• Journal of Digital Convergence
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• v.17 no.10
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• pp.447-452
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• 2019

This paper analyzed the impact of nation and celebrity reputation on purchase intention in Kazakhstan. Kazakhstan people aged 10 to 30 years were surveyed. The study proved that the national reputation has positive impacts on the purchase intention of Korean products. However, the Korean celebrity reputation has not statistically affected the intention of purchasing Korean products. In other words, it confirmed that the country of origin effect of Korea is affecting purchases of products from the countries concerned. Therefore, based on the country's reputation for Korea in Kazakhstan, it is believed that the promotion activities of Korean products will encourage consumers to make purchases.

• Cross-Cultural Studies
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• v.44
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• pp.393-410
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• 2016

This paper examines why Japan's nation branding strategy is not working in South Korea in spite of expanding relations between Korea and Japan. Japan has successfully managed its national reputation, which altered its image around the world. However, Japan's nation-image in South Korea has not kept up with its efforts internationally. Political and economic interactions between Korea and Japan have increased throughout the past decades since the normalization of diplomatic relations in 1965. Also, the normalization of cultural-social relations emerged after the Korean government policy restricting Japanese popular culture was removed in the 1990s and overseas travel was liberalized in 1989. In spite of the improvement in politico-cultural-social relations, trust-building efforts still stagnate between the two countries. This paper discusses the reasons behind this phenomenon and provides some suggestions to solve this issue.

• World Technopolis Review
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• v.2 no.2
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• pp.64-80
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• 2013

In "Creating the Technopolis: High Technology Development in Austin Texas," Smilor, Kozmetsky, and Gibson (1988) make the case that in the mid-1980s Austin was becoming a globally competitive high tech region. Indeed over the years and into 2013, Austin has established its reputation as a leading entrepreneurial and technology center and "talent magnet." Delegations from across the US and worldwide visit Austin to better understand how this central Texas city went from being a state government and university town to become a fast growing, globally competitive, technology hotspot leading the state and nation in job creation. Central to the concept of the Triple Helix and Technopolis Frameworks is the importance of university, business, and government cooperation. This paper gives examples of mechanisms, processes, and metrics on how The University of Texas at Austin; regional technology industry; federal, state, and local government policies; and support groups all contributed to growing and sustaining the Austin Technopolis.

• Journal of the Korean Society of Environmental Restoration Technology
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• v.2 no.2
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• pp.9-23
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• 1999

Pusan's reputation as the nation's most crowded city in terms of population density is attributable to its huge mountains which allow only small portion of residential area to its large population. Rapid increase of urban population on limited amount of land had naturally led its developments efforts to mountainous area giving rise to the concern of potential landslide. This study on urban Pusan and "Landslide Hazard Map" thereof is prepared in an attempt to avoid disasters created by landslide and also as a reference for city planners. The Map shows that the area covering 38% to 43% of urban Pusan has the potential for landslide. The study also shows that various civil works involving massive land excavation had been more direct cause of landslides in Pusan than such traditional factors as locations, ground slopes, rock types and topography of the area concerned.

• Journal of architectural history
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• v.27 no.4
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• pp.17-30
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• 2018

The purpose of this study was to determine changes in neighborhoods due to the development of residential districts around Jangchungdan(?忠壇) altar in Seoul from the 1920s to the 1930s. In the Joseon Dynasty, this area was a protected and sacred area to honor the spirit. The reputation of the area, however, turned into the place to play and take a rest and neighborhoods around Jangchungdan altar were developed as high-grade residential districts with the impression of suburbs during the Japanese colonial period. Residential districts were formed with the destruction of the Hanyang City Wall and the privatization of nation-owned forest, which were physical and symbolic boundaries of Seoul in the Joseon Dynasty.

• International Commerce and Information Review
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• v.6 no.2
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• pp.85-105
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• 2004

International electronic commerce is different with international commerce in the aspect using electronic media and non-face transaction so there are some problems as authentication, integrity and non-reputation. These problems of electronic document and signature are resolved from electronic certification system. To introduce and develop the electronic certification in the international electronic commerce, it needs to authorize and operate certification authority under the uniform regulation base. But, because the laws and guidelines that related to electronic certification system are different among the nations and international organizations, it needs to compare each nation's law or guideline. In conclusion, to resolve problems of certification and develop certification system in the international electronic commerce, we make uniform rule of international electronic certification and harmonize the technology of electronic certification.

• Proceedings of the KIEE Conference
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• 2007.07a
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• pp.721-722
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• 2007

Currently, there has been a special practical program in Transmission for developing country(Southeast Asia, China and the Middle East) in KEPCO..And it will enhance the value of KEPCO by having highly competitive practical programs compare to other electric power company in developed countries. In this program, we focused on actual affairs to help engineers become experienced and all lecturers-experts in practical work-are giving the know-how of technique and skill..This program consists of 16 courses(Power system, Transmission construction and maintenance )which is designed for customers own needs. Therefore anyone can make the order of the course as they need. This program has contributed much to the growth of the company and helped to achieve a world-wide reputation. Also foreign aid project created a KEPCO image which will enjoy the nation's love and confidence. Through this course we can increase our international competeitivenessand and will have a chance to start a business that has a future in Northwest Africa.

• Strategy21
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• s.30
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• pp.236-262
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• 2012

Morgenthau claims that in international relations, there are the economic, political, and military powers that enable a nation to achieve its political and diplomatic goals. This paper explores the possibility of resolving international conflicts with naval power. First, the theoretical and historical perspective, naval power was used as a final resort to force a nation's political or diplomatic objective on an enemy nation when negotiations failed, and this was done through the physical and psychological destruction of the enemy by naval power. But as the use of military power has decreased because of the invention of the nuclear weapon, the existence of a large and capable navy deterrent has become one of the most useful military options among a nation's diplomatic measures. In other words, he focused on the political usefulness of naval power as a deterrent and coercive diplomatic tool for persuading other nations to acquiesce, rather than using naval power and actual military action as a final resort. The reason for this is that compared to army and air force, navy's flexibility, continuity, and the ability to deter are greater. The navy provides excellent accessibility through its wide mobility on the sea, and it has been shown through research that the navy possesses a political usefulness that facilitates the solution of conflicts through presence, naval intervention, and naval blockade. On the other hand, among the factors that could improve the influence of the navy are alliance relations, a reliable and powerful navy, carrots and sticks that it would have to deal with in the case of successful or unsuccessful negotiations, and support from international opinion. On this paper I introduce E.N.Luttwak's naval suasion theory. By the his theory, there are two mode of naval suasion. One is latent naval suasion the other is active suasion. Latent suasion there are deterrent mode and supportive mode. Active naval suasion there are coercive mode and supportive mode. Coercive mode has positive and negative. The limitations of naval suasion have been identified as follows. First, because the objective of the use of naval power is persuading enemy nations, the results are unpredictable. Second, the leaders of all countries possess limited understanding on the complexities of naval power and therefore lack understanding of the usefulness of naval power when choosing options. Third, in case of failure through naval suasion, prestige and reputation of a nation can be damaged. Finally, the following are additional possible research topic. First, a research on the decision making process of choosing naval power as a measure to resolve conflicts is needed. Lastly, research on the size of the navy and types of ships required for efficient naval suasion is needed. Today's world requires cooperative security regime so that middle class navy also requires political use of naval power in solving international conflicts. Therefore, additional research on this topic is needed.

• Asia Marketing Journal
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• v.8 no.3
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• pp.75-99
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• 2006

Inje University, a nonprofit-oriented educational institution, was ranked second in the nation and first in all the local universities in the 2001 Comprehensive Evaluation of the Universities in 25 years since it was founded. In order to find out the reason for this high reputation, we had an interview with the chairman and an in-depth interview with other school authorities, interviewed the students and the residents in the community, and collected related data for the second time. We revealed that Inje University had been performing public marketing in the areas of its management philosophy, function, form, and performance. Our interview with the chairman confirmed that Inje University's management philosophy is the frontier spirits that 'contribute to the moor, attracting nobody's attention, in the name of public interest.' It was also revealed that this management philosophy made the function of the university differ from that of the others. Inje University had been focusing on forming a public network for its community, the nation, and the world, not just for its students. Furthermore, we also found out that the university had its unique separate organizations to take care of this business. An excellent on-campus network for the student and the school, a network between off-campus industries, and an international Inje exchange network had been formed. We have concluded that Inje University is a strong nonprofit-oriented hidden champion. The healing art, easily ignored but essential to human beings, and its commitment to education with all its property invested have contributed to Inje University's social status, reputation, and achievements today.

• Journal of Koreanology Reviews
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• v.1 no.2
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• pp.27-33
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• 2022

The nation's economic development goals of the South Korea were implemented successfully, and a wave of Confucian-inspired fervor for education resulted in unprecedented economic growth in South Korea. Despite the longstanding reputation of Confucianism as an impediment to industrial growth, its beneficial social ideals, such as the deification of study and truthfulness, are now largely viewed as a key driver in South Korea's economy and greater education. Confucianism's positive societal ideals include the veneration of study and sincerity. This study examines the phenomenon of 'English Fever' in South Korean educational history and figured out four main phenomenon to explain the topic of the study Theses are the following: (1) The Growing Influence of English in South Korean Education, (2) The Effects of Teaching English in Schools, (3) The Effect of English Education on Admissions to universities, and (4) Social Implications of English Education. This study finally argues that modern-day South Korea's academic fervor can be traced back to the country's Confucian educational roots and that it has been bolstered by its ideology of an academic accomplishment-centered society and its principle of academic sectarianism. These traits can also be observed in other East Asian nations that uphold the Confucian legacy.