This paper reviews the major contents of the development plans for Tech-Valley project and looks into major introductory functions, characterization plans, strategies for fostering strategic industry, cooperation system of the inside and outside the region, and a strategy for building innovation platform. This case can be regarded as a significance of constructing technology infrastructure for the sustainable growth by preparing foundation for establishing innovation system and a cluster based on this system in the process of building and developing new city which did not have any industrial platform in the region.

• International Journal of Computer Science & Network Security
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• 제21권8호
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• pp.43-50
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• 2021

For the implementation of innovative products or services companies use different innovation strategies, in particular, outsourcing is quite widespread, given the high level of specialization and professionalism of companies that provide such services. The aim of this article was to evaluate the link between outsourcing of innovative activities and indicators of companies' efficiency. The methodology of the research includes the methods of correlation analysis and regression analysis to reveal the correlation between the use of outsourcing of innovative products and services and the turnover of the EU enterprises. The results show a high level of innovative activity of EU enterprises (50.3% innovatively active). Innovative business processes are the most widespread form of innovation activity (41% of enterprises implement business processes, and the indicator is higher than 41% in the most developed EU countries). The turnover of enterprises with new or substantially improved products was found to grow by 10.92% for the period 2016-2018. The correlation analysis shows weak direct links between the indicator of turnover growth and the number of enterprises that have independently implemented innovations, or have implemented innovations jointly with third-party companies, or using outsourcing services. The highest level of direct connection was found between the growth of turnover of enterprises that launched a new product for the market and the growth of the number of enterprises that implemented innovations with the involvement of organizations (correlation 0.273). Based on the regression analysis it was found that with a 1% change in the growth rate of the number of innovation-active enterprises, the growth rate of turnover from new or improved products increased by 5.67%. At the same time, with a 1% change in the growth rate of the number of enterprises that implement innovation through outsourcing, the growth rate of turnover from new or improved products will increase by 7.15%.

• 기술혁신학회지
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• 제8권1호
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• pp.94-115
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• 2005

The purpose of this study is to evaluate the economic value of a biotechnology in the middle of R&D and to examine strategies to manage a variety of risks and uncertainties intrinsic in research and development of biotechnologies through economic valuation in consideration of technological and industrial characteristics of the technology. To do this, this study analyzes the probability of commercial success of the technology development in qualitative terms, evaluates the quantitative value of the technology on the basis of a determined model, and proposes the implications on R&D strategy. In concrete, this study analyzes the economic value of the technology by constructing a decision tree reflecting the characteristics of the R&D process of the technology and draw the implications on the future R&D strategies of the technology.

• The Journal of Asian Finance, Economics and Business
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• 제10권2호
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• pp.61-71
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• 2023

The purpose of this study is to examine the relationship between POS, JR, and Innovation, and to explore the role of job psychological empowerment as a mediator in this relationship. A structured questionnaire was distributed to 25 companies in the petrochemical industry. PLS-SEM 4 was used to analyze the data of 100 valid responses. These findings suggest that employee empowerment (EMPOW) fully mediates the relationship between job resourcefulness (JR) and Innovation (INNOV). The total effect of JR on INNOV is also significant, with a beta coefficient of 0.234 and a t-value of 3.375. However, when the mediating influence of EMPOW is taken into account, the effect of JR on INNOV is no longer significant, with a beta coefficient of 0.100 and a t-value of 1.610. This suggests that EMPOW plays a key role in the relationship between JR and INNOV and that JR may not have a direct impact on Innovation. The study informs the development of interventions or strategies for promoting Innovation in organizations by identifying key factors that facilitate or inhibit the innovation process. The study further contributes to the development of new theories or models on the relationship between perceived organizational support, job resourcefulness, psychological empowerment, and Innovation.

• Asian Journal of Innovation and Policy
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• 제5권1호
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• pp.19-34
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• 2016

In the face of globalization and other recent developments, flagship universities in developing countries must deal with significant challenges to come up with new strategies to serve their respective countries better. They have to confront the issue of international university ranking and its implication on social relevance. They have to remain at the forefront of research as research universities and must lead in promoting internationalization of higher education. More importantly, flagship universities must engage actively in industry-academe-government collaboration as a necessary approach towards strengthening their nations’ innovation systems. This paper is at best conceptual and takes a cursory look at the role of flagship universities in developing countries, citing the case of the University of the Philippines and its strategy towards fulfilling its role as the country’s only national university.

• 보건행정학회지
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• 제32권2호
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• pp.123-124
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• 2022

With the inauguration of a new government, expectations for policy changes are also rising. In the hope that this will serve as an opportunity to improve health care policy, I would like to outline the principles strategies. First, considering the growing socioeconomic impact of the health care sector, the government's policy priorities should be notably increased compared to the past. Second, policy improvement measures based on evidence should be sought instead of dwelling on presidential pledges. While easing regulations, we should improve the quality of regulatory approaches. Therefore, it is a time when efforts are needed to strengthen the stability of policies in response to economic crises.

• 기술혁신연구
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• 제20권2호
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• pp.135-159
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• 2012

제약분야의 특허전략은 이해관계자의 입장에 따라 LCM 또는 에버그리닝으로 해석하고 있다. 오리지널 의약품 제약사는 특허전략을 기술 혁신의 노력인 LCM이라고 주장하는 반면 제네릭 의약품 제약사와 보건 당국은 오리지널 제약사의 특허전략은 값이 저렴한 제네릭 의약품의 접근성을 낮추어 항구적인 시장 지배의 목적인 에버그리닝이라고 주장하고 있다. 본 연구는 한국에서 거대시장을 형성하고 있는 오리지널 의약품의 특허출원과 특허분쟁사례를 통해 LCM과 에버그리닝을 어떻게 개념화하고 논의되어야 하는지 제시하였다. 본 사례 연구 결과 LCM은 신약개발의 새로운 기술 응용을 바탕으로 연구의 성과물을 특허전략과 연계하였다. 반면, 에버그리닝은 의약품 허가 장벽을 높이기 위한 방법중의 하나로 특허권을 활용된 것으로 판단된다. 본 연구결과를 바탕으로 이해에 따라 일방의 주장이 아닌 LCM과 에버그리닝의 개념화를 통해 차별화된 시각으로 논의를 이끌고자 한다.